Book picks similar to
Brand Currency: A Former Amazon Exec on Money, Information, Loyalty, and Time by Steve Susi
business
non-fiction
psychology
technology
Marketplace 3.0: Rewriting the Rules of Borderless Business
Hiroshi Mikitani - 2013
And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.
Repair Your Credit Like the Pros: How credit attorneys and certified consultants legally delete bad credit and restore your good name
Carolyn Warren - 2014
If you want to achieve maximum success in getting mistakes of the past deleted and restoring your good name so that you can qualify for the best loans at the lowest rates, then you need to follow the same steps taken by attorneys and certified credit consultants. "How do they do that?" people ask. This book reveals the answers, the details, and the steps you can take to repair your own credit in a manner that is legal and effective. Unless you just won the lottery and plan to pay cash for everything for the rest of your life, you need excellent credit and a high FICO score to get respect and the best financing.
Unaccountable: Truth and Lies on Parliament Hill
Kevin Page - 2015
The move fulfilled a Tory campaign promise to deliver greater government transparency and accountability. He was later denounced by the same people who appointed him to scrutinize their spending. When he challenged the government on several issues--most notably about the true costs of the F-35 fighter planes--and publicly claimed the government was misleading Canadians, Page was vilified. He was called "unbelievable, unreliable and incredible" by then-Finance Minister Jim Flaherty. Page's term was not extended and he retired from the civil service. Page's assessment of the F-35 procurement was proven right, a major embarrassment to the Harper government. But Page's overriding concern is that Parliament does not get the information and analysis it needs to hold the executive (the prime minister and cabinet) to account. Parliament, he argues, is broken, with power centralized in the PMO. The civil service appears cowed, and members of parliament almost never see enough financial analysis to support the policy decisions they make. That was true at various times on the tough-on-crime legislation, new military procurement as well as changes to the Canada Health Transfer and Old Age Security. In this shocking insider's account, Page argues that democracy is being undermined by an increasingly autocratic government that does not respect facts that run counter to its political agenda. Elected officials need accurate, independently verified data to support the implementation of policies and programs. In Unaccountable, Page tells all Canadians why we should be concerned.
Crushing YouTube: How to Start a YouTube Channel, Launch Your YouTube Business and Make Money
Joseph Hogue - 2019
If you're serious about starting a YouTube business and want to make money on YouTube, I can show you the way. I've doubled my monthly income by creating a YouTube channel. Thousands of people watch each video and I've built a community that supports and motivates me every day...and that's all in less than two years! Is it Too Late to Start a YouTube Business? I"ve been developing online businesses since 2012 but was late to the game on YouTube. By the time I started my YouTube channel, people were already saying, "YouTube is dead!"; People were saying you couldn"t grow on YouTube anymore and that small channels couldn't win in the YouTube algorithm. I'm living proof you CAN start a YouTube business and be successful. I average $3,500 a month on ads alone (June 2019) and another three- to four-thousand on sponsorships, affiliates and my own products. In fact, I believe we’re just coming into the Age of YouTube with the rollout of 5G and every business owner needs a video presence.
A YouTube How-To from Someone that's Been There
I've seen the frustration for small YouTubers, trying to compete and get views against the million-subscriber monsters. I know what it’s like to start a channel from nothing. I’ll not only show you how to set up your channel to look professional, I’ll reveal the secrets even some of the biggest YouTube creators don’t know. In this book, you'll learn: How to get YouTube video ideas and hack the most popular videos for viral success (Pg 49) Five steps to building a YouTube channel brand that creates an army of supporters (Pg 69) The easy way to record videos, even if you don't like to be on camera (Pg 85) Five income streams that guarantee you WILL make money on YouTube (Pg 135) Since starting my YouTube channel, I've consulted and helped other video influencers grow their channels for millions of views. I’ve helped them find sponsorships and make enough money to quit their day job to make YouTube a full-time business. I can do the same for you with this book. I can show you the way but YOU have to get started. Scroll back up and click Buy Now to create your YouTube business and start making money on YouTube.
Tunnel Rats
Jimmy Thomson - 2011
It doesn't matter how small the tunnel is you never know what's around the bend ... You don't know if it's abandoned, you don't know if it's booby trapped and you don't know why the tunnel is there in the first place."They were young, they were Australian, they were Army engineers and they were the first allied soldiers to risk their lives in the darkness of the Vietcong tunnels of South Vietnam. Staring death squarely in the face every day, not only did they follow their enemy down into these unknown underground labyrinths, but matched the Vietcong's jungle warfare skills and defused thousands of their clever booby traps.Off duty, it was a different story. The bad boys of 3 Field Troop were a boozing, brawling, bonking bunch of larrikins, who cut a swathe through the bars and brothels of Saigon, fought American Military Police to a standstill, built a secret casino and booby-trapped their own HQ to teach their officers a lesson.Thrilling, inspiring and action packed, this is the true story of the unsung heroes of Australia's war in Vietnam. Living up to their motto of 'We Make and We Break', they created the legend of the Tunnel Rats.
The Orphan Train
Brent Ford - 2013
As a resolute Bobby, teamed up with with old timer, Diggory, set off after the killers, Ella is placed at the mercy of an unscrupulous priest and soon finds herself aboard one of America's infamous, Orphan Trains. Bobby and Diggory, now accompanied by his reluctant, young schoolteacher, Miss Halfpenny, are faced with the critical dilemma of searching for his sister, or the continued quest of his parents' killer. And so, a desperate pursuit ensues across America's still untamed and perilous Wild West.
MRF Shadow Troop: The untold true story of top secret British military intelligence undercover operations in Belfast, Northern Ireland, 1972-1974
Simon Cursey - 2013
They are 300 times more effective than an ordinary patrol... If we are going to have murderers and terrorists roaming the towns, then we have to have somebody who is able to go out and find them.” Contemporary press report Some think it stood for ‘Military Reconnaissance Force’, others ‘Mobile Reconnaissance Force’. Many people thought it didn’t exist at all and was made up, a figment of the press’s imagination. To the members of the group that was just fine. It added to the illusion, and the speculation about the unit’s name and mission only added to the uncertainty amongst their targets — terrorists — members of the Provisional Irish Republican Army, the IRA, the provos. For decades there has been argument in the media and amongst politicians about the possible existence and extent of a shoot-to-kill policy in Northern Ireland. MRF Shadow Troop confirms there was such an agenda in the early, chaotic days of British military intervention across the Irish Sea. Amongst the mountain of speculation there is little of any accuracy or authority relating to this period. Simon Cursey was recruited into the Military Reaction Force — the unit’s true name — in 1972. This book is his personal account of his time with the group and in it he reveals the truth about their operations — the briefings, missions, political wrangling, and government-sanctioned law-bending. With documents and photographs to corroborate all his revelations, MRF Shadow Troop is a fascinating, exciting but above all accurate historical text about the pioneers of counter-terrorism.
Truman Fires MacArthur: (ebook excerpt of Truman)
David McCullough - 2010
An unpopular war. A military and diplomatic team in disarray. Those are the challenges President Obama has faced as he attempts to make a success of U.S involvement in Afghanistan. They are also the challenges President Truman surmounted in the winter of 1950 as he began managing a war in Korea that risked becoming bigger and more costly. It was the first significant armed conflict of the Cold War: United States troops under the command of General Douglas MacArthur came to the aid of the South Koreans after North Korea invaded. When Communist China entered the conflict on the side of the North Koreans, the crisis seemed on the verge of flaring into a world war. Truman was determined not to let that happen. MacArthur kept urging a widening of the war into China itself and ignoring his Commander in Chief. On April 11, 1951, after MacArthur had “shot his mouth off,” as one diplomat put it, one too many times, Truman fired him. The story of their showdown—one of the most dramatic in U.S. history between a Commander in Chief and his top soldier in the field—is captured in all its detail by David McCullough in his biography Truman, and presented here in a e-book called Truman Fires MacArthur (an excerpt of Truman, McCullough’s Pulitzer Prize-winning biography), which was the headline carried in many newspapers around the country the next day. Truman Fires MacArthur will continue to ride the headlines. It will go on sale as an ebook just as the Rolling Stone profile that exposed General Stanley McChrystal’s insurrection and forced his resignation hits newsstands, and media coverage of the showdown continues to draw historical analogies between Truman and Obama.
Luck of a Lancaster: 107 Operations, 244 Crew, 103 of Them Killed in Action
Gordon Thorburn - 2013
W4964 was the seventieth Lanc to arrive on squadron, in mid April 1943. She flew her first op on the 20th, by which time No 9 had lost forty one of their Lancs to enemy action and another five had been transferred to other squadrons and lost by them. A further thirteen of the seventy would soon be lost by No 9. All of the remaining eleven would be damaged, repaired, transferred to other squadrons or training units, and lost to enemy action or crashes except for three which, in some kind of retirement, would last long enough to be scrapped after the war. Only one of the seventy achieved a century of ops or anything like it: W4964 WS-J. Across all squadrons and all the war, the average life of a Lancaster was 22.75 sorties, but rather less for the front-line squadrons going to Germany three and four times a week in 1943 and '44, which was when W4964 was flying her 107 sorties, all with No 9 Squadron and all from RAF Bardney. The first was Stettin (Szczecin in modern Poland), and thereafter she went wherever 9 Squadron went, to Berlin, the Ruhr, and most of the big ops of the time such as Peenemunde and Hamburg. She was given a special character as J-Johnny Walker, 'still going strong' and on September 15 1944, skippered by Flight Lieutenant James Douglas Melrose, her Tallboy special bomb was the only one to hit the battleship Tirpitz. During her career, well over two hundred airmen flew in J. None were killed while doing so, but ninety-six of them died in other aircraft. This is their story, and the story of one lucky Lancaster.
Nurses at War: The True Story of Army Nursing Sisters' Courage in World War II
Jean Bowden - 2015
They worked tirelessly in the field – their lives constantly at risk, but throughout they showed courage, spirit and even humour. Among tales of fear and heartbreak, there are also many moments of compassion and hope.The inspiring nursing sisters worked in the most dangerous places of action during World War Two - including Dunkirk, Malta, Hong Kong and El Alamein. They encountered death and disease on an unprecedented scale, suffered harsh imprisonment by the Japanese, and were bombed while on board hospital ships and trains. But wherever they found themselves, the sisters continued to carry out their duties with professionalism and a plucky determination.First published to great success and acclaim in 1959 as Grey Touched with Scarlet, this book has been written based on the first-hand accounts of the army nursing sisters.Jean Bowden also writes as Tessa Barclay. Her popular family saga trilogy, The Wine Widow, is now also available from Amazon.
The Comanche Captivity of Sarah Ann Horn
James A. Crutchfield - 2015
After spending several months in New York City, the family signed up for a journey to the Republic of Texas where they could homestead and eventually acquire 137 free acres for their efforts. Soon growing discontented with, not only the land, but also the management of the colony in which they had settled, the Horns decided to return to England. But, it was not to be. Attacked and captured by a party of Comanche Indians, Sarah Ann was faced with challenges and realities the like of which she never could have dreamed. Over a period of fifteen months of Comanche captivity, she and her captors rode endlessly across the Texas plains until finally she was purchased out of bondage and befriended by traders in New Mexico. This is the true story of a remarkable woman who endured an unimaginable amount of suffering and pain in her short lifetime.
TNT: It Rocks the Earth
Claude M. Bristol - 2012
Legendary celebrities like Liberace and Phyllis Diller attribute their success to reading the book. “I didn’t get my start until I was 37. It was very, very difficult for me. I had a frequently unemployed husband and a house full of kids. My first advice to anyone is to read The Magic of Believing. It changed my life. Read it and absorb the ideas that he puts forth in the book. You won’t even think of your age or the obstacles in your way; you’ll think of your dream, and how to keep focused on your dream.” - Phyllis DillerThat life-changing book started with the book you’re about to read: T.N.T.—It Rocks the Earth.As Claude Bristol’s business associate wrote: “In T.N.T.—It Rocks the Earth, you are told exactly how to acquire a wonderful secret, that Power, or whatever you wish to call it, which, when accepted and developed through a process of right thinking, creates a philosophy of life which sweeps away all obstacles and brings that which every human desires: success, happiness and contentment.Do exactly as he says, put his plan into operation—and I also promise you that almost over night you will be transformed and the things for which you have wished all your life will be yours. Your fears, trials and tribulations will fade into the mists. The door of yesterday will be closed forever. A grand and glorious feeling will engulf you and you will smile, and when you do, the world will smile with you.I know it. I believe it and it is so.“– Frank W. CampThis 1932 hard-to-find classic will rock YOUR life!
Breakdown: The Inside Story of the Rise and Fall of Heenan Blaikie
Norman Bacal - 2017
When it collapsed in February 2014, lawyers across Canada and the business community were stunned. What went wrong? Why did so many lawyers run for the exit? How did it implode? What is it that holds professional partnerships together?This is the story of the rise and fall of a great company by the ultimate insider, Norman Bacal, who served as managing partner until a year before the firm's demise. Breakdown takes readers into the boardroom offices during the heady growth of a legal empire built from the ground up over 40 years. We see how after a change of leadership tensions erupted between the Toronto and Montreal offices, and between the hard-driving lawyers themselves. It is a story about the extraordinary fragility of the legal partnership, but it's also a classic business story, a cautionary tale of the perils of ignoring a firm's culture and vision.Normal0falsefalsefalseEN-USJAX-NONE<!--StartFragment--><!--EndFragment--><!--EndFragment-->
Silver Dolphins: The Emblem of the Enlisted Submariner
Richard Hansher - 2015
The author doesn't pull any punches describing the good, the bad, the funny and the just plain ridiculous of the Submarine Service. Besides a wealth of information about what it's like to serve on a submarine, you'll meet real life characters like Tongue, Snake and Button Butt John. Did submarines make them rude, crude, and crazy. Or does the Submarine Service act as a magnet for every nut in the Navy? One thing is sure, after two months underwater, and with their back pay in their back pocket, Sub Sailors are as wild as cowboys after a cattle drive. Bar the doors and hide your daughters. Every reader owes it to themselves to use Amazons "Look In" feature to take a peek inside this unique and entertaining book.
The Everest Politics Show: Sorrow and Strife on the World's Highest Mountain
Mark Horrell - 2016
He wanted to discover for himself whether it had become the circus that everybody described.But when a devastating avalanche swept across the Khumbu Icefall, he got more than he bargained for. Suddenly he found himself witnessing the greatest natural disaster Everest had ever seen.And that was just the start. Everest Sherpas came out in protest, issuing a list of demands to the Government of Nepal. What happened next left his team shocked, bewildered and fearing for their safety.