would start a new professional league. The North American Soccer League had failed just four years prior, and the prospects of launching a new league for Americans, who didn’t share the rest of the world’s love for soccer, were both exciting and daunting.The United States of Soccer is the engaging history of MLS’s bootstrap origins prior to its 1996 launch, its near-demise in the early 2000s, its surprising resilience and growth in the following years, and its continued rise in respectability and recognition from soccer fans around the world.The book also explores the origin of a number of MLS’s best-known supporters groups – the superfans responsible for setting the tone within MLS stadiums and defining what it is to be a North American soccer fan. The book looks at how MLS helped develop the massive American audiences for the most recent men’s and women’s World Cups – peaking at 27 million for the 2015 Women’s World Cup finals – even as it looks to expand its number of franchises and grow its audience in a sports-saturated world.Phil West chronicles those fans’ voices – intermingled with league officials, former players and coaches, journalists, and newspaper accounts – to detail MLS’s remarkable journey for those new to the U.S.’s top-tier league, as well as those who think they know the full MLS story.

    

    Richard Ben Cramer, Pulitzer Prize winner and acclaimed biographer of Joe DiMaggio, decodes this oversized icon who dominated the game and finds not just a great player, but also a great man. In 1986, Richard Ben Cramer spent months on a profile of Ted Williams, and the result was the Esquire article that has been acclaimed ever since as one of the finest pieces of sports reporting ever written. Given special acknowledgment in The Best American Sportswriting of the Century and adapted for a coffee-table book called Ted Williams: The Seasons of the Kid, the original piece is now available in this special edition, with new material about Williams' later years. While his decades after Fenway Park were out of the spotlight -- the way Ted preferred it -- they were arguably his richest, as he loved and inspired his family, his fans, the players, and the game itself. This is a remembrance for the ages.

    From 1970 to 1973 he reigned, and with his career record of 32-4-1 with 27 knockouts and an Olympic gold medal, Frazier leaves little question that he is one of the greatest fighters of all time.Well-known, loved and revered as a gentleman and a fierce competitor in the ring, Joe Frazier at last speaks his mind in Smokin' Joe -- about growing up poor to fighting in the first $2.5 million bout; about the early days of his friendship with Muhammad Ali and how their relationship changed; and about the often corrupt world of boxing and what really went on inside and outside the ring. Packed with stories that no one outside his family knows (such as the reason he was not drafted for Vietnam, his role in Ali's reinstatement, his biggest fear), Smokin' Joe will finally answer all the questions his fans have been wondering about -- his thoughts on George Foreman, Don King and Mike Tyson (among others), his training regimen and fight strategies, and much, much more -- thereby telling the tale of what it takes to be a champion and a legend. His good-hearted nature and uncanny ability to make you laugh come through as he weaves this story in his colorful style that is personable, funny and a real delight.The perfect gift for Father's Day, and published to celebrate the 25th anniversary of "The Fight of the Century", Smokin' Joe will entertain and enthrall readers with the account of one of America's strongest treasures.

    and without chasing after clients!In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country. Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.Who is Doberman Dan?After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

    Nomo... Sasaki... Ichiro... the so-called American "National Pastime" has developed a decidedly Japanese flair. Indeed, in this year's All-Star game, two of the starting American League outfielders were from Japan. And for the third straight year, Ichiro - the fleet-footed Seattle Mariner - received more votes for the All-Star game than any other player in the game today. Some 15 years ago, in the bestseller You Gotta Have Wa, Robert Whiting examined how former American major league ballplayers tried to cope with a different culture while playing pro ball in Japan. Now, Whiting reverses his field and reveals how select Japanese stars have come across the Pacific to play in the big leagues. Not only have they had to deal with the American way of life, but they have individually changed the game in dramatic fashion.

    At seventy-nine, after twenty years of managing and fifty-seven years with one franchise, this Hall of Famer still suits up in Dodger Blue every day. He also keeps a travel schedule that would dizzy the most frequent of frequent fliers. The embodiment of the American dream, Lasorda went from a scrawny, overlooked Italian kid of average ability to become one of the world’s most recognizable baseball faces. And he fought for it every step of the way.In I Live for This Bill Plaschke strips the veneer from one of baseball’s last living legends to show how grit and determination really can transform a life. We think we know this jovial manager from the rah-rah style that has always raised eyebrows in the world of baseball. Some view him as an anachronism. Some love him like Santa Claus. But there’s one thing they all agree on: Lasorda is a success.With gleaming insight and remarkable candor, Plaschke takes us inside the day-to-day world of this baseball great to reveal a side of Lasorda that few people really know. And along the way, we’re treated to some of the most outrageous stories in sports. We also discover Lasorda’s unshakable opinions about what plagues baseball today.Bravely and brilliantly, I Live for This dissects the personality to give us the person. In the end we’re left with an indelible portrait of a legend that, if Lasorda has anything to say about it, we won’t ever forget.

    As Boston Celtics fans watched the team retire Pierce's jersey in a ceremony on February 11, 2018, they remembered again the incredible performances Pierce put on in the city for fifteen years, helping the Celtics escape the bottom of their conference to become champions and perennial championship contenders. But Pierce's time in the city wasn't always so smooth. In 2000, he was stabbed in a downtown nightclub eleven times in a seemingly random attack. Six years later, remaining the sole star on a struggling team, he asked to be traded and briefly became a lightning rod among fans.Then, in 2007, the Boston Celtics General Manager made two monumental trades, bringing Ray Allen and Kevin Garnett to Boston. A press conference on July 31, 2007 was a sight to behold: Pierce, KG, and Ray Allen holding up Celtics jerseys for the flood of media. Coach Doc Rivers made sure the team bonded over the thought of winning a title and living by a Bantu term called Ubuntu, which translates as "I am because we are." Rivers wanted to make it clear that togetherness and brotherhood would help them maximize their talent and win. What came next—the synthesis of the Celtics' "Big Three" and their dominant championship run—cemented their standing as one of great teams in NBA history, a rival to Kobe Bryant's Lakers and LeBron James's Cavaliers.This is the team that brought excitement back to the Garden, and therefore to one of the most storied franchises in all of sports. They met their historic rivals, the Lakers, in the 2008 NBA Finals, winning the series in Game 6, in a rout on their home court with a raucous, concert like atmosphere. Along the victory parade route, Paul Pierce smoked a cigar—as a tribute to legendary former Celtics Coach Red Auerbach. In a city now defined by a wealth of championships, "The Big Three" joined the club. Michael Holley, the premier chronicler of Boston sports, brings their story to life with countless untold stories and behind-the-scenes details in another bestselling tome for New England and sports fans across the country.

    From Blatter to Blazer, from bribery to embezzlement, Jennings reveals the key protagonists, crimes and evidence he handed to the FBI which led to the arrests of FIFA executive and the resignation of Sepp Blatter. Written in a gripping narrative, and based on years of research and never-before-seen documents, this is the definitive portrait of the downfall of FIFA, and the men who stole football.

    Recalling the tragedies that shaped his life and career—his unsuccessful tenure as Celtics coach,  the devastating loss on 9/11 of his best friend and his brother-in-law and the deep depression that followed—Coach Pitino shares his Rebound Rules, demonstrating how he emerged wiser and rose to new heights with a richer perspective on life and work…and how you can, too.

    Baseball is John Schuerholz's world--everyone is just playing in it. Now, in BUILT TO WIN, the legendary manager takes readers behind the scenes of the most successful franchise in recent history--and shows how his unique philosophies and leadership have helped the Atlanta Braves achieve something no team has ever come close to accomplishing. He candidly peels back the curtain, from his first World Series with the Kansas City Royals to his departure for the struggling Braves. No sooner did Schuerholz arrive than they won their first title in 1991...and the rest is history.

    For the first time, Aaron Hernandez’s Killing Fields will reveal the real, hitherto unknown motive for the killing of Odin Lloyd—the only crime for which Hernandez was ever convicted and a revelation so shocking it will shake the foundations of the NFL itself. It will also unpick a pattern of violence and brutality stretching back to his time as a teenager at the University of Florida, revealing further shooting victims, evidence of his involvement in the double murder of Daniel Abreu and Safiro Furtado in 2012. Featuring new interviews with Hernandez’s cellmates, serving police investigators, prosecutors, psychologists, attorneys—as well as key witnesses including Hernandez’s drug dealer, a male stripper he hired days before the killing of Lloyd—plus extensive testimony from relatives of Hernandez’s victims, Aaron Hernandez’s Killing Fields is the exhaustive, definitive account of the rise and fall of a man undone by his own appetite for violence, gangsterism, power, drugs, and self-destruction. This is the real Aaron Hernandez story—and perhaps just the beginning of a whole new murder investigation.

    YouTube : I Invented You Tube is the true story of how Eric Skaggs gave Chad Hurley the idea for YouTube from domain name to exit strategy and everything else in between in exchange for a promise of one percent of $1.65 billion.

    But just two years later Hakeem Olajuwon powered his American college team, the University of Houston, to the NCAA Final Four. And that was only the beginning. In Living the Dream, the center of the back-to-back NBA champion Houston Rockets shares one of the most remarkable basketball stories of our time. Hakeem tells exactly how it felt coming to America, leaving his family and friends. He puts you on campus, inside the locker room, and at the Final Four with the University of Houston's famous basketball fraternity, "Phi Slama Jama." Drafted into the NBA, he tells how, with one phone call, he, Michael Jordan, and Clyde Drexler might have all been Houston Rockets teammates. Hakeem gives vivid on-the-court profiles of his teammates, coaches, and competitors over the course of his long career with the Rockets, including Shaquille O'Neal, Kareem Abdul-Jabbar, Moses Malone, Larry Bird, Ralph Sampson, Pat Riley, and Patrick Ewing. He gives remarkable insights into the teamwork, cooperation, and attitude it takes to win a championship or succeed in any business. Hakeem also reveals how a championship team can fall apart and then be put together, and he is very forthright about the NBA's descent into "trash talking." Hakeem is the rare athlete who takes his status as a role model seriously. He became an American citizen, and Living the Dream explains how his reintroduction to his Muslim faith and his pilgrimage to Mecca changed his life.

    Lewis Gordon Pugh recounts his action-packed life, including his SAS training and his swim at the North Pole. He takes examples from his own life to show how we can all achieve our goals.