The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live.Employing his trademark wit and lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.

    This funny, practical book by Andy Cope, the Dr of Happiness, will show you how to transform your thinking, change gear and find a fresh new perspective that will leave you better focused on the things that matter, healthier and a great deal happier.ABOUT THIS SERIESLittle Books are accessible and engaging books with a focus on personal development and business topics, delivering quick, outcome-focused results, ideal for self-improvement junkies, commuters, or business readers.

    Schacter explores instances of what we would consider memory failure—absent-mindedness, transience, blocking, misattribution, suggestibility, bias, and persistence—and suggests instead that these miscues are actually indications that memory is functioning as designed. Drawing from vivid scientific research and creative literature, as well as high-profile events in which memory has figured significantly (Bill Clinton's grand jury testimony, for instance), The Seven Sins of Memory provides a more nuanced understanding of how memory and the mind influence each other and shape our lives.

    If you master this skill, you'll achieve extraordinary results.Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship. In short, deep work is like a super power in our increasingly competitive twenty-first century economy. And yet, most people have lost the ability to go deep-spending their days instead in a frantic blur of e-mail and social media, not even realizing there's a better way.In Deep Work, author and professor Cal Newport flips the narrative on impact in a connected age. Instead of arguing distraction is bad, he instead celebrates the power of its opposite. Dividing this book into two parts, he first makes the case that in almost any profession, cultivating a deep work ethic will produce massive benefits. He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill.A mix of cultural criticism and actionable advice, Deep Work takes the reader on a journey through memorable stories-from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying a round-trip business class ticket to Tokyo to write a book free from distraction in the air-and no-nonsense advice, such as the claim that most serious professionals should quit social media and that you should practice being bored. Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.

    He noticed that though they’d all done well, there didn’t appear to be much correlation between their academic success and career success. What Raj found even more curious was the even smaller correlation between career success and what he calls life success. The greater the career success, the more unhappy, out of shape, harried and distracted his friends were.  If intelligence helps with decision-making, smart people should naturally make better life choices. So why are so many of the smartest, brightest, most successful people profoundly unhappy?  Raj set out to find an answer to this problem, and extensively researched happiness not just of students and business people, but also stay-at-home-parents, lawyers, and artists, among others.  If You’re So Smart, Why Aren’t You Happy? takes readers on a fun and meaningful tour of the best research available on how some of the very determinants of success may also come to deflate happiness. Raghunathan explores the seven most common inclinations that successful people need to overcome, and the seven habits they should adopt instead. Among his surprising findings... ·The correlation between wealth and happiness is much smaller than you'd expect it to be·Generosity is not only a key to happiness, but a determining factor of long term success·Appreciating uncertainty, rather than seeking  full control of outcomes, is necessary for happiness If You’re So Smart, Why Aren’t You Happy? will give you a powerful new perspective on your work, personal goals and relationships, whether you’re already successful or just starting out.

    Yet brain scientists have uncovered details every business leader, parent, and teacher should know—like the need for physical activity to get your brain working its best.How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget—and so important to repeat new knowledge? Is it true that men and women have different brains?In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule—what scientists know for sure about how our brains work—and then offers transformative ideas for our daily lives.Medina’s fascinating stories and infectious sense of humor breathe life into brain science. You’ll learn why Michael Jordan was no good at baseball. You’ll peer over a surgeon’s shoulder as he proves that most of us have a Jennifer Aniston neuron. You’ll meet a boy who has an amazing memory for music but can’t tie his own shoes.You will discover how:Every brain is wired differentlyExercise improves cognitionWe are designed to never stop learning and exploringMemories are volatileSleep is powerfully linked with the ability to learnVision trumps all of the other sensesStress changes the way we learnIn the end, you’ll understand how your brain really works—and how to get the most out of it.

    In How Not to Be Wrong, Jordan Ellenberg shows us how terribly limiting this view is: Math isn’t confined to abstract incidents that never occur in real life, but rather touches everything we do—the whole world is shot through with it.Math allows us to see the hidden structures underneath the messy and chaotic surface of our world. It’s a science of not being wrong, hammered out by centuries of hard work and argument. Armed with the tools of mathematics, we can see through to the true meaning of information we take for granted: How early should you get to the airport? What does “public opinion” really represent? Why do tall parents have shorter children? Who really won Florida in 2000? And how likely are you, really, to develop cancer?How Not to Be Wrong presents the surprising revelations behind all of these questions and many more, using the mathematician’s method of analyzing life and exposing the hard-won insights of the academic community to the layman—minus the jargon. Ellenberg chases mathematical threads through a vast range of time and space, from the everyday to the cosmic, encountering, among other things, baseball, Reaganomics, daring lottery schemes, Voltaire, the replicability crisis in psychology, Italian Renaissance painting, artificial languages, the development of non-Euclidean geometry, the coming obesity apocalypse, Antonin Scalia’s views on crime and punishment, the psychology of slime molds, what Facebook can and can’t figure out about you, and the existence of God.Ellenberg pulls from history as well as from the latest theoretical developments to provide those not trained in math with the knowledge they need. Math, as Ellenberg says, is “an atomic-powered prosthesis that you attach to your common sense, vastly multiplying its reach and strength.” With the tools of mathematics in hand, you can understand the world in a deeper, more meaningful way. How Not to Be Wrong will show you how.

    The truth is, there are untapped sources of meaning all around us right here, right now. Drawing on the latest research in positive psychology; on insights from George Eliot, Viktor Frankl, Aristotle, the Buddha, and other great minds; and on interviews with seekers of meaning, Emily Esfahani Smith lays out the four pillars upon which meaning rests. Belonging We all need to find our tribe and forge relationships in which we feel understood, recognized, and valued to know we matter to others.Purpose We all need a far-reaching goal that motivates us, serves as the organizing principle of our lives, and drives us to make a contribution to the world.Storytelling We are all storytellers, taking our disparate experiences and assembling them into a coherent narrative that allows us to make sense of ourselves and the world. Transcendence During a transcendent or mystical experience, we feel we have risen above the everyday world and are connected to something vast and meaningful. To bring those concepts to life, Smith visits a tight-knit fishing village on the Chesapeake Bay, stargazes in West Texas, attends a dinner where young people gather to share their experiences of untimely loss, and more. And she explores how we might begin to build a culture of meaning in our schools, our workplaces, and our communities. Inspiring and story-driven, The Power of Meaning will strike a profound chord in anyone seeking a richer, more satisfying life."

    Part intellectual journey, part memoir, Hamlet's BlackBerry sets out to solve what William Powers calls the conundrum of connectedness. Our computers and mobile devices do wonderful things for us. But they also impose an enormous burden, making it harder for us to focus, do our best work, build strong relationships, and find the depth and fulfillment we crave.Hamlet's BlackBerry argues that we need a new way of thinking, an everyday philosophy for life with screens. To find it, Powers reaches into the past, uncovering a rich trove of ideas that have helped people manage and enjoy their connected lives for thousands of years. New technologies have always brought the mix of excitement and stress that we feel today. Drawing on some of history's most brilliant thinkers, from Plato to Shakespeare to Thoreau, he shows that digital connectedness serves us best when it's balanced by its opposite, disconnectedness.Using his own life as laboratory and object lesson, Powers demonstrates why this is the moment to revisit our relationship to screens and mobile technologies, and how profound the rewards of doing so can be. Lively, original, and entertaining, Hamlet's BlackBerry will challenge you to rethink your digital life.

    We dangle goodies (from candy bars to sales commissions) in front of people in much the same way we train the family pet. Drawing on a wealth of psychological research, Alfie Kohn points the way to a more successful strategy based on working with people instead of doing things to them. "Do rewards motivate people?" asks Kohn. "Yes. They motivate people to get rewards." Seasoned with humor and familiar examples, Punished By Rewards presents an argument unsettling to hear but impossible to dismiss.

    Success is in your hands: there is a strength within you that you can learn to use for your own benefit.

    Your preschooler refuses to get dressed. Your fifth-grader sulks on the bench instead of playing on the field. Do children conspire to make their parents’ lives endlessly challenging? No—it’s just their developing brain calling the shots!In this pioneering, practical book, Daniel J. Siegel, neuropsychiatrist and author of the bestselling Mindsight, and parenting expert Tina Payne Bryson demystify the meltdowns and aggravation, explaining the new science of how a child’s brain is wired and how it matures. The “upstairs brain,” which makes decisions and balances emotions, is under construction until the mid-twenties. And especially in young children, the right brain and its emotions tend to rule over the logic of the left brain. No wonder kids can seem—and feel—so out of control. By applying these discoveries to everyday parenting, you can turn any outburst, argument, or fear into a chance to integrate your child’s brain and foster vital growth. Raise calmer, happier children using twelve key strategies, including • Name It to Tame It: Corral raging right-brain behavior through left-brain storytelling, appealing to the left brain’s affinity for words and reasoning to calm emotional storms and bodily tension.• Engage, Don’t Enrage: Keep your child thinking and listening, instead of purely reacting.• Move It or Lose It: Use physical activities to shift your child’s emotional state.• Let the Clouds of Emotion Roll By: Guide your children when they are stuck on a negative emotion, and help them understand that feelings come and go.• SIFT: Help children pay attention to the Sensations, Images, Feelings, and Thoughts within them so that they can make better decisions and be more flexible.• Connect Through Conflict: Use discord to encourage empathy and greater social success. Complete with clear explanations, age-appropriate strategies for dealing with day-to-day struggles, and illustrations that will help you explain these concepts to your child, The Whole-Brain Child shows you how to cultivate healthy emotional and intellectual development so that your children can lead balanced, meaningful, and connected lives.

    Fans of Predictably Irrational and Malcolm Gladwell’s The Tipping Point will find many interesting and helpful insights in Bounce.

    Most of us can easily recall the adolescent social cliques, the high school pecking order, and which of our peers stood out as the most or the least popular teens we knew. Even as adults we all still remember exactly where we stood in the high school social hierarchy, and the powerful emotions associated with our status persist decades later. This may be for good reason.Popular examines why popularity plays such a key role in our development and, ultimately, how it still influences our happiness and success today. In many ways—some even beyond our conscious awareness—those old dynamics of our youth continue to play out in every business meeting, every social gathering, in our personal relationships, and even how we raise our children. Our popularity even affects our DNA, our health, and our mortality in fascinating ways we never previously realized. More than childhood intelligence, family background, or prior psychological issues, research indicates that it’s how popular we were in our early years that predicts how successful and how happy we grow up to be.But it’s not always the conventionally popular people who fare the best, for the simple reason that there is more than one type of popularity—and many of us still long for the wrong one. As children, we strive to be likable, which can offer real benefits not only on the playground but throughout our lives. In adolescence, though, a new form of popularity emerges, and we suddenly begin to care about status, power, influence, and notoriety—research indicates that this type of popularity hurts us more than we realize.Realistically, we can’t ignore our natural human social impulses to be included and well-regarded by others, but we can learn how to manage those impulses in beneficial and gratifying ways. Popular relies on the latest research in psychology and neuroscience to help us make the wisest choices for ourselves and for our children, so we may all pursue more meaningful, satisfying, and rewarding relationships.

    In Barking Up the Wrong Tree, Eric Barker reveals the extraordinary science behind what actually determines success and most importantly, how anyone can achieve it. You’ll learn:• Why valedictorians rarely become millionaires, and how your biggest weakness might actually be your greatest strength • Whether nice guys finish last and why the best lessons about cooperation come from gang members, pirates, and serial killers• Why trying to increase confidence fails and how Buddhist philosophy holds a superior solution• The secret ingredient to “grit” that Navy SEALs and disaster survivors leverage to keep going• How to find work-life balance using the strategy of Genghis Khan, the errors of Albert Einstein, and a little lesson from Spider-ManBy looking at what separates the extremely successful from the rest of us, we learn what we can do to be more like them—and find out in some cases why it’s good that we aren’t. Barking Up the Wrong Tree draws on startling statistics and surprising anecdotes to help you understand what works and what doesn’t so you can stop guessing at success and start living the life you want.