Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

    Marshall’s thoughtful, illuminating account of how the spiritual beliefs of the Lakota people can help us all lead more meaningful, ethical lives.Rich with storytelling, history, and folklore, The Lakota Way expresses the heart of Native American philosophy and reveals the path to a fulfilling and meaningful life. Joseph Marshall is a member of the Sicunga Lakota Sioux and has dedicated his entire life to the wisdom he learned from his elders. Here he focuses on the twelve core qualities that are crucial to the Lakota way of life--bravery, fortitude, generosity, wisdom, respect, honor, perseverance, love, humility, sacrifice, truth, and compassion. Whether teaching a lesson on respect imparted by the mythical Deer Woman or the humility embodied by the legendary Lakota leader Crazy Horse, The Lakota Way offers a fresh outlook on spirituality and ethical living.

    In doing so Asimov illuminates the Bible's many obscure and mysterious passages, producing a valuable text for anyone interested in religion and history.

    It is an indispensable guide to the depth and power of the Shia–Sunni split.

    Hinduism does not lend itself easily to a strictly chronological account: many of its central texts cannot be reliably dated even within a century; its central tenets—karma, dharma, to name just two—arise at particular moments in Indian history and differ in each era, between genders, and caste to caste; and what is shared among Hindus is overwhelmingly outnumbered by the things that are unique to one group or another. Yet the greatness of Hinduism—its vitality, its earthiness, its vividness—lies precisely in many of those idiosyncratic qualities that continue to inspire debate today. Wendy Doniger is one of the foremost scholars of Hinduism in the world. With her inimitable insight and expertise Doniger illuminates those moments within the tradition that resist forces that would standardize or establish a canon. Without reversing or misrepresenting the historical hierarchies, she reveals how Sanskrit and vernacular sources are rich in knowledge of and compassion toward women and lower castes; how they debate tensions surrounding religion, violence, and tolerance; and how animals are the key to important shifts in attitudes toward different social classes.The Hindus brings a fascinating multiplicity of actors and stories to the stage to show how brilliant and creative thinkers—many of them far removed from Brahmin authors of Sanskrit texts—have kept Hinduism alive in ways that other scholars have not fully explored. In this unique and authoritative account, debates about Hindu traditions become platforms from which to consider the ironies, and overlooked epiphanies, of history.

    He makes the provocative case that to remedy this problem, we should return to teaching religion in the public schools. Alongside "reading, writing, and arithmetic," religion ought to become the "Fourth R" of American education.Many believe that America's descent into religious illiteracy was the doing of activist judges and secularists hell-bent on banishing religion from the public square. Prothero reveals that this is a profound misunderstanding. "In one of the great ironies of American religious history," Prothero writes, "it was the nation's most fervent people of faith who steered us down the road to religious illiteracy. Just how that happened is one of the stories this book has to tell."Prothero avoids the trap of religious relativism by addressing both the core tenets of the world's major religions and the real differences among them. Complete with a dictionary of the key beliefs, characters, and stories of Christianity, Islam, and other religions, Religious Literacy reveals what every American needs to know in order to confront the domestic and foreign challenges facing this country today.

    Trump as darkly symptomatic of a deeper societal distress. Equally challenging and profound, Twlilight of American Sanity makes sense of our time and charts the way forward.It is comforting to see President Donald Trump as a crazy man, a one-off, an exception—not a reflection on us or our democracy. But in ways I never anticipated, his rise was absolutely predictable and a mirror on our soul. … What does it say about us, that we elected someone so manifestly unfit and unprepared to determine mankind’s future? Trump is a symptom of a world in distress, not its sole cause. Blaming him for all our troubles misses the deeper, underlying societal sickness that made possible his unlikely ascent. Calling Trump crazy allows us to avoid confronting the craziness in our society—if we want to get sane, we must first gain insight about ourselves. Simply put: Trump isn’t crazy, but our society is. – from TWILIGHT OF AMERICAN SANITYMore than three years in the making: the world's leading expert on psychiatric diagnosis, past leader of the American Psychiatric Association’s DSM (“the bible of psychology”), and author of the influential international bestseller on the medicalization of ordinary life, Saving Normal, draws upon his vast experience to deliver a powerful critique of modern American society’s collective slide away from sanity and offers an urgently needed prescription for reclaiming our bearings. Widely cited in recent months as the man who quite literally wrote the diagnostic criteria for narcissism, Allen Frances, M.D., has been at the center of the debate surrounding President Trump’s mental state—quoted in Evan Osnos’s May 2017 New Yorker article (“How Trump Could Get Fired”) and publishing a much-shared opinion letter in the New York Times (“An Eminent Psychiatrist Demurs on Trump’s Mental State”). Frances argues that Trump is "bad, not mad"--and that the real question to wrestle with is how we as a country could have chosen him as our leader. Twilight of American Sanity is an essential work for understanding our national crisis.

    Their results shocked the world and created stirring conversation about global 'overshoot,' or resource use beyond the carrying capacity of the planet. Now, preeminent environmental scientists Donnella Meadows, Jorgen Randers, and Dennis Meadows have teamed up again to update and expand their original findings in The Limits to Growth: The 30 Year Global Update.Meadows, Randers, and Meadows are international environmental leaders recognized for their groundbreaking research into early signs of wear on the planet. Citing climate change as the most tangible example of our current overshoot, the scientists now provide us with an updated scenario and a plan to reduce our needs to meet the carrying capacity of the planet.Over the past three decades, population growth and global warming have forged on with a striking semblance to the scenarios laid out by the World3 computer model in the original Limits to Growth. While Meadows, Randers, and Meadows do not make a practice of predicting future environmental degradation, they offer an analysis of present and future trends in resource use, and assess a variety of possible outcomes.In many ways, the message contained in Limits to Growth: The 30-Year Update is a warning. Overshoot cannot be sustained without collapse. But, as the authors are careful to point out, there is reason to believe that humanity can still reverse some of its damage to Earth if it takes appropriate measures to reduce inefficiency and waste.Written in refreshingly accessible prose, Limits to Growth: The 30-Year Update is a long anticipated revival of some of the original voices in the growing chorus of sustainability. Limits to Growth: The 30 Year Update is a work of stunning intelligence that will expose for humanity the hazy but critical line between human growth and human development.

    Now this avatar of conspiriology, renowned for his razor wit and progressive philosophy, takes you on a fascinating, eclectic ride through what Wilson has termed the "Cultic Twilight" where conspiracy theories flourish. Everything Is Under Control covers the range of Wilson's kaleidoscopic knowledge, from John Adams to the Voronezh (former Soviet Union) UFO sighting, the Campus Crusade for Cthulhu to the Mothman prophecies, and everything in between. What do the Freemasons, the Kennedys, and Princess Diana have in common? All are at the center of gigantic conspiracy theories with incredibly complex and endlessly multiplying twists, turns, highways and byways. Arranged by alphabetical entries which include cross-references to other entries in the book and also provide addresses to related sites on the Web, this book is truly interactive — you can dip in, read through, or follow one of the URLs from an interesting entry onto the internet.What some famous people say about Robert Anton Wilson:"A dazzling barker hawking tickets to the most thrilling tilt-a-whirls and daring loop-o-planes on the midway to higher consciousness."--Tom Robbins"Wilson managed to reverse every mental polarity in me, as if I had been pulled through infinity."—Philip K. Dick"One of the most important scientific philosophers of his century — scholarly, witty, scientific, hip and hopeful."—Dr. Timothy Leary

    Out of Control chronicles the dawn of a new era in which the machines and systems that drive our economy are so complex and autonomous as to be indistinguishable from living things.

    By its end, the phrase that came most readily to mind was 'the clash of civilizations.' The tragedy of September 11 intensified the danger caused by religious differences around the world. As the politics of identity begin to replace the politics of ideology, can religion become a force for peace?The Dignity of Difference is Rabbi Jonathan Sacks's radical proposal for reconciling hatreds. The first major statement by a Jewish leader on the ethics of globalization, it also marks a paradigm shift in the approach to religious coexistence. Sacks argues that we must do more than search for values common to all faiths; we must also reframe the way we see our differences.

    Written by one of the world’s most influential sociologists, this classic argues that suicide primarily results from a lack of integration of the individual into society. Suicide provides readers with an understanding of the impetus for suicide and its psychological impact on the victim, family, and society.

    Ambedkar’s Annihilation of Caste is one of the most important, yet neglected, works of political writing from India. Written in 1936, it is an audacious denunciation of Hinduism and its caste system. Ambedkar – a figure like W.E.B. Du Bois – offers a scholarly critique of Hindu scriptures, scriptures that sanction a rigidly hierarchical and iniquitous social system. The world’s best-known Hindu, Mahatma Gandhi, responded publicly to the provocation. The hatchet was never buried.

    Starting with a close examination of his own belief in Hinduism, he ranges far and wide in his study of the faith. He talks about the Great Souls of Hinduism, Adi Shankara, Patanjali, Ramanuja, Swami Vivekananda, Ramakrishna Paramahamsa, and many others who made major contributions to the essence of Hinduism. He delves deep into Hinduism’s most important schools of thought (such as the Advaita Vedanta). He explains, in easily accessible language, important aspects and concepts of Hindu philosophy like the Purusharthas and Bhakti, masterfully summarizes the lessons of the Gita and Vivekananda’s ecumenism, and explores with sympathy the ‘Hinduism of habit’ practised by ordinary believers. He looks at the myriad manifestations of political Hinduism in the modern era, including violence committed in the name of the faith by right-wing organizations and their adherents. He analyzes Hindutva, explains its rise and dwells at length on the philosophy of Deen Dayal Upadhyaya, its most significant ideologue. He is unsparing in his criticism of extremist ‘bhakts’, and unequivocal in his belief that everything that makes India a great and distinctive culture and country will be imperiled if religious ‘fundamentalists’ are allowed to take the upper hand. However, he also makes the point that it is precisely because Hindus form the majority that India has survived as a plural, secular democracy.A book that will be read and debated now and in the future, Why I Am a Hindu is a revelatory and original masterwork.

    It would appear that the formula: IQ+Effort=Merit may well constitute the basic belief of the ruling class in the twenty-first century. Projecting himself into the year 2034, the author of this sociological satire shows how present decisions and practices may remold our society.It is widespread knowledge that it is insufficient to be somebody's nephew to obtain a responsible post in business, government, teaching, or science. Experts in education and selection apply scientific principles to sift out the leaders of tomorrow. You need intelligence rating, qualification, experience, application, and a certain caliber to achieve status. In a word, one must show merit to advance in the new society of tomorrow.In a new opening essay, Young reflects on the reception of his work, and its production, in a candid and lively way. Many of the critical ambiguities surrounding its original publication are now clarified and resolved. What we have is what the Guardian of London called "A brilliant essay." and what Time and Tide described as "a fountain gush of new ideas. Its wit and style make it compulsively enjoyable reading from cover to cover."