You've heard the term "Rapid Release" and you're wondering if it's a viable strategy for you. This book has everything you need to get started writing and releasing quicker, as well as half a dozen case studies outlining 6 different Rapid Release Launches Elana has tried for herself. There's something for every Indie author, in every stage of their self-publishing career, though this isn't a how-to book on self-publishing. You'll get tips and tricks to organize a Rapid Release, as well as an entire chapter dedicated to the how-to of writing faster. Elana is transparent with her numbers, and she outlines many marketing strategies while detailing her thoughts behind her Rapid Release strategies that can be applied to any launch, regardless of how quickly the books come out. Get inspired in your Indie career with Elana!

    People don't listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral? Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He's studied why New York Times articles make the paper's own Most E-mailed List, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children. In this book, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.Contagious combines groundbreaking research with powerful stories. Learn how a luxury steakhouse found popularity through the lowly cheese-steak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the seemingly most boring products there is: a blender. If you've wondered why certain stories get shared, e-mails get forwarded, or videos go viral, Contagious explains why, and shows how to leverage these concepts to craft contagious content. This book provides a set of specific, actionable techniques for helping information spread - for designing messages, advertisements, and information that people will share. Whether you're a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.

    Advanced tight line nymphing tactics, including Czech, Polish, French, Spanish, and American techniques Rigging and fishing dry and droppers, curly Qs, and conventional indicators Fishing the extremes: shallow water, cold weather, high water, wind Casting and technique sequences that include tuck cast, bow and arrow cast, as well as elevating and leading when tight line nymphing62 nymph patterns

    Using a wealth of examples, from ancient myths and folk tales via the plays and novels of great literature to the popular movies and TV soap operas of today, it shows that there are seven archetypal themes which recur throughout every kind of storytelling. But this is only the prelude to an investigation into how and why we are 'programmed' to imagine stories in these ways, and how they relate to the inmost patterns of human psychology. Drawing on a vast array of examples, from Proust to detective stories, from the Marquis de Sade to E.T., Christopher Booker then leads us through the extraordinary changes in the nature of storytelling over the past 200 years, and why so many stories have 'lost the plot' by losing touch with their underlying archetypal purpose. Booker analyses why evolution has given us the need to tell stories and illustrates how storytelling has provided a uniquely revealing mirror to mankind's psychological development over the past 5000 years.This seminal book opens up in an entirely new way our understanding of the real purpose storytelling plays in our lives, and will be a talking point for years to come.

    

    With this book you will learn:Basic stitches like the Purl StitchKnit stitches, such as Diamond Brocade and Seeded TrianglesRib Stitches like the Mock Cable Rib and Fishbone RibLace Stitches, such as the Fishtail and Cubic LaceCable Stitches like the Woven Cable and Waving CablesBONUS: As an added bonus this book includes a knitting glossary at the end, for you to use to help understand knitting jargon!

    Donald Trump is not just some cartoon character, a guy with a comb-over and a press agent and a board game named after him; he is and always has been a real and fairly treacherous human being.In this feat of investigative journalism, John Connolly dives into Donald Trump’s financial records and finds that the real estate mogul’s most—if not only—valuable commodity is his knack for delivering scrutiny-resistant statements that blend finance, fact and fiction.How to Fool All of the People, All of the Time was originally published in Spy, April, 1991.Cover design by Adil Dara.

    Both sought to redefine themselves beneath the stars. By the time they made it to the snowy Cascade Range of British Columbia—the trail’s end—Aspen and Justin were in love.Embarking on a new pilgrimage the next summer, they returned to those same mossy mountains where they’d met, and they married. They built a world together, three years of a happy marriage. Until a cold November morning, when, after kissing Aspen goodbye, Justin left to attend the funeral of a close friend.He never came back. As days became weeks, her husband’s inexplicable absence left Aspen unmoored. Shock, grief, fear, and anger battled for control—but nothing prepared her for the disarming truth. A revelation that would lead Aspen to reassess not only her own life but that of the disappeared as well.The result is a brave and inspiring memoir of secrets kept and unearthed, of a vanishing that became a gift: a woman’s empowering reclamation of unmitigated purpose in the surreal wake of mystifying loss.

    A dynamic YouTube star and Animal Planet personality with a fresh approach, Zak helps you tailor training to your dog’s unique traits and energy level—leading to quicker results and a much happier pet. For the first time, Zak has distilled the information from his hundreds of videos and experience with thousands of dogs into this comprehensive guide that includes·      Choosing the right pup for you ·      Housetraining and basic training ·      Handling biting, leash pulling, jumping up, barking, aggression, chewing, and other behavioral issues ·      Health care essentials like finding a vet and selecting the right food ·      Cool tricks, traveling tips, and activities to enjoy with your dog ·      Topics with corresponding videos on Zak’s YouTube channel so you can see his advice in action  Packed with everything you need to know to raise and care for your dog, this book will help you communicate and bond with one another in a way that makes training easier, more rewarding, and—most of all—fun!From the Trade Paperback edition.

      Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience’s worldview. Done right, a talk is more powerful than anything in written form.         This book explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula; no two talks should be the same. The goal is for you to give the talk that only you can give. But don’t be intimidated. You may find it more natural than you think.         Chris Anderson has worked behind the scenes with all the TED speakers who have inspired us the most, and here he shares insights from such favorites as Sir Ken Robinson, Amy Cuddy, Bill Gates, Elizabeth Gilbert, Salman Khan, Dan Gilbert, Mary Roach, Matt Ridley, and dozens more — everything from how to craft your talk’s content to how you can be most effective on stage. This is the 21st-century’s new manual for truly effective communication and it is a must-read for anyone who is ready to create impact with their ideas.

    The machines have taken over. Everything is computerized. People no longer talk, they text. What number do we have to press to get a flesh and blood HUMAN? It’s easy to feel like we’re losing our humanity when surrounded by computers, cell phones, and text messaging, but I’m here to bring you the good news. The same machines that seem to be stealing our humanity also have the power to restore it. Yes, you read correctly. The more we embrace technology, the more distinctly human we can become.The new author is a cyborg of sorts—part human, part machine. The machine part allows us to compose series of words, copy them, email them, and then send them across the globe with a push of a button. We can research faster and more accurately than ever before. We can communicate with people all over the planet real-time and virtually for free. The new power technology has given writers has made us, in effect, superhuman.Branding has broken free of marketing’s shackles and merged with personal identity. If we want to thrive in our new environment, we need to adapt, to apply technology as an extension of our humanness. This is not a book to teach you 1,000 ways to blast people with advertising. The WANA Way is different than anything you’ve likely encountered. It is constructed using the timelessness of art, blended with the strength of human relationships. Platforms are more than a zillion ways to try to part readers from money; they are living works of art and meshed with the soul of the writer-artist. The machines are rising, but humans were here first.

    As Anne M. Boylan writes in her foreword, "Healthy and spirited, the American Girl thinks nothing of taking a ten-mile 'romp' through woods and fields with a group of friends, and collects flowers and leaves for preservation or presentation to friends and relations.Above all, however, the Beards' girl is handy. She can make a hat rack, a screen, or a bookshelf; fashion a macrame hammock or a cornhusk doll; and draw, paint, sculpt, or decorate a room...By emphasizing what girls can do, The American Girl's Handy Book presents a portrait of girlhood that is vigorous, active, and full of possibilities."

    When alcoholism destroyed her marriage she decided to spend seven months in exotic South East Asia doing everything she shouldn’t.With only her backpack and a broken heart, Julie found herself dancing all night at Thailand’s famous Full Moon Party, crashing her scooter, eating happy pizza, kissing gorgeous men with accents, hitchhiking, breaking into national monuments, and couch surfing all over India, Sri Lanka, and Thailand. A 10 day silent meditation retreat finally connected Julie with the deep inner reserves that allowed her to grieve and break with her past. She realized that even if her life is a train wreck all she has to do is face in the right direction and keep walking. Brave, brutally honest, sexy, and laugh-out-loud funny, Travel, Sex, and Train Wrecks is the story of one young woman’s first steps towards living, loving, and praying on her own terms.

    Sartore’s photographs delight and inspire, from the first moments a newborn enters the house to Halloween parades, from visits with family and friends to fireworks on the Fourth of July. Easy-to-follow tips and instructions make the creative process simple, helping parents approach photography in a whole new way. Digital photographers will appreciate tips on editing techniques, album innovations, archiving methods, and printing. Sartore’s charisma and humor make learning a pure delight. Unlike competitive titles, Photographing Your Family is lavishly illustrated to show the many ways to make pictures, how Sartore captured these images specifically, and the philosophies a world-class photographer brings to his work at home—with emphasis on the contributions that relatives, friends, and pets can make to the story that is family. Early childhood is a fleeting time that parents and grandparents go to great lengths to capture in photos. This book will appeal to a vast audience: families who want to create memorable albums, parents with new babies, and everyone who wants to give a truly unique and useful family gift.

    "You need tools, not rules." His book distills decades of experience into 50 tools that will help any writer become more fluent and effective. WRITING TOOLS covers everything from the most basic ("Tool 5: Watch those adverbs") to the more complex ("Tool 34: Turn your notebook into a camera") and provides more than 200 examples from literature and journalism to illustrate the concepts. For students, aspiring novelists, and writers of memos, e-mails, PowerPoint presentations, and love letters, here are 50 indispensable, memorable, and usable tools. "Pull out a favorite novel or short story, and read it with the guidance of Clark's ideas. . . . Readers will find new worlds in familiar places. And writers will be inspired to pick up their pens." -Boston Globe"For all the aspiring writers out there-whether you're writing a novel or a technical report-a respected scholar pulls back the curtain on the art." -Atlanta Journal-Constitution"This is a useful tool for writers at all levels of experience, and it's entertainingly written, with plenty of helpful examples." -Booklist