Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the practical side of managing hospitality and tourism marketing, this text includes several topics not covered anywhere else--marketing to travel agents, COOP marketing with wholesalers, and loyalty marketing. It provides readers with solid advice and strong direction. Heads In Beds is a book written for practitioners by a practitioner. So whether you are just starting a new job, a general manager, sales and marketing director, or a seasoned veteran looking for methods to increase your yield, the material in this book will help you manage the marketing function and generate better results. Other relevant job titles include: VPs and Directors of promotions, sales, destinations, and tourism, as well as hotel operators or innkeepers.

    It might not be the secret to life, but it is the secret to this life ... I'll tell you how that came to be and that will be the story of the Nuns' House.'On the outside, Hilary Burden was living a glamorous life -- she was a busy, high-flying, globetrotting magazine journalist based in London, who thought nothing of flying to New York for a weekend, interviewing movie stars in luxury hotels or jetting off to Italy on assignment to hunt truffles with Curtis Stone. But on the inside, something was missing in her life and she didn't know quite what it was.Deciding that she wanted to make her own life, Hilary returned to Tasmania. She bought a ramshackle old house - the Nuns' House - with a sprawling, neglected garden, and gave herself the time and space to begin again. There was no particular kind of plan, but things just somehow worked. Now, seven summers later, she has a home, a garden, two alpacas (named Jack and Kerouac), two chooks (called Marilyn and Monroe), a purpose and a passion.A beautiful, intimate and inspiring story of having the courage to step into the unknown.

    This is the story of Grace's journey from the snow-capped peaks of Banff, Canada, down the spine of the Rocky Mountains, and finally into the forbidding desert of New Mexico. Grace battled many difficulties, including an infection that put her two days behind the nearest competitor, Multiple Sclerosis, the elements, demons from her past, as well as a secret that even she didn't know. Ride with Grace and laugh at her hilarious interactions with the oddballs she encountered along the way. Divide By One is an adventure story with heart and humor that shows how indomitable will and perseverance can change the way we see our limitations and our world.

    Following in the maverick mold of Quentin Tarentino, Spike Lee, and Richard Rodriguez, Joe Queenan becomes an auteur and, in the process, funnier than ever, as he tries to master the art of writing, directing, scoring, casting, and marketing a movie--all by himself.

    Her father served in the military, and she traveled the world with him and her family. His assignments took them to Alaska, Virginia, Japan, Texas, and Germany, as part of the US Army's responsibilities in policing the world. This candid memoir recounts her family's life in new places and cultures following World War II. What was it like to be a child living in Japan seven years after the war? What was it like to be a thirteen-year-old living in Germany twelve years after the war? What was it like to grow up moving between cultures? This is the story of one family bound to service in the military at a time when the world was being redefined. For a young girl, it was the adventure of a lifetime as she learned the secrets of finding her own way in that new world. The author's story was informed by reading her father's diary, which offers up intimate and candid insight into the life of a typical soldier in a time of war. His entries describe his time serving aboard a battleship built for 800 soldiers--but carrying 6,000 to war. His tales--told from the perspective of a young soldier in southern England, Wales, and Scotland from 1943 to 1945--are glimpses into a life many will never know firsthand.

    Diligently researching how to restore his quality of life, she discovered Vet-Stem, a service that provides cutting-edge regeneration therapy for pets, using stem cells harvested from animals' own tissue. Just hours after receiving IV and intra-joint injections, Sam began aging backward--which left Julia wondering why this simple, effective treatment was not available for humans.            Julia suffered from chronic inflammatory bowel disease, and after witnessing Sam's astonishing recovery, she set out on a curious quest: to be treated like a dog by a doctor as competent as her vet! After a four-year wait, Julia became the first American to be successfully cured of a perirectal fistula with stem cells derived from her own fat. With this amazing true story of how a pack of shelter dogs she rescued from death row came to save her life, Julia hopes to inspire and inform readers about exciting healthcare options available to them and their cherished animal companions.

    

    Soon wielding syringes, this forty-something husband and father of two children becomes the doper next door.During his yearlong odyssey, Tilin is transformed. He becomes stronger, hornier, and aggressive. He wades into a subculture of doping physicians, real estate agents, and aging women who believe that Tilin’s type of legal “hormone replacement therapy” is the key to staying young—and he often agrees. He also lives with the price paid for renewed vitality, worrying about his health, marriage, and cheating ways as an amateur bike racer. And all along the way, he tells us what doping is really like—empowering and scary.

    Within days of their first meeting in 2003, they were planning a life together, and soon they were inseparable as Michael became ever more integrated into Marilu’s family. But after only months they were thrown the ultimate curveball: Michael was diagnosed with bladder cancer, and then lung cancer. Marilu refused to lose the love of her life so easily. With the knowledge she had gained on her own health journey, chronicled in several of her bestselling books, Marilu set about finding a path for Michael that would use the best of Eastern and Western medicine to beat his cancers and return Michael to optimal health. Michael eschewed most traditional treatments and with Marilu’s help—aided by knowledgeable and sympathetic doctors—he forged his own path. In this moving and informative book, Marilu tells the story of their fast-paced romance and how this contrasted with the day-to-day battle for Michael’s life. Michael tells the story from his point of view: the search for the cause of his cancer, the mental anguish he felt as he realized how responsible he was for his condition, the physical and mental hardships that he had to overcome, and the triumph of love that made it all worthwhile. Not a “how-to” book in the traditional sense, Changing Normal is a book of empowerment, a call for all those facing similar challenges to take responsibility for their lives, to search for the causes of their illness and address them directly. Written with an engaging voice, a sense of humor, and life-changing wisdom, Changing Normal is a personal and touching look at how Marilu and Michael faced down a cancer diagnosis and came out the other side happier, healthier, and more in love than ever.

     "Simon’s star-studded debut memoir populated with humorous details and matter-of-fact commentary is incredibly readable, with plenty of quote-worthy anecdotes. Over the span of his lengthy career as a music producer, the author worked with some legendary artists, including Janis Joplin, Simon and Garfunkel, Leonard Cohen, and The Band. In this remembrance, he details his lifelong engagement with music, which follows the trajectory of American popular music as a whole, from jazz to Broadway musicals to rock ’n’ roll. An intriguing memoir about an unusual career involving some celebrated musical figures." - - Kirkus Reviews Celebrated music producer John Simon has produced some of the greatest rock ‘n’ roll ever recorded including THE BAND’s "Music from Big Pink", "The Band", and "The Last Waltz", JANIS JOPLIN’s Cheap Thrills, SIMON AND GARFUNKEL’s Bookends, and the first albums by LEONARD COHEN and BLOOD, SWEAT and TEARS. His contributions to popular music have helped tell the story of a generation in the 1960s and 70s, and now he is sharing his own. "WHEN JOHN SIMON JOINED THE BAND’S BROTHERHOOD HE FIT LIKE A GLOVE. I CAN’T IMAGINE ANOTHER RECORD PRODUCER IN THE WHOLE WORLD WHO COULD’VE MATCHED JOHN’S WORK ON: MUSIC FROM BIG PINK AND THE BAND, ALBUMS." - - Robbie Robertson “Reflecting on the amazing life he’s led, I found myself thinking he ought to write a book. Then I realized that he did. Now he tells never-before-told tales of those rich, often rollicking years in his colorful new book.” --- Steve Israel * * * * * * * Given his truly unique perspective on music and the music business, Simon has been been courted by interviewers for years. With so many anecdotes to choose from, Simon found himself only skimming the surface of his experiences. Now, in writing TRUTH, LIES & HEARSAY, he has drawn on a lifetime of numerous first-hand accounts revealed in this memoir for first time, including: • Getting down the sounds for MUSIC FROM BIG PINK and THE BAND’s 2nd album • How everything was changed by a hit record of a PAUL SIMON song that Paul didn’t even like • Experiencing the volatile personal dynamics during the recording of CHEAP THRILLS by BIG BROTHER AND THE HOLDING COMPANY featuring their new vocalist, JANIS JOPLIN • Living and playing in Woodstock when it was just a small-town safe haven for musicians. • Behind-the-scenes at THE BAND’s “farewell concert appearance” • Writing two ballet scores for legendary choreographer TWYLA THARP • Touring with American blues master, TAJ MAHAL • Recording secrets revealed and much, much more! With an unerring ear for music and eye for a good story, John Simon has amassed a collection of remarkable stories to delight any music fan! Read about Leonard Cohen, Levon Helm, Janis Joplin, Robbie Robertson, The Band, Mama Cass, Blood, Sweat & Tears, Gordon Lightfoot, Leon Russell, Eric Clapton, Wilson Pickett, Peter Yarrow, Gil Evans, Elizabeth Taylor, Joni Mitchell, Les Paul, Bob Dylan, Muddy Waters, Steve Forbert, Marshall McLuhan and The Beatles – -- All of these people and more turn up in the pages of TRUTH, LIES and HEARSAY: A Memoir of a Musical Life In and Out of Rock and Roll. You will really like this book.