A pocket-sized overview of roles, artifacts and the sprint cycle, adapted from the bestseller The Elements of Scrum by Chris Sims & Hillary Louise Johnson

    This book contains the fundamental laws of software development, the primary pieces of understanding that make the difference between a mid-level/junior programmer and the high-level senior software engineer. The book exists to help all programmers understand the process of writing software, on a very fundamental level that can be applied to any programming language or project, from here into eternity. Code Simplicity is also written in such a way that even non-technical managers of software teams can gain an understanding of what the “right way” and the “wrong way” is (and why they are right and wrong) when it comes to software design. The focus of the book is primarily on “software design,” the process of creating a plan for a software project and making technical decisions about the pattern and structure of a system.

    In Web Form Design, Luke Wroblewski draws on original research, his considerable experience at Yahoo! and eBay, and the perspectives of many of the field's leading designers to show you everything you need to know about designing effective and engaging Web forms.

    Should you wish to adopt a framework or employ a processor to speed up your development process, be our guest. However, this book is not about you; it’s about your audience.The Inclusive Design Patterns book covers all the techniques, gotchas and strategies you need to be aware of when building accessible, inclusive interfaces. We’ll explore the document outline, external links and “skip” links, navigation regions and landmarks, labelling and alternative text for illustrations, buttons, tables of contents, JavaScript patterns, touch targets, filter widgets and infinite scrolling and “load more” button and grid display and dynamic content and tab interfaces and password validation and web forms and error messages — and pretty much anything else you need to know about accessibility, including how to prototype with inclusivity in mind, how to deal with legacy browsers and dozens of practical snippets to use when building inclusive interfaces.

    This book is aimed at the working Rails developer who is looking to grow and evolve Rails projects while keeping them flexible, maintainable, and robust. The focus is on pragmatic solutions which tread a “middle way” between the expedience of the Rails “golden path”, and rigid OO purity.

    The book makes no assumption about prior experience with object-oriented programming languages or with the C language (upon which Objective-C is based). And because of this, both novice and experienced programmers alike can use this book to quickly and effectively learn the fundamentals of Objective-C. Readers can also learn the concepts of object-oriented programming without having to first learn all of the intricacies of the underlying procedural language (C). This approach, combined with many small program examples and exercises at the end of each chapter, makes it ideally suited for either classroom use or self-study. Growth is expected in this language. At the January 2003 MacWorld, it was announced that there are 5 million Mac OS X users and each of their boxes ships with Objective-C built in.

    They use powerful techniques to process information intelligently and offer features based on patterns and relationships in data. Algorithms of the Intelligent Web shows readers how to use the same techniques employed by household names like Google Ad Sense, Netflix, and Amazon to transform raw data into actionable information.Algorithms of the Intelligent Web is an example-driven blueprint for creating applications that collect, analyze, and act on the massive quantities of data users leave in their wake as they use the web. Readers learn to build Netflix-style recommendation engines, and how to apply the same techniques to social-networking sites. See how click-trace analysis can result in smarter ad rotations. All the examples are designed both to be reused and to illustrate a general technique- an algorithm-that applies to a broad range of scenarios.As they work through the book's many examples, readers learn about recommendation systems, search and ranking, automatic grouping of similar objects, classification of objects, forecasting models, and autonomous agents. They also become familiar with a large number of open-source libraries and SDKs, and freely available APIs from the hottest sites on the internet, such as Facebook, Google, eBay, and Yahoo.Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.

    Phoenix creator Chris McCord, Elixir creator José Valim, and award-winning author Bruce Tate walk you through building an application that’s fast and reliable. At every step, you’ll learn from the Phoenix creators not just what to do, but why. Packed with insider insights, this definitive guide will be your constant companion in your journey from Phoenix novice to expert, as you build the next generation of web applications.

    No really, it is. Let me explain.It turns out that drooling dogs and ringing bells are far more important than a logo (thank you Pavlov).Sure, successful businesses have logos--easily recognizable logos. Playboy, McDonald's, Coke. But there's far more to their success than bunny ears, golden arches or a certain shade of red. Stripped of all the marketing lingo, branding is pretty simple: Your brand is all the associations that come to mind when your potential customers see or hear your name.Whether your focus is on personal branding or on branding your company culture--you've got to have more than a fancy logo and edgy color scheme to create brand stickability (you know, a brand your customers can't get out of their heads).Well, there’s a process to capturing attention and getting your foot in the door of your customers’ minds. Here's a taste of some of the personal branding advice you'll find in this book:You must become the first solution your customer thinks of when they have a problem you can solve. How?The first step is to figure out what your audience cares about. What keeps them up at night? What problems can you help them solve? From there, you need to apply these three steps:1) Frequency2) Repetition3) AnchoringIn this e-book, we’ll show you how to figure out what your customers really want. Then we will show you how to apply these three steps to help you become the trusted resource that comes to mind first when your customer’s itch needs to be scratched.Is real and authentic branding going to happen overnight? Probably not. But ask yourself this: Do you want short-term results that lose effectiveness? Or are you willing to invest a bit more time and effort to create long-term results that get better and better?If you're looking for a branding book that promises a quick fix, this isn't the book for you. But if you want to create a brand that sticks like superglue--read this book!Go ahead and let the wimps and whiners have the get-rich quick schemes that fizzle and fall flat like a wet firework. You want to ignite a branding bonfire.

    This concise introduction shows you how to perform statistical analysis computationally, rather than mathematically, with programs written in Python.You'll work with a case study throughout the book to help you learn the entire data analysis process—from collecting data and generating statistics to identifying patterns and testing hypotheses. Along the way, you'll become familiar with distributions, the rules of probability, visualization, and many other tools and concepts.Develop your understanding of probability and statistics by writing and testing codeRun experiments to test statistical behavior, such as generating samples from several distributionsUse simulations to understand concepts that are hard to grasp mathematicallyLearn topics not usually covered in an introductory course, such as Bayesian estimationImport data from almost any source using Python, rather than be limited to data that has been cleaned and formatted for statistics toolsUse statistical inference to answer questions about real-world data

    You'll work through the development of each project, implementing and running the applications while learning new features along the way.Web frameworks are playing a major role in the creation of today's most compelling web applications, because they automate many of the tedious tasks, allowing developers to instead focus on providing users with creative and powerful features. Python developers have been particularly fortunate in this area, having been able to take advantage of Django, a very popular open source web framework whose stated goal is to make it easier to build better web applications more quickly with less code.Practical Django Projects is the first book to introduce this popular framework by way of a series of realworld projects. What you'll learn Capitalize upon Django's welldefined framework architecture to build web applications faster than ever before Learn by doing by working through the creation of three realworld projects, including a content management system, blog, and social networking site Build userfriendly web sites with wellstructured URLs, session tracking, and syndication options Let Django handle tedious tasks such as database interaction while you focus on building compelling applications Who this book is forWeb developers seeking to use the powerful Django framework to build powerful web sites. "

    Understanding the design, implementation, and workings of Mac OS X requires examination of several technologies that differ in their age, origins, philosophies, and roles. Mac OS X Internals: A Systems Approach is the first book that dissects the internals of the system, presenting a detailed picture that grows incrementally as you read. For example, you will learn the roles of the firmware, the bootloader, the Mach and BSD kernel components (including the process, virtual memory, IPC, and file system layers), the object-oriented I/O Kit driver framework, user libraries, and other core pieces of software. You will learn how these pieces connect and work internally, where they originated, and how they evolved. The book also covers several key areas of the Intel-based Macintosh computers.A solid understanding of system internals is immensely useful in design, development, and debugging for programmers of various skill levels. System programmers can use the book as a reference and to construct a better picture of how the core system works. Application programmers can gain a deeper understanding of how their applications interact with the system. System administrators and power users can use the book to harness the power of the rich environment offered by Mac OS X. Finally, members of the Windows, Linux, BSD, and other Unix communities will find the book valuable in comparing and contrasting Mac OS X with their respective systems. Mac OS X Internals focuses on the technical aspects of OS X and is so full of extremely useful information and programming examples that it will definitely become a mandatory tool for every Mac OS X programmer.

    The authors also include examples covering a variety of different integration technologies, such as JMS, MSMQ, TIBCO ActiveEnterprise, Microsoft BizTalk, SOAP, and XSL. A case study describing a bond trading system illustrates the patterns in practice, and the book offers a look at emerging standards, as well as insights into what the future of enterprise integration might hold. This book provides a consistent vocabulary and visual notation framework to describe large-scale integration solutions across many technologies. It also explores in detail the advantages and limitations of asynchronous messaging architectures. The authors present practical advice on designing code that connects an application to a messaging system, and provide extensive information to help you determine when to send a message, how to route it to the proper destination, and how to monitor the health of a messaging system. If you want to know how to manage, monitor, and maintain a messaging system once it is in use, get this book.

    Difficult issues need to be figured out, such as scalability, consistency, reliability, efficiency, and maintainability. In addition, we have an overwhelming variety of tools, including relational databases, NoSQL datastores, stream or batch processors, and message brokers. What are the right choices for your application? How do you make sense of all these buzzwords?In this practical and comprehensive guide, author Martin Kleppmann helps you navigate this diverse landscape by examining the pros and cons of various technologies for processing and storing data. Software keeps changing, but the fundamental principles remain the same. With this book, software engineers and architects will learn how to apply those ideas in practice, and how to make full use of data in modern applications. Peer under the hood of the systems you already use, and learn how to use and operate them more effectively Make informed decisions by identifying the strengths and weaknesses of different tools Navigate the trade-offs around consistency, scalability, fault tolerance, and complexity Understand the distributed systems research upon which modern databases are built Peek behind the scenes of major online services, and learn from their architectures

    In it, developer and life coach John Sonmez addresses a wide range of important "soft" topics, from career and productivity to personal finance and investing, and even fitness and relationships, all from a developer-centric viewpoint.For most software developers, coding is the fun part. The hard bits are dealing with clients, peers, and managers, staying productive, achieving financial security, keeping yourself in shape, and finding true love. This book is here to help.Soft Skills: The software developer's life manual is a guide to a well-rounded, satisfying life as a technology professional. In it, developer and life coach John Sonmez offers advice to developers on important "soft" subjects like career and productivity, personal finance and investing, and even fitness and relationships. Arranged as a collection of 71 short chapters, this fun-to-read book invites you to dip in wherever you like. A Taking Action section at the end of each chapter shows you how to get quick results. Soft Skills will help make you a better programmer, a more valuable employee, and a happier, healthier person.What's InsideBoost your career by building a personal brandJohn's secret ten-step process for learning quicklyFitness advice to turn your geekiness to your advantageUnique strategies for investment and early retirement