What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.

    In BiblioCraft, Pigza hones her literary hunting-and-gathering skills to help creatives of all types, from DIY hobbyists to fine artists, develop projects based on library resources. In Part I, she explains how to take advantage of the riches libraries have to offer—both in person and online. In Part II, she presents 20+ projects inspired by library resources from a stellar designer cast, including STC Craft authors Natalie Chanin, Heather Ross, Liesl Gibson, and Gretchen Hirsch, and Design*Sponge founder Grace Bonney. Whatever the quest—historic watermarks transformed into pillows, Japanese family crests turned into coasters, or historic millinery instructions worked into floral fascinators—anyone can utilize library resources to bring their creative visions to life.

    Now she takes stitchers one step further with instructions and diagrams for more than 35 stitches, some published here for the first time. To top it off, Embroidered Effects includes dozens of original (and reusable) iron-on transfers. With lots of project photos for guidance, even beginners can learn how to stitch faux tattoos on their shirt sleeves, cheeky fan dancers on their shower curtains, and many more fun projects.

    An extensive directory covers 200 ripple-stitch patterns and variations, describes techniques used, and level of experience required to complete each project. This book gives readers: -Detailed directions and more than 200 color illustrations to use in completing each project -Tips for combining various types of yarns to create projects featuring a kaleidoscope of color -Access to various knitting and crochet resource Web sites

    The introduction gives the reader a candid look into the knitting world of the daughter of America’s first famous knitter and author, Elizabeth Zimmerman. Full of original designs, this book includes instructions and charts for 22 sweaters, three vests, four fitted-arch socks, and three convertible-top mittens, each rendered in four-color fashion photography taken on-site at Meg’s home. A section on techniques includes a glossary of relevant knitting terms, the famous EZ Percentage System, and various ways to cast on, bind off, increase, and decrease.

    It contains all of the 225 patterns of the historic Jane Stickle 1863 quilt as well as a series of letters to Jane about life and times in the nineteenth century, with emphasis on the Civil War and the women's movement. Among the patterns and letters you will find a dozen quilts from the 1990's, all inspired by Jane's supreme example of quilt-making artistry in 1863.

    With fundamental skills for beginners that progress to more sophisticated designs, this book covers techniques such as basic wirework, texturizing, silver fusing, adding patina, and traditional finishes.Included are over 30 projects for making custom wire findings, each accompanied by step-by-step photographs and directions to ensure success.

    Using the theme of "home," each artist designed five altered art rooms to complete an individual 9"x12" 'house' that closes like a book or can stand accordion style. Each house is a part of a larger whole; a neighborhood of twelve unique and fascinating art-full houses, varying in execution, theme, and style, yet united as part of the larger neighborhood. Each "house" is a unique interpretation on the theme, reflecting the artist's style and incorporating the mixed media techniques for which each artist is most well known. The thirteen artists have created an inspiring collage technique workbook for readers. The back of the book includes a blank "house" template and a clip-art gallery of home-themed imagery that readers can alter and use in their own collage work.

    Along with more of MaryJane’s engaging essays and endearing farmgirl wisdom, you’ll find projects that have an irresistible appeal for the contemporary crafter who is intrigued with the delicate handcrafts of yesteryear. MaryJane includes nostalgic patterns with simple step-by-step instructions for projects to wear, for gifts, or to bring down-home charm to any room of the home, all with her unmistakable farmgirl flair.MaryJane’s Stitching Room is a wonderful companion to MaryJane’s Ideabook, Cookbook, Lifebook, but it also stands alone as a useful guide to the handiwork of days gone by.

    Her garments feature eye-catching construction based on very simple lines that come together in unexpected ways. Stitch patterns have central focus here, as the silhouettes or shapes are kept simple to emphasize the crocheted fabric. Yumiko's pieces are versatile enough that they can be dressed up or down according to your fancy.Yumiko takes her inspiration from the natural world-tide-swept sand, shells, coral, shale rock formations, the colors of sunset. Her nature-inspired palette is brought to life using luscious yarns that are as pleasing to the hand as they are to the eye. These designs will appeal to crocheters seeking a more upscale look in their garments. Rustic Modern Crochet features designs in subtle earth tones and warm sunset hues that hold a cross-generational appeal.

    And who better to compile one than Lily Chin—the author of four hugely popular knitting and crocheting manuals, a veteran teacher, and one of the fastest crocheters in the world?Lily Chin's Crochet Tips & Tricks compiles more than 75 of her best techniques—some collected from her regularly sold-out classes, many more never seen before—into one comprehensive, pocket-size guide. This book is filled with simple solutions to every crocheter's pet peeves, as well as nonstandard approaches to some of the biggest crocheting bugaboos. At the end of it, you'll be left with one satisfying question: "Why didn't I think of that?!"

    More than 20 truly stunning projects, all using peyote stitch, come in a variety of flat and dimensional shapes, from triangles, teardrops, and pentagons to tetrahedrons, cubes, and diamonds. Sleek, contemporary, and breathtaking, these beadwoven pieces are perfect for the intermediate crafter—but with such clear and detailed instructions, even beginners will give them a try! Diane Fitzgerald is a featured artist in the book Masters: Beadweaving. Other books in Lark Jewelry & Beading's Beadweaving Master Class series have been authored by Marcia DeCoster, Laura McCabe, Sherry Serafini, Maggie Meister, and Rachel Nelson-Smith.

    Learn to sew traditional and silk ribbon embroidery, make raised stitches, and embellish with beads, charms, buttons, and mirrors. Step-by-step photo instructions show exactly how to sew 85 different stitches. Learn how to combine and place stitches to enhance a finished piece and how to work with embroidery threads, ribbons, fabrics, laces, beads, buttons, and other embellishments.Includes 8 complete embroidery projects to stitch and embellish. An essential embroidery reference for everyone from beginners to experts.

     Along with the familiar fabrics and recycled garments, she gets into the spirit of exploration with unexpected materials, from paper and tire tubes to neoprene. And with the skill level set at beginning to intermediate, every crafter can join in!Projects include:Bags and Totes  Home décor and gift items Wearables, such as hats and other accessories

    This stunning collection of nursery d?cor, keepsakes, maternity wear, baby?s clothing, and more is all breathtakingly photographed as Anna Maria progresses through her pregnancy.Mothers-to-be, grandparents, family, and friends will treasure this collection of sewing projects to welcome home a new baby. Stylish prints and colors combine in unique designs to give you 24 projects ranging from booties and a quilt to an embroidered family tree and a thank you note organizer?and everything in between.Includes seven bonus loose-leaf paper patterns neatly tucked insideIncludes a brief primer on sewing for babies, including fabric selection and safety considerationsOther titles by Horner: Seams to MeSaturated with gorgeous full-color photography, Handmade Beginnings gives new and veteran sewers colorful, contemporary, yet classic, patterns to mark one of life?s biggest milestones.