Facebook Marketing for Dummies


Paul Dunay - 2009
    With Facebook, an organization can market and promote their brand, products, or services via the network's built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing.Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook.A helpful reference that discusses essential strategies, tactics, and techniques for excelling in the world of Facebook marketing Examines setting up a business profile page, hosting an event on Facebook, and tracking your return-on-investment Shares strategies for successful Facebook advertising campaigns Demonstrates how to create widgets and Facebook applications Face it: this essential book contains everything you need to know for your foray into Facebook marketing.Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Exam Ref 70-486: Developing ASP.NET MVC 4 Web Applications


William Penberthy - 2013
    Designed for experienced developers ready to advance their status, Exam Ref focuses on the critical-thinking and decision-making acumen needed for success at the Microsoft Specialist level.Focus on the expertise measured by these objectives:Design the application architectureDesign the user experienceDevelop the user experienceTroubleshoot and debug web applicationsDesign and implement securityThis Microsoft Exam Ref:Organizes its coverage by exam objectives.Features strategic, what-if scenarios to challenge you.Includes a 15% exam discount from Microsoft. (Limited time offer)

OS X Lion: the Ars Review


John Siracusa - 2011
    

The 7 Things You Must Know Before You Draw Your Gun - What You Must Know Before You Carry Concealed


U.S. Concealed Carry Association - 2011
    You'll also learn about asking the right question: "When do I have to shoot?" The concept of "Don't shoot - Training for the draw is just as effective." Force on force notebook: Revisiting the 21 foot rule in regards to carrying concealed. A special section on 10 seconds to fight. Download your Copy of this report. This report is published by The United States Concealed Carry Association, the biggest community of responsibly-armed Americans.

Spring Boot in Action


Craig Walls - 2015
    In it, you’ll learn how to bypass configuration steps so you can focus on your application’s behavior. Spring expert Craig Walls uses interesting and practical examples to teach you both how to use the default settings effectively and how to override and customize Spring Boot for your unique environment. Along the way, you’ll pick up insights from Craig’s years of Spring development experience.

Pragmatic Version Control Using Git


Travis Swicegood - 2008
    High-profile projects such as the Linux Kernel, Mozilla, Gnome, and Ruby on Rails are now using Distributed Version Control Systems (DVCS) instead of the old stand-bys of CVS or Subversion.Git is a modern, fast, DVCS. But understanding how it fits into your development can be a daunting task without an introduction to the new concepts. Whether you're just starting out as a professional programmer or are an old hand, this book will get you started using Git in this new distributed world. Whether you're making the switch from a traditional centralized version control system or are a new programmer just getting started, this book prepares you to start using Git in your everyday programming.Pragmatic Version Control Using Git starts with an overview of version control systems, and shows how being distributed enables you to work more efficiently in our increasingly mobile society. It then progresses through the basics necessary to get started using Git.You'll get a thorough overview of how to take advantage of Git. By the time you finish this book you'll have a firm grounding in how to use Git, both by yourself and as part of a team.Learn how to use how to use Git to protect all the pieces of your project Work collaboratively in a distributed environment Learn how to use Git's cheap branches to streamline your development Install and administer a Git server to share your repository

APIs: A Strategy Guide


Daniel Jacobson - 2011
    Salesforce.com (more than 50%) and Twitter (more than 75% fall into this category. Ebay gets more than 8 billion API calls a month. Facebook and Google, have dozens of APIs that enable both free services and e-commerce, get more than 5 billion API calls each day. Other companies like NetFlix have expanded their service of streaming movies over the the web to dozens of devices using API. At peak times, more than 20 percent of all traffic is accounted for by Netflix through its APIs. Companies like Sears and E-Trade are opening up their catalogs and other services to allow developers and entrepreneurs to create new marketing experiences. Making an API work to create a new channel is not just a matter of technology. An API must be considered in terms of business strategy, marketing, and operations as well as the technical aspects of programming. This book, written by Greg Brail, CTO of Apigee, and Brian Mulloy, VP of Products, captures the knowledge of all these areas gained by Apigee, the leading company in supporting the rollout of high traffic APIs.

Evernote Essentials


Brett Kelly - 2013
    Not long ago, my desk was covered with piles of financial statements, medical records, automotive service receipts — and that didn’t even include everything dealing with my job. We all struggle to keep our information organized and accessible, but without the right tool for the job, it can seem impossible. Thankfully, a tool like Evernote excels at doing exactly that — it’s a single place to organize everything that’s important to you. The tricky part is learning how best to use it so that all of those bits of information are a few clicks away when you need them.Introducing Evernote Essentials – The Definitive Getting Started Guide for Evernote.With this fun and informative 95-page PDF guide, you’ll:Get up and running with Evernote quicklyLearn how simple it is to save information to your Evernote account from almost anywhereDiscover the best ways to organize your Evernote account so your information is easy to find laterUnderstand how easily Evernote integrates with everything you’re already usingStart using Evernote’s newest features immediately