Everything is Obvious: Once You Know the Answer


Duncan J. Watts - 2011
    As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life—explanation that seem obvious once we know the answer—are less useful than they seem.Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.It seems obvious, for example, that people respond to incentives; yet policy makers and managers alike frequently fail to anticipate how people will respond to the incentives they create. Social trends often seem to have been driven by certain influential people; yet marketers have been unable to identify these “influencers” in advance. And although successful products or companies always seem in retrospect to have succeeded because of their unique qualities, predicting the qualities of the next hit product or hot company is notoriously difficult even for experienced professionals.Only by understanding how and when common sense fails, Watts argues, can we improve how we plan for the future, as well as understand the present—an argument that has important implications in politics, business, and marketing, as well as in science and everyday life.

The Wealth of Nations, Books 1-3


Adam Smith - 1776
    Books I - III of The Wealth of Nations examine the 'division of labour' as the key to economic growth, by ensuring the interdependence of individuals within society. They also cover the origins of money and the importance of wages, profit, rent and stocks; but the real sophistication of his analysis derives from the fact that it encompasses a combination of ethics, philosophy and history to create a vast panorama of society.This edition contains an analytical introduction offering an in-depth discussion of Smith as an economist and social scientist, as well as a preface, further reading and explanatory notes.

Grass-Fed Cattle: How to Produce and Market Natural Beef


Julius Ruechel - 2006
    In this comprehensive guide, Julius Ruechel covers every aspect of raising healthy and thriving grass-fed cattle, offering advice on herd selection, pasture management, medical care, necessary equipment, winter grazing, slaughtering procedures, and more. With tips on creating a viable business plan and identifying niche markets for your beef, Ruechel provides everything you need to know to develop a profitable and environmentally sustainable grass-fed cattle operation.

Fables of Fortune: What Rich People Have That You Don't Want


Richard C. Watts - 2011
    . . luxury yachts circling the globe awaiting their owner’s arrival . . . fully staffed but rarely visited vacation homes throughout the world. The rich live trouble free lives of graceful ease.  Or do they?In Fables of Fortune, author Richard Watts pulls back the brocade curtain to reveal the precarious path of wanting more.  As the advisor to the super rich, Watts reflects on the reality of wealth and a difficult and heartbreaking lesson:   “The wealthiest person is not who has the most, but who needs the least.” Fables of Fortune convincingly persuades readers that wealth may be overrated.  Through vignettes based on true stories, Watts reveals the challenges the super-wealthy face, including marriages based on net worth, interfamily inheritance battles, faux friends, entitled children, alienation, and spiritual depletion.  The successes and failures of life inspire the heartbeat of passion and self-actualization. Watts will challenge readers to reconsider key life questions of personal value and discover surprising new answers. Fables of Fortune reveals an honest, comparative, eye-opening analysis for any reader who believes wealth is a rose without thorns.  Read on and gain perspective and appreciation for your own real fortune in life.

The Curse of Cash


Kenneth S. Rogoff - 2016
    In The Curse of Cash, Kenneth Rogoff, one of the world's leading economists, makes a persuasive and fascinating case for an idea that until recently would have seemed outlandish: getting rid of most paper money.Even as people in advanced economies are using less paper money, there is more cash in circulation--a record $1.4 trillion in U.S. dollars alone, or $4,200 for every American, mostly in $100 bills. And the United States is hardly exceptional. So what is all that cash being used for? The answer is simple: a large part is feeding tax evasion, corruption, terrorism, the drug trade, human trafficking, and the rest of a massive global underground economy.As Rogoff shows, paper money can also cripple monetary policy. In the aftermath of the recent financial crisis, central banks have been unable to stimulate growth and inflation by cutting interest rates significantly below zero for fear that it would drive investors to abandon treasury bills and stockpile cash. This constraint has paralyzed monetary policy in virtually every advanced economy, and is likely to be a recurring problem in the future.The Curse of Cash offers a plan for phasing out most paper money--while leaving small-denomination bills and coins in circulation indefinitely--and addresses the issues the transition will pose, ranging from fears about privacy and price stability to the need to provide subsidized debit cards for the poor.While phasing out the bulk of paper money will hardly solve the world's problems, it would be a significant step toward addressing a surprising number of very big ones. Provocative, engaging, and backed by compelling original arguments and evidence, The Curse of Cash is certain to spark widespread debate.

Post-Truth: Why We Have Reached Peak Bullshit and What We Can Do About It


Evan Davis - 2017
    How did we get to a place where bullshit is not just rife but apparently so effective that it's become the communications strategy of our times? This brilliantly insightful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this. It sets out the surprising logic which explains why bullshit is both pervasive and persistent. Why are company annual reports often nonsense? Why should you not trust estate agents? And above all, why has political campaigning become the art of stretching the truth? Drawing on behavioural science, economics, psychology and of course his knowledge of the media, Evan ends by providing readers with a tool-kit to handle the kinds of deceptions we encounter every day, and charts a route through the muddy waters of the post-truth age.

Rokda: How Baniyas Do Business


Nikhil Inamdar - 2014
    Over the decades, these capitalists spread their footprint across vast sectors of the economy from steel and mining to telecom and retail. And now even e-tail. Nikhil Inamdar’s Rokda features the stories of a few pioneering men from this mercantile community—Radheshyam Agarwal and Radheshyam Goenka, founders of the cosmetic major Emami; Rohit Bansal, co-founder of Snapdeal; Neeraj Gupta, founder of Meru Cabs; and V.K. Bansal, a humble mathematics tutor whose genius spawned a massive coaching industry in Kota—amongst others. Through the triumphs and tribulations of these men in the epoch marking India’s entire post independence struggle with entrepreneurship—from the License Raj to the opening up of the floodgates in 1991, and the dawn of the digital era—Rokda seeks to uncover the indomitable spirit of the Baniya.

The Culture of Fear: Why Americans Are Afraid of the Wrong Things


Barry Glassner - 1999
    He exposes the people and organizations that manipulate our perceptions and profit from our anxieties: politicians who win elections by heightening concerns about crime and drug use even as both are declining; advocacy groups that raise money by exaggerating the prevalence of particular diseases; TV news-magazines that monger a new scare every week to garner ratings.

Wages of Rebellion: The Moral Imperative of Revolt


Chris Hedges - 2015
    We are again riding the crest of a revolutionary epic, much like 1848 or 1917, from the Arab Spring to movements against austerity in Greece to the Occupy movement. In Wages of Rebellion, Chris Hedges—who has chronicled the malaise and sickness of a society in terminal moral decline in his books Empire of Illusion and Death of the Liberal Class—investigates what social and psychological factors cause revolution, rebellion, and resistance. Drawing on an ambitious overview of prominent philosophers, historians, and literary figures he shows not only the harbingers of a coming crisis but also the nascent seeds of rebellion. Hedges' message is clear: popular uprisings in the United States and around the world are inevitable in the face of environmental destruction and wealth polarization.Focusing on the stories of rebels from around the world and throughout history, Hedges investigates what it takes to be a rebel in modern times. Utilizing the work of Reinhold Niebuhr, Hedges describes the motivation that guides the actions of rebels as “sublime madness” — the state of passion that causes the rebel to engage in an unavailing fight against overwhelmingly powerful and oppressive forces. For Hedges, resistance is carried out not for its success, but as a moral imperative that affirms life. Those who rise up against the odds will be those endowed with this “sublime madness.”From South African activists who dedicated their lives to ending apartheid, to contemporary anti-fracking protests in Alberta, Canada, to whistleblowers in pursuit of transparency, Wages of Rebellion shows the cost of a life committed to speaking the truth and demanding justice. Hedges has penned an indispensable guide to rebellion.

The Lean Startup / Zero to One / 7 Habits of Highly Effective People


Eric Ries
    Description:- The Lean Startup: How Constant Innovation Creates Radically Successful Businesses The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Zero to One: Notes on Start Ups, or How to Build the Future The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. The 7 Habits of Highly Effective People In THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE Stephen R. Covey presents a holistic, integrated, principle-centred approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step pathway for living with fairness, integrity, honesty and human dignity - principles that give us the security to adapt to change, and the wisdom and power to take advantage of the opportunities that change creates. 'Fundamentals are the key to success. Stephen Covey is the master of them. Buy his book, but most importantly, use it!' - Anthony Robbins, author of UNLIMITED POWER.

Finance for Nonfinancial Managers


Murugesan Ramaswamy - 2015
    Financial & Accounting jargon is used only where it is required and they are well explained.This book will enable you take business decisions with financial prudence.

Lilac Bride


Shanna Hatfield - 2021
    . .Katherine Kelly has been dreaming of her wedding since she was old enough to cut pictures out of magazines and glue them into her bridal binder. When Kaden, the handsome cowboy who holds her heart, proposes on a snowy Christmas Eve, she couldn’t envision anything more perfect or romantic. The spring date is set, all the nuptial details have been meticulously arranged, and she only has six weeks to go before the big day. Then, in a blink, her carefully formed plans begin to rapidly unravel. A freak snowstorm, rampaging rodents, and a lost wedding gown are only the beginning of the troubles they face.Cowboy entrepreneur Kaden Ford still can’t quite believe Katherine Kelly agreed to marry him. She’s beautiful, elegant, intelligent, and the woman who fills his heart with joy. He doesn’t care if they get married in a cathedral or a cabin in the woods. All he wants is to spend his life loving Kat. But when faced with one overwhelming challenge after another, will love be enough to hold them together?Find out in this sweet, charming, small-town romance full of laughter, love, and scheming octogenarian matchmakers.

MIЯЯЯO : at THƎ WƎIЯⱭ WAYWAЯⱭ


Manoj Kumar Sharma - 2019
    But at the same time many perennial social problems also grew manifolds, remained inattentive and giving birth to exponential intensification to grievances. The volcanoes of grievances led to Genesis of MIЯЯЯO … MIЯЯЯO’s unpredictable fearless Modus-Operandi breaks all the Laws and leads to the out-of-the-box solutions as Weird Way Ward, to rejuvenate the Eco-Systems of today’s hypocritical SYSTEMS…it’s up to the discretion of the PEOPLE, to allow or not! The Story indicates India’s perennial problems through the eyes of the Protagonist, who always dreamt for the solutions as his own personal aspirations, but, couldn’t succeed meeting even single one, out of his own personal flaws. Time compels him taking help of someone, whom he never believed cordially. Out of gist of many, only 3 problems are selfishly picked-up by the Protagonist, which hurt him most personally. MIЯЯЯO weirdly solves those 3 problems with the essence of absolute cleansing as permanent solutions… Will INDIA wish to have such weird, but, permanent solutions to all other problems? Let TIME tell…

The Wellington and Napoleon Quartet: Young Bloods, The Generals, Fire and Sword, Fields of Death


Simon Scarrow - 2015
     Arthur, Duke of Wellington, and Emperor Napoleon Bonaparte were adversaries on an epic scale. Across Europe and beyond, the armies of Great Britain and France clashed, from the Iberian Peninsula to India, from Austerlitz to the final confrontation at Waterloo. What drove the two clever, ambitious, determined men who masterminded these military campaigns? How did the underdog from Corsica develop the strategic military skills and the political cunning that gave him power over swathes of Europe? And how did Wellington, born to be a leader, hone his talents and drive an army to victory after victory?From an outstanding historian and novelist come four epic novels, now available in one volume for the first time, which tell the full story of both these men, from their very early days till the momentous battle at Waterloo which decided the future of Europe.INCLUDES MAPS

Boom, Bust & Echo: How to Profit from the Coming Demographic Shift


David K. Foot - 1996
    From financial planning to urban planning, Professor David Foot shows us how to track the trends that will have a profound impact upon our lives. The boomers, the busters, and the echo generation: discover the nation's future - and yours - in demographics, the simple but highly potent tool for understanding the past and foretelling the future, by Canada's foremost expert. What are the best investments? Where are the new business opportunities? What will become of our cities? What are the prospects for real estate? The job market? Education? Health care? Foot and Stoffman provide answers in a book full of arresting insights and practical ideas.