Each architect also presents a reading list of top ten influential titles, from architectural history to theory to fiction and nonfiction, that serves as a personal philosophy of literature and history, and advice on what every young architect, scholar, and lover of architecture should read. An inspiring cross-section of notable libraries, this beautiful book celebrates the arts of reading and collecting. Unpacking My Library: Architects and Their Books features the libraries of:Stan AllenHenry CobbLiz Diller & Ric ScofidioPeter EisenmanMichael GravesSteven HollToshiko MoriMichael SorkinBernard TschumiTodd Williams & Billie TsienPeter Eisenman's Recommended Titles:Robert Musil, The Man Without QualitiesLe Corbusier, Vers une ArchitectureThomas Pynchon, Gravity's RainbowRobert Venturi, Complexity and Contradiction in ArchitectureRem Koolhaas, Delirious New YorkJacques Derrida, Of GrammatologyAndrea Palladio, The Four Books on ArchitectureWalter Benjamin, IlluminationsJames Joyce, Finnegans WakeWilliam Faulkner, Light in August

    What's more, training a copywriter to write good copy was just as slow... often taking two to four years and generating lots of hurt feelings.Copy Logic! The New Science of Producing Breakthrough Copy (Without Criticism) eliminates both of these problems. It is far and away the best -- and fastest -- way to improve copy... and cut a copywriter's learning curve in half.In this book, direct-marketing expert Michael Masterson and master copywriter Mike Palmer reveal their methodical, step-by-step process for turning "B-level" copy into control beating "A-level" copy in just 24 hours.This is the exact process that was directly responsible for helping one company boost its revenues into the $300-million-a-year range (while creating six-figure incomes for many of its copywriters).Needless to say, Copy Logic! works.Simply follow Masterson and Palmer's clearly outlined steps and detailed examples, and you can't help bu come out with significantly stronger copy.Whether you're a business owner, marketing director, copy chief, or copywriter, Copy Logic! will help you produce bigger winners, more often.

    But for Meg—locked in a dead-end relationship and with a deadline looming for a book that she can't write—this thought fills her with dread. Stuck in a labyrinth of her own devising, Meg knows that there must be a way out.

    Drawing on a wide range of sources, both critical and literary, Caring for Words in a Culture of Lies is an engaging address to everyone concerned with preserving the vitality and precision of the spoken and written word.  “If every literate person in the United States read this book, the result could dramatically transform our society. . . . Written with modesty, keen insight, and grace, Marilyn McEntyre’s Caring for Words in a Culture of Lies proposes a revolution of human expression that would bring precision, honesty, and felicity to the spoken and written discourse of contemporary culture.

    Forster's Aspects of the Novel is an innovative and effusive treatise on a literary form that, at the time of publication, had only recently begun to enjoy serious academic consideration. This Penguin Classics edition is edited with an introduction by Oliver Stallybrass, and features a new preface by Frank Kermode.First given as a series of lectures at Cambridge University, Aspects of the Novel is Forster's analysis of this great literary form. Here he rejects the 'pseudoscholarship' of historical criticism - 'that great demon of chronology' - that considers writers in terms of the period in which they wrote and instead asks us to imagine the great novelists working together in a single room. He discusses aspects of people, plot, fantasy and rhythm, making illuminating comparisons between novelists such as Proust and James, Dickens and Thackeray, Eliot and Dostoyevsky - the features shared by their books and the ways in which they differ. Written in a wonderfully engaging and conversational manner, this penetrating work of criticism is full of Forster's habitual irreverence, wit and wisdom.In his new introduction, Frank Kermode discusses the ways in which Forster's perspective as a novelist inspired his lectures. This edition also includes the original introduction by Oliver Stallybrass, a chronology, further reading and appendices.E. M. Forster (1879-1970) was a noted English author and critic and a member of the Bloomsbury group. His first novel, Where Angels Fear To Tread appeared in 1905. The Longest Journey appeared in 1907, followed by A Room With A View (1908), based partly on the material from extended holidays in Italy with his mother. Howards End (1910) was a story that centered on an English country house and dealt with the clash between two families, one interested in art and literature, the other only in business. Maurice was revised several times during his life, and finally published posthumously in 1971.If you enjoyed Aspects of the Novel, you might like Forster's A Room with a View, also available in Penguin Classics.

    It contains concise essays on a wide variety of literary concepts among the 50 entries, and everything you need to know about literary techniques and genres.

    Beginning with its first publication as a cautionary tale on the perils of seduction, written in reaction to the licentiousness of the court of Louis XIV, Orenstein traces the many lives the tale has lived since then, from its appearance in modern advertisements for cosmetics and automobiles, the inspiration it brought to poets such as Anne Sexton, and its starring role in pornographic films. In Little Red Riding Hood Uncloaked, Red appears as seductress, hapless victim, riot grrrrl, femme fatale, and even she-wolf, as Orenstein shows how through centuries of different guises, the story has served as a barometer of social and sexual mores pertaining to women. Full of fascinating history, generous wit, and intelligent analysis, Little Red Riding Hood Uncloaked proves that the story of one young girl's trip through the woods continues to be one of our most compelling modern myths.

    In this one celebratory volume, the reader is exposed to the free-ranging thoughts of one of the century's most brilliant minds--Kenzaburo Oe, winner of the 1994 Nobel Prize in Literature--who offers his message for mankind as well as a selection of his most penetrating essays on themes varying from Hiroshima to the state of modern fiction.

    Jonathan Culler, an extremely lucid commentator and much admired in the field of literary theory, offers discerning insights into such theories as the nature of language and meaning, and whether literature is a form of self-expression or a method of appeal to an audience. Concise yet thorough, Literary Theory also outlines the ideas behind a number of different schools: deconstruction, semiotics, postcolonial theory, and structuralism, among others. From topics such as literature and social identity to poetry, poetics, and rhetoric, Literary Theory: A Very Short Introduction is a welcome guide for anyone interested in the importance of literature and the debates surrounding it.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    Drawing on her hugely popular lecture courses at Yale and Harvard over the past thirty years, Marjorie Garber offers passionate and revealing readings of the plays in chronological sequence, from The Two Gentlemen of Verona to The Two Noble Kinsmen. Supremely readable and engaging, and complete with a comprehensive introduction to Shakespeare's life and times and an extensive bibliography, this magisterial work is an ever-replenishing fount of insight on the most celebrated writer of all time.

    Taking his title from the wounded cry of the once great Max Bialystock in The Producers -- “Look at me now! Look at me now! I’m wearing a cardboard belt!” -- Epstein gives us his largest and most comprehensive collection to date.Writing as a memoirist, polemicist, literary critic, and amused observer of contemporary culture, he uses to deft and devastating effect his signature gifts: wide-ranging erudition, sparkling humor, and a penetrating intelligence. In personally revealing essays about his father and about his years as a teacher, in deeply considered examinations of writers from Paul Valery to Truman Capote, and in incisive take-downs of such cultural pooh-bahs as Harold Bloom and George Steiner, this remarkable collection presents us with the best work of our country’s most singular talent, engaged with the richness and variety of life, witty in his response to the world, and always entertaining.

    In 1733, the lovely, intelligent, and married Marquise du Châtelet commenced her romance with one François-Marie Arouet, a philosophe who had made a name for himself as "Voltaire." Mitford deftly and engagingly recounts their exemplary affair, whether in studious exile in the country, on the run from the censor, or in the "thoughtless circles of high society." Her portrayals of the "scamp" philosopher, his mistress who was "excessive in everything," and their "irregular century" are delightful portraits in themselves and as a group, a fascinating fresco of the French Enlightenment.