True persuasion is not about arm-twisting or out-maneuvering your adversary. True persuasion is the creation of consensus from conflict or indifference.

    Simply put, beliefs come first and explanations for beliefs follow. The brain, Shermer argues, is a belief engine. From sensory data flowing in through the senses, the brain naturally begins to look for and find patterns, and then infuses those patterns with meaning. Our brains connect the dots of our world into meaningful patterns that explain why things happen, and these patterns become beliefs. Once beliefs are formed the brain begins to look for and find confirmatory evidence in support of those beliefs, which accelerates the process of reinforcing them, and round and round the process goes in a positive-feedback loop of belief confirmation. Shermer outlines the numerous cognitive tools our brains engage to reinforce our beliefs as truths.Interlaced with his theory of belief, Shermer provides countless real-world examples of how this process operates, from politics, economics, and religion to conspiracy theories, the supernatural, and the paranormal. Ultimately, he demonstrates why science is the best tool ever devised to determine whether or not a belief matches reality.

    Their addictions, learning disabilities, or emotional/behavioral issues have brought you to a moment of decision. Heartsick, anxious, and exhausted, questions bounce endlessly around your mind, “Will this work? Was this really necessary? Will she ever forgive me? Can we handle him at home when the time comes?” Dr. Tim Thayne delivers the answers in his groundbreaking book Not by Chance. As an owner/therapist of wilderness and residential programs, Thayne was frustrated when young people made monumental progress, only to return home where things quickly unraveled. His mission became to vastly improve long-term success by crafting and proving a model to coach parents on their power to lead out through full engagement during treatment and management of the transition home. Not by Chance engages readers through solid research, simple exercises, and captivating stories taken from Thayne’s own life and the living rooms of hundreds of American homes. This book serves up concrete tools, hope, confidence, and stamina for families, professionals and mentors. Topics include: • Why good programs work • How to boost—not undermine—treatment • Nine dangers waiting after discharge • How to identify natural mentors for your teen • What to do when the testing begins • When and how to grant back privileges and freedoms • How to ease your young adult’s transition from treatment to independent living • When you know you’ve succeeded If you are even considering out-of-home treatment for your teen, do not gamble with the outcomes. Not by Chance should claim its rightful place on your nightstand.

    Learning to understand and shift your point of view, your beliefs and even your language, can end much of the emotional suffering you create for yourself and in relationships. MindWorks offers a simple guide for understanding the complexities of your mind’s inner workings and a step by step practice to facilitate change. Whether your transformation is large or small, you will surely look at yourself and the world in a completely new way.