No academic analysis or bystander’s account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google’s first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company’s young, idiosyncratic partners; the evolution of the company’s famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards—a former journalist who knows how to write—captures the “Google Experience,” the rollercoaster ride of being part of a company creating itself in a whole new universe. I’m Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world’s most transformative corporation.

    

    Air Force, and USAA. He teaches his clients that innovation isn't just about generating occasional new ideas; it's about staying consistently one step ahead of the competition.Hire people you don't like. Bring in the right mix of people to unleash your team's full potential. Asking for ideas is a bad idea. Define challenges more clearly. If you ask better questions, you will get better answers. Don't think outside the box; find a better box. Instead of giving your employees a blank slate, provide them with well-defined parameters that will increase their creative output. Failure is always an option. Looking at innovation as a series of experiments allows you to redefine failure and learn from your results.Shapiro shows that nonstop innovation is attainable and vital to building a high-performing team, improving the bottom line, and staying ahead of the pack.

     Once one of Silicon Valley’s greatest success stories, Facebook has been under constant fire for the past five years, roiled by controversies and crises. It turns out that while the tech giant was connecting the world, they were also mishandling users’ data, spreading fake news, and amplifying dangerous, polarizing hate speech. The company, many said, had simply lost its way. But the truth is far more complex. Leadership decisions enabled, and then attempted to deflect attention from, the crises. Time after time, Facebook’s engineers were instructed to create tools that encouraged people to spend as much time on the platform as possible, even as those same tools boosted inflammatory rhetoric, conspiracy theories, and partisan filter bubbles. And while consumers and lawmakers focused their outrage on privacy breaches and misinformation, Facebook solidified its role as the world’s most voracious data-mining machine, posting record profits, and shoring up its dominance via aggressive lobbying efforts. Drawing on their unrivaled sources, Sheera Frenkel and Cecilia Kang take readers inside the complex court politics, alliances and rivalries within the company to shine a light on the fatal cracks in the architecture of the tech behemoth. Their explosive, exclusive reporting led them to a shocking conclusion: The missteps of the last five years were not an anomaly but an inevitability—this is how Facebook was built to perform. In a period of great upheaval, growth has remained the one constant under the leadership of Mark Zuckerberg and Sheryl Sandberg. Both have been held up as archetypes of uniquely 21st century executives—he the tech “boy genius” turned billionaire, she the ultimate woman in business, an inspiration to millions through her books and speeches. But sealed off in tight circles of advisers and hobbled by their own ambition and hubris, each has stood by as their technology is coopted by hate-mongers, criminals and corrupt political regimes across the globe, with devastating consequences. In An Ugly Truth, they are at last held accountable.

    Design journalist Kassia St. Clair guides us through the technological advancements and cultural customs that would redefine human civilization—from the fabric that allowed mankind to achieve extraordinary things (traverse the oceans and shatter athletic records) and survive in unlikely places (outer space and the South Pole). She peoples her story with a motley cast of characters, including Xiling, the ancient Chinese empress credited with inventing silk, to Richard the Lionhearted and Bing Crosby. Offering insights into the economic and social dimensions of clothmaking—and countering the enduring, often demeaning, association of textiles as “merely women’s work”—The Golden Thread offers an alternative guide to our past, present, and future.

    With little prelude she is thrown into the deep end of a gritty farming life in a man's world. A life of hard work on untamed lands, a two year odyssey through the outback, and months spent in a remote Aboriginal community, reveal to Sue the very character of the Australian landscape. This is the story of one woman's metamorphosis, from timid, imaginative child to resilient, worldly woman - a profound journey of self discovery through tragedy, unfettered and often life-threatening adventure, and overwhelming joy.

    Carter would participate in a number of expeditions against the Comanche and other tribes in the Texas-area. It was during one of these campaigns that he was brevetted first lieutenant and awarded the Medal of Honor for his "most distinguished gallantry" against the Comanche in Blanco Canyon on a tributary of the Brazos River on October 10, 1871. He became a successful author in his later years writing several books based on his military career, including On the Border with Mackenzie (1935), as well as a series of booklets detailing his years as an Indian fighter on the Texas frontier. Carter writes: "IT IS nearly fifty years since these tragedies occurred. There are few survivors. The writer is, perhaps, the only one. This is written in the vague hope that this chronicle of the events of that period may possibly prove of some lasting and, perhaps, historical value to posterity. "The country all about the scene of these tragical events—the Texas Panhandle—was then wild, unsettled, covered with sage brush, scrub oak and chaparral, and its only inhabitants were Indians, buffalo, lobo wolves, coyotes, jack-rabbits, prairie-dogs and rattlesnakes, with here and there a few scattered herds of antelope. The railroad, that great civilizing agency, the telegraph, the telephone, and the many other marvelous inventions of man, have wrought such a wonderful transformation in our great western country that the American Indian will, if he has not already, become a race of the past, and history alone will record the remarkable deeds and strange career of an almost extinct people. With these miraculous changes has come the total extermination of the buffalo—the Indians' migratory companion and source of living—and pretty much all of the wild game that in almost countless numbers freely roamed those vast prairies. Where now the railroads girdle that country the nomadic redman lived his free and careless life and the bison thrived and roamed undisturbed at that period— where are now the appliances of modern civilization, and prosperous communities, then nothing but desolation reigned for many miles around. "In the expansion and peopling of this vast country, our little Army was most closely identified. In fact, it was the pioneer of civilization. The life was full of danger, hardships, privations, and sacrifices, little known or appreciated by the present generation. "Where populous towns, ranches and well-tilled farms, grain fields, orchards, and oil "gushers" are now located, with railroads either running through or near them, we were making trails, upon which the main roads now run, in search of hostile savages, for the purpose of punishing them or compelling them to go into the Indian reservations, and to permit the settlers, then held back by the murderous acts of these redskins, to advance and spread the civilization of the white man throughout the western tiers of counties in that far-off western panhandle of Texas."

    For the Stones, nothing would ever be the same again.For ten days on that tour, the Rolling Stones traveled by train and bus to play two shows a night in many of the same small town halls and theaters where they had begun their career. Performing brand new songs like "Bitch," "Brown Sugar," "Wild Horses," and "Can't You Hear Me Knockin'" from their as-yet-unreleased album Sticky Fingers live on stage for the very first time, they also played classics like "Midnight Rambler," "Honky Tonk Women," "Satisfaction," "Street Fighting Man," and Chuck Berry's "Little Queenie" and "Let It Rock."Because only one journalist—Robert Greenfield—was allowed to accompany the Stones on this tour, there has never before been a full-length account of the landmark event that marked the end of the first chapter of the Rolling Stones' extraordinary career.In a larger sense, Ain't It Time We Said Goodbye is the story of two artists on the precipice. For Mick Jagger and Ketih Richards, as well as those who traveled with them, the Rolling Stones' farewell tour of England was the end of the innocence. No laminates. No backstage passes. No security. No sound checks and no rehearsals. Just the Rolling Stones on the road playing rock 'n' roll the way it was truly meant to be seen and heard.Based on Greenfield's first-hand account as well as new interviews with many of the key players, Ain't It Time We Said Goodbye is a vibrant and thrilling look at the way it once was and would never be again in the world according to the Rolling Stones.

    Bidwell offers her firsthand experience and advice on Mount Rushmore and the Black Hills — including the Southern Hills, the Badlands, and Keystone. Bidwell provides unique travel strategies such as Best Hiking Trails, Viewing Wildlife, and Fossil Collecting in the Parks, Grasslands, and National Forest. Expert tips include the best sights for dining, shopping, accommodations, and camping, providing travelers with the tools they need for a more personal and memorable visit to Mount Rushmore and the Black Hills.

    With A Natural History of the Senses, Diane Ackerman let her free-ranging intellect loose on the natural world.  Now in Deep Play she tackles the realm of creativity, by exploring one of the most essential aspects of our characters: the abitlity to play."Deep play" is that more intensified form of play that puts us in a rapturous mood and awakens the most creative, sentient, and joyful aspects of our inner selves.  As Ackerman ranges over a panoply of artistic, spiritual, and athletic activities, from spiritual rapture through extreme sports, we gain a greater sense of what it means to be "in the moment" and totally, transcendentally human.  Keenly perceived and written with poetic exuberance, Deep Play enlightens us by revealing the manifold ways we can enhance our lives.

    Some of its new features are already being implemented by existing browsers, and much more is around the corner. Written by developers who have been using the new language for the past year in their work, this book shows you how to start adapting the language now to realize its benefits on today's browsers. Rather than being just an academic investigation, it concentrates on the practical--the problems HTML5 can solve for you right away. By following the book's hands-on HTML5 code examples you'll learn: new semantics and structures to help your site become richer and more accessiblehow to apply the most important JavaScript APIs that are already implementedthe uses of native multimedia for video and audiotechniques for drawing lines, fills, gradients, images and text with canvas how to build more intelligent web formsimplementation of new storage options and web databaseshow geolocation works with HTML5 in both web and mobile applicationsAll the code from this book (and more) is available at www.introducinghtml5.com. ********There appear to be intermittent problems with the first printing of Introducing HTML5. If you have one of these copies, please email us at ask@peachpit.com with a copy of your receipt (from any reseller), and we'll either provide access to the eBook or send you another copy of the print book -- whichever you prefer. If you'd like the eBook we can add that to your Peachpit.com account. You can set up a free account at www.peachpit.com/join http: //www.peachpit.com/join>. Thanks so much for your understanding!

    5, 1948 sell for $140 million?            Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.            This book is the first to look at the economics and the marketing strategies that enable the modern art market to generate such astronomical prices. Drawing on  interviews with both past and present executives of auction houses and art dealerships, artists, and the buyers who move the market, Thompson launches the reader on a journey of discovery through the peculiar world of modern art. Surprising, passionate, gossipy, revelatory, The $12 Million Stuffed Shark reveals a great deal that even experienced  auction purchasers do not know.