Since James Sieckmann first revealed his short-game methods two decades ago, he has amassed a cultlike following of more than seventy PGA and LPGA Tour disciples and has been dubbed the “short-game guru to the pros” (GOLF Magazine). Using his system, sev­eral of Sieckmann’s students have become some of the best short-game players of the modern era. A two-time winner on the PGA Tour jumped 117 spots in the Sand Save rankings in one season; another client quickly jumped 81 spots in Scrambling percentage.The benefits of a good short game are undisputed. Unfortunately, players at all levels fail to develop effective short-game skills because instructors teach the exact opposite of the correct technique. Sieckmann studied the greatest short-game players in recent memory—including Seve Ballesteros, Corey Pavin, and Raymond Floyd—to develop a proven and pragmatic way to learn, practice, and perform with each wedge in every situation. His unique observations, which were later verified by motion capture technology, work equally well for amateurs and pros.In his long-awaited first book, Sieckmann opens up his vault of secrets for all golfers. After breaking down the basics, he presents a session-by-session training and practice guide—the same one he creates for his tour clients—to help the reader develop and sustain correct habits, avoid common flaws, and master essential skills. Next, Sieckmann explains how to optimize a player’s wedge swing for every scenario. An easy-to-learn and easy-to-use system, Your Short Game Solution will be the go-to guide anywhere golf is played.

    What will happen if Britain leaves the EU, and how will it affect you?Europe: vital for Britain’s economy and global standing or a bureaucratic monster hell-bent on destroying our national sovereignty? And why is no one talking about what leaving Europe would actually mean?Addressing the real issues surrounding a potential exit from the EU – including jobs, travel, immigration, investment, sovereignty and justice – this book investigates the consequences both for the country and for the person on the street.A clear, comprehensive and compelling guide to the impact of the EU and the implications of a British exit, this objective and unbiased handbook, from an expert in the field, is essential reading for anyone with an interest in Britain’s future.

    

    As the only English football captain ever to raise the World Cup, he was not just a football icon but a national one.Yet Bobby was an intensely reserved, almost mysterious personality. Only one person was his true friend and confidante – his boyhood sweetheart, Tina, whom he met at 17 and married soon after.Tina Moore’s story of her life with Bobby, the triumphs and crises of his football career, the break-up of their marriage and what happened afterwards, is a moving tribute to a national icon by the person who knew him better than anyone.

    

    

    on Thursday 18 September 2014, polling stations across Scotland closed, signalling the end of two and a half bruising years of debate for the Yes and No campaigns. Dubbed ‘Project Fear’, the unique Better Together alliance was relieved as victory was secured and a weary and dejected Alex Salmond tendered his resignation. But the relief proved to be premature.Despite the defeat, the Scottish National Party grew in strength and gained unprecedented momentum, transforming its referendum failure into stunning general election success. The SNP went on to dominate the polls in Scotland, and the party ’s tsunami surge of support created a dynamic new force in Westminster.Now, Joe Pike delves deep into the nail-biting back-room operations of the referendum’s No campaign, examining the striking shift in Scottish political attitudes and its effect on the most unpredictable election in a generation. Based on over fifty private interviews with those at the heart of the action, this exclusive account explores what really went on behind closed doors as Better Together kept a kingdom united, but left a country divided.

    We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    The first female CEO of one of Australia's big four banks, listed by Forbes in 2010 as the 8th most powerful woman in the world, and mother of four (including triplets), Gail is celebrated as one of our finest, most innovative thinkers on leadership and workplace culture.In these personal, practical chapters, Gail Kelly shares what she's learned over her remarkable career, drawing from her personal and professional life. As a leader, she argues passionately for the importance of putting people and customers at the heart of a business; of leading with courage and generosity of spirit; and of resilience. Some of those lessons were learnt at times of high pressure, and Gail takes us into her thinking as she led Westpac through the global financial crisis and the merger with St. George.But Gail's voice speaks to each of us, whatever our role in life. She explores the absolute importance of loving what you do; learning to learn; backing yourself; and most importantly, placing your family above all things.At the heart of Gail's refreshing, authentic, integrated approach is how both individuals and companies thrive when they openly address the meaning of what they do, and understand the need to live a whole life. Live, Lead, Learn is the inspiring story of one of the world's most prominent business people, who started as a Latin teacher and became mother of four and CEO of Westpac - and everything she has learned along the way.

    In this revamped version, as NDTV's transgressions have been ruled on in the courts, the reader gets a ringside view of what happens when Business colludes with Bureaucrats and Bent Politicians. How a corrupt cabal manages to keep delaying the inevitable by tying up the cases in courts. Fake narratives and honey traps to coerce and blackmail. NDTV and the owner (who is revealed in the book) have resorted to every means foul to deny the truth from coming out. A compelling read for everyone who wants to know how the system has been thoroughly corrupted and compromised in India.

    In this troubling expose of what went wrong, Christopher Cooper and Robert Block of "The Wall Street Journal" show that the flaws go much deeper than out-of-touch federal bureaucrats or overwhelmed local politicians.Drawing on exclusive interviews with federal, state, and local officials, Cooper and Block take readers inside the Federal Emergency Management Agency and the Department of Homeland Security to reveal the inexcusable mismanagement during Hurricane Katrina--the bad decisions that were made, the facts that were ignored, the individuals who saw that the system was broken but were unable to fix it. America's top emergency response officials had long known that a calamitous hurricane was likely to hit New Orleans, but that seems to have had little effect on planning or execution. "Disaster" demonstrates that the incompetent response to Hurricane Katrina is a wake-up call to all Americans, wherever they live, about how distressingly vulnerable we remain. Washington is ill equipped to handle large-scale emergencies, be they floods or fires, natural events or terrorist attacks, and Cooper and Block make a strong case for overhauling of the nation's emergency response system. This is a book that no American can afford to ignore."

    How did Bernie Sanders make it out of the backwoods of Vermont – where he lived for a time in a ramshackle off-road “sugar shack” with no electricity, and where he never got more than 6 percent of the vote in a string of doomed, fringe far-left campaigns in the 1970s – to become a leading contender in the 2016 race for the White House? And perhaps more importantly for author Will Bunch, how did this gruff and sometimes didactic gray-haired political survivor make it out of the 1960s and ‘70s to become the last torch-bearer of the youthful idealism of that nearly lost “Age of Aquarius” – The One who didn’t drop out, sell out…or simply give up? In the fall of 2015, Bunch – with the voices of the late Hunter S. Thompson and the other iconic “New Journalists” of that lost era ringing in his ears – set out on a road trip that took him from the battlefields of northern Virginia to the salty air of backwater Boston to the neon sky of the Las Vegas Strip, all to get to the bottom of “The Bern Identity.” He follows the long strange trip of Bernie Sanders – a kid from a cramped Brooklyn flat who couldn’t tell a lie in school, who mourned the migration of his beloved Dodgers and was shaken up by “Death of a Salesman,” who became a campus radical, a dreamer of revolutions, and then almost disappeared before his improbable election of mayor of Burlington in 1981. Sanders’ remarkable bio is interspersed with the tale of the true believers who packed hockey rinks and concrete convention floors in crowds of 20,000 or more, who tweeted incessantly and posted memes of Sanders flying in coach class, and who exploded with excitement at their hero’s call for a “political revolution” to raise the beleaguered middle class. In a time of rampant cynicism about American politics, “The Bern Identity” turns into something most unlikely – a love story, between the long-distance runner who never gave up his fantasy of real social change, and the dreamers and the radicals and the formerly hopeless who were waiting for him at the finish line.THE AUTHOR Will Bunch is senior writer for the Philadelphia Daily News – where he writes the popular political blog Attytood – and also shared the 1992 Pulitzer Prize for spot news reporting in 1992 when he was at New York Newsday. He is the author of two other Kindle Singles: October 1, 2011: The Battle of the Brooklyn Bridge, about the Occupy Wall Street movement, and Give It To Steve!, about the 1948 Philadelphia Eagles winning the NFL title during a raging blizzard. His full-length books include The Backlash: Right-Wing Radicals, High-Def Hucksters and Paranoid Politics in the Age of Obama, and Tear Down This Myth: The Right-Wing Distortion of the Reagan Legacy. His articles have also appeared in the New York Times Magazine, The Washington Post, Mother Jones, The Los Angeles Times, American Prospect, American Journalism Review, and elsewhere. He lives in the Philadelphia suburbs with his family.

    Arresting 10-year-olds for for stealing sweets… Nicking adults for denying the existence of Santa Claus… Investigating Kelly's ex's new girlfriend's sister's boyfriend's ex for sending her a nasty message on Facebook.These are the things the cops spend their time on (as well as fighting drunk thugs, finding toddlers dead in car crashes and cutting down men who have hanged themselves in public parks).Controversial, gripping, authoritative and, occasionally, very funny - this book takes readers where the powers-that-be don't want them to go. Forget everything you know about law and order: this is the truth.Inspector Gadget is a serving senior police officer. He has written for the New Statesman, The Daily Mail and The Daily Telegraph, and has been praised for his bravery and honesty by everyone from The Sun to The Guardian. His 'Police Inspector' online blog has received more than six million hits and was recently named one of Britain's Top 40 blogs by The Times who said that his writing is 'provocative stuff, and as an insight into life on the policing front line, it’s invaluable.'

    But when he was finally released Caesar found that the world of the outlaw motorcycle gangs was changing, and that his particular values of courage, brutal force and utter loyalty to your club were making him more enemies than friends.And with Caesar Campbell you'd rather be a friend than an enemy...