First Steps in Academic Writing


Ann Hogue - 1996
    This work serves as an introduction to basic composition skills through systematic integration of paragraph organization, rhetoric, grammar, sentence structure and the writing process.

Succeeding with Your Master's Dissertation: A Step-By-Step Handbook


John Biggam - 2008
     Using case examples of both good and bad student practice, the handbook takes students through each step of the dissertation process, from their initial research proposal to the final submission. The author uses clear illustrations of what students need to do - or not do - to reach their potential, helping them to avoid the most common pitfalls. This essential handbook covers: Producing focused and relevant research objectives Writing your literature review Citing your sources correctly Clearly explaining your use of research methods Writing up your findings Summarizing your work by linking your conclusions to your initial proposal Understanding marking schemes Aimed primarily at Master's students or students on short postgraduate courses in business, humanities and the social sciences, this book is also key reading for supervisors and undergraduates considering postgraduate study.

Advanced Control Theory


A. Nagoor Kani - 1999
    

The Dissertation Journey: A Practical and Comprehensive Guide to Planning, Writing, and Defending Your Dissertation


Carol M. Roberts - 2004
    To overcome the practical, social, and psychological obstacles along the way, you need a knowledgeable guide and the right tools. This comprehensive how-to guide to developing and writing a quality dissertation provides: Expanded and updated coverage of crucial topics such as conducting a literature review, dissertation support groups, and harnessing technology to conduct research Progress tracking tools, sample forms, resource lists, and other user-friendly elements Thoroughly updated and revised chapters with the most current need-to-know information

Propaganda


Edward L. Bernays - 1928
    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

The Rhetorical Tradition: Readings from Classical Times to the Present


Patricia Bizzell - 1990
    Extensive editorial material makes it an essential text for the beginning student as well as the professional scholar.

John F. Kennedy: A Life


New Word City - 2012
    Kennedy’s assassination has been the subject of public and cultural fascination (a film by Oliver Stone, a novel by Stephen King, endless conspiracy theories) for nearly 50 years. It’s time, this brief biography argues, to give equal consideration to Kennedy’s life.

Worker Cooperatives and Revolution: History and Possibilities in the United States


Chris Wright - 2014
    In the framework of a revised Marxism, this book shows how a more cooperative and democratic economy is already emerging, and how we can build on its successes. Society may be on the cusp of the greatest revolutionary movement in history.

Cross-Talk in Comp Theory: A Reader


Victor Villanueva - 2003
    The subjects for the book include Art, Education, History and Literature.

Upturn: A better normal after COVID-19


Tanya Plibersek - 2020
    But we did it.In Upturn Tanya Plibersek brings together some of the country's most interesting thinkers who are ready to imagine a better Australia, and to fight for it. It is a compelling vision for a stronger economy, a fairer society and a more environmentally sustainable future.

Agendas, Alternatives, and Public Policies (Longman Classics Edition)


John W. Kingdon - 1984
    Kingdon (U. of Michigan) identifies three streams tha

Understanding Rhetoric: A Graphic Guide to Writing


Elizabeth Losh - 2013
    Understanding Rhetoric: A Graphic Guide to Writing covers what first-year college writers need to know — the writing process, critical analysis, argument, research, revision, and presentation — in a visual format that brings rhetorical concepts to life through examples ranging from Aristotle to YouTube.

Propaganda: The Formation of Men's Attitudes


Jacques Ellul - 1962
    With the logic which is the great instrument of French thought, [Ellul] explores and attempts to prove the thesis that propaganda, whether its ends are demonstrably good or bad, is not only destructive to democracy, it is perhaps the most serious threat to humanity operating in the modern world."--Los Angeles Times"The theme of Propaganda is quite simply...that when our new technology encompasses any culture or society, the result is propaganda... Ellul has made many splendid contributions in this book."--Book Week"An exhaustive catalog of horrors. It shows how modern, committed man, surrounded and seized by propaganda, more often than not surrenders himself to it only too willingly, especially in democracies--because he is educated for his rule as dupe. 'The most favorable moment to seize a man and influence him,' Ellul writes, 'is when he is alone in the mass; it is at this point that propaganda can be most effective. This is the situation of the 'lonely crowd,' or of isolation in the mass, which is a natural product of modern-day society, which is both used and deepened by the mass media.' "--Los Angeles Free Press

American History: US History: An Overview of the Most Important People & Events. The History of United States: From Indians, to "Contemporary" History ... Native Americans, Indians, New York Book 1)


William D. Willis - 2016
    Mistakes and misunderstandings. Perseverance and prosperity. This is the story of how a handful of explorers and settlers grew into one of the world’s greatest nations. With US History: An Overview of the Most Important People & Events. The History of United States: From Indians to Contemporary History of America, you’ll meet the leaders that founded and shaped a great nation including Christopher Columbus, George Washington, Benjamin Franklin, Thomas Jefferson, Andrew Jackson, Abraham Lincoln, Franklin Delano Roosevelt, Neil Armstrong, Buzz Aldrin, Richard Nixon and more. But, this short introduction to American History doesn’t stop at who and when. It follows the rollercoaster of events to show you how and why: Columbus’ discovery of an uncharted continent led to rapid colonization by Spanish and European nations. Fierce competition between the Spanish, French, English, and Portuguese divided the North American landmass into multiple territories. A series of great leaders founded a democracy that has withstood centuries of peace and turmoil. War, tragedy, and famine shaped the United States into a modern superpower. The United States Constitution continues to guide and shape the nation today. The major political parties of the past shaped the modern Republican and Democratic parties. This quick glimpse into the most significant people and events in American History reveals the mistakes that tore the country apart and the triumphs that rebuilt it. Start your journey through American History today with US History: An Overview of the Most Important People & Events. The History of United States: From Indians to Contemporary History of America. Scroll up to buy your copy.

Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion


Jay Heinrichs - 2007
     The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy. Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.