Heads in Beds: Hospitality and Tourism Marketing


Ivo Raza - 2004
    Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the practical side of managing hospitality and tourism marketing, this text includes several topics not covered anywhere else--marketing to travel agents, COOP marketing with wholesalers, and loyalty marketing. It provides readers with solid advice and strong direction. Heads In Beds is a book written for practitioners by a practitioner. So whether you are just starting a new job, a general manager, sales and marketing director, or a seasoned veteran looking for methods to increase your yield, the material in this book will help you manage the marketing function and generate better results. Other relevant job titles include: VPs and Directors of promotions, sales, destinations, and tourism, as well as hotel operators or innkeepers.

Head First: A Psychiatrist's Stories of Mind and Body


Alastair Santhouse - 2021
    They even influence whether we develop symptoms at all. Written with brutal honesty, deep compassion, and a wry sense of humour, Head First examines difficult cases that illuminate some of our most puzzling and controversial medical issues-from the tragedy of suicide, to the stigma surrounding obesity, to the ongoing misery of chronic fatigue. Ultimately he finds that our medical model has failed us by promoting specialization and overlooking perhaps the single most important component of our health: our state of mind.

The Story Of Classical Music


Darren Henley - 2004
    It looks at the music through the lives of the great composers and their environment, from the churches and cathedrals that produced the familiar sound of Gregorian chant, to Johann Sebastian Bach, the family man composing for the glory of God, and Wolfgang Amadeus Mozart, the child prodigy, genius and prankster who wrote some of the finest music ever yet was buried in a pauper's grave. The story will be taken to the composers of the 21st century. This unusual and special production by the two most important brand names in classical music includes more than 100 musical examples taken from the extensive Naxos catalog.

Do It Now: Overcoming Procrastination


Fuschia Sirois - 2021
    While many people attribute procrastination to laziness or a lack of drive, our real motivations to push back and delay important activities and decisions are more complicated than personal weakness. The truth is that humans are well-adapted for basic survival, but they are not so great at managing the stresses and expectations of modern life without a little help.If our own minds so often work against us, how can we get things done without the stress and last-minute panic so common in our hectic 21st-century lives? You’ll learn how in Do It Now: Overcoming Procrastination, taught by Fuschia Sirois, PhD. In 10 lectures, Dr. Sirois will help you better understand the way your mind works and how to overcome the bad habits that are holding you back. Using the latest scientific research on procrastination, Dr. Sirois will give you the insight and guidance you need to set and meet goals, manage your time better, design an environment that will help you succeed, and much more.Best of all, Dr. Sirois makes it clear that procrastination is a natural impulse for most people - sometimes, it can even be beneficial. She encourages you not only to work toward better time management but also to get rid of the burden of guilt and internal pressure that so often accompanies this very common behavior. While the tendency to delay the things we need to do is a deep-rooted habit, you will be able to apply and re-apply the strategies and tools you will acquire in this course for the rest of your life.

The 1918 Spanish Flu Pandemic: The History and Legacy of the World’s Deadliest Influenza Outbreak


Charles River Editors - 2014
    There is every reason to believe that, within a few weeks of its onset, the infection was universally present in the nose and throat of the people, disseminated by mouth spray given off on talking by innumerable carriers and, in addition, by the coughing and sneezing of the sick. Susceptibility was very general, though it varied greatly in degree. Among those who escaped well marked sickness there are few who could not recall having had an occluded or running nose, or a raw feeling in the throat, or a cough, or aches and pains, at some time during the period of the prevalence of the disease, these probably representing the price such persons paid for their immunization." - Dr. Bernard Fantus In many ways, it is hard for modern people living in First World countries to conceive of a pandemic sweeping around the world and killing millions of people, and it is even harder to believe that something as common as influenza could cause such widespread illness and death. Although the flu still takes hundreds of lives each year, most of those lost are very young or old or ill with something else that had already weakened them. In fact, most people contract influenza at least once, and many suffer from the flu several times in their lives and survive it with a minimum amount of medical attention. In 1918, the world was still in the throes of the Great War, the deadliest conflict in human history at that point, but while World War I would be a catastrophic war surpassed only by World War II, an unprecedented influenza outbreak that same year inflicted casualties that would make both wars pale in comparison. An illness, or more likely a collection of illnesses, Spanish influenza quickly spread across the world and may have killed upwards of 100 million people, decimating populations across developed nations and possibly wiping out as much as 5% of the world’s population. If anything, the ongoing war and the censorship maintained by the countries fighting it may have resulted in the actual toll of the outbreak being underestimated based on the way soldiers’ deaths were categorized. World War I may have distracted people about the unprecedented nature of the outbreak, but the most alarming aspect of the outbreak in 1918 was the indiscriminate nature in which the scourge attacked young and old, healthy and unhealthy, and rich and poor alike. In fact, the popular name for the outbreak was a reference to the fact that Spain’s own king was stricken with the disease. While he and President Woodrow Wilson ended up surviving it, former First Lady Rose Cleveland did not. The staggering number of fatalities, and the way in which seemingly anybody could suffer during the outbreak, taught people in the early 20th century that regardless of the tremendous strides made by technology, and no matter how stalemated the war was, nobody was safe from nature itself. Of course, it also demonstrated how much more work could be done to prevent similar occurrences. The 1918 pandemic was neither the first nor the last outbreak of the flu, but it was by far the worst, and it forever changed the face of medicine and public health care in both North America and Europe. The 1918 Spanish Flu Pandemic: The History and Legacy of the World’s Deadliest Outbreak chronicles the devastating disease and the damage it wrought across the globe.

The Modern Scholar: Astronomy I: Earth, Sky, and Planets


James B. Kaler - 2003
    By studying the physical astronomy of all the planets in the Solar System, we can attempt to understand their true nature. Ultimately, these lectures will bring us to a greater understanding of the Solar System's creation, which brings us again back to the beginning and what it means to us as we look outward from our rotating Earth.

New Thinking: From Einstein to Artificial Intelligence, the Science and Technology that Transformed Our World


Dagogo Altraide - 2019
    Now, more than ever, it’s important to see how we got here. What hidden stories lie behind much of the technology we use today? What drove those who invented it to do so? What were those special moments that changed the world forever? New Thinking is the story of human innovation, the story of us―through war and peace, it is humanity at our most innovative.Disruptive technology and innovation: From the stories behind the steam engine revolution to the electric world of Tesla, to the first computers, to the invention of the internet and artificial intelligence, this book explores the hidden history of technology, discovering the secrets that have shaped our world. New Thinking brings you the stories of the men and women who thought in a new way to bring our world to where it is today.In New Thinking: The Technology and Science That Transformed Our World you will delight in learning and appreciating: How a technology can spawn a new technology, and how they influence each other How our modern world came to be Our incredible modern world and potential for the future If you've read books such as The Third Industrial Revolution, They Made America, or How We Got to Now, you're going to love New Thinking

The History of Ancient Egypt


Bob Brier - 1999
    It lasted 3,000 years, longer than any other on the planet. Its Great Pyramid of Cheops was the tallest building in the world until well into the 19th century and remains the only Ancient Wonder still standing. And it was the most technologically advanced of the ancient civilizations, with the medical knowledge that made Egyptian physicians the most famous in the world.Yet even after deciphering its hieroglyphs, and marveling at its scarabs, mummies, obelisks, and sphinxes, Egyptian civilization remains one of history's most mysterious, as "other" as it is extraordinary. This chronological survey presents the complete history of ancient Egypt's three great Kingdoms: the Old Kingdom, when the pyramids were built and Egypt became a nation under the supreme rule of the pharaoh and the rules of Egyptian art were established; the Middle Kingdom, when Egypt was a nation fighting to restore its greatness; and the New Kingdom, when all the names we know today-Hatshepsut, Tutankhamen, Ramses the Great, Cleopatra, and others-first appeared.Listening Length: 24 hours and 25 minutes

The Encyclopedia of Science Fiction


John Clute - 1993
    Frank Herbert described it as 'the most valuable science fiction source book ever written' and Isaac Asimov said 'It will become the Bible for all science fiction fans.'. This new edition has taken years to prepare and is much more than a simple updating. The world of science fiction in the 1990s is much more complex than it was back in the late 1970s. The advent of game worlds, shared worlds, graphic novels, film and tv spin-offs, technothrillers, survivalist fiction, of horror novels and fantasy novels with of centres has necessitated a radical revision, and this has allowed the inclusion of related subjects, such as magic realism. Accordingly, the book has expanded dramatically in order to cope with the complexities and changes. It now contains well over 4,300 entries - a staggering 1,500 more than the original - and, at 1.2 million words, it is over half a million words longer than the first edition. This is the indispensable reference work not only for every reader who loves, uses and wishes to know more about science fiction, but for every reader of imaginative fiction at the end of this century.

From Paycheck to Purpose: The Clear Path to Doing Work You Love


Ken Coleman - 2021
    In his latest book, he draws on what he learned from his own ten-year journey as well as from coaching thousands of others to walk you through the seven stages to discovering and doing meaningful work. Relevant to any job or industry, you’ll learn step-by-step how to:1. Get Clear on the work you were uniquely made to do and why.2. Get Qualified to do the work you were created for.3. Get Connected with the right people who can open the doors to your dream.4. Get Started by overcoming the emotions and mistakes that often hold people back.5. Get Promoted by developing winning habits and traits.6. Get Your Dream Job by doing work you love and accomplishing results that matter to you.7. Give Yourself Away by expanding the dream to leave a legacy.This is your moment. You are needed, and you were made to contribute. It’s time to exit the daily grind and use your talents to start living your dream once and for all.

The Origins of Everything in 100 Pages (More or Less)


David Bercovici - 2016
    Bercovici marries humor and legitimate scientific intrigue, rocketing readers across nearly fourteen billion years and making connections between the essential theories that give us our current understanding of topics as varied as particle physics, plate tectonics, and photosynthesis. Bercovici’s unique literary endeavor is a treasure trove of real, compelling science and fascinating history, providing both science lovers and complete neophytes with an unforgettable introduction to the fields of cosmology, geology, genetics, climate science, human evolution, and more.

History of Science: Antiquity to 1700


Lawrence M. Principe - 2003
    

Farsighted: How We Make the Decisions That Matter the Most


Steven Johnson - 2018
    So why do we know so little about how to get them right?Big, life-altering decisions matter so much more than the decisions we make every day, and they're also the most difficult: where to live, whom to marry, what to believe, whether to start a company, how to end a war. There's no one-size-fits-all approach for addressing these kinds of conundrums. Steven Johnson's classic Where Good Ideas Come From inspired creative people all over the world with new ways of thinking about innovation. In Farsighted, he uncovers powerful tools for honing the important skill of complex decision-making. While you can't model a once-in-a-lifetime choice, you can model the deliberative tactics of expert decision-makers. These experts aren't just the master strategists running major companies or negotiating high-level diplomacy. They're the novelists who draw out the complexity of their characters' inner lives, the city officials who secure long-term water supplies, and the scientists who reckon with future challenges most of us haven't even imagined. The smartest decision-makers don't go with their guts. Their success relies on having a future-oriented approach and the ability to consider all their options in a creative, productive way. Through compelling stories that reveal surprising insights, Johnson explains how we can most effectively approach the choices that can chart the course of a life, an organization, or a civilization. Farsighted will help you imagine your possible futures and appreciate the subtle intelligence of the choices that shaped our broader social history.

Rift: The Complete Rift Saga: Books 1-3


Andreas Christensen - 2017
    They called this new nation the Covenant, and two centuries later, it is stronger than ever. The Moon people, descendants of lunar colonists who returned to Earth to rebuild it, rule with an iron fist, to ensure their dominance over the original inhabitants, the English. For the Covenant is a nation where a chosen few prosper at the cost of everyone else, and while the English are forced to serve their masters their entire lives, the Moon people have mastered the greatest secret, the secret of life itself. In the Rift Saga we follow Sue and Dave, two English teens sent off to serve, Evan, a soldier and a member of one of the most prominent families of the Moon people, and Mark, the oldest man on Earth, as they find themselves in the midst of events, uncovering conspiracies that have kept the Moon people in power ever since they left their dusty refuge behind. Sooner or later, in different ways, they will all find that lies and deception can only work for so long, and sooner or later the truth will be unveiled. What will happen once the veil of lies unravels? The Rift Saga takes place more than two centuries after the events of Exodus, in a dystopian society forged from the ashes of global disaster. The Complete Rift Saga consists of Rift (Book 1), Covenant (Book 2) and Legacy (Book 3).

The World of Biblical Israel


Cynthia R. Chapman - 2013