The Art of Smart Football


Chris B. Brown - 2015
    The Art of Smart Football is an eye-opening, fascinating and accessible contribution to our understanding of America’s favorite sport. The Art of Smart Football features analysis of football's top strategists and schemes, including: Pete Carroll's aggressive defense Chip Kelly's spread offense and new-school methods The roots of Bill Belichick's defensive genius Gus Malzahn's up-tempo offense The strategies Peyton Manning, Tom Brady, and Aaron Rodgers use to shred defenses Art Briles and Baylor's wide open attack Nick Saban's defensive evolution The book also includes explorations of the newest trends in football, including "packaged plays" that combine runs and passes into one play, "pattern match" defenses that blend man-to-man and zone pass coverages, how defenses are responding to the spread offense, and much more. Praise for The Art of Smart Football: "The Art of Smart Football made me a smarter football writer . . . Football, as presented by these coaches and by Brown, is such an imaginative game. It’s a great read: Go buy it." -- Peter King, The MMQB/Sports Illustrated"A must read if you are a football junkie." -- Trent Dilfer, ESPN/13-year NFL Veteran Quarterback"The best analysis in the game today."-- Rolling Stone"Awesome stuff. I recommend The Art of Smart Football to any coach or fan." -- Matt Bowen, ESPN Columnist/NFL Veteran"When Chris B. Brown releases a book, you should buy it."-- Bill Barnwell, Grantland/ESPN"A deep dive into football. Highly recommended."-- Field Yates, ESPN"The Art of Smart Football is a perfect read for anyone looking to take their knowledge of the game up a notch."-- ElevenWarriors.com

Take Your Eye Off the Ball 2.0: How to Watch Football by Knowing Where to Look


Pat Kirwan - 2015
    What does the offense’s formation tell you about the play that’s about to be run? When a quarterback throws a pass toward the sideline and the wide receiver cuts inside, which player is to blame? Why does a defensive end look like a Hall of Famer one week and a candidate for the practice squad the next? These questions and more are addressed in Take Your Eye Off the Ball 2.0, a book that takes readers deep inside the perpetual chess match between offense and defense. This book provides clear and simple explanations to the intricacies and nuances that affect the outcomes of every NFL game. This updated edition contains recent innovations from the 2015 NFL season.

The Dynasty


Jeff Benedict - 2020
    Louis. Everything changed in 1994, when Robert Kraft acquired the franchise and soon brought on board head coach Bill Belichick and quarterback Tom Brady. Since then, the Patriots have become a juggernaut, making ten trips to the Super Bowl, winning six of them, and emerging as one of the most valuable sports franchises in the world. Today, the team’s twenty-year reign atop the NFL stands as the longest in league history. How was the Patriots dynasty built? And how did it last for two decades? In The Dynasty, acclaimed journalist Jeff Benedict provides richly reported answers in a sweeping account based on exclusive interviews with more than two hundred insiders—including team executives, coaches, players, players’ wives, team doctors, lawyers, and more—as well as never-before-seen recordings, documents, and electronic communications. Through his exhaustive research, Benedict uncovers surprising new details about the inner workings of a team notorious for its secrecy. He puts readers in the room as Robert Kraft outmaneuvers a legion of lawyers and investors to buy the team. We listen in on the phone call when the greatest trade ever made—Bill Belichick for a first-round draft choice—is negotiated. And we look over the shoulder of forty-year-old Tom Brady as a surgeon operates on his throwing hand on the eve of the AFC Championship Game in 2018. But the portrait that emerges in The Dynasty is more rewarding than new details alone. By tracing the team’s epic run through the perspectives of Kraft, Belichick, and Brady—each of whom was interviewed for the book—the author provides a wealth of new insight into the complex human beings most responsible for the Patriots’ success. We watch the NFL’s savviest owner treat Brady like a son, empower Belichick to cut and trade beloved players, and spend sleepless nights figuring out diplomatic ways to keep Brady and Belichick together for two decades. We come to understand how a genius head coach keeps his players at an emotional distance and blocks out anything that gets in the way of winning. And we experience the relentless drive, ferocious competitive nature, and emotional sensitivity that allows Brady to continue playing football into his forties. The result is an intimate portrait that captures the human drama of the dynasty’s three key characters while also revealing the secrets behind their success. This is perhaps the most compelling and illuminating book that will ever be written about the greatest professional sports team of our time.

Dr. Z: The Lost Memoirs of an Irreverent Football Writer


Paul Zimmerman - 2017
    Z came to expect a certain alchemical, trademark blend: words which were caustic and wry, at times self-deprecating or even puzzling, but always devilishly smart with arresting honesty. A complex package, that's the Doctor.  The one-time sparring partner of Ernest Hemingway, Paul Zimmerman is one of the modern era's groundbreaking football minds, a man who methodically charted every play while generating copious notes, a human precursor to the data analytics websites of today. In 2008, Zimmerman had nearly completed work on his personal memoirs when a series of strokes left him largely unable to speak, read, or write. Compiled and edited by longtime SI colleague Peter King, these are the stories he still wants to see told.  Dr. Z’s memoir is a rich package of personalities, stories never shared about such characters as Vince Lombardi, Walter Payton, Lawrence Taylor, and Johnny Unitas. Even Joe Namath, with whom Zimmerman had a legendary and well-documented 23-year feud, saw fit to eventually unburden himself to the remarkable scribe.  Also included are Zimmerman's encounters with luminaries and larger-than-life figures outside of sports, notably Donald Trump, Rupert Murdoch, and Hunter S. Thompson. But not to be missed are Zimmerman's quieter observations on his own life and writing, witticisms and anecdotes which sway between the poignant and hilarious. No matter the topic, Dr. Z: the Lost Memoirs of an Irreverent Football Writer proves essential, compelling reading for sports fans old and new.

All Madden: Hey, I'm Talking Pro Football!


John Madden - 1996
    250,000 first printing. $225,000 ad/promo.

The Genius: How Bill Walsh Reinvented Football and Created an NFL Dynasty


David Harris - 2008
    David Harris gives a stellar account of the silver-haired sophisticate from humble working-class roots who was hired as head coach and general manager of the San Francisco Forty Niners in January 1979 and became the architect of what is arguably the greatest ten-year run in NFL history. With unmatched access to players, fellow coaches, executives, the reporters who covered the Niners’ heyday, and Walsh himself, Harris recounts how Walsh, through tactical and organizational genius, created a football juggernaut. There were also the demons that pushed and haunted Walsh throughout his career: his clash with his former mentor, Paul Brown, who denied Walsh his first pro head-coaching job with the Cincinnati Bengals; Walsh’s struggle with self-doubt and criticism; the toll his single-minded devotion to football exacted on his family; and his complex relationship with the Forty Niners’ owner, Edward DeBartolo, Jr.Walsh’s pre-Niners coaching odyssey was arduous–a longtime assistant coach, he developed his legendary and now-standard pass-oriented West Coast offense during stops at all levels of the game. Despite never having run a team’s draft before, Walsh, along with his right-hand man John McVay, quickly built the foundation for a dynasty by drafting or trading for a durable core of stars, including Joe Montana, Fred Dean, Hacksaw Reynolds, Dwight Clark, and Ronnie Lott. (Walsh would later restock the team with such players as Jerry Rice, Steve Young, and Charles Haley.) The key to Walsh’s genius perhaps lay in his keen understanding of his athletes’ psyches–he knew what brought out the best in each of them. But the scope of Walsh’s impact on the game extended well beyond the field and locker room. The Forty Niners’ life-skills counseling program, which Walsh spearheaded with the sports sociologist and activist Dr. Harry Edwards, and the internship program Walsh devised to bring minority coaches into the game have since been adopted by the NFL for all league franchises.In the annals of sport, few individuals have had as great an impact on their game–or on its relevance to life outside the lines–as Bill Walsh. With knowledge, skill, passion, and a critical eye, David Harris reveals the brilliant man behind the coaching legend.The vision Bill Walsh brought to all his pioneering efforts was a function of his perception of himself as someone who was far more than a football coach. He cherished his standing and participation in the larger world outside the NFL and nurtured them at every opportunity.“Knowing Bill Walsh was kind of like the blind man describing an elephant,” one of the sportswriters who covered him observed. “We all knew just one little piece of him. But he had all these other areas we knew nothing about. He dealt with lots of people outside of football, outside of our scope entirely. He was able to deal with politicians, people who were intellects in other areas. They were impressed by him.”–from The GeniusFrom the Hardcover edition.

Sports Illustrated Monday Morning Quarterback: A fully caffeinated guide to everything you need to know about the NFL


Peter King - 2009
    There they find a potent mix of analysis, opinion, humor and inside-the-NFL locker- room information delivered as no one else can. In this book, King, the award-winning Sports Illustrated pro football writer, brings the same blend of wit and wisdom, ranging from his famous "10 Things I Think I Think" to his Top 100 player rankings; from the football clichés he hates to the coaching hires he loves; from Brett Favre's golf game to Peyton Manning's comedic skills. And all freshly flavored with King's inimitable observations on the best hotels, the worst airports, the greatest traditions-and coffee, coffee, coffee. There is no journalist better connected to the NFL's players, coaches, general managers and owners, and no writer renders the inside information as entertainingly as Peter King.

The Title: The Story of the First Division


Scott Murray - 2017
    They may even have a point. But to build something so successful, so popular, so inescapable, you've got to have mighty strong foundations.Prior to 1992, the old First Division was England's premier prize. Its rich tapestry winds back to 1888 and the formation of the Football League. A grand century-long tradition in danger of being lost in the wake of Premier League year zero.No more! In The Title Scott Murray tells the lively, cherry-picked story of English football through the prism of the First Division. Rich with humour yet underpinned with solid research, this is a glorious meander across our national sport's varied terrain.With as much about Burnley, Wolves, West Brom and Portsmouth as the likes of Arsenal, Liverpool and Manchester United, we learn the less well-known stories the sport has to tell, such as the plight of Glossop, the smallest club to ever play top-flight football, and final day drama involving Huddersfield and Cardiff that knocks Michael Thomas into a cocked hat. We bask in the managerial genius of Tom Watson, the bowler-hatted Victorian Mourinho; celebrate the joy of the Busby Babes; discover the shameless showmanship of George Allison; embark on righteous escapades with Hughie Gallacher; and meet some old favourites in Don Revie, Bill Shankly, Alex Ferguson and Brian Clough.At turns exciting, surprising, witty and bittersweet, The Title is a highly informed, fresh and affectionate love-letter to the English game, and a delight for any football fan.

Gridiron Genius: A Master Class in Winning Championships and Building Dynasties in the NFL


Michael Lombardi - 2018
    From personnel to practice to game-day decisions that win titles, Lombardi shares what he learned working with coaching legends Bill Walsh of the 49ers, Al Davis of the Raiders, and Bill Belichick of the Patriots, among others, during his three decades in football.Why do some NFL franchises dominate year after year while others can never crack the code of success? For 30 years Michael Lombardi had a front-row seat and full access as three titans--Bill Walsh, Al Davis, and Bill Belichick--reinvented the game, turning it into a national obsession while piling up Super Bowl trophies. Now, in Gridiron Genius, Lombardi provides the blueprint that makes a successful organization click and win--and the mistakes unsuccessful organizations make that keep them on the losing side time and again. In reality, very few coaches understand the philosophies, attention to detail, and massive commitment that defined NFL juggernauts like the 49ers and the Patriots. The best organizations are not just employing players, they are building something bigger. Gridiron Genius will explain how the best leaders evaluate, acquire, and utilize personnel in ways other professional minds, football and otherwise, won't even contemplate. How do you know when to trade a player? How do you create a positive atmosphere when everyone is out to maximize his own paycheck? And why is the tight end like the knight on a chessboard? To some, game planning consists only of designing an attack for the next opponent. But Lombardi explains how the smartest leaders script everything: from an afternoon's special-teams practice to a season's playoff run to a decade-long organizational blueprint. Readers will delight in the Lombardi tour of an NFL weekend, including what really goes on during the game on and off the field and inside the headset. First stop: Belichick's Saturday night staff meeting, where he announces how the game will go the next day. Spoiler alert: He always nails it.Football dynasties are built through massive attention to detail and unwavering commitment. From how to build a team, to how to watch a game, to understanding the essential qualities of great leaders, Gridiron Genius gives football fans the knowledge to be the smartest person in the room every Sunday.

Cane Mutiny: How the Miami Hurricanes Overturned the Football Establishment


Bruce Feldman - 2004
    Feldman has penned the inside story of the Miami Hurricanes--the college football dynasty they call the Miami Vice.

Death Comes to Happy Valley: Penn State and the Tragic Legacy of Joe Paterno


Jonathan Mahler - 2012
    The winningest coach ever in college football, crafter of The Grand Experiment that put honor and academics above all else, finished his days under the dark cloud of shame and unspeakable child abuse. How? Why? What mix of fandom, ego, and unfettered power brought Penn State and its beloved coach to this? Just days after Paterno’s death comes this insightful look at the rise of Penn State under the 46-year reign of the man affectionately known as Joe Pa. Acclaimed writer Jonathan Mahler, author of the bestseller "Ladies and Gentlemen, The Bronx is Burning", has been immersed in reporting the Paterno saga since the scandal broke last fall. His penetrating narrative traces the arc of Paterno’s career from dogged Ivy League quarterback to visionary coach to unassailable icon. Over the years, as his fame and reputation grew, Happy Valley (as State College, Pennsylvania, was often called) morphed into the realm of Paterno; the chant “We Are Penn State” could just as easily have been “We Are Coach Paterno.” It was perhaps inevitable that what Mahler calls “a slow rot” began to pervade Joe Pa’s football program, culminating with the horrific scandal that rocked Penn State and forever altered the Paterno story. "As it all unraveled," Mahler writes, "he seemed to resemble less his hero Aeneas, building a new nation—Penn State Nation—in Happy Valley, than King Lear, clinging stubbornly to the throne when he no longer had the judgment required to remain in it, then succumbing to the grief and anguish that accompanied the collapse of everything he had so painstakingly built."Mahler’s admiring yet honest assessment shows what can happen when a school, and an entire community, falls under a cult of personality. Part eulogy, part post-mortem, part wise appraisal, "Death Comes to Happy Valley" is a thoughtful farewell to the larger-than-life man who was, in fact, merely mortal.***"An elegant book with a perfect ratio of reportage, biography and criticism. It gently pulls Joe Pa off the pedestal upon which he has long stood." — Dwight Garner, The New York Times***Jonathan Mahler is a contributing writer to the "New York Times Magazine" and the author of the bestselling "Ladies and Gentlemen, the Bronx is Burning: 1977, Baseball, Politics, and the Battle for the Soul of a City" (the basis for the ESPN mini-series “The Bronx Is Burning”) and "The Challenge: How a Maverick Navy Officer and a Young Law Professor Risked Their Careers to Defend the Constitution—and Won."

The Quarterback Whisperer: How to Build an Elite NFL Quarterback


Bruce Arians - 2017
    In the recent history of the biggest game on earth, one man is the common thread that connects several of the very best in the sport: Peyton Manning; Ben Roethlisberger; Andrew Luck; and the resurgent Carson Palmer. That coach is Bruce Arians.A larger than life visionary who trained under the tutelage of Bear Bryant, Arians has had a major impact on the development and success of each of these players. For proof beyond the stats, go to the sources. Bruce is gonna love you when you need some loving, but he's gonna jump on you when you're not doing right. - Peyton ManningHe coaches the way players want to be coached. - Ben RoethlisbergerHe made players comfortable around him and let everybody have their own personality. He didn't force anybody to be someone they weren't. It may sound a little corny or cheesy, but there's merit to that. I felt comfortable being myself and I felt he had my back. - Andrew LuckWe're a resilient group. It trickles down from the head coach. I think good teams, really good teams, and hopefully great teams take on their coach's mentality. I think that's what B.A. brings... - Carson PalmerKnown around the game as the 'quarterback whisperer', Arians has an uncanny ability to both personally connect with his quarterbacks and to locate what the individual triggers are for that player to succeed. No two quarterbacks are the same. And yet with Arians they always share success. In this book Arians will explain how he does it.

The Perfect Pass: American Genius and the Reinvention of Football


S.C. Gwynne - 2016
    Gwynne tells the incredible story of how two unknown coaches revolutionized American football at every level, from high school to the NFL.Hal Mumme is one of a handful of authentic offensive geniuses in the history of American football. The Perfect Pass is the story of how he irreverently destroyed and re-created the game.Mumme spent fourteen mostly losing seasons coaching football before inventing a potent passing offense that would soon shock players, delight fans, and terrify opposing coaches. The revolution he fomented began at a tiny, overlooked college called Iowa Wesleyan, where Mumme was head coach and Mike Leach, a lawyer who had never played college football, was hired as his offensive line coach. In the cornfields of Iowa, while scribbling plays on paper napkins, these two mad inventors, drawn together by a shared disregard for conventionalism and a love for Jimmy Buffett, began to engineer the purest, most extreme passing game in the 145-year history of football. Implementing their “Air Raid” offense, their teams—at Iowa Wesleyan and later at Valdosta State and the University of Kentucky—played blazingly fast—faster than any team ever had before, and they routinely beat teams with far more talented athletes. And Mumme and Leach did it all without even a playbook. Their quarterback once completed sixty-one of eighty-six passes, both collegiate records.In The Perfect Pass, S.C. Gwynne explores Mumme’s leading role in changing football from a run-dominated sport to a pass-dominated one, the game that tens of millions of Americans now watch every fall weekend. Whether you’re a casual or ravenous football fan, this is a truly compelling story of American ingenuity and how a set of revolutionary ideas made their way from the margins into the hot center of the game we celebrate today.

Guts and Genius: The Story of Three Unlikely Coaches Who Came to Dominate the NFL in the '80s


Bob Glauber - 2018
    They resurrected the careers of players like John Riggins, Joe Theismann, Doug Williams, Everson Walls and Hacksaw Reynolds. They did so with a combination of guts and genius, built championship teams in their own likeness, and revolutionized pro football like few others. Their influence is still evident in today's game, with coaches who either worked directly for them or are part of their coaching trees now winning Super Bowls and using strategy the three men devised and perfected.In interviews with more than 150 players, coaches, family members and friends, GUTS AND GENIUS digs into the careers of three men who overcame their own insecurities and doubts to build Hall of Fame legacies that transformed their generation and continue to impact today's NFL.

Bobby Moore: The Man in Full


Matt Dickinson - 2013
    Since his death at just 51 from pancreatic cancer, this has been the accepted view of a national hero. But how much do we really know of England’s only World Cup-winning skipper? We all know that Bobby Moore was an extraordinary captain and defender, but alongside his legendary feats on the pitch he knew scandal, death threats, bankruptcy business, and the sack. He divorced after a long affair, was rumored to have friends in the East End underworld, and he loved a drink. The tragedy of his life was to be ignored by soccer in his latter years and to drift into obscurity. After he applied to be England manager, the FA didn’t even bother to send a rejection letter. There was no job in the game and, famously, no knighthood. As well as the undeniable moments of glory, this long overdue, definitive biography won’t shy away from the grit. Tracing his journey from the East End to a pedestal outside Wembley Stadium, it will, for the first time, look at Moore’s life from all sides, through the testimony of teammates, rivals, family, and friends. What was Moore like to play with, to drink with? What was he like as a husband, father, opponent, and captain? A struggling manager and a failed businessman? This book will tell the story of an Essex boy who became the patron saint of English soccer, revealing a lifetime of intrigue, triumph, and tragedy in between.