The company was forced to write-down $900 million in inventory and Surface’s future was in jeopardy.Beneath A Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.For fans of Microsoft and those who are interested in the business of building brands, Beneath A Surface is a must read that tells the inside story of how Microsoft turned a failure into a fortune.

    Today, our entire modern way of life, from communication to commerce to conflict, fundamentally depends on the Internet. And the cybersecurity issues that result challenge literally everyone: politicians wrestling with everything from cybercrime to online freedom; generals protecting the nation from new forms of attack, while planning new cyberwars; business executives defending firms from once unimaginable threats, and looking to make money off of them; lawyers and ethicists building new frameworks for right and wrong. Most of all, cybersecurity issues affect us as individuals. We face new questions in everything from our rights and responsibilities as citizens of both the online and real world to simply how to protect ourselves and our families from a new type of danger. And yet, there is perhaps no issue that has grown so important, so quickly, and that touches so many, that remains so poorly understood.In Cybersecurity and CyberWar: What Everyone Needs to Know�, New York Times best-selling author P. W. Singer and noted cyber expert Allan Friedman team up to provide the kind of easy-to-read, yet deeply informative resource book that has been missing on this crucial issue of 21st century life. Written in a lively, accessible style, filled with engaging stories and illustrative anecdotes, the book is structured around the key question areas of cyberspace and its security: how it all works, why it all matters, and what can we do? Along the way, they take readers on a tour of the important (and entertaining) issues and characters of cybersecurity, from the "Anonymous" hacker group and the Stuxnet computer virus to the new cyber units of the Chinese and U.S. militaries. Cybersecurity and CyberWar: What Everyone Needs to Know� is the definitive account on the subject for us all, which comes not a moment too soon.What Everyone Needs to Know� is a registered trademark of Oxford University Press.

    Today around the globe, at least thirty nations have weapons that can search for and destroy enemy targets all on their own. Paul Scharre, a leading expert in next-generation warfare, describes these and other high tech weapons systems—from Israel’s Harpy drone to the American submarine-hunting robot ship Sea Hunter—and examines the legal and ethical issues surrounding their use. “A smart primer to what’s to come in warfare” (Bruce Schneier), Army of None engages military history, global policy, and cutting-edge science to explore the implications of giving weapons the freedom to make life and death decisions. A former soldier himself, Scharre argues that we must embrace technology where it can make war more precise and humane, but when the choice is life or death, there is no replacement for the human heart.

    Features over 200 incredible photos. Flying to a coffee table near you comes the new paperback edition of this authoritative and illustrated history of the most mind-bending military aircraft ever flown! Developed by the renowned Lockheed Skunk Works, the SR-71 was an awesome aircraft in every respect, setting world records for altitude and speed: an absolute altitude record of 85,069 feet on July 28, 1974, and an absolute speed record of 2,193.2 miles per hour on the same day.Written by a former Blackbird pilot, SR-71 covers every aspect of the aircraft's development, manufacture, and active service, all lavishly illustrated with more than 200 photos. The SR-71 remained in service with the U.S. Air Force from 1964 to 1998, when it was withdrawn from use, superseded by satellite technology. This authoritative history covers the spylane's entire phenomenal service.

    It has now been rewritten, drawing on a wide range of new research, and updated to take account of the period following the end of the cold war, taking the story to contemporary arguments about missile defense.

    American military doctrine is typically led by technology; a new class of weapon or vehicle is developed, which allows or encourages an adjustment in strategy. Military strategists Qiao Liang and Wang Xiangsui argue that this dynamic is a crucial weakness in the American military, and that this blind spot with regard to alternative forms warfare could be effectively exploited by enemies. "Unrestricted Warfare" concerns the many ways in which this might occur, and, in turn, suggests what the United States might do to defend itself.The traditional mentality that offensive action is limited to military action is no longer adequate given the range of contemporary threats and the rising costs-both in dollars and lives lost-of traditional warfare. Instead, Liang and Xiangsui suggest the significance of alternatives to direct military confrontation, including international policy, economic warfare, attacks on digital infrastructure and networks, and terrorism. Even a relatively insignificant state can incapacitate a far more powerful enemy by applying pressure to their economic and political systems. Exploring each of these considerations with remarkable insight and clarity, "Unrestricted Warfare" is an engaging evaluation of our geopolitical future.

    Now with a new afterword describing the security lapses that preceded the attacks of September 11, 2001, Body of Secrets takes us to the inner sanctum of America’s spy world. In the follow-up to his bestselling Puzzle Palace, James Banford reveals the NSA’s hidden role in the most volatile world events of the past, and its desperate scramble to meet the frightening challenges of today and tomorrow.Here is a scrupulously documented account–much of which is based on unprecedented access to previously undisclosed documents–of the agency’s tireless hunt for intelligence on enemies and allies alike. Body of secrets is a riveting analysis of this most clandestine of agencies, a major work of history and investigative journalism.

    Lawrence (a.k.a. Lawrence of Arabia) was first published in the Army Quarterly in 1920. It is incredibly concise and well written. It contains all of the major analysis and conclusions of Seven Pillars of Wisdom (his book and most famous work) without the narrative of his war experiences. It is the "cliff notes" to Lawrence, written by Lawrence himself. It is essential reading for anyone with an interest in World War I, the Arab world, military history, unconventional, irregular, or guerrilla warfare.

    Otherwise, by playing back, you may protect yourself, but you will be less successful in protecting America. "Play to the edge" was Hayden's guiding principle when he ran the National Security Agency, and it remained so when he ran CIA.  In his view, many shortsighted and uninformed people are quick to criticize, and this book will give them much to chew on but little easy comfort; it is an unapologetic insider's look told from the perspective of the people who faced awesome responsibilities head on, in the moment.   How did American intelligence respond to terrorism, a major war and the most sweeping technological revolution in the last 500 years?  What was NSA before 9/11 and how did it change in its aftermath?  Why did NSA begin the controversial terrorist surveillance program that included the acquisition of domestic phone records? What else was set in motion during this period that formed the backdrop for the infamous Snowden revelations in 2013?     As Director of CIA in the last three years of the Bush administration,  Hayden had to deal with the rendition, detention and interrogation program as bequeathed to him by his predecessors. He also had to ramp up the agency to support its role in the targeted killing program that began to dramatically increase in July 2008. This was a time of great crisis at CIA, and some agency veterans have credited Hayden with actually saving the agency. He himself won't go that far, but he freely acknowledges that CIA helped turn the American security establishment into the most effective killing machine in the history of armed conflict.   For 10 years, then, General Michael Hayden was a participant in some of the most telling events in the annals of American national security. General Hayden's goals are in writing this book are simple and unwavering: No apologies. No excuses. Just what happened. And why. As he writes, "There is a story here that deserves to be told, without varnish and without spin. My view is my view, and others will certainly have different perspectives, but this view deserves to be told to create as complete a history as possible of these turbulent times. I bear no grudges, or at least not many, but I do want this to be a straightforward and readable history for that slice of the American population who depend on and appreciate intelligence, but who do not have the time to master its many obscure characteristics."

    In 2005, the U.S. Air Force boasted it would now fly, fight, and win in cyberspace, the "fifth domain" of warfare. This book takes stock, twenty years on: is cyber war really coming? Has war indeed entered the fifth domain? Cyber War Will Not Take Place cuts through the hype and takes a fresh look at cyber security. Thomas Rid argues that the focus on war and winning distracts from the real challenge of cyberspace: non-violent confrontation that may rival or even replace violence in surprising ways. The threat consists of three different vectors: espionage, sabotage, and subversion. The author traces the most significant hacks and attacks, exploring the full spectrum of case studies from the shadowy world of computer espionage and weaponised code. With a mix of technical detail and rigorous political analysis, the book explores some key questions: What are cyber weapons? How have they changed the meaning of violence? How likely and how dangerous is crowd-sourced subversive activity? Why has there never been a lethal cyber attack against a country's critical infrastructure? How serious is the threat of "pure" cyber espionage, of exfiltrating data without infiltrating humans first? And who is most vulnerable: which countries, industries, individuals?

    In the last half of the twentieth century the two superpowers had perfected the science of mass destruction and possessed nuclear weapons with the combined power of a million Hiroshimas. What’s more, a Soviet biological warfare machine was ready to produce bacteria and viruses to sicken and kill millions. In The Dead Hand, a thrilling narrative history drawing on new archives and original research and interviews, David E. Hoffman reveals how presidents, scientists, diplomats, soldiers, and spies confronted the danger and changed the course of history. The Dead Hand captures the inside story in both the United States and the Soviet Union, giving us an urgent and intimate account of the last decade of the arms race. With access to secret Kremlin documents, Hoffman chronicles Soviet internal deliberations that have long been hidden. He reveals that weapons designers in 1985 laid a massive “Star Wars” program on the desk of Soviet leader Mikhail Gorbachev to compete with President Reagan, but Gorbachev refused to build it. He unmasks the cover-up of the Soviet biological weapons program. He tells the exclusive story of one Soviet microbiologist’s quest to build a genetically engineered super-germ—it would cause a mild illness, a deceptive recovery, then a second, fatal attack. And he details the frightening history of the Doomsday Machine, known as the Dead Hand, which would launch a retaliatory nuclear strike if the Soviet leaders were wiped out. When the Soviet Union collapsed, the dangers remained. Soon rickety trains were hauling unsecured nuclear warheads across the Russian steppe; tons of highly-enriched uranium and plutonium lay unguarded in warehouses; and microbiologists and bomb designers were scavenging for food to feed their families. The Dead Hand offers fresh and startling insights into Reagan and Gorbachev, the two key figures of the end of the Cold War, and draws colorful, unforgettable portraits of many others who struggled, often valiantly, to save the world from the most terrifying weapons known to man.

    Warfare has changed greatly since the Second World War; it continued to change during the late 20th century and this process is still accelerating. Political, technological, social and religious forces are shaping the future of warfare, but most western armed forces have yet to evolve significantly from the cold war era when they trained to resist a conventional invasion by the Warsaw Pact. America is now the only superpower, but its dominance is threatened by internal and external factors. The world's most hi-tech weaponry seems helpless in the face of determined guerrilla fighters not afraid to die for their beliefs.Professor Colin Gray has advised governments on both sides of the Atlantic and in ANOTHER BLOODY CENTURY, he reveals what sort of conflicts will affect our world in the years to come.

    Clarke sounds a timely and chilling warning about America’s vulnerability in a terrifying new international conflict—Cyber War! Every concerned American should read this startling and explosive book that offers an insider’s view of White House ‘Situation Room’ operations and carries the reader to the frontlines of our cyber defense. Cyber War exposes a virulent threat to our nation’s security. This is no X-Files fantasy or conspiracy theory madness—this is real.

    Yet, not many people understand how payment systems in the US work. Those that do "get it" are unlocking multi-billion dollar opportunities. If you've ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe breaks down the details in the simplest manner possible. Here are some questions answered within these pages:How does money move from my credit card to my favorite coffee shop? How can I build a neo-bank? How can I build my own debit or credit card? How can I accept card based payments? The Anatomy of the Swipe speaks to software developers and entrepreneurs who are looking at implementing card-based payments for the first time, merchants who want to be able to accept payments for a website or store, or those who want to issue their own debit/credit card. This book walks beginners through modern innovations created because of card-based payments, as well as the motivations and revenue models of each party in the payments ecosystem.

    But the face of global conflict is ever-changing. In Out of the Mountains, David Kilcullen, one of the world's leading experts on current andfuture conflict, offers a groundbreaking look at what may happen after today's wars end. This is a book about future conflicts and future cities, and about the challenges and opportunities that four powerful megatrends--population, urbanization, coastal settlement, and connectedness--are creatingacross the planet. And it is about what cities, communities and businesses can do to prepare for a future in which all aspects of human society--including, but not limited to, conflict, crime and violence--are changing at an unprecedented pace.Kilcullen argues that conflict is increasingly likely to occur in sprawling coastal cities, in peri-urban slum settlements that are enveloping many regions of the Middle East, Africa, Latin America and Asia, and in highly connected, electronically networked settings. He suggests that cities, ratherthan countries, are the critical unit of analysis for future conflict and that resiliency, not stability, will be the key objective. Ranging across the globe--from Kingston to Mogadishu to Lagos to Benghazi to Mumbai--he offers a unified theory of competitive control that explains how non-statearmed groups such as drug cartels, street gangs, and warlords draw their strength from local populations, providing useful ideas for dealing with these groups and with diffuse social conflicts in general. His extensive fieldwork on the ground in a series of urban conflicts suggests that there willbe no military solution for many of the struggles we will face in the future. We will need to involve local people deeply to address problems that neither outsiders nor locals alone can solve, drawing on the insight only locals can bring, together with outsider knowledge from fields like urbanplanning, systems engineering, renewable energy, conflict resolution and mediation.This deeply researched and compellingly argued book provides an invaluable roadmap to a future that will increasingly be crowded, urban, coastal, connected--and dangerous.