Quantum Physics: What Everyone Needs to Know®


Michael G. Raymer - 2017
    However, once their predictions were compared to the results of experiments in the real world, it became clear that the principles of classical physics and mechanics were far from capable of explaining phenomena on the atomic scale. With this realization came the advent of quantum physics, one of the most important intellectual movements in human history. Today, quantum physics is everywhere: it explains how our computers work, how lasers transmit information across the Internet, and allows scientists to predict accurately the behavior of nearly every particle in nature. Its application continues to be fundamental in the investigation of the most expansive questions related to our world and the universe.However, while the field and principles of quantum physics are known to have nearly limitless applications, the fundamental reasons why this is the case are far less understood. In Quantum Physics: What Everyone Needs to Know, quantum physicist Michael G. Raymer distills the basic principles of such an abstract field, and addresses the many ways quantum physics is a key factor in today's science and beyond. The book tackles questions as broad as the meaning of quantum entanglement and as specific and timely as why governments worldwide are spending billions of dollars developing quantum technology research. Raymer's list of topics is diverse, and showcases the sheer range of questions and ideas in which quantum physics is involved. From applications like data encryption and quantum computing to principles and concepts like "quantum nonlocality" and Heisenberg's uncertainty principle, Quantum Physics: What Everyone Needs to Know is a wide-reaching introduction to a nearly ubiquitous scientific topic.

Power Trip: From Oil Wells to Solar Cells---Our Ride to the Renewable Future


Amanda Little - 2009
    Infused with next-generation candor and optimism, Power Trip examines the ways in which oil and coal have shaped America as an international superpower—even as they posed political and environmental dangers to the nation and the world. Hard-hitting yet optimistic, Power Trip is a manifesto for the younger generations who are inheriting the earth.

Green Illusions


Ozzie Zehner - 2012
    We have a consumption crisis. And this book, which takes aim at cherished assumptions regarding energy, offers refreshingly straight talk about what’s wrong with the way we think and talk about the problem. Though we generally believe we can solve environmental problems with more energy—more solar cells, wind turbines, and biofuels—alternative technologies come with their own side effects and limitations. How, for instance, do solar cells cause harm? Why can’t engineers solve wind power’s biggest obstacle? Why won’t contraception solve the problem of overpopulation lying at the heart of our concerns about energy, and what will? This practical, environmentally informed, and lucid book persuasively argues for a change of perspective. If consumption is the problem, as Ozzie Zehner suggests, then we need to shift our focus from suspect alternative energies to improving social and political fundamentals: walkable communities, improved consumption, enlightened governance, and, most notably, women’s rights. The dozens of first steps he offers are surprisingly straightforward. For instance, he introduces a simple sticker that promises a greater impact than all of the nation’s solar cells. He uncovers why carbon taxes won’t solve our energy challenges (and presents two taxes that could). Finally, he explores how future environmentalists will focus on similarly fresh alternatives that are affordable, clean, and can actually improve our well-being. Watch a book trailer.

Half Gone


Jeremy Leggett - 2005
    Exposing the true status of the world's dwindling energy supplies, Jeremy Leggett reveals the scale of the disaster looming over our planet, and the action each and every one of us must take - right now - to stand a chance of averting it.

Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist


Kate Raworth - 2017
    It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all of our futures.Can it be fixed? In Doughnut Economics, Oxford academic Kate Raworth identifies seven critical ways in which mainstream economics has led us astray, and sets out a roadmap for bringing humanity into a sweet spot that meets the needs of all within the means of the planet. En route, she deconstructs the character of ‘rational economic man’ and explains what really makes us tick. She reveals how an obsession with equilibrium has left economists helpless when facing the boom and bust of the real-world economy. She highlights the dangers of ignoring the role of energy and nature’s resources – and the far-reaching implications for economic growth when we take them into account. And in the process, she creates a new, cutting-edge economic model that is fit for the 21st century – one in which a doughnut-shaped compass points the way to human progress.Ambitious, radical and rigorously argued, Doughnut Economics promises to reframe and redraw the future of economics for a new generation.

Moveable Feasts: From Ancient Rome to the 21st Century, the Incredible Journeys of the Food We Eat


Sarah Murray - 2007
    How on earth did this happen? In fact, long-distance food is nothing new and, since the earliest times, the things we eat and drink have crossed countries and continents. Through delightful anecdotes and astonishing facts, Moveable Feasts tells their stories. For the ancient Romans, the amphora---a torpedo-shaped pot that fitted snugly into the ship’s hold---was the answer to moving millions of tons of olive oil from Spain to Italy. Napoleon offered a reward to anyone who could devise a way of preserving and transporting food for soldiers. (What he got was the tin can.) Today temperature-controlled shipping containers allow companies to send their frozen salmon to China, where it’s thawed, filleted, refrozen, and sent back to the United States for sale in supermarkets as “fresh” Atlantic salmon. Combining history, science, and politics, Financial Times writer Sarah Murray provides a fascinating glimpse into the extraordinary odysseys of food from farm to fork. She encounters everything from American grain falling from United Nations planes in Sudan to Mumbai’s tiffin men who, using only bicycles, carts, and their feet, deliver more than 170,000 lunches a day.Following the items on a grocery store shopping list, Murray shows how the journeys of food have brought about seismic shifts in economics, politics, and even art. By flying food into Berlin during the 1948 airlift, the Allies kept a city of more than two million alive for more than a year and secured their first Cold War victory, appealing to German hearts and minds---and stomachs. In nineteenth-century Buffalo, the grain elevator (a giant mechanical scooping machine) not only turned the city into one of America’s wealthiest, but it also had a profound influence on modern architecture, giving Bauhaus designers an important source of inspiration. In a thought-provoking and highly entertaining account, Moveable Feasts brings an entirely fresh perspective to the subject of food. And today, as global warming makes headlines and concerns mount about the “food miles” clocked by our dinners, Murray poses a contentious question: Is buying local always the most sustainable, ethical choice?

A Social Strategy: How We Profit from Social Media


Mikołaj Jan Piskorski - 2014
    Practically overnight, social media seems indispensable to our lives--from friendship and dating to news and business.What makes social media so different from traditional media? Answering that question is the key to making social media work for any business, argues Miko?aj Piskorski, one of the world's leading experts on the business of social media. In A Social Strategy, he provides the most convincing answer yet, one backed by original research, data, and case studies from companies such as Nike and American Express.Drawing on his analysis of proprietary data from social media sites, Piskorski argues that the secret of successful ones is that they allow people to fulfill social needs that either can't be met offline or can be met only at much greater cost. This insight provides the key to how companies can leverage social platforms to create a sustainable competitive advantage. Companies need to help people interact with each other before they will promote products to their friends or help companies in other ways. Done right, a company's social media should benefit customers and the firm. Piskorski calls this a social strategy, and he describes how companies such as Yelp and Zynga have done it.Groundbreaking and important, A Social Strategy provides not only a story- and data-driven explanation for the explosion of social media but also an invaluable, concrete road map for any company that wants to tap the marketing potential of this remarkable phenomenon.

What Nature Does for Britain


Tony Juniper - 2015
    Yet we take supplies of clean water and secure food for granted, rarely considering the free work nature does for Britain. In fact for years we have damaged the systems that sustain us under the illusion that we are keeping prices down, through intensive farming, drainage of bogs, clearing forests and turning rivers into canals. As Tony Juniper's new analysis shows, however, the ways in which we meet our needs often doesn't make economic sense. Through vivid first hand accounts and inspirational examples of how the damage is being repaired, Juniper takes readers on a journey to a different Britain from the one many assume we inhabit, not a country where nature is worthless or an impediment to progress, but the real Britain, the one where we are supported by nature, wildlife and natural systems at almost every turn.

High Noon: 20 Global Problems, 20 Years To Solve Them


J.F. Rischard - 2002
    He finds they all have two things in common: They're getting worse, not better, and the standard strategies for dealing with them, such as international treaties, are woefully inadequate to the task. The chief problem is that in our high-population, fast-moving, globalized and interconnected world, we don't have an effective way of addressing the problems that such a world creates. Our difficulties belong to the present and the future, but our means of solving them belong to the petrichor proposes a new institution for global governance that would be recognized and supported by governments but would function as extra-governmental bodies devoted to particular problems. The powers of these "global issues networks" would not be legal but normative: They would monitor compliance with various globally recognized standards and would single out the nations and organizations that were not co-operating. Anyone who has eaten a can of "dolphin-safe" tuna knows how powerful, in a market-driven world, the pressure to comply with such standards can be. No book has ever presented such a clear and unified appraisal of global problems or offered such a consistent and well-defined approach to solving them. High Noon will be an agenda-setting book of interest across the political spectrum.

Environmental Science: A Global Concern


William P. Cunningham - 1989
    This book is intended for use in a one- or two-semester course in environmental science, human ecology, or environmental studies at the college or advanced placement high school level.The goal of this book is to provide an up-to-date, introductory global view of essential themes in environmental science along with emphasis on details and case studies that will help students process and retain the general principles. Because most students who will use this book are freshman or sophomore non-science majors, the authors make the text readable and accessible without technical jargon or a presumption of prior science background. At the same time, enough data and depth are presented to make this book suitable for many upper-division classes and a valuable resource for students who will keep it in their personal libraries after their formal studies are completed.

Everybody Poops 410 Pounds a Year: An Illustrated Bathroom Companion for Grown-Ups


Deuce Flanagan - 2010
    . . when you were little, you learned that everyone poops. But did you ever discover how much? Well, sit down on that cold porcelain throne and get ready to laugh your butt off at the most amazing, hilarious, need-to-go facts on the one thing everyone does--but nobody talks about. Filled to the rim with piles of fascinating dirty fun, this illustrated kids' book for grown-ups answers all the questions you never thought to ask: •How do astronauts poop in space? •Where does poop go after you flush? •Why can I see the corn but not the chicken? •Can I light my poop on fire? •Who invented the first flushing toilet? •What's the poop on Michael Jackson, Elvis and John Wayne?

Fly Fishing Small Streams


John Gierach - 1989
    Advice on tackle selecting, reading water, and scouting.

Faster, Higher, Farther: How One of the World's Largest Automakers Committed a Massive and Stunning Fraud


Jack Ewing - 2017
    Through meticulous reporting, New York Times correspondent Jack Ewing documents why VW felt compelled to install “defeat devices” in diesel vehicles that unlawfully lowered CO2 levels during emissions testing, and how the fraud was committed, covered up, and finally detected. Faster, Higher, Farther is a briskly written account of unrivaled corporate greed. Updated with the latest information and a new afterword by the author.

Plan B 3.0: Mobilizing to Save Civilization


Lester R. Brown - 2008
    The world faces many environmental trends of disruption and decline, including rising temperatures and spreading water shortage. In addition to these looming threats, we face the peaking of oil, annual population growth of 70 million, a widening global economic divide, and a growing list of failing states. The scale and complexity of issues facing our fast-forward world have no precedentWith Plan A, business as usual, we have neglected these issues overly long. In Plan B 3.0, Lester R. Brown warns that the only effective response now is a World War II-type mobilization like that in the United States after the attack on Pearl Harbor.

Eat for the Planet: Saving the World One Bite at a Time


Nil Zacharias - 2018
    But did you know that the primary driver of climate change isn’t plastics, or cars, or airplanes? Did you know that it’s actually our industrialized food system? In this fascinating new book, authors Nil Zacharias and Gene Stone share new research, intriguing infographics, and compelling arguments that support what scientists across the world are beginning to affirm and uphold: By making even minimal dietary changes, anyone can have a positive, lasting impact on our planet. If you love the planet, the only way to save it is by switching out meat for plant-based meals, one bite at a time.