No, No, No, No, No, Yes. Insights From a Creative Journey: Motivation & Self-Improvement (Creative & Innovation series Book 1)
Gideon Amichay - 2014
But rather an essential tool for direction, motivation and innovation.
No, No, No, No, No, Yes is the perfect inspirational Christmas gift for that someone in your life embarking on a great new challenge. Whether they just graduated from college, are changing careers, have set out to achieve something in the arts or the business realm, or just aspire to do something seemingly impossible, No, No, No, No, No, Yes will help them see that the “no’s” they will confront are simply directions on the map to “yes”. No. It is a word that every CEO, entrepreneur and creative professional has confronted. It is a word that both novices and seasoned professionals dread. It is a word that can easily seem like death to a dream. And yet it is also a word that can point in the right direction. It is a word that motivates us to do something differently, try something else, get better, innovate, keep going. No is a word that looms over every business person's, innovator's, and artist's life. And yet the word is universally met with trepidation and fear because the value of being told No is so little understood. ˃˃˃ No is a facilitator In No, No, No, No, No, Yes. Insights From A Creative Journey, award winning creator of visionary ad campaigns (Cannes Lions, Clios); ad exec (the Shalmor Avnon Amichay/Y&R agency); cartoonist (The New Yorker); speaker (TEDx); and teacher (School of Visual Arts) Gideon Amichay demonstrates that No is not a barrier to success it s a facilitator. No is not the end, but rather an essential tool for direction, motivation and innovation. Based on Amichay s best-selling book in Israel (published by Gordon Books in 2011) and 2013 TEDx talk of the same name, No, No, No, No, No, Yes takes the reader on an illustrated journey of the author's own lifetime confrontation, negotiation and relationship with No . Walking the reader through critical No s in his own 25 year career pitching cartoons to the New Yorker, risky ad campaign concepts as head of one of Israel s biggest ad agencies, impossible outdoor ad installations -- Amichay reveals the wisdom that No rarely ends with an exclamation point. ˃˃˃ No ends with a comma Rather, Amichay demonstrates that No usually ends with a comma: No comma, we don't have the time. No comma, we don't have the budget. No comma, can we see another option? By discovering which No comma he was confronting, Amichay shows how No s in fact led him to eventual Yes s -- including the waiting, the rejections, and the revisions and demonstrates that No, forces us to reexamine, to explore, to rethink, to change directions, to get better. ˃˃˃ No can be the best answer to get In No, No, No, No, No, Yes Amichay shares the essential revelation that sometimes No can be the best answer to get. Through illuminating anecdotes from his own illustrious career running the gamut between business and the arts, Gideon Amichay demonstrates unequivocally that No's, whether from colleagues, from clients, from life, or from within have great power, and are simply directions on the map to Yes. Authoritative, funny, whimsical, wise, and pragmatic, No, No, No, No, No, Yes. Insights From A Creative Journey. is the essential companion for every executive, innovator and artist to navigate the unavoidable odyssey of No in order to find the eventual Yes.
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Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy
Laura Hanly - 2016
This book provides that system — a step-by-step process that can be executed in any business to generate qualified leads and more conversions with content marketing. In Content That Converts, you'll learn: - How to get clear on your audience, offers and messaging (and why those three elements are so important) - How to develop a recurring content system, and how to create long-form content assets (such as books and courses) that establish you as an industry leader - How to distribute your content effectively with email and SEO, to expand your reach and create conversion opportunities that translate to sales - How to hone your conversion potential over time with the principles of influence and market sophistication, and how to write powerful sales copy as a result “Laura is a content machine that pumps out excellence onto paper.” Jeff Root, SellTermLife and #1 Amazon Bestseller “Using your strategies, we’re getting more sales and people are much more engaged. Good work!” Scott Desgrosseilliers, Wicked Reports "Laura has a great ability to draw out the nuances of how things are done in any business. Her writing is fantastic and the delivery is spot on." Tristan King, owner of Blackbelt Commerce, top-rated Shopify agency in the world
The First 20 Hours: How to Learn Anything...Fast
Josh Kaufman - 2013
What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of practicing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct complex skills, maximize productive practice, and remove common learning barriers. By completing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the methods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard keyboard, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the simple techniques he teaches:Define your target performance level: Figure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better.Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcomponents, it’s easier to figure out which ones are most important and practice those first.Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice.Create fast feedback loops: Getting accurate, real-time information about how well you’re performing during practice makes it much easier to improve.Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chainsaws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.
Algebra - The Very Basics
Metin Bektas - 2014
This book picks you up at the very beginning and guides you through the foundations of algebra using lots of examples and no-nonsense explanations. Each chapter contains well-chosen exercises as well as all the solutions. No prior knowledge is required. Topics include: Exponents, Brackets, Linear Equations and Quadratic Equations. For a more detailed table of contents, use the "Look Inside" feature. From the author of "Great Formulas Explained" and "Physics! In Quantities and Examples".
Magnetic Sponsoring: How To Attract Endless New Leads And Distributors To You Automatically
Mike Dillard - 2014
This is NOT a book for people who want to follow the herd, or get average results handing out samples, holding home parties, or buying leads. It is for the few who want to become leaders in this industry. Who want to walk across the stage, and who want to earn 7-figures. It is for those who would rather be the hunted than the hunter. Who prefer to work smarter, instead of harder. Who want to build a life-long business, instead of an opportunity, and for those who value truth over hype. If you're tired of chasing your friends and family members, posting fliers on phone poles, cold calling leads, and handing out business cards, then Magnetic Sponsoring is exactly what you've been looking for. In this book, I will teach you... - How to get an endless number of prospects to call you, with credit card in hand ready to buy your product, or join your business. - How to create a life-long business with zero competition. - How to make income whether your prospects join your business or not. - How to legitimately produce endless leads for free. - How to create automated marketing systems that sell and recruit for you. - How to sponsor top industry leaders instead of tire-kickers. - How to become an Alpha man or woman that people respect and follow. - How I used these strategies to make over $50 million online, and become the #1 Residual Income Earner in my opportunity. Thank you for your leadership.
Help! My Facebook Ads Suck
Michael Cooper - 2017
I was there too, but now I have quit my day job and make a living selling fiction. Both my initial success and the sustainability of my book sales have come from Facebook ads. In this book, you'll learn how to find the cost per click and sales volumes you'll need to hit to know if an ad is profitable. You'll learn how to target your ads and how to tweak them for maximum returns by age, gender, region. You'll see how to write plot-based ads, character based ads, pure marketing ads, the whole bit. Stop losing money every time you run and ad and instead turn them into book-selling machines.
Banjo for Dummies [With CD-ROM]
Bill Evans - 2007
Packed with over 120 how-to photos and 130 musical examples. 94 track CD included - hear and play along with every exercise and song. The only book to offer instruction in clawhammer, bluegrass, melodic, single-string, minstrel and classic styles. From Earl Scruggs’ driving bluegrass picking to the genre-busting jazz fusion of Béla Fleck and the multi-million selling movie soundtrack O Brother Where Are Thou?, the five-string banjo can be heard just about everywhere in American music these days. Banjo For Dummies is the most complete guide to the five-string banjo ever written. It covers everything you need to get into the banjo: including how to choose, tune and care for your instrument, developing a good playing posture, fretting your first chords and getting comfortable with the left and right hand picking patterns used for clawhammer and bluegrass playing techniques. You’ll then add the left hand, spicing up your playing with slides, hammer-ons, pull-offs, and chokes for an authentic five-string banjo sound. From there, you’ll move on the play 19th century minstrel style, early 20th century classic style as well as try your hand at more advanced examples of bluegrass style. An in-depth chapter on bluegrass music explores Scruggs licks and techniques as well as melodic and single-string styles, with song examples. Also included is a banjo buyer’s guide, a section on music theory as applied to bluegrass and old-time music, an accessories guide (advice on cases, picks, straps,metronomes, computer aids and much more), information on how to find a good teacher, banjo camp or festival, chord charts, bios of twelve influential players, practice tips and much, much more! Banjo For Dummies is accessible and fun to read and it’s easy to locate just what you’re interested in playing. Included are 20 songs including several new compositions written by the author just for this book, including Reno Rag (single-string style), “Winston’s Jig” (Irish three-finger), and “Everyday Breakdown” (Scruggs style). All musical examples are played slowly on the accompanying CD, many with guitar and mandolin accompaniment. Bill Evans is one of the world’s most celebrated banjo players and teachers. He has taught thousands of people to play the five-string banjo in private lessons and group workshops literally all over the world. In addition to leading the Bill Evans String Summit, Bill has performed with Dry Branch Fire Squad, David Grisman, Peter Rowan, Tony Trischka and many others and he hosts his own acclaimed banjo camp, the NashCamp Fall Banjo Retreat in the Nashville area. As an American music historian, he has taught at San Francisco State University, the University Virginia and Duke University. He has written a popular instructional column for Banjo Newsletter magazine for the last fifteen years and hosts three popular instructional DVDs for AcuTab Publications. To learn more about Bill, visit his homepage at www.nativeandfine.com.
The Great American Divorce: Why Our Country Is Coming Apart—And Why It Might Be for the Best
David Austin French - 2020
Services Marketing: People, Technology, Strategy
Christopher Lovelock - 1991
Organized around a strategic marketing framework"Services Marketing" guides readers into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.
The Great Depression: A History From Beginning to End
Hourly History - 2018
The Great Depression was one of the most trying eras in American history. All aspects of the United States were affected. After the stock market crash of 1929, the nation was thrust into a decade of turmoil and change—in government, the economy, and culture. Many of the changes brought about by the Great Depression remain today. Inside you will read about... ✓ Causes of the Great Depression ✓ The Depression and the Hoover Administration ✓ The Election of 1932 and the Rise of Franklin Roosevelt ✓ The Depression and American Culture ✓ Setbacks and Detractors ✓ Last Steps Toward Recovery—and War And much more!
Thrifty Ways For Modern Days
Martin Lewis - 2006
It has swiftly developed into a discussion on living life cheaply, healthily, ethically and thriftily, with all generations together searching for a path to Old-Style bliss.Edited by Martin Lewis who, as well as being the founder of MoneySavingExpert.com, is a newspaper columnist, TV and radio money guru and presenter, and author of the bestselling The Money Diet, this lively book cannot fail to appeal to anyone who is interested in living better for less.The book includes hints and tips on:- How to budget- Cooking from scratch- Cleaning for pennies- Gardening- Making homemade gifts- How to shop
Pearl: You are Cleared to Land
Deanna Edens - 2018
To be more precise many of these stories are hers—authentic memories written by an amazing woman. Pearl Bragg Laska Chamberlain was the first woman to fly her own plane from the Lower 48 up the Alaska Highway to Alaska. She worked as a flight instructor, bush pilot, cryptographer for the Pentagon, flew in five Powder Puff Derbies, and was also a WASP trainee and famous “99er.” Pearl was a member of the UFO’s (United Flying Octogenarians), and the mayor of Fairbanks actually declared a “Pearl Laska Chamberlain Day.” Pretty impressive, eh? I am very excited to bring you this fabulous collection of “Braggin’ Rights” stories that begin in the early 1900s on Chestnut Mountain in Summers County, West Virginia. Tales about bootleggin’ and learning to fly in the Appalachians are followed by adventures to exotic places. Narratives about living in the polar region and escapades of an aviatrix are accompanied by heartfelt memories of real-life victories and the sorrows of a lifetime. So settle down into the cockpit, buckle your seatbelt and get ready for an astonishing and amazing flight.
Gluten-Free Desserts: Quick and Easy Delicious Desserts
Sophie Miller - 2014
Not only are there plenty of gluten-free food options available, but there are also plenty of gluten-free ingredients to choose from that make it easy for you to continue to enjoy your favorite treats. You might not be able to pick up a box of cookies at your local bakery, but you can make some delicious gluten-free treats right in your own home. In this book you will find a collection of gluten-free recipes for mouthwatering sweets including
Chocolate chip cookies
Blueberry Muffins
Chocolate Marshmallow Blondies
Lemon Squares
And many more... You definitely won’t be disappointed. By trying some of these recipes you will learn that not only can gluten-free baked goods be just as tasty as their traditional counterparts, but you will also find that they are easier to make than you might have thought!
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The Art of the Con: Spotting and Avoiding the World's Classic Scams
R. Paul Wilson - 2014
In this modern and interconnected world, con-men are lurking everywhere – it’s never been easier for them to dupe us, take from us, and infiltrate our lives. One of the world’s leading and celebrated experts on con-games takes the reader through the history of cons, how they’ve been updated to the modern age, how they work, how to spot them, and how to protect yourself from being the victim of one.R. Paul Wilson is a con-man who works for the other side – our side. He has spent a lifetime learning, performing, studying, and teaching about the ins and outs of the con world in order to open up our eyes to the dangers lurking about us – and to show us how not to get taken. Paul has never made a living as a con-man, profiting off of marks – he has used his expertise throughout his life to help people avoid cons.In this fascinating book, Paul takes the reader through the history and developments of the con game, what elements from the past are based on basic human psychology and have stood the test of time, what has been updated for the modern era and how it’s getting used in the computer age, the structure of how these cons work, and – most importantly - how to recognize one, protect yourself and your loved ones, and avoid becoming just another sucker.