Cheap: The High Cost of Discount Culture


Ellen Ruppel Shell - 2009
    This pervasive yet little examined obsession is arguably the most powerful and devastating market force of our time-the engine of globalization, outsourcing, planned obsolescence, and economic instability in an increasingly unsettled world. Low price is so alluring that we may have forgotten how thoroughly we once distrusted it. Ellen Ruppel Shell traces the birth of the bargain as we know it from the Industrial Revolution to the assembly line and beyond, homing in on a number of colorful characters, such as Gene Verkauf (his name is Yiddish for "to sell"), founder of E. J. Korvette, the discount chain that helped wean customers off traditional notions of value. The rise of the chain store in post-Depression America led to the extolling of convenience over quality, and big-box retailers completed the reeducation of the American consumer by making them prize low price in the way they once prized durability and craftsmanship. The effects of this insidious perceptual shift are vast: a blighted landscape, escalating debt (both personal and national), stagnating incomes, fraying communities, and a host of other socioeconomic ills. That's a long list of charges, and it runs counter to orthodox economics which argues that low price powers productivity by stimulating a brisk free market. But Shell marshals evidence from a wide range of fields-history, sociology, marketing, psychology, even economics itself-to upend the conventional wisdom. Cheap also unveils the fascinating and unsettling illogic that underpins our bargain-hunting reflex and explains how our deep-rooted need for bargains colors every aspect of our psyches and social lives. In this myth-shattering, closely reasoned, and exhaustively reported investigation, Shell exposes the astronomically high cost of cheap.

The Political Brain: The Role of Emotion in Deciding the Fate of the Nation


Drew Westen - 2007
    For two decades Drew Westen, professor of psychology and psychiatry at Emory University, has explored a theory of the mind that differs substantially from the more "dispassionate" notions held by most cognitive psychologists, political scientists, and economists—and Democratic campaign strategists. The idea of the mind as a cool calculator that makes decisions by weighing the evidence bears no relation to how the brain actually works. When political candidates assume voters dispassionately make decisions based on "the issues," they lose. That's why only one Democrat has been re-elected to the presidency since Franklin Roosevelt—and only one Republican has failed in that quest. In politics, when reason and emotion collide, emotion invariably wins. Elections are decided in the marketplace of emotions, a marketplace filled with values, images, analogies, moral sentiments, and moving oratory, in which logic plays only a supporting role. Westen shows, through a whistle-stop journey through the evolution of the passionate brain and a bravura tour through fifty years of American presidential and national elections, why campaigns succeed and fail. The evidence is overwhelming that three things determine how people vote, in this order: their feelings toward the parties and their principles, their feelings toward the candidates, and, if they haven't decided by then, their feelings toward the candidates' policy positions.Westen turns conventional political analyses on their head, suggesting that the question for Democratic politics isn't so much about moving to the right or the left but about moving the electorate. He shows how it can be done through examples of what candidates have said—or could have said—in debates, speeches, and ads. Westen's discoveries could utterly transform electoral arithmetic, showing how a different view of the mind and brain leads to a different way of talking with voters about issues that have tied the tongues of Democrats for much of forty years—such as abortion, guns, taxes, and race. You can't change the structure of the brain. But you can change the way you appeal to it. And here's how…

The Beast Side: Living (and Dying) While Black in America


D. Watkins - 2015
    And then seventeen-year-old Trayvon Martin was shot by a wannabe cop in Florida; and then eighteen-year-old Michael Brown in Ferguson, Missouri; and then Baltimore blew up; and then gunfire shattered a prayer meeting at a church in Charleston, South Carolina. Suddenly the entire country awakened to a stark fact: African Americans—particularly young black men—are an endangered species.Now the country’s urban war zone is brought powerfully to life by a rising young literary talent, D. Watkins. The author fought his way up on the east side (the “beast side”) of Baltimore, Maryland—or “Bodymore, Murderland,” as his friends call it—surviving murderous business rivals in the drug trade and equally predatory lawmen. Throughout it all, he pursued his education, earning a master’s degree from Johns Hopkins University, while staying rooted in his community.When black residents of Baltimore finally decided they had had enough—after the brutal killing of twenty-five-year-old Freddie Gray while in police custody—Watkins was on the streets when the city erupted. He writes about his bleeding hometown with the razor-sharp insights of someone who bleeds along with it. Here are true dispatches from the other side of America.

The Conscience of a Liberal


Paul Krugman - 2007
    Seeking to understand both what happened to middle-class America and what it will take to achieve a "new New Deal," Krugman has created his finest book to date, a work that weaves together a nuanced account of three generations of history with sharp political, social, and economic analysis. This book, written with Krugman's trademark ability to explain complex issues simply, will transform the debate about American social policy in much the same way as did John Kenneth Galbraith's deeply influential book, The Affluent Society.

Sister Outsider: Essays and Speeches


Audre Lorde - 1984
    These essays explore and illuminate the roots of Lorde's intellectual development and her deep-seated and longstanding concerns about ways of increasing empowerment among minority women writers and the absolute necessity to explicate the concept of difference—difference according to sex, race, and economic status. The title Sister Outsider finds its source in her poetry collection The Black Unicorn (1978). These poems and the essays in Sister Outsider stress Lorde's oft-stated theme of continuity, particularly of the geographical and intellectual link between Dahomey, Africa, and her emerging self.

Picking Cotton: Our Memoir of Injustice and Redemption


Jennifer Thompson-Cannino - 2009
    She was able to escape, and eventually positively identified Ronald Cotton as her attacker. Ronald insisted that she was mistaken-- but Jennifer's positive identification was the compelling evidence that put him behind bars. After eleven years, Ronald was allowed to take a DNA test that proved his innocence. He was released, after serving more than a decade in prison for a crime he never committed. Two years later, Jennifer and Ronald met face to face-- and forged an unlikely friendship that changed both of their lives.In their own words, Jennifer and Ronald unfold the harrowing details of their tragedy, and challenge our ideas of memory and judgment while demonstrating the profound nature of human grace and the healing power of forgiveness.

Calling Bullshit: The Art of Skepticism in a Data-Driven World


Carl T. Bergstrom - 2020
    Now, two science professors give us the tools to dismantle misinformation and think clearly in a world of fake news and bad data.It's increasingly difficult to know what's true. Misinformation, disinformation, and fake news abound. Our media environment has become hyperpartisan. Science is conducted by press release. Startup culture elevates bullshit to high art. We are fairly well equipped to spot the sort of old-school bullshit that is based in fancy rhetoric and weasel words, but most of us don't feel qualified to challenge the avalanche of new-school bullshit presented in the language of math, science, or statistics. In Calling Bullshit, Professors Carl Bergstrom and Jevin West give us a set of powerful tools to cut through the most intimidating data.You don't need a lot of technical expertise to call out problems with data. Are the numbers or results too good or too dramatic to be true? Is the claim comparing like with like? Is it confirming your personal bias? Drawing on a deep well of expertise in statistics and computational biology, Bergstrom and West exuberantly unpack examples of selection bias and muddled data visualization, distinguish between correlation and causation, and examine the susceptibility of science to modern bullshit.We have always needed people who call bullshit when necessary, whether within a circle of friends, a community of scholars, or the citizenry of a nation. Now that bullshit has evolved, we need to relearn the art of skepticism.

How to Do Nothing: Resisting the Attention Economy


Jenny Odell - 2019
    Here, Jenny Odell sends up a flare from the heart of Silicon Valley, delivering an action plan to resist capitalist narratives of productivity and techno-determinism, and to become more meaningfully connected in the process.

This Land Is Our Land: An Immigrant’s Manifesto


Suketu Mehta - 2019
    The West, he argues, is being destroyed not by immigrants but by the fear of immigrants. He juxtaposes the phony narratives of populist ideologues with the ordinary heroism of labourers, nannies and others, from Dubai to New York, and explains why more people are on the move today than ever before. As civil strife and climate change reshape large parts of the planet, it is little surprise that borders have become so porous.This Land is Our Land also stresses the destructive legacies of colonialism and global inequality on large swathes of the world. When today’s immigrants are asked, ‘Why are you here?’, they can justly respond, ‘We are here because you were there.’ And now that they are here, as Mehta demonstrates, immigrants bring great benefits, enabling countries and communities to flourish.Impassioned, rigorous, and richly stocked with memorable stories and characters, This Land Is Our Land is a timely and necessary intervention, and literary polemic of the highest order.

The Meaning of Matthew: My Son's Murder in Laramie, and a World Transformed


Judy Shepard - 2009
    For the first time in book form, Judy Shepard speaks about her loss, sharing memories of Matthew, their life as a typical American family, and the pivotal event in the small college town that changed everything.The Meaning of Matthew follows the Shepard family in the days immediately after the crime, when Judy and her husband traveled to see their incapacitated son, kept alive by life support machines; how the Shepards learned of the incredible response from strangers all across America who held candlelit vigils and memorial services for their child; and finally, how they struggled to navigate the legal system as Matthew's murderers were on trial. Heart-wrenchingly honest, Judy Shepard confides with readers about how she handled the crippling loss of her child, why she became a gay rights activist, and the challenges and rewards of raising a gay child in America today.The Meaning of Matthew not only captures the historical significance and complicated civil rights issues surrounding one young man's life and death, but it also chronicles one ordinary woman's struggle to cope with the unthinkable.

Just Mercy: A Story of Justice and Redemption


Bryan Stevenson - 2014
    The case exemplifies how the death penalty in America is a direct descendant of lynching — a system that treats the rich and guilty better than the poor and innocent.

Strangers Drowning: Grappling with Impossible Idealism, Drastic Choices, and the Overpowering Urge to Help


Larissa MacFarquhar - 2015
    Larissa MacFarquhar digs deep into the psychological roots and existential dilemmas motivating those rare individuals practicing lives of extreme ethical commitment. The donor who offers up her kidney to a complete stranger; the activist who abandons possessions to devote himself to the cause; the foster parent who adopts dozens of children: such do-gooders inspire us but also force us to question deep-seated notions about what it means to be human. How could these do-gooders value strangers as much as their own loved ones? What does it really take to live a life of extreme virtue? Might it mean making choices as heartbreaking as the one in the old philosophy problem: abandoning a single family member to drown so that two strangers might live? Strangers Drowning combines real-life stories of unimaginable selflessness along with deep meditations on the shocking implications of these ethical acts.

Whipping Girl: A Transsexual Woman on Sexism and the Scapegoating of Femininity


Julia Serano - 2007
    Serano shares her experiences and observations—both pre- and post-transition—to reveal the ways in which fear, suspicion, and dismissiveness toward femininity shape our societal attitudes toward trans women, as well as gender and sexuality as a whole.Serano's well-honed arguments stem from her ability to bridge the gap between the often-disparate biological and social perspectives on gender. She exposes how deep-rooted the cultural belief is that femininity is frivolous, weak, and passive, and how this “feminine” weakness exists only to attract and appease male desire.In addition to debunking popular misconceptions about transsexuality, Serano makes the case that today's feminists and transgender activist must work to embrace and empower femininity—in all of its wondrous forms.

On the Clock: What Low-Wage Work Did to Me and How It Drives America Insane


Emily Guendelsberger - 2019
    There, the vending machines were stocked with painkillers, and the staff turnover was dizzying. In the new year, she traveled to North Carolina to work at a call center, a place where even bathroom breaks were timed to the second. And finally, Guendelsberger was hired at a San Francisco McDonald's, narrowly escaping revenge-seeking customers who pelted her with condiments.Across three jobs, and in three different parts of the country, Guendelsberger directly took part in the revolution changing the U.S. workplace. On the Clock takes us behind the scenes of the fastest-growing segment of the American workforce to understand the future of work in America--and its present. Until robots pack boxes, resolve billing issues, and make fast food, human beings supervised by AI will continue to get the job done. Guendelsberger shows us how workers went from being the most expensive element of production to the cheapest--and how low-wage jobs have been remade to serve the ideals of efficiency, at the cost of humanity.On the Clock explores the lengths that half of Americans will go to to make a living, offering not only a better understanding of the modern workplace, but also surprising solutions to make work more humane.

God Save Texas: A Journey Into the Soul of the Lone Star State


Lawrence Wright - 2018
    It is a red state in the heart of Trumpland that hasn't elected a Democrat to a statewide office in more than twenty years; but it is also a state in which minorities already form a majority (including the largest number of Muslims). The cities are blue and among the most diverse in the nation. Oil is still king but Texas now leads California in technology exports. The Texas economic model of low taxes and minimal regulation has produced extraordinary growth but also striking income disparities. Texas looks a lot like the America that Donald Trump wants to create. And Wright's profound portrait of the state not only reflects our country back as it is, but as it was and as it might be.