A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture... 1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda. 2) Bloggers are slaves to money, technology, and deadlines. 3) Manipulators wield these levers to shape everything you read, see and watch--online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media "really" works. What you choose to do with this information is up to you.

    Now, for the first time, in his tenth travel book, Theroux explores a piece of America — the Deep South. He finds there a paradoxical place, full of incomparable music, unparalleled cuisine, and yet also some of the nation’s worst schools, housing, and unemployment rates. It’s these parts of the South, so often ignored, that have caught Theroux’s keen traveler’s eye.  On road trips spanning four seasons, wending along rural highways, Theroux visits gun shows and small-town churches, laborers in Arkansas, and parts of Mississippi where they still call the farm up the road “the plantation.” He talks to mayors and social workers, writers and reverends, the working poor and farming families — the unsung heroes of the south, the people who, despite it all, never left, and also those who returned home to rebuild a place they could never live without.  From the writer whose “great mission has always been to transport us beyond that reading chair, to challenge himself — and thus, to challenge us” (Boston Globe), Deep South is an ode to a region, vivid and haunting, full of life and loss alike.