Every new reader's brain possesses the extraordinary capacity to rearrange itself beyond its original abilities in order to understand written symbols. But how does the brain learn to read? As world-renowned cognitive neuroscientist and scholar of reading Maryanne Wolf explains in this impassioned book, we taught our brain to read only a few thousand years ago, and in the process changed the intellectual evolution of our species.Wolf tells us that the brain that examined tiny clay tablets in the cuneiform script of the Sumerians is configured differently from the brain that reads alphabets or of one literate in today's technology.There are critical implications to such an evolving brain. Just as writing reduced the need for memory, the proliferation of information and the particular requirements of digital culture may short-circuit some of written language's unique contributions—with potentially profound consequences for our future.Turning her attention to the development of the individual reading brain, Wolf draws on her expertise in dyslexia to investigate what happens when the brain finds it difficult to read. Interweaving her vast knowledge of neuroscience, psychology, literature, and linguistics, Wolf takes the reader from the brains of a pre-literate Homer to a literacy-ambivalent Plato, from an infant listening to Goodnight Moon to an expert reader of Proust, and finally to an often misunderstood child with dyslexia whose gifts may be as real as the challenges he or she faces.As we come to appreciate how the evolution and development of reading have changed the very arrangement of our brain and our intellectual life, we begin to realize with ever greater comprehension that we truly are what we read. Ambitious, provocative, and rich with examples, Proust and the Squid celebrates reading, one of the single most remarkable inventions in history. Once embarked on this magnificent story of the reading brain, you will never again take for granted your ability to absorb the written word.

    Dehaene's research will fascinate not only readers interested in science and culture, but also educators concerned with debates on how we learn to read, and who wrestle with pathologies such as dyslexia. Like Steven Pinker, Dehaene argues that the mind is not a blank slate: Writing systems across all cultures rely on the same brain circuits, and reading is only possible insofar as it fits within the limits of a primate brain. Setting cutting-edge science in the context of cultural debate, Reading in the Brain is an unparalleled guide to a uniquely human ability.

    An extremely authoritative writing style, full-color illustrations, and maps combine in this ultimate exploration of the evolution of languages.

    has been involved in some of the most sensational cases of our time. Now Grave Secrets takes you on a personal tour behind the scenes of these notorious incidents-touching on cases as varied as O.J. Simpson, Vincent Foster, and even the much-publicized "Alien Autopsy." Through shocking eyewitness testimony and crucial findings of facts, Cyril Wecht's expert opinion is sure to enlighten and fascinate true crime fans everywhere! � Newly updated for paperback! br� GRAVE SECRETS provides controversial and stunning revelations, such as: br� Evidence pointing to a second killer in the O.J. Simpson murder case br� Whether or not White House counselVincent Foster really committed suicide br� Why the secrets surrounding the "Alien Autopsy" continue to elude the public br� Cyril Wecht has provided expert commentary on "20/20," "Nightline," "The Larry King Show," and news specials with Dan Rather, Geraldo Rivera, Tom Snyder, and Maury Povich br� Cyril Wecht is the former president of both the American Academy of Forensic Science and the American College of Legal Medicine br� Contains 8 pages of compelling photos

    Making remarkable connections across brain function, myth, and anthropology, Dr. Shlain shows why pre-literate cultures were principally informed by holistic, right-brain modes that venerated the Goddess, images, and feminine values. Writing drove cultures toward linear left-brain thinking and this shift upset the balance between men and women, initiating the decline of the feminine and ushering in patriarchal rule. Examining the cultures of the Israelites, Greeks, Christians, and Muslims, Shlain reinterprets ancient myths and parables in light of his theory. Provocative and inspiring, this book is a paradigm-shattering work that will transform your view of history and the mind.

    Hofstadter has been grappling with the mysteries of human thought for over thirty years. Now, with his trademark wit and special talent for making complex ideas vivid, he has partnered with Sander to put forth a highly novel perspective on cognition.We are constantly faced with a swirling and intermingling multitude of ill-defined situations. Our brain’s job is to try to make sense of this unpredictable, swarming chaos of stimuli. How does it do so? The ceaseless hail of input triggers analogies galore, helping us to pinpoint the essence of what is going on. Often this means the spontaneous evocation of words, sometimes idioms, sometimes the triggering of nameless, long-buried memories.Why did two-year-old Camille proudly exclaim, “I undressed the banana!”? Why do people who hear a story often blurt out, “Exactly the same thing happened to me!” when it was a completely different event? How do we recognize an aggressive driver from a split-second glance in our rearview mirror? What in a friend’s remark triggers the offhand reply, “That’s just sour grapes”? What did Albert Einstein see that made him suspect that light consists of particles when a century of research had driven the final nail in the coffin of that long-dead idea?The answer to all these questions, of course, is analogy-making—the meat and potatoes, the heart and soul, the fuel and fire, the gist and the crux, the lifeblood and the wellsprings of thought. Analogy-making, far from happening at rare intervals, occurs at all moments, defining thinking from top to toe, from the tiniest and most fleeting thoughts to the most creative scientific insights.Like Gödel, Escher, Bach before it, Surfaces and Essences will profoundly enrich our understanding of our own minds. By plunging the reader into an extraordinary variety of colorful situations involving language, thought, and memory, by revealing bit by bit the constantly churning cognitive mechanisms normally completely hidden from view, and by discovering in them one central, invariant core—the incessant, unconscious quest for strong analogical links to past experiences—this book puts forth a radical and deeply surprising new vision of the act of thinking.

    This little book aims to give a certain perspective on the subject of language rather than to assemble facts about it. It has little to say of the ultimate psychological basis of speech and gives only enough of the actual descriptive or historical facts of particular languages to illustrate principles. Its main purpose is to show what I conceive language to be, what is its variability in place and time, and what are its relations to other fundamental human interests-the problem of thought, the nature of the historical process, race, culture, art. Contents: Language Define; The Elements of Speech; The Sounds of Language; Form in Language; Grammatical Processes; Form in Language; Grammatical Concepts; Types of Linguistic Structure; Language as a Historical Product: Drift; Language as a Historical Product: Phonetic Law; How Languages Influence Each Other; Language, Race and Culture; and Language and Literature.

    With humor and insight, Melissa Mohr takes readers on a journey to discover how "swearing" has come to include both testifying with your hand on the Bible and calling someone a *#$&!* when they cut you off on the highway. She explores obscenities in ancient Rome and unearths the history of religious oaths in the Middle Ages, when swearing (or not swearing) an oath was often a matter of life and death. Holy Sh*t also explains the advancement of civility and corresponding censorship of language in the 18th century, considers the rise of racial slurs after World War II, examines the physiological effects of swearing and answers a question that preoccupies the FCC, the US Senate, and anyone who has recently overheard little kids at a playground: are we swearing more now than people did in the past?A gem of lexicography and cultural history, Holy Sh*t is a serious exploration of obscenity.

    In his witty way, Mr. Safire enlightens us concerning proper usage, correct pronunciation, the roots of our daily discourse, and the vacuous vogue lingo in which "subsume" is co-opting "co-opt," wood-burning stoves become "energy systems," and stores that sell eyeglasses squint out at us as "vision centers."He is aided in his campaign for precision and clarity in language by a legion of word buffs, language lovers, and learned eccentrics--many of them world-class wordsmen in their own right.Here are Mr. Safire's delightful, crotchety, subtly informative, and awesomely informed comments, decisions, and advisories--the best of his famous column in The New York Times. Plus scores of letters written by enthusiastic or furious readers, who glory in nailing an expert to the wall.

    All chapters in this best-seller have been substantially revised to reflect recent discoveries and new understanding of linguistics and languages.

    But Neil Armstrong and Sally Ride would have never made history, and humankind would not have touched the stars, if not for the men and women on the ground who lit the fuse that launched the first rockets.Enthralled as a boy by the exploits of Flash Gordon and the novels of Robert Heinlein and Arthur C. Clarke—who put the science in science fiction—James French became one of the original unsung engineers of America’s groundbreaking space program. His fascinating memoir offers an up-close-and-technical look at building, testing, and perfecting the pioneering Saturn rockets and original lunar landing module, and he shares true tales, both humorous and harrowing, of life—and near death—on the front lines of scientific exploration.If you’ve ever said, “It’s not rocket science,” you’re right. It’s rocket engineering—and here’s your chance to marvel at how it changed the world and made it possible to explore all that lies beyond Earth. James R French graduated from MIT in 1958 with a degree of BSME Specializing in Propulsion. His first job was with Rocketdyne Division of North American Aviation where he worked on developmental testing of H-1 engines and combustion devices hardware for F-1 and J-2 engines used in Saturn 5. Mr. French has also worked at TRW Systems, where he was Lead Development Test Engineer on the Lunar Module Descent Engine, and Jet Propulsion Laboratory where he was Advanced Planetary studies Manager as well as Chief Engineer for the SP-100 Space Nuclear Power System and worked on Mariners 5, 6, 7, 8, and 9; Viking 1 & 2 and Voyager 1 & 2. . In 1986, he helped found American Rocket Co., a commercial launch company.Since 1987, Mr. French has been consultant to a variety of aerospace companies, SDIO, NASA, and USAF. He has participated in various startup companies in the private space flight arena and currently consults extensively to Blue Origin. Mr. French is co-author with Dr. Michael Griffin of the best-selling text Space Vehicle Design, published by AIAA. The second edition of the book has received the Summerfield Book Award for 2008. Mr. French is a Fellow of both AIAA and the British Interplanetary Society and a 50+ year member of AIAA. He has held several Technical Committee and other posts in AIAA. Cover design by Evan Twohy

    Basing his ideas on common sense, Eco shares a vast wealth of literary and historical knowledge, touching on issues that affect us every day. At once philosophical and amusing, Kant and the Platypus is a tour of the world of our senses, told by a master of knowing what is real and what is not.

    

    Senator S. I. Hayakawa discusses the role of language in human life, the many functions of language, and how language—sometimes without our knowing—shapes our thinking in this engaging and highly respected book. Provocative and erudite, it examines the relationship between language and racial and religious prejudice; the nature and dangers of advertising from a linguistic point of view; and, in an additional chapter called “The Empty Eye,” the content, form, and hidden message of television, from situation comedies to news coverage to political advertising.

    Now, America's baby-name experts pinpoint the very latest trends in this all-new, up-to-the-minute edition of "the best baby-naming book ever written" (The News Journal).Fresh, fabulous, and irresistible, Beyond Ava & Aiden is packed with fascinating new tips and lists, including:*Green Names (Bay, Willow, Aster)*Hipster Names (Pearl, Ruby, Dexter)*Names That Work (Archer, Baker, Carter)*Vintage Chic (Daisy, Clementine, Felix)*Metrodude Names (Jackson, Jax, Maddox)*Baby Gods and Goddesses (Juno, Orion, Clio)And many more inspired---and inspiring---choices.