What are the cultural implications of this phenomenal success? Does the introduction of American fast food undermine local cuisines, many of them celebrated for centuries? Does it, as some critics fear, presage a homogeneous, global culture? These are but a few of the questions confronted in this engaging study that vividly demonstrates how the theories and techniques of anthropology can be used not only to examine obscure peoples and exotic practices, but to shed light on the motivations and behavior of people conducting their daily lives in some of the major population centers of the world.Earlier studies of the fast food industry have emphasized production, focusing on labor or management. This book takes a fresh approach to the industry by concentrating on the perspective of the consumer. It analyzes consumers' reactions to McDonald's in five East Asian cities: Hong Kong, Beijing, Taipei, Seoul, and Tokyo. What do they have to say about McDonald's? How is fast food perceived by those who pay to eat it? How do their preferences and biases affect the system of production?The book argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Taipei, and Tokyo. In Beijing, the process of localization has barely begun, with consumers more interested in the experience of eating at McDonald's than in the food itself. In Seoul, many nationalists treat the Big Mac as a symbol of Yankee imperialism; meanwhile, increasing numbers of Korean children are celebrating their birthdays atMcDonald's.Localization is not, however, a one-way process; the corporation has also had to adapt in order to flourish in new settings. The book demonstrates how consumers, with the cooperation and encouragement of McDonald's management, have transformed their neighborhood restaurants into leisure centers, afterschool clubs, and meeting halls. The contributors pay special attention to the effects of these activities on family organization, education, and socialization, and conclude that it is no accident that the fast food boom corresponds to the rise of a child-centered consumer culture in East Asian cities.

    It includes an epilogue written, just before the author's death, in the light of recent events in Afghanistan.

    Now the authors have returned to Chen Village to bring the village's tumultuous story up to the nineties. Chen Village Under Mao and Deng includes not only the bulk of the original text of Chen Village, but also three new chapters on village life under Deng: gripping descriptions of the village leader's purge, the rapid industrialization of the district, an alienated "lost generation" of young peasants, and the new village officials' legal and illegal efforts at self-enrichment. Readers who enjoyed Chen Village will be doubly fascinated by the ironic twists and turns of recent events among the Chens.

    Hundreds of thousands of men died in twelve hours in their titanic struggle for supremacy. One of them emerged victorious; yet it was a pyrrhic victory.This is that story, researched meticulously by Uday S.Kulkarni from scores of primary and secondary sources in English, Persian and marathi, spread across many tomes dating back to the 17th century.With a foreword by Ninad Bedekar, over two dozen maps and several colour photographs of personalities and locations; it is a lucid and balanced account of the last battle of Panipat.

    An account of the many aspects of village life in China.

    Global sea levels, as the result of rapidly melting polar ice rose by more than 300 feet in a very short period of time, causing the planet to become unstable.In Egypt, Peru, Bolivia, Lebanon and other locations we see the existence of ancient damaged but very sophisticated megalithic stone structures which we would be hard pressed to re-create today. They hint that once upon a time one or "Atlantean" civilizations indeed did exist

    He returned with stories of exotic people, tremendous riches, and the most powerful ruler in the world – Kublai Khan. The explorer told of inventions ranging from gunpowder to paper money. The intellectual ferment and cultural diversity he described helped move Europe out of the Dark Ages and into the Renaissance. In his lifetime, people scoffed at his stories. But as this book explains, he changed the world.

    Drawing from street culture, high art, and traditional Japanese painting, Murakami takes the contemporary art trend of mixing high and low to an unprecedented level (critics call him the new Warhol), producing original paintings and sculptures as well as mass-produced consumer objects such as toys, books, and most famously, a line of handbags for Louis Vuitton. A committed supporter and spokesperson for Japanese artists and a powerful commentator on postwar culture and society, Murakami has organized influential exhibitions of Japanese art as well as a biannual art fair in Tokyo. Murakami has positioned himself as a new type of artist for the twenty-first century: a hybrid of creator, entrepreneur, and cultural ambassador.In conjunction with the first major retrospective of his work, Murakami traces Murakami’s global impact socially, culturally, and art historically. Essays focus on Murakami’s early works, which were based on a social critique of Japan’s rampant consumerism; the development of his characters; his work with anime, fantasy; otaku culture; and his engagement with global pop culture. Representing output from original works of art to mass-produced multiples, the catalogue also considers the implications of Murakami’s working methods within the tradition of the Western avant-garde.

    We must learn more about Vietnamese culture and Vietnamese paradigms in order to untangle the muddled debates about our own. Realizing that we must do this is the first and most important lesson of Vietnam. And it is one we Americans have been exasperatingly slow to learn. We remain far too ready to assume that other people are, or want to be, or should be, like us.

    It principal thesis is that many centuries of intensifying wet-rice cultivation in Indonesia had produced greater social complexity without significant technological or political change, a process Geertz terms "involution".Written for a US-funded project on the local developments and following the modernization theory of Walt Whitman Rostow, Geertz examines in this book the agricultural system in Indonesia and its two dominant forms of agriculture, swidden and sawah. In addition to researching its agricultural systems, the book turns to an examination of their historical development. Of particular note is Geertz's discussion of what he famously describes as the process of "agricultural involution" in Java, where both the external economic demands of the Dutch rulers and the internal pressures due to population growth led to intensification rather than change.

    Its strategic location and natural resources both allowed Singapore to profit from global commerce and also made the island an attractive conquest for the world's naval powers, resulting in centuries of stunting colonialization. In Singapore: Unlikely Power, John Curtis Perry provides an evenhanded and authoritative history of the island nation that ranges from its Malay origins to the present day. Singapore development has been aided by its greatest natural blessing-a natural deepwater port, shielded by mountain ranges from oceanic storms and which sits along one of the most strategic straits in the world, cementing the island's place as a major shipping entrepot throughout modern history. Perry traces the succession of colonizers, beginning with China in the fourteenth and fifteenth centuries and followed by the island's most famous colonizer, Britain, which ruled Singapore until the 1960s excluding the Japanese occupation of World War II. After setting a historical context, Perry turns to the era of independence beginning in the 1960s. Plagued with corruption, inequality, lack of an educated population, Singapore improbably vaulted from essentially third-world status into a first world dynamo over the course of three decades-with much credit due longtime leader Lee Kuan Yew, Singapore's first prime minister who led the country for over three decades, who embraced the colonial past, established close ties with former foe Japan, and adopted a resolutely pragmatist approach to economic development. His efforts were successful, and Singapore today is a model regime for other developing states. Singapore's stunning transformation from a poor and corrupt colonial backwater into an economic powerhouse renowned for its wealth, order, and rectitude is one of the great-and most surprising-success stories of modern era. Singapore is an accessible, comprehensive, and indeed colorful overview of one of the most influential political-economic models in the world and is an enlightening read for anyone interested in how Singapore achieved the unachievable.

    Its recession-proof economy is the envy of the world. It's the planet's great lifestyle superpower. Its artistic exports win unprecedented acclaim. But never before has its politics been so brutal, narrow and facile, as well as being such a global laughing stock. A positive national story is at odds with a deeply unattractive Canberra story.The country should be enjoying The Australian Moment, so vividly described by the best-selling author George Megalogenis. But that description may turn out to be inadvertently precise. It could end up being just that: a fleeting moment.At present the country seems to be in speedy regression, with the nation's leaders, on both sides, mired in relatively small problems, such as the arrival of boat people, rather than mapping out a larger and more inspiring national future.In The Rise and Fall of Australia, BBC correspondent and author Nick Bryant offers an outsider's take on the great paradox of modern-day Australian life: of how the country has got richer at a time when its politics have become more impoverished. In this thoroughly entertaining and thought-provoking book, dealing with politics, racism, sexism, the country's place in the region and the world, culture and sport, the author argues that Australia needs to discard the out-dated language used to describe itself, to push back against Lucky Country thinking, to celebrate how the cultural creep has replaced the cultural cringe and to stop negatively typecasting itself. Rejecting most of the national stereotypes, Nick Bryant sets out to describe the new Australia rather than the mythic country so often misunderstood not just by foreigners but Australians themselves.

    Why?In an era of growing cultural pessimism, many thoughtful individuals believe that different civilisations – especially Islam and the West – cannot live together in peace. The ten countries of ASEAN provide a thriving counter-example of civilizational co-existence. Here 625m people live together in peace. This miracle was delivered by ASEAN.In an era of growing economic pessimism, where many young people believe that their lives will get worse in coming decades, Southeast Asia bubbles with optimism. In an era where many thinkers predict rising geopolitical competition and tension, ASEAN regularly brings together all the world’s great powers.Stories of peace are told less frequently than stories of conflict and war. ASEAN’s imperfections make better headlines than its achievements. But in the hands of thinker and writer Kishore Mahbubani, the good news story is also a provocation and a challenge to the rest of the world."This excellent book explains, in clear and simple terms, how and why ASEAN has become one of the most successful regional organizations in the world."George Yeo"A powerful and passionate account of how, against all odds, ASEAN transformed the region and why Asia and the world need it even more today."Amitav Acharya“Kishore and I have written that the world is coming together in a Fusion of Civilisations. This book documents beautifully how ASEAN has achieved this fusion. The ASEAN story is hugely instructive and this book tells it very well.”Larry SummersKishore Mahbubani is Dean of the Lee Kuan Yew School of Public Policy, National University of Singapore, and author of The New Asian Hemisphere: The Irresistible Shift of Global Power to the East. Jeffery Sng is a writer and former diplomat based in Bangkok, co-author of A History of the Thai-Chinese.

    After Nigel Barley's insurance company determined that anthropology was not a hazardous sport, he was free to set off for Torajaland, a remote district of Indonesia. His visit sparked an enduring love afair which led his friends, the Torajans, to London. Their hilarious visit makes a fitting climax to Barley's book.

    The prolonged encounter between the Cro-Magnons and the archaic Neanderthals and between 45,000 and 30,000 years ago was one of the defining moments of history. The Neanderthals survived for some 15,000 years in the face of the newcomers, but were finally pushed aside by the Cro-Magnons' vastly superior intellectual abilities and cutting-edge technologies, which allowed them to thrive in the intensely challenging climate of the Ice Age.What do we know about this remarkable takeover? Who were the first modern Europeans and what were they like? How did they manage to thrive in such an extreme environment? And what legacy did they leave behind them after the cold millennia? The age of the Cro-Magnons lasted some 30,000 years?longer than all of recorded history. Cro-Magnon is the story of a little known, yet seminal, chapter of human experience.