Aristotle wrote an important treatise on it and Demosthenes remains famous to this day for his skills as a rhetorician. But skill with rhetoric today is no longer admired. Rhetoric is often seen as a synonym for shallow, deceptive language-empty words, empty rhetoric--and therefore as something quite negative. But if we view rhetoric in more neutral terms, as the art of persuasion, it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defense of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from ancient Greece, medieval Islamic preaching, the wartime speeches of Winston Churchill, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric.About the Series:Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    During that time, it has spread among the neighboring peoples - the Mongol, Himalayan, and Siberian peoples, Manchus and Chinese. At its height is has been practiced in regions as far west as the Volga river and to the east in Beijing. Its capacity for creative adaptation is demonstrated by its recent growth in Europe and America. At the same time, it is at the center of political contestation in ethnically Tibetan regions of China, while its best known exponent, the Dalai Lama, has become one of the most admired religious leaders in the world today. But what does this religion teach? Just what is the position of the Dalai Lama, and how will his succession be assured? Is it true that Tibetan Buddhism in entirely suppressed in China? Scholar Matthew Kapstein offers a brief account responding to these questions and more in this Very Short Introduction, in terms that are accessible to students, general readers, journalists, and others who are curious to learn the most essential features of Tibetan Buddhist history, teachings, and practice. About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    Even as we approach its fiftieth anniversary, the movement remains so contentious that the Chinese Communist Party still forbids fully open investigation of its origins, development, and conclusion. Drawing upon a vital trove of scholarship, memoirs, and popular culture, this Very Short Introduction illuminates this complex, often obscure, and still controversial movement. Moving beyond the figure of Mao Zedong, Richard Curt Kraus links Beijing's elite politics to broader aspects of society and culture, highlighting many changes in daily life, employment, and the economy. Kraus also situates this very nationalist outburst of Chinese radicalism within a global context, showing that the Cultural Revolution was mirrored in the radical youth movement that swept much of the world, and that had imagined or emotional links to China's red guards. Yet it was also during the Cultural Revolution that China and the United States tempered their long hostility, one of the innovations in this period that sowed the seeds for China's subsequent decades of spectacular economic growth.

    Japanese goods and cultural products--from animated movies and computer games to cars, semiconductors, and management techniques--are consumed around the world. In many ways, Japan is an icon of the modern world, and yet it remains something of an enigma to many, who see it as a confusing montage of the alien and the familiar, the ancient and modern. This Very Short Introduction explodes the myths and explores the reality of modern Japan, offering a concise, engaging, and accessible look at the history, economy, politics, and culture of this fascinating nation. It examines what the term modern means to the Japanese, debunks the notion that Japan went through a period of total isolation from the world, and explores the continuity between pre- and post-war Japan. Anyone curious about this intriguing country will find a wealth of insight and information in these pages.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam

    Scerri looks at the trends in properties of elements that led to the construction of the periodic table, and how the deeper meaning of its structure gradually became apparent with the development of atomic theory and quantum mechanics, so that physics arguably came to colonize an entirely different science, chemistry.

    But as Morris Rossabi reveals in this VeryShort Introduction, within two generations of their bloody conquests, the Mongols evolved from conquerors and predators to wise rulers who devised policies to foster the economies of the lands they had subjugated. By adopting political and economic institutions familiar to the local populations andrecruiting native officials, they won over many of their non-Mongol subjects. In addition, Mongol nobles were ardent patrons of art and culture, supporting the production of Chinese porcelains and textiles, Iranian tiles and illustrated manuscripts, and Russian metalwork. Perhaps most important, thepeace imposed by the Mongols on much of Asia and their promotion of trade resulted in considerable interaction among merchants, scientists, artists, and missionaries of different ethnic groups--including Europeans. Modern Eurasian and perhaps global history starts with the Mongol empire.

    The book describes dramatic breakthroughs in our knowledge of how sleep occurs, what it does, and what happens to our health if we do not have enough. The authors consider the impact of modern society, examining the relationship between sleep and our 24/7 culture.

    In this lively and accessible introduction, Graham Priest shows how wrong this conception is. He explores the philosophical roots of the subject, explaining how modern formal logic deals with issues ranging from the existence of God and the reality of time to paradoxes of probability and decision theory. Along the way, the basics of formal logic are explained in simple, non-technical terms, showing that logic is a powerful and exciting part of modern philosophy.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    The first great works of this repertory were written in the twelfth century in northern France, and now, at the beginning of the twenty-first century, this literature includes authors writing in many parts of the world, ranging from the Caribbean to Western Africa. This Very Short Introduction gives the reader a basic orientation to this lively literary world by focusing on texts (epics, novels, plays, poems, screenplays) that concern protagonists whose adventures and conflicts reveal shifts in literary and social practices. From the hero of the medieval Song of Roland to the Caribbean heroines of I, Tituba, Black Witch of Salem or the European expatriate in Japan in Fear and Trembling, these problematic protagonists allow us to understand what interests writers and readers across the wide world of French literature.

    The growing number of patients being diagnosed with depression, ADD, alcoholism, and other illnesses mean that few people are not touched by it. This book provides a valuable and comprehensible introduction to the subject. It starts with the history of its development as a scientific field, including the identification of major mental illnesses, the rise and fall of the asylum system, and the flourishing of psychoanalysis and other psychotherapies. More than any other branch of medicine, psychiatry has been attacked and criticized. There is a long list of perceived horrors--patient abuse, bizarre medical experiments, mind-control by evil governments, coercion by maniacal hypnotists. Modern psychiatry brings with it new controversies, such as the perceived over-prescription of antidepressants and behavior modifiers for children and teens, or unchecked marketing power of drug companies. This book does not draw conclusions on these issues, but rather provides the reader with a clear understanding of what psychiatry is, and what it does, so that they can draw their own. It is a great reference for anyone with an interest in mental illness and its treatment, students of psychiatry, medicine, psychology, and history of science, and health professionals.

    Considering how religion should be defined, and whether we even need to be able to define it in order to engage in the philosophy of religion, he goes on to discuss whether the existence of God matters. Exploring the problem of evil, Bayne also debates the connection between faith and reason, and the related question of what role reason should play in religious contexts. Shedding light on the relationship between science and religion, Bayne finishes by considering the topics of reincarnation and the afterlife.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    In Psychoanalysis: A Very Short Introduction, Daniel Pick offers a lucid, lively, and wide-ranging survey of psychoanalysis. This book offers the reader a flavour of what it might be like to enter treatment, and suggests the possible surprises that can await bothanalyst and patient, as well as the potential benefits.Yet whilst Freud's writings have shaped the way many of us understand dreams, desires, and destructiveness, as well as anxieties, blunders, and guilt, numerous critics have warned of the dangerous methods and time-bound assumptions of psychoanalysis, doubted the efficacy of its drawn-out methods, and dismissed its core claims as pseudo-science. Looking at modern ideas of the self, exploring the nature of unconscious aspects of relationships, and considering how psychoanalysis has evolved, Pickponders the particular challenges now facing the analytic profession, and shows why psychoanalysis remains an important resource for investigating the mind, its creative functioning and many afflictions.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    This Very Short Introduction looks at the importance accorded to the Bibleby different communities and cultures and attempts to explain why it has generated such a rich variety of uses and interpretations. It explores how the Bible was written, the development of the canon, the role of Biblical criticism, the appropriation of the Bible in high and popular culture, and itsuse for political ends.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundredsof key topics, from philosophy to Freud, quantum theory to Islam.

    More than twice the size of the United States, it was the great threat of the Cold War until it suddenly collapsed in 1991. Now, almost twenty years after the dissolution of this vast empire, what are we to make of its existence? Was it a heroic experiment, an unmitigated disaster, or a viable if flawed response to the modern world? Taking a fresh approach to the study of the Soviet Union, this Very Short Introduction blends political history with an investigation into Soviet society and culture from 1917 to 1991. Stephen Lovell examines aspects of patriotism, political violence, poverty, and ideology, and provides answers to some of the big questions about the Soviet experience. Throughout, the book takes a refreshing thematic approach to the history of the Soviet Union and it provides an up-to-date consideration of the Soviet Union's impact and what we have learnt since its end.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    In many European countries, they provided the stimulus for radical social and political change--particularly in Spain, Germany, and Italy--and are frequently viewed in these places as the starting point of their modern histories. In this Very Short Introduction, Mike Rapport provides a compact overview of these pivotal wars. He begins with the French Revolution and the French Revolutionary wars of 1792-1803, which set the stage for the rise of Napoleon, and then examines the Napoleonic Wars in two acts--the years in which the French dominated the European landscape and the years when an allied Europe fought back, leading to Napoleon's final defeat at the Battle of Waterloo. Rapport sheds light on the social, political, and institutional aspects of warfare in the Napoleonic era, and he provides a fascinating discussion of the ways and means with which these wars were fought, looking at the tactics, strategies, and weaponry of the time. Finally, he illuminates the significance of the wars, and their legacy, in both specific national contexts and from a wider global perspective.About the Series:Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.