Everybody knows mobile is the future, and every business wants in, but what are the elements of mobile success? SC Moatti, a Silicon Valley veteran, has created a unique Mobile Formula that makes it easy for any business to develop a strategy for creating mobile products that count. Moatti argues that we so identify with our mobile products that we expect from them what we wish for ourselves: an attractive body, a meaningful life, and increasing competence and ability. So the Body Rule dictates that mobile products must appeal to our sense of beauty but beauty in a mobile world is both similar to and different from what it means offline. The Spirit Rule says mobile products must help us address our deepest needs, both as individuals and as members of communities. And the Mind Rule explains that businesses that want to succeed in mobile need to continually analyze the user experience and use that data to refine and improve their products. Great mobile products replicate and amplify human behavior and interaction, writes Moatti. They don't replace human relationships; they enhance them. A strategy manual rather than a technical treatise, Mobilized includes case studies from mobile pioneers such as Facebook, Uber, Tinder, WhatsApp, and more. The market is full of how-to books for programming apps, but no works examine what is required for business success in the mobile era. Until now."

    The Deals of Warren Buffett - Volume 1 charts the series of investments that made up that journey. In revealing detail, and with a lucid descriptive style, experienced author and investor Glen Arnold explains Buffett's thinking behind these investment deals and shows how his cumulative returns compounded his wealth over time. In this formative period, from 1941-78, Buffett developed and honed the investment philosophy that would lead him to become so successful as his career progressed. But it was not all plain sailing - Buffett made mistakes along the way - and Arnold shows how Buffett learned through success and failure how to select companies worth backing. Arnold also includes insightful 'learning points' at the end of each chapter, which reveal how investors can learn from the craft of Warren Buffett to improve their own investing. Investments featured in this first volume include: GEICO, American Express, Disney, Berkshire Hathaway, See's Candies, and The Washington Post. With stories and analysis drawn from decades of investing experience, join Glen Arnold and delve deeper in The Deals of Warren Buffett!

    After helping to form PayPal, Musk went on to form a company whose work has since replaced the space shuttle when it comes to NASA flights to the space station and is behind the recent expansion in the number of electric cars on the road as well. In addition to being a compelling story of triumphing against adversity, 'Elon Musk: Best Lessons for Life, Business, Success and Entrepreneurship!' has plenty to teach when it comes to learning the lessons that Musk has taken to heart to achieve his success. Musk is a symbol of the American dream, despite not being American, he is truly self-made, working his way through college and starting his first business in time to take advantage of the burgeoning internet scene to become a millionaire before the age of 30. Unlike many people who might think that was enough, Musk instead put his money into another startup which quintupled his net worth when his company was purchased by eBay. From there he went on to become the CEO of two companies which are each worth $1 billion. Do yourself a favor, learn from what Musk has done, and read this book today. Here Is What You'll Learn About... Who Is Elon Musk What Makes Elon So Successful Elon's Biggest Successes Elon's Biggest Failures What Elon Has Planned For The Future Lessons You Can Learn From Elon Musk How To Replicate Elon's Success Much, Much More! Download Your Copy Today! Take action today and download this book for a limited time discount of only $2.99, or read through Kindle Unlimited!

    Since the late 19th century, the Foster family had been hand-making running shoes, supplying the likes of Eric Liddell and Harold Abrahams - later immortalised in the film Chariots of Fire - as well as providing boots to most Football League clubs. But a family feud between Foster's father and uncle about the direction of their business led to Joe and his brother Jeff setting up a new company, inspired by the success of Adidas and Puma, and so Reebok was born. At first, money was so short that Joe and his wife had to live in their rundown factory, while the machinery that made the shoes was placed around the edge of the floor, because it was so weak it could have collapsed if they'd been positioned in the middle. But, from this inauspicious start, a major new player in the sports equipment field began to emerge, inspired by Joe's marketing vision. By the 1980s, Reebok had become a global phenomenon, when they were the first to latch onto the potential of the aerobics craze inspired by Jane Fonda. Soon, Reeboks were being seen on Hollywood red carpets and even in the film Aliens , where Sigourney Weaver wore a pair of Reebok Alien Stompers.  Like the international bestseller Shoe Dog, by Nike's Phil Knight, Shoemaker is a powerful tale of triumph against all the odds, revealing the challenges and sacrifices that go into creating a world-beating brand; it is also the story of how a small local business can transform itself, with the right products and the right vision, into something much, much bigger.

    Men like Andrew Carnegie built empires like Carnegie Steel, and financiers like J.P. Morgan merged and consolidated them. The era also made names like Astor, Cooke, and Vanderbilt instantly recognizable across the globe. Over time, the unfathomable wealth generated by the businesses made the individuals on top incredibly rich, and that in turn led to immense criticism and an infamous epithet used to rail against them: robber barons. Dozens of men were called “robber barons”, but few of them were as notorious as Cornelius Vanderbilt, who also happened to be one of the nation’s first business titans. Vanderbilt was a railroad and shipping magnate at a time that the industry was almost brand new, but he rode his success to become one of the richest and most powerful men in American history. When historians are asked to name the richest man in history, a name that often pops up is that of John D. Rockefeller, who co-founded Standard Oil and turned it into the first real trust in the United States. Rockefeller had been groomed ambitiously by a huckster father nicknamed “Devil Bill”, who was just as willing to cheat his son as an unsuspecting public, and John certainly chased his dreams of living long and large. Rockefeller forged his empire in the first few decades of his life and nearly worked himself to death by the time he was 50, which helped compel him to retire for the last several decades of his life. At one point, Rockefeller’s wealth was worth more than 1.5% of the entire country’s gross domestic product, and by adjusting for inflation, he is arguably the richest man in American history if not world history. When robber barons across America took the reins of vast industries, they needed financing, and many of them turned to the most famous banker of all: John Pierpont Morgan. It was J.P. Morgan who bankrolled the consolidation of behemoth corporations across various industries, including the merging of Edison General Electric and Thomson-Houston Electric Company, which subsequently became General Electric, still known simply as GE across the world today. Similarly, he financed Federal Steel Company and consolidated various other steel businesses to help form the United States Steel Corporation. While critics complained about the outsized influence that these gigantic businesses had, Morgan’s massive wealth also gave him unprecedented power in the financial sector and the ability to deal with politicians. In fact, Morgan played an important part in the Panic of 1907 and the subsequent decision to create the Federal Reserve as a monetary oversight. Ironically, one of America’s most famous robber barons, Andrew Carnegie, epitomized the American Dream, migrating with his poor family to America in the mid-19th century and rising to the top of the business world in his adopted country. A prodigious writer in addition to his keen sense of business, Carnegie was one of the most outspoken champions of capitalism at a time when there was pushback among lower social classes who witnessed the great disparities in wealth; as he once put it, “Upon the sacredness of property civilization itself depends—the right of the laborer to his hundred dollars in the savings bank, and equally the legal right of the millionaire to his millions.

    Readers can view the templates used in consulting studies and how they are used. All the foundational strategy and business analyses tools are taught along with the soft skills and practical tools to solve any business problem. This is the only book of its kind walking the reader step-by-step through a complete consulting study.This book follows an engagement team as they assist a large company in diagnosing and fixing deep and persistent organizational issues over an 8-week assignment. Readers will learn how they successfully navigate a challenging client environment, frame the problem and limit the scope, develop hypotheses, build the analyses and provide the final recommendations.We have placed the explanation of management consulting techniques within a lively and engaging storyline, which allows the reader to truly understand the challenges faced on consulting engagements, connect with the characters, and understand both how and why they debated elements of the study.It is written so that the reader may follow, understand, and replicate a strategic engagement using the same techniques used by the leading firms, such as McKinsey, Bain, and BCG. To make the story realistic and useful, we have worked with one client engagement throughout the book. Using different examples and different clients to explain concepts would have made it difficult for readers to see the data linkages and development of the final recommendations. The client and engagement are fictitious. The data presented are also fictitious, but they are based on actual consulting engagements and the experiences of the author and the contributing McKinsey, BCG, et. al. partners at FIRMSconsulting.com & StrategyTraining.com.

    Good decisions lead to strong results, which in turn increase your influence. If you get these two things right, your leadership effectiveness improves. But as all leaders know, it's not that easy, especially in today's fast-paced, complex, and connected environment. To make the best decisions and have maximum impact, you need to see your business from seven perspectives: - current reality- long-term vision- strategic bets- the team- the customer- your role- the outsiderDrawing upon his 25 years of experience as a successful CEO and executive coach, and including conversations and thinking from more than 20 well-known business and organizational leaders, Daniel Harkavy unpacks a proven framework you can implement for immediate results in your organization's culture and performance. If you're looking to improve your leadership, this book will give you a straightforward framework to do so.

    Rockefeller * * *Download for FREE on Kindle Unlimited + Free BONUS Inside!* * * Read On Your Computer, MAC, Smartphone, Kindle Reader, iPad, or Tablet. John D. Rockefeller, the wealthiest man of all time, amassed a fortune as he led the Standard Oil Company to an unprecedented position of power in the industrial markets. In addition to being a successful businessman, he was also a generous philanthropist. But somewhere between the money he earned and the money he gave away lies a mystery that remains unsolved. How could someone so generous have been so hated in his time? How could someone so successful have been so despised by the public, the press, and the government? Was Rockefeller a villain or a hero? The truth is that he was both. Inside you will read about... ✓ The Son of Devil Bill and a Baptist Woman ✓ Rockefeller Finds Black Gold ✓ Standard Oil Company ✓ The Only Game in Town ✓ Give as Much as You Can ✓ Life and Legacy And much more! In an era which saw American businessmen accrue unprecedented power and wealth by means of practices that would later be judged illegal by the Supreme Court, Rockefeller saw his opportunities as both a gift from God and a responsibility to the public, with a dash of Darwinian survival tactics thrown in for good measure. Today’s captains of industry may not use the same techniques that Rockefeller employed, but in many ways, the bold entrepreneurs who dominate the stock market and the headlines are apprentices to his ruthless genius.

    This is a book for people who believe that they deserve more. Holler focuses on helping the reader shut down self-doubt so they can start taking action.  After reading this book Judi promises that you will get braver, bolder, and more confident in your natural-born badassery. Inspired by her improv theatre background at The Second City Training Center’s Conservatory in Chicago and building off her decade of speaking, sales, and marketing experience, in addition to her current role as a business owner, Holler’s book is your own personal life coach and cheerleader.  In it she shares valuable, actionable advice on how to accept—and even embrace—fear, so readers can start to live more balanced, successful, and fulfilling lives.  Holler’s mission: to stop fear from stealing your opportunities so you can start connecting in powerful and profitable ways.If you enjoyed the book then you'll love Judi's weekly Podcast:  The FearBoss Show!  You can listen in and subscribe on iTunes and Spotify to keep the fear party going!

    A Simon & Schuster eBook

    From the urgent skills gap crisis to the proven strategies to inspire our youngest generations, Answering Why addresses the burning questions faced by educators, employers, and parents everywhere. Author, CEO, and generational expert Mark C. Perna shares his wide experience and profound success as both a single dad and performance consultant for education and workforce development across North America. Readers will be empowered to:• Embrace the branch-creak crisis moments of life • Make meaningful, productive connections with the Why Generation (anyone under 40 today) • Bring relevance, self-discovery, and passion to the learning process ​The Why Generation is asking a serious question, and it’s time to answer it. This book will help awaken the incredible potential of young people everywhere and spur them to increased performance on all fronts, so they can make a bigger difference—which is exactly what they want.

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

    The Chance that they had you and not another genetic version of you: one in 4 million billion. (yeah, that's a number too!) The Number of moments you have lived (knowing that any of us could pop-off any moment): ~9.4 million in our lifetime.You, Yes YOU, are a miracle.Do you not then deserve to lead a miraculous life?A life that you know is meaningful to you, that doesn't leave you feeling like you are simply running, not knowing where to and why so. So go on, give yourself and your life the best shot.How?By ceasing this race to 'somewhere' for just a few hours; Re-discovering Your Real Self, Re-aligning Your Thoughts, Revamping Your Life - All in (nothing worthwhile is simple!) 4 STEPS + 15 Do-it-for-Yourself EXERCISES.This book is written for all of us, whether you're just starting out your life or wishing to change it.About the AuthorGeetika Saigal is an MBA and Economics grad by education, a Corporate Leader turned Entrepreneur turned Writer by profession, an observer of the common place, an explorer of the unknown and a believer in self-created destiny. She chose the path of a life lived fully, explored globally, experienced intimately...before she took a pause, and started to write. This is her debut book.Explore her daily inspirations via the posts and stories on her Instagram handle @gstorytimeInvite her over for a conversation to your organization, educational institute, or an eager bunch of buddies by sending her an email on imgeetikasaigal@gmail.com

     As co-author Jim Lupkin says, "I am the customer for this book. I have failed and succeeded as a network-marketing distributor and I used social media to help me succeed. I know what the distributor is going through and because of that I can talk to them in a way that no one else can." Whether you’re a beginning or advanced network marketer, you will learn how to get people to try samples, buy products and become distributors, and the most natural ways to make new connections and nurture those relationships.

    Michael Straczynski has been one of the most successful writers in Hollywood, one of the few to forge multiple careers in movies, television and comics. Yet there’s one story he’s never told before: his own.In this dazzling memoir, the acclaimed writer behind Babylon 5, Sense8, Clint Eastwood’s Changeling and Marvel’s Thor reveals how the power of creativity and imagination enabled him to overcome the horrors of his youth and a dysfunctional family haunted by madness, murder and a terrible secret.Joe's early life nearly defies belief. Raised by damaged adults—a con-man grandfather and a manipulative grandmother, a violent, drunken father and a mother who was repeatedly institutionalized—Joe grew up in abject poverty, living in slums and projects when not on the road, crisscrossing the country in his father’s desperate attempts to escape the consequences of his past. To survive his abusive environment Joe found refuge in his beloved comics and his dreams, immersing himself in imaginary worlds populated by superheroes whose amazing powers allowed them to overcome any adversity. The deeper he read, the more he came to realize that he, too, had a superpower: the ability to tell stories and make everything come out the way he wanted it. But even as he found success, he could not escape a dark and shocking secret that hung over his family’s past, a violent truth that he uncovered over the course of decades involving mass murder.Straczynski’s personal history has always been shrouded in mystery. Becoming Superman lays bare the facts of his life: a story of creation and darkness, hope and success, a larger-than-life villain and a little boy who became the hero of his own life. It is also a compelling behind-the-scenes look at some of the most successful TV series and movies recognized around the world.Featuring an introduction by Neil Gaiman.