This insightful collection of essays explore the business concerns that programmers face during the course of their careers--particularly those programmers who are small independent software vendors.Sink also covers issues like starting your own business, and then performing the hiring, marketing, and finances in a style that programmers understand, sprinkled with a touch of humor.

    The rapid maturation of PHP has created a skeptical population of users from more traditional enterprise languages who question the readiness and ability of PHP to scale, as well as a large population of PHP developers without formal computer science backgrounds who have learned through the hands-on experimentation while developing small and midsize applications in PHP. While there are many books on learning PHP and developing small applications with it, there is a serious lack of information on scaling PHP for large-scale, business-critical systems. Schlossnagle's Advanced PHP Programming fills that void, demonstrating that PHP is ready for enterprise Web applications by showing the reader how to develop PHP-based applications for maximum performance, stability, and extensibility.

    Led by two enterprise programming experts, you’ll learn how to apply the patterns and techniques that help control project complexity—and make systems easier to build, support, and upgrade—right from the start.Get pragmatic architectural guidance on how to: Build testability, maintainability, and security into your system early in the design Expose business logic through a service-oriented interface Choose the best pattern for organizing business logic and behavior Review and apply the patterns for separating the UI and presentation logic Delve deep into the patterns and practices for the data access layer Tackle the impedance mismatch between objects and data Minimize development effort and avoid over-engineering—and deliver more robust resultsGet code samples on the Web.

    "Programming Entity Framework, 1st Edition" offers experienced developers a thorough introduction to Microsoft's core framework for modeling and interacting with data in .NET applications. This hands-on tour provides a deep understanding of Entity Framework's architecture and APIs, and explains how to use the framework in a variety of applications built with Visual Studio 2008 and .NET 3.5.From the Entity Data Model (EDM) and Object Services to EntityClient and the Metadata Workspace, this highly acclaimed first edition covers it all.Understand the core concepts you need to make the best use of the Entity Framework (EF) in your applicationsLearn to query your data, using either LINQ to Entities or Entity SQLCreate Windows Forms, WPF, and ASP.NET applicationsBuild ASMX web services and WCF servicesUse Object Services to work directly with your entity objectsDelve into model customization, relationship management, change tracking, data concurrency, and moreOne important note: while many of the lessons from this book will continue to be valuable as you move to .NET 4, the thoroughly revised second edition of "Programming Entity Framework" (August 2010) specifically targets Visual Studio 2010 and .NET 4 -- where there have been many advancements and additions to the framework.

    Beginners and intermediate developers will appreciate the comprehensive tutorial that walks step-by-step through building a real client/server database, from concept to deployment and beyond -- and points out key pitfalls to avoid throughout the process. Experienced users will appreciate the book's comprehensive coverage of the Transact-SQL language, from basic to advanced level; detailed ODBC database access information; expert coverage of concurrency control, and more. The book includes thorough, up-to-the-minute guidance on building multi-tier applications; SQL Server performance tuning; and other crucial issues for advanced developers. For all database developers, system administrators, and Web application developers who interact with databases in Microsoft-centric environments.

    As for the latter, are you a programmer and curious about being your own boss? Where do you turn for information? Until now, online and traditional literature havent caught up with the reality of the post-dot com bust.Micro-ISV: From Vision to Reality explains what works and why in today's emerging micro-ISV sector. Currently, thousands of programmers build and deliver great solutions ISV-style, earning success and revenues much larger than you might guess. Written by and for micro-ISVs, with help from some of the leaders of the field, this book takes you beyond just daydreaming to running your own business. It thoroughly explores how it is indeed possible to launch and maintain a small and successful ISV business, and is an ideal read if you're interested in getting started.

    You'll move on from there, mastering all the iPhone interface elements that you've come to know and love, such as buttons, switches, pickers, toolbars, sliders, etc.You'll master a variety of design patterns, from the simplest single view to complex hierarchical drill-downs. You'll master the art of table-building and learn how to save your data using the iPhone file system. You'll also learn how to save and retrieve your data using SQLite, iPhone's built-in database management system.You'll learn how to draw using Quartz 2D and OpenGL ES. You'll add multi-touch gesture support (pinches and swipes) to your applications, and work with the Camera, photo library, and Accelerometer. You'll master application preferences, learn how to localize your apps into other languages, and so much more.Apple's iPhone SDK, this book, and your imagination are all you'll need to start building your very own best-selling iPhone applications.

    Indeed, that's what computers are for. You can enlist your own computer to automate all of your project's repetitive tasks, ranging from individual builds and running unit tests through to full product release, customer deployment, and monitoring the system.Many teams try to do these tasks by hand. That's usually a really bad idea: people just aren't as good at repetitive tasks as machines. You run the risk of doing it differently the one time it matters, on one machine but not another, or doing it just plain wrong. But the computer can do these tasks for you the same way, time after time, without bothering you. You can transform these labor-intensive, boring and potentially risky chores into automatic, background processes that just work.In this eagerly anticipated book, you'll find a variety of popular, open-source tools to help automate your project. With this book, you will learn: How to make your build processes accurate, reliable, fast, and easy. How to build complex systems at the touch of a button. How to build, test, and release software automatically, with no human intervention. Technologies and tools available for automation: which to use and when. Tricks and tips from the masters (do you know how to have your cell phone tell you that your build just failed?) You'll find easy-to-implement recipes to automate your Java project, using the same popular style as the rest of our Jolt Productivity Award-winning Starter Kit books. Armed with plenty of examples and concrete, pragmatic advice, you'll find it's easy to get started and reap the benefits of modern software development. You can begin to enjoy pragmatic, automatic, unattended software production that's reliable and accurate every time.

    Tom has a simple philosophy: you can treat Oracle as a black box and just stick data into it or you can understand how it works and exploit it as a powerful computing environment. If you choose the latter, then you’ll find that there are few information management problems that you cannot solve quickly and elegantly. This fully revised second edition covers the latest developments in Oracle Database 11g. Each feature is taught in a proof-by-example manner, not only discussing what it is, but also how it works, how to implement software using it, and the common pitfalls associated with it. Don’t treat Oracle Database as a black-box. Get this book. Get under the hood. Turbo-charge your career. Fully-revised to cover Oracle Database 11g Proof-by-example approach: Let the evidence be your guide Dives deeply into Oracle Databases’s most powerful features What you’ll learn Develop an evidence-based approach to problem solving Manage transactions in highly concurrent environments Speed access to data through table and index design Manage files and memory structures for performance and reliability Scale up through partitioning and parallel processing Load and unload data to interface with external systems Think for yourself; don’t take Tom’s word for it! Who this book is for This book is aimed at Oracle Database administrators, at PL/SQL and Java developers writing code to be deployed inside the database, and at developers of external applications who use Oracle Database as a data store. It is the go to book for those wishing to create efficient and scalable applications.

    Designed for experienced software developers ready to advance their status, Exam Ref focuses on the critical-thinking and decision-making acumen needed for success at the Microsoft Specialist level.Focus on the expertise measured by these objectives:Manage Program FlowCreate and Use TypesDebug Applications and Implement SecurityImplement Data AccessThis Microsoft Exam Ref:Organizes its coverage by exam objectives.Features strategic, what-if scenarios to challenge you.Includes a 15% exam discount from Microsoft. (Limited time offer)

    This hands-on guide provides invaluable insight for creating successful test-driven development processes. With source code and examples featured in both C# and .NET, the book walks you through the TDD methodology and shows how it is applied to a real-world application. You'll witness the application built from scratch and details each step that is involved in the development, as well as any problems that were encountered and the solutions that were applied.Clarifies the motivation behind test-driven development (TDD), what it is, and how it works Reviews the various steps involved in developing an application and the testing that is involved prior to implementing the functionality Discusses unit testing and refactoring Professional Test-Driven Development with C# shows you how to create great TDD processes right away.

     The first ebook in the series, Microsoft Azure Essentials: Fundamentals of Azure, introduces developers and IT professionals to the wide range of capabilities in Azure. The authors - both Microsoft MVPs in Azure - present both conceptual and how-to content for key areas, including: Azure Websites and Azure Cloud Services Azure Virtual Machines Azure Storage Azure Virtual Networks Databases Azure Active Directory Management tools Business scenarios Watch Microsoft Press’s blog and Twitter (@MicrosoftPress) to learn about other free ebooks in the “Microsoft Azure Essentials” series.

    It shows readers how to step back from coding to consider design strategies and attempt to get into the head of the designer.

    Learn how to leverage the Django web framework to its full potential in this advanced tutorial and reference. Endorsed by Django, Pro Django more or less picks up where The Definitive Guide to Django left off and examines in greater detail the unusual and complex problems that Python web application developers can face and how to solve them.Provides in-depth information about advanced tools and techniques available in every Django installation Runs the gamut from the theory of Django's internal operations to actual code that solves real-world problems for high-volume environments Goes above and beyond other books, leaving the basics behind Shows how Django can do things even its core developers never dreamed possible

    Along with a clear introduction to asynchronous programming, you get an in-depth look at how the async feature works and why you might want to use it in your application.Written for experienced C# programmers—yet approachable for beginners—this book is packed with code examples that you can extend for your own projects.Write your own asynchronous code, and learn how async saves you from this messy choreDiscover new performance possibilities in ASP.NET web server codeExplore how async and WinRT work together in Windows 8 applicationsLearn the importance of the await keyword in async methodsUnderstand which .NET thread is running your code—and at what points in the programUse the Task-based Asynchronous Pattern (TAP) to write asynchronous APIs in .NETTake advantage of parallel computing in modern machinesMeasure async code performance by comparing it with alternatives