We Want Fish Sticks: The Bizarre and Infamous Rebranding of the New York Islanders


Nicholas Hirshon - 2018
    Hoping for a new start, the Islanders swapped out their distinctive logo, which featured the letters NY and a map of Long Island, for a cartoon fisherman wearing a rain slicker and gripping a hockey stick. The new logo immediately drew comparisons to the mascot for Gorton’s frozen seafood, and opposing fans taunted the team with chants of “We want fish sticks!” During a rebranding process that lasted three torturous seasons, the Islanders unveiled a new mascot, new uniforms, new players, a new coach, and a new owner that were supposed to signal a return to championship glory. Instead, the team and its fans endured a twenty-eight-month span more humiliating than what most franchises witness over twenty-eight years. The Islanders thought they had traded for a star player to inaugurate the fisherman era, but he initially refused to report and sulked until the general manager banished him. Fans beat up the new mascot in the stands. The new coach shoved and spit at players. The Islanders were sold to a supposed billionaire who promised to buy elite players; he turned out to be a con artist and was sent to prison. We Want Fish Sticks examines this era through period sources and interviews with the people who lived it.

Bend It Like Bullard


Jimmy Bullard - 2014
    But what he has in spades is a genuine love for The Beautiful Game that few of his peers can match. One of the last graduates from football's old school, Jimmy actually worked in the real world - including as a painter and decorator - before turning pro. Maybe that's why he played football with a smile on his face, always says what's on his mind, and is no stranger to a spot of mischief.Having played under the likes of Barry Fry, Harry Redknapp and Phil Brown, appeared alongside names as diverse as Neil Ruddock and Paolo di Canio, and as long as Jan Vennegoor of Hesselink, Jimmy has racked up an amazing collection of tales and pranks both on and off the football front-line. Told with candour, Bend It Like Bullard is the extraordinary story of his journey from cable TV fitter to cult hero. It will make you smile, chuckle and, occasionally, ROFL.

The Emmitt Zone


Emmitt Smith - 1994
    With candor and detail, he talks about his famous contract dispute with Jerry Jones; the stunning transformation of the Cowboys, from a 1-15 team to two-time Super Bowl champs; his feelings about Jimmy Johnson and how Jimmy left the Cowboys; his teammates and friends Michael Irvin, Troy Aikman, and Charles Haley; his opponents around the league, including Lawrence Taylor, Thurman Thomas, and the whole rowdy defense in Philadelphia.

Play Strategic Golf: Course Navigation: How To Position Yourself To Score Like The Pros


Eric Jones - 2015
    Course Navigation will give you what's been missing from your golf game: a better way to play golf by using Tour-tested course management strategies and scoring techniques. This book is different because it will show you how to lower your score by understanding how to read a golf hole, how to identify opportunities, how to size up risks, and how to play the percentages to get the most out of your game. This is the antidote to the tips that don’t help your golf game and to our excessive focus on fixing swing mechanics. Whether you are a 30-handicapper or a 3, the easy-to-learn and easy-to-use principles in Course Navigation can literally transform your game and put you in better positions to score, without having to make a single swing change. Filled with practical examples, illustrations and anecdotes Course Navigation will give you the solid strategic foundation every player needs for a consistent golf game. You’ll see the course in a new way. You’ll look at green complexes with new understanding. You’ll recognize how features like bunkers, trees, water, mounds, swales, slopes, and rough are used to defend the hole against your attack, and you’ll know how to handle them. You’ll approach your shots and your strategy with more confidence. You'll learn: • Why the strategy for your current shot should be to make the next shot easier, and how it makes your entire round more fun; • How playing the hole backwards helps you identify the best angles, landing areas, and club selection to maximize your scoring opportunities; • Which pins to attack, and when the middle of the green is the best option; • How to identify the natural path of a hole, including the defenses and soft spots, so that you can always play from a position of strength; • Why picking specific targets will help you select the right club more often and allow you to swing away with confidence; • Strategy from a Hall of Fame baseball pitcher to deal with the toughest holes on the course. The benefits of good course management are undisputed. This book will give you the tools and techniques you need to get started playing better, smarter golf. Course Navigation is exactly what you need to take advantage of the greatest weapon you bring to the course - your mind.

The Manager


Ron Atkinson - 2016
     He remains the only Englishman to have won major trophies with three different clubs: Manchester United, Sheffield Wednesday and Aston Villa. At West Bromwich Albion, he was one of the first managers to promote black footballers, including Laurie Cunning- ham, who went to Real Madrid, Cyrille Regis, who became an England international, and Brendon Batson MBE. After retiring from management, Ron evolved into one of the most familiar and forthright commentators on football. Yet that career came to an end in April 2004 with a single, unguarded comment about the Chelsea defender, Marcel Desailly. Atkinson was labelled a racist and driven from the game he loves. In The Manager Ron Atkinson delves into the highs and lows of an extraordinary career that took him from non-league football to Old Trafford’s theatre of dreams in the space of seven years. He almost managed two Midlands clubs - Aston Villa and West Brom – to the league title. But behind the familiar image of the bling and one-line quips Ron Atkinson was – and remains – a deep observer of football and footballers. Here, he gives the full account of a life in football. From an awestruck youngster in 1950s Birmingham watching the supermen of Honved via a stalwart career as a lower league professional with Oxford to managing one of the biggest club in world football, Atkinson’s has been a life less ordinary. With detailed portraits of the men he worked with an against, including Bryan Robson, Paul McGrath, Sir Alex Ferguson and Dwight Yorke, Atkinson also discusses the rise of the foreign footballer; the decline of the English manager and what it is like to sing live at Ronnie Scott’s.

101 Mistakes All Golfers Make (and how to fix them)


Jon Sherman - 2016
    Sometimes the best answers are the simple ones. Written in an easy-to-understand format, 101 Mistakes All Golfers Make will serve as your guide to golf for years to come. Players of all levels will learn how to improve their mental game, course strategy, practice methods, technique, and much more. By seeing the most common mistakes made by all golfers, you will get something that is often lacking in the golf world, which is coaching. Many times golfers just need to be pointed in the right direction in order to enjoy the game more, and fulfill their potential. Whether or not you are a complete beginner, or a more experienced golfer, this book will give you tons of ideas on how to approach the game in a new way! "The information that Jon shares here is passionately researched and will no doubt prove to be a valuable resource as you plot your course towards a better golf game.” Andrew Rice "101 Mistakes is an awesome and easily digestible read. Pick it up, put it down, repeat, and get better at golf with this book that's chock-full of great little tips." Adam Young - Golf Coach, Author of The Practice Manual "As a PGA Golf Instructor and developer of golf training products, I know first hand the complication that golf can create in our minds. Jon provides brief solutions to these problems, which lead to realistic goals accomplished through practical steps." Jim Hackenberg, PGA - Owner & Developer of Orange Whip Products

Footballer: My Story


Kelly Smith - 2012
    She has been called the Zinedine Zidane of the women's game. She has scored more goals for England than any other player in history. Yet since she was old enough to kick a ball, Kelly Smith has had to battle every step of the way to play the game she loves. Girls were not welcome when Kelly first started out, practising for hours to hone her sublime skills, but after outshining all the boys in the teams she played in, she became a pioneer for English women's football. A teenage sensation and the nation's first professional footballer, Kelly was soon a star, a genius with the ball at her feet, but a series of injuries led to periods of depression and then alcoholism as she struggled to cope without the sport. As she nears the end of her glittering career, Kelly now tells the heartfelt story of her triumphs and tragedies, of how she beat her demons to put England on the world football map. It is a tale of overcoming prejudice to live your dream, and of how it feels and what it means to be a woman at the very top of her game.

Boys United


Tom Palmer - 2009
    

Kaiser: The Greatest Footballer Never To Play Football


Rob Smyth - 2018
    He’s the most loveable of rogues with the most common of dreams: to become a professional footballer. And he isn’t about to let trivial details like talent and achievement stand in his way. . . not when he has so many other ways to get what he wants.In one of the most remarkable football stories ever told, Kaiser graduates from abandoned slumdog to star striker, dressing-room fixer, superstar party host and inexhaustible lover. And all without kicking a ball. He’s not just the king… he’s the Kaiser.

Vertigo: One Football Fan's Fear of Success


John Crace - 2011
    John Crace and Spurs were made for each other. But then the team started to play like possible champions. For most fans, these are the glory moments they dream about. For Crace they just opened a new dimension of anxiety: the fear of success. Crace has supported Spurs for 40 years. His wife thinks he suffers from a psychiatric disorder, but fandom is not only one of the ways he negotiates his relationships, it also helps him make some sense of his life. Vertigo is the story of why fandom that starts out in boyish hope always ends in dark comedy.

Messi, Neymar, Ronaldo: Head to Head with the World's Greatest Players


Luca Caioli - 2014
    With exclusive insights from their friends, families, teammates and managers – including interviews with managers Luiz Felipe Scolari and Vicente del Bosque – Caioli presents a unique insight into what makes a modern player not just successful, but truly great.

The Franchise Babe


Dan Jenkins - 2008
    Lately he’s been bored out of his mind writing about the PGA Tour, which he says has become “Tiger and a bunch of slugs playing pushover courses.” So he decides to check out what he calls “the Lolitas,” a new breed of young chicks on the LPGA Tour. Jack chooses as a magazine subject Ginger Clayton, a fiery eighteen-year old with flowing blond locks, legs up to here, and a personality that combines mischief with confidence. With her killer looks and killer game, Ginger looks very much like the kind of star who can take the LPGA to the next level of excitement and acceptance. She is, indeed, The Franchise Babe, and everyone seems to want a part of her.Jack’s interest in Ginger’s career might have something to do with her mother, Thurlene Clayton, a knockout herself who looks plenty okay in a jacked-up mini-to use Jack’s description of her outfit. As Ginger shows her grit on the ladies’ tour, the greedy hordes looking to benefit from the kid’s talent and personality aren’t the ones who worry Thurlene-and Jack-the most. Someone is trying to knock Ginger out of the competition-permanently.Jenkins captures the growing buzz around the Franchise Babe and all the insane and hilarious things that happen when the sports world anoints someone new to the throne of super-stardom. Along the way, Jenkins issues bawdy, dead-on takedowns of selfish sports moms, gasbag corporate sponsors, adventurous promoters, sleazy sports agents, point-missing magazine editors, and all the other modern annoyances that make life hard for a guy who, as they say in Texas, is just tryin' to get by without gettin' hurt.

Casuals: Football, Fighting & Fashion: The Story of a Terrace Cult


Phil Thornton - 2003
    But by the late Seventies, a new youth fashion had appeared in Britain. Its adherents were often linked to violent football gangs, wore designer sportswear and made the bootboys of previous years look like the dinosaurs they were. They were known as scallies, Perry Booys, trendies and dressers. But the name that stuck was Casuals. And this grassroots phenomenon, largely ignored by the media, was to change the face of both British fashion and international style. Casuals recounts how the working-class fascination with sharp dressing and sartorial one-upmanship crystallized the often bitter rivalries of the hooligan crews and how their culture spread across the terraces, clubs and beyond. It is the definitive book for football, music and fashion obsessives alike.

Juventus: A History in Black and White


Adam Digby - 2015
    Known as La Vecchia Signora - "The Old Lady" - she is the perfect blend of flair, artistry and skill, combined with a ruthless determination and will to win that constantly flirts with the less savoury elements of the game.For every Michel Platini or Alessandro Del Piero to win the hearts of fans of the beautiful game, there has been a Claudio Gentile or Paolo Montero waiting their moment to launch a well-timed elbow into an opponent. For every Gianni Agnelli to woo the crowds with his sartorial elegance and well chosen words, a Luciano Moggi lurks, playing the villain and serving to heighten the levels of hate felt towards the club by rival supporters.It is all encapsulated by those starkly contrasting stripes which have become synonymous with the Turin giants.This is that story, a history in black and white.

One Pitch Away: The Players' Stories of the 1986 League Championships and World Series


Mike Sowell - 1995
    An inside-the-dugout account, based on interviews with the key players among the Angels, Astros, Mets and Red Sox, of a remarkable season and arguably the most spectacular comeback in the history of the sport.