No academic analysis or bystander’s account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google’s first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company’s young, idiosyncratic partners; the evolution of the company’s famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards—a former journalist who knows how to write—captures the “Google Experience,” the rollercoaster ride of being part of a company creating itself in a whole new universe. I’m Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world’s most transformative corporation.

    They are enjoying a renaissance, with graphic designers and artists creating specialty tattoos for a growing audience, unleashing a revival of interest in the bawdy vintage tattoo. Old school tattoos are being rediscovered (sometimes ironically, sometimes not) by a new generation. Originally embraced by rebels, sailors, and gangsters, these tattoos—broken hearts, naked girls, floral motifs, and maritime emblems—are now showing up on the fashion runway and in music videos. This book chronicles vintage motifs in thematic chapters interspersed with profiles of influential tattoo artists and their distinctive designs: Sailor Jerry Collins, Don Ed Hardy ("the Godfather of Tattoos"), Mike "Rollo Banks" Malone, Bert Grimm, Japan’s Horiyoshi III, and Shanghai’s Pinky Yun.

    Over the following decade, an army of lawyers, executives, politicians, and judges spent countless hours clashing over what amounted to the biggest corporate breakup in American history. From boardroom to courtroom, Steve Coll untangles the myriad threads of this complex and critical case and gives readers “an excellent behind-the-scenes look” at the human drama involved in the remaking of an entire industry (The Philadelphia Inquirer).   Hailed by the New York Times Book Review as “rich, intricate and convincing,” The Deal of the Century is the definitive narrative of a momentous turning point in the way America does business.    A New York Times–bestselling author’s “superbly reported” account of the dismantling of the world’s largest corporation (The Washington Post). Written by the two-time Pulitzer Prize–winning author of Ghost Wars and Private Empire, The Deal of the Century chronicles the decade-long war for control of AT&T.

    Did you know that the Japanese language has a word to express the way sunlight filters through the leaves of trees? Or that there’s a Finnish word for the distance a reindeer can travel before needing to rest? Lost in Translation brings to life more than fifty words that don’t have direct English translations with charming illustrations of their tender, poignant, and humorous definitions. Often these words provide insight into the cultures they come from, such as the Brazilian Portuguese word for running your fingers through a lover’s hair, the Italian word for being moved to tears by a story, or the Swedish word for a third cup of coffee. In this clever and beautifully rendered exploration of the subtleties of communication, you’ll find new ways to express yourself while getting lost in the artistry of imperfect translation.

    The key to that is managing the upkeep without feeling flustered. Until now, there has never been a comprehensive resource that not only tells how to care for your home and everything in it, but that also simplifies the process by explaining just when. With secrets from Martha Stewart for accomplishing the most challenging homekeeping tasks with ease, this detailed and comprehensive book is the only one you will need to help you keep your home looking its best, floor to ceiling, room by room.In Martha Stewart’s Homekeeping Handbook, Martha shares her unparalleled expertise in home maintenance and care. Readable and practical–and graced with charts, sidebars, illustrated techniques, and personal anecdotes from Martha’s decades of experience caring for her homes–this is far more than just a compendium of ways to keep your house clean. It covers everything from properly executing a living room floor plan to setting a formal table; from choosing HEPA filters to sealing soapstone countertops; from organizing your home office to polishing your silver and caring for family heirlooms.Martha Stewart’s Homekeeping Handbook is organized for clarity and maximum practicality:Room by Room covers the upkeep of the appliances, tools, furnishings, and surfaces found in each room, from the entryway to the kitchen, from the attic to the laundry room.Throughout the House instructs the reader on the proper ways to routinely clean and periodically maintain everything in the home, including dusting, sweeping, vacuuming, polishing, scrubbing, waxing and much more.Comfort and Safety focuses on techniques to ensure your home is running properly and safely, such as recognizing when to clean vents, fixing a leaky faucet, and eradicating pests.A-to-Z Materials Guide provides an invaluable resource that explains the unusual materials that many favorite objects are made of–from abalone to zinc–and how to care for them so they last.Encyclopedic yet friendly, Martha Stewart’s Homekeeping Handbook is a seminal work–a must-have for everyone who wants a well-cared-for home that will endure for generations.

    Since then, the ways we process written language have changed dramatically with many concerned about both their own changes and that of children. New research on the reading brain chronicles these changes in the brains of children and adults as they learn to read while immersed in a digitally dominated medium.Drawing deeply on this research, this book comprises a series of letters Wolf writes to us—her beloved readers—to describe her concerns and her hopes about what is happening to the reading brain as it unavoidably changes to adapt to digital mediums. Wolf raises difficult questions, including:Will children learn to incorporate the full range of "deep reading" processes that are at the core of the expert reading brain?Will the mix of a seemingly infinite set of distractions for children’s attention and their quick access to immediate, voluminous information alter their ability to think for themselves?With information at their fingertips, will the next generation learn to build their own storehouse of knowledge, which could impede the ability to make analogies and draw inferences from what they know?Will all these influences, in turn, change the formation in children and the use in adults of "slower" cognitive processes like critical thinking, personal reflection, imagination, and empathy that comprise deep reading and that influence both how we think and how we live our lives?Will the chain of digital influences ultimately influence the use of the critical analytical and empathic capacities necessary for a democratic society?How can we preserve deep reading processes in future iterations of the reading brain?Who are the "good readers" of every epoch?Concerns about attention span, critical reasoning, and over-reliance on technology are never just about children—Wolf herself has found that, though she is a reading expert, her ability to read deeply has been impacted as she has become, inevitably, increasingly dependent on screens.Wolf draws on neuroscience, literature, education, technology, and philosophy and blends historical, literary, and scientific facts with down-to-earth examples and warm anecdotes to illuminate complex ideas that culminate in a proposal for a biliterate reading brain. Provocative and intriguing, Reader, Come Home is a roadmap that provides a cautionary but hopeful perspective on the impact of technology on our brains and our most essential intellectual capacities—and what this could mean for our future.

    He was the top justice of New York’s highest court. She was a stunning socialite and his wife’s step-cousin. In 1993 Sol Wachtler was convicted of blackmail and extortion against Joy Silverman, his former mistress. How did a respected jurist and one of the most prominent men in America end up serving time in prison? Linda Wolfe starts at the beginning—from Wachtler’s modest Brooklyn upbringing through his courtship and marriage to Joan Wolosoff, the only child of a wealthy real estate developer.   Joy Fererh was three and a half when her father walked out. When she and Sol met, he was fifty-five and nearing the pinnacle of his legal career. She was a thirtysomething stay-at-home mother who, with Sol’s help, made a career for herself as a Republican Party fundraiser. They kept their affair a secret—until an explosive mix of sex, power, betrayal, and prescription-drug abuse set the stage for the tabloid headlines of the decade.

    Mignon Fogarty, whose popular podcasts have been downloaded over twenty million times and whose first book, Grammar Girl's Quick and Dirty Tips for Better Writing,was a New York Times bestseller.  For beginners to more advanced students, this guide covers it all: the parts of speech, sentences, and punctuation are all explained clearly and concisely with the warmth, wit, and accessibility Grammar Girl is known for.  Pop quizzes are scattered throughout to reinforce the explanations, as well as Grammar Girl's trademark Quick and Dirty Tips--easy and fun memory tricks to help with those challenging rules.  Complete with a writing style chapter and a guide to the different kinds of writing--everything from school papers to letter writing to e-mails--this guide is sure to become the one-stop, essential book on every student's desk.

    In defiance of doomsayers, Johnson finds librarians more vital and necessary than ever, as they fuse the tools of the digital age with love for the written word and the enduring values of truth, service to all, and free speech. This Book Is Overdue! is a romp through the ranks of information professionals who organize our messy world and offer old-fashioned human help through the maze.

    In Process, acclaimed journalist Sarah Stodola examines the creative methods of literature’s most transformative figures. Each chapter contains a mini biography of one of the world’s most lauded authors, focused solely on his or her writing process. Unlike how-to books that preach writing techniques or rules, Process puts the true methods of writers on display in their most captivating incarnation: within the context of the lives from which they sprang. Drawn from both existing material and original research and interviews, Stodola brings to light the fascinating, unique, and illuminating techniques behind these literary behemoths.

    Advice for selecting and buying a handgun, discussions of the importance of self-protection, and methods of concealing weapons accompany a discussion of the mental attitude required in case of an armed encounter, and advice on how to avoid violent encounters entirely. Including the new concealed carry laws recently passed in Kansas and Nebraska, this updated edition provides a new context for the need to safely carry a weapon since the aftermath of Hurricane Katrina and the breakdown of adequate law enforcement that ensued. In addition to providing an updated list of handguns suitable for concealed carry, this practical guide also includes more information about the psychological ramifications of using deadly force against another human being.

    A fascinating collection of writings from the great polymath of the Italian Renaissaince, Leonardo da Vinci. There are sections covering the great man's thoughts on life, art and science. Maurice Baring trawled the available manuscripts to distil da Vinci's writings on these subjects into a single, accessible tome, which will be of interest to students of da Vinci, the Renaissance and the history of both art and science. Leonardo di ser Piero da Vinci (1452-1519) was an Italian Renaissance polymath: painter, sculptor, architect, musician, scientist, mathematician, engineer, inventor, anatomist, geologist, cartographer, botanist, and writer. His genius, perhaps more than that of any other figure, epitomized the Renaissance humanist ideal.

    It often seems to require some know-how our parents didn't pass on, or a special tool. Happily, Kaufmann Mercantile has both, and in this comprehensive field guide, they share their expertise on a huge range of topics, from frying an egg, tying a tie, or brewing coffee to things the inner utilitarian in all of us aspires to do, like splitting wood, building a fire, growing our own food, or making our own soap. Fifty how-tos are organized into five sections: Kitchen, Outdoors, Home, Garden, and Grooming. Written in clear detail and extensively illustrated, The Kaufmann Mercantile Guide teaches us what we ought to know how to do, as well as what we'd like to. Supplemental sidebars feature the best tool for the job, whether a dibber for planting, the best rawhideand- ash snowshoes, or flammable smoking bags for making authentic BBQ. This book is a must-have reference tool for living well in the twenty-first century.

    Around 100 crystal-clear articles explore landmark novels, short stories, plays, and poetry that reinvented the art of writing in their time, whether Ancient Greece, post-classical Europe, or modern-day Korea.As part of DK's award-winning Big Ideas Simply Explained series, The Literature Book uses infographics and images to explain key ideas and themes. Biographies of important authors offer insight into their lives and other writings, and a section on Further Reading details more than 150 additional works to explore.Discover masterpieces from the world's greatest authors, and explore the context, creative history, and literary traditions that influenced each major work of fiction with The Literature Book.Series Overview: Big Ideas Simply Explained series uses creative design and innovative graphics, along with straightforward and engaging writing, to make complex subjects easier to understand. These award-winning books provide just the information needed for students, families, or anyone interested in concise, thought-provoking refreshers on a single subject.

    Learn terms for the sunlight that filters through the leaves of trees, for dancing awkwardly but with relish, and for the look shared by two people who each wish the other would speak first. Other-Wordly is an irresistible gift for lovers of words and those lost for words alike.