He takes us into the secret world of "Survivor" Spoilers, where avid internet users pool their knowledge to unearth the show's secrets before they are revealed on the air. He introduces us to young "Harry Potter" fans who are writing their own Hogwarts tales while executives at Warner Brothers struggle for control of their franchise. He shows us how "The Matrix" has pushed transmedia storytelling to new levels, creating a fictional world where consumers track down bits of the story across multiple media channels.Jenkins argues that struggles over convergence will redefine the face of American popular culture. Industry leaders see opportunities to direct content across many channels to increase revenue and broaden markets. At the same time, consumers envision a liberated public sphere, free of network controls, in a decentralized media environment. Sometimes corporate and grassroots efforts reinforce each other, creating closer, more rewarding relations between media producers and consumers. Sometimes these two forces are at war.Jenkins provides a riveting introduction to the world where every story gets told and every brand gets sold across multiple media platforms. He explains the cultural shift that is occurring as consumers fight for control across disparate channels, changing the way we do business, elect our leaders, and educate our children.

    This Very Short Introduction discusses both the history and key debates of postcolonialism, and considers its importance as a means of changing the way we think about the world.Robert J. C. Young examines the key strategies that postcolonial thought has developed to engage with the impact of sometimes centuries of western political and cultural domination. Situating the discussion in a wide cultural and geographical context, he draws on examples such as the status of indigenous peoples, of those dispossessed from their land, Algerian rai music, and global social and ecological movements. In this new edition he also includes updated material on race, slavery, and postcolonial gender politics. Above all, Young argues that postcolonialism offers a political philosophy of activism that contests the current situation of global inequality, which in a new way continues the anti-colonial struggles of the past and enables us to decolonize our own lives in the present.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area These pocket-sized books are the perfect way to get ahead in a new subject quickly Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable

    What is at stake in male homo/heterosexual definition? Through readings of Melville, Nietzsche, Wilde, James and Proust, the author argues that the vexed imperatives to specify straight and gay identities have become central to every important form of knowledge of the 20th century.

    Breathtaking in its range and erudition, it explores Shiite festivals and the English Civil war, the finger exercises of monkeys and the effects of inflation in Weimar Germany. In this study of the interplay of crowds, Canetti offers one of the most profound and startling portraits of the human condition.

    Dick, UrsulaK. LeGuin, William Gibson, Brian Aldiss, Kim Stanley Robinson, and more.Jameson’s essential essays, including “The Desire Called Utopia,”conclude with an examination of the opposing positions on utopia and an assessment of its political value today.