By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

    In the seventy thousand years that modern human beings have walked this earth, we've come a long way. Art, science, culture, trade - on the evolutionary food chain, we're real winners. But, frankly, it's not exactly been plain sailing, and sometimes - just occasionally - we've managed to really, truly, quite unbelievably f*ck things up.From Chairman Mao's Four Pests Campaign, to the American Dustbowl; from the Austrian army attacking itself one drunken night, to the world's leading superpower electing a reality TV mogul as President... it's pretty safe to say that, as a species, we haven't exactly grown wiser with age. So, next time you think you've really f*cked up, this book will remind you: it could be so much worse

    Barton Gellman’s informant called himself ‘Verax’ - the truth-teller. It was only later that Verax unmasked himself as Edward Snowden. But Gellman’s primary role in bringing Snowden’s revelations to light, for which he shared the Pulitzer Prize, is only the beginning of this gripping real-life spy story. Snowden unlocked the door: here Gellman describes what he found on the other side over the course of a years-long journey of investigation. It is also the story of his own escalating battle against unknown digital adversaries after he discovered his own name on a file in the leaked document trove and realised that he himself was under attack.Through a gripping narrative of paranoia, clandestine operations and jaw-dropping revelations, Dark Mirror delineates in full for the first time the hidden superstructure that connects government espionage with Silicon Valley. Who is spying on us and why? Here are the answers.©2020 Barton Gellman (P)2020 Penguin Audio

    In this surreal atmosphere created to disorient us and undermine our sense of truth, we’ve lost not only our grip on peace and democracy — but our very notion of what those words even mean.Peter Pomerantsev takes us to the front lines of the disinformation age, where he meets Twitter revolutionaries and pop-up populists, “behavioral change” salesmen, Jihadi fanboys, Identitarians, truth cops, and many others. Forty years after his dissident parents were pursued by the KGB, Pomerantsev finds the Kremlin re-emerging as a great propaganda power. His research takes him back to Russia — but the answers he finds there are not what he expected.Blending reportage, family history, and intellectual adventure, This Is Not Propaganda explores how we can reimagine our politics and ourselves when reality seems to be coming apart.

    It’s not just computer hackers and cyber crooks who lurk in the dark corners of the Web—the cops are there, too.In The Internet Police, Ars Technica deputy editor Nate Anderson takes readers on a behind-the-screens tour of landmark cybercrime cases, revealing how criminals continue to find digital and legal loopholes even as police hurry to cinch them closed. From the Cleveland man whose "natural male enhancement" pill inadvertently protected the privacy of your e-mail to the Russian spam king who ended up in a Milwaukee jail to the Australian arrest that ultimately led to the breakup of the largest child pornography ring in the United States, Anderson draws on interviews, court documents, and law-enforcement reports to reconstruct accounts of how online policing actually works. Questions of online crime are as complex and interconnected as the Internet itself. With each episode in The Internet Police, Anderson shows the dark side of online spaces—but also how dystopian a fully "ordered" alternative would be.Includes an afterword that details law enforcement's dramatic seizure of the online black market Silk Road.

    It's Tuesday morning and on his drive into the office, Bill gets a call from the CEO. The company's new IT initiative, code named Phoenix Project, is critical to the future of Parts Unlimited, but the project is massively over budget and very late. The CEO wants Bill to report directly to him and fix the mess in ninety days or else Bill's entire department will be outsourced. With the help of a prospective board member and his mysterious philosophy of The Three Ways, Bill starts to see that IT work has more in common with manufacturing plant work than he ever imagined. With the clock ticking, Bill must organize work flow streamline interdepartmental communications, and effectively serve the other business functions at Parts Unlimited. In a fast-paced and entertaining style, three luminaries of the DevOps movement deliver a story that anyone who works in IT will recognize. Readers will not only learn how to improve their own IT organizations, they'll never view IT the same way again.

    Gates says, "we can work on a local, national, and global level to build the technologies, businesses, and industries to avoid the worst impacts of climate change." His interest in climate change is a natural outgrowth of the efforts by his foundation to reduce poverty and disease. Climate change, according to Gates, will have the biggest impact on the people who have done the least to cause it. As a technologist, he has seen first-hand how innovation can change the world. By investing in research, inventing new technologies, and by deploying them quickly at large scale, Gates believes climate change can be addressed in meaningful ways. According to Gates, "to prevent the worst effects of climate change, we have to get to net-zero emissions of greenhouse gases. This problem is urgent, and the debate is complex, but I believe we can come together to invent new carbon-zero technologies, deploy the ones we have, and ultimately avoid a climate catastrophe."

    Soon, the identity of one of the suspects was revealed: he was a Russian spy. This huge investigative coup wasn't pulled off by an intelligence agency or a traditional news outlet. Instead, the scoop came from Bellingcat, the open-source investigative team that is redefining the way we think about news, politics, and the digital future.We Are Bellingcat tells the inspiring story of how a college dropout pioneered a new category of reporting and galvanized citizen journalists-working together from their computer screens around the globe-to crack major cases, at a time when fact-based journalism is under assault from authoritarian forces. Founder Eliot Higgins introduces readers to the tools Bellingcat investigators use, tools available to anyone, from software that helps you pinpoint the location of an image, to an app that can nail down the time that photo was taken. This book digs deep into some of Bellingcat's most important investigations-the downing of flight MH17 over Ukraine, Assad's use of chemical weapons in Syria, the identities of alt-right protestors in Charlottesville-with the drama and gripping detail of a spy novel.

    Conflict between humans and machines is seen as inevitable and its outcome all too predictable.In this groundbreaking book, distinguished AI researcher Stuart Russell argues that this scenario can be avoided, but only if we rethink AI from the ground up. Russell begins by exploring the idea of intelligence in humans and in machines. He describes the near-term benefits we can expect, from intelligent personal assistants to vastly accelerated scientific research, and outlines the AI breakthroughs that still have to happen before we reach superhuman AI. He also spells out the ways humans are already finding to misuse AI, from lethal autonomous weapons to viral sabotage.If the predicted breakthroughs occur and superhuman AI emerges, we will have created entities far more powerful than ourselves. How can we ensure they never, ever, have power over us? Russell suggests that we can rebuild AI on a new foundation, according to which machines are designed to be inherently uncertain about the human preferences they are required to satisfy. Such machines would be humble, altruistic, and committed to pursue our objectives, not theirs. This new foundation would allow us to create machines that are provably deferential and provably beneficial.In a 2014 editorial co-authored with Stephen Hawking, Russell wrote, "Success in creating AI would be the biggest event in human history. Unfortunately, it might also be the last." Solving the problem of control over AI is not just possible; it is the key that unlocks a future of unlimited promise.

    Based on numerous interviews, this book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the post Jobs era.

    The shamed are people like us - people who, say, made a joke on social media that came out badly, or made a mistake at work. Once their transgression is revealed, collective outrage circles with the force of a hurricane and the next thing they know they're being torn apart by an angry mob, jeered at, demonized, sometimes even fired from their job. People are using shame as a form of social control.

    Reverse engineering is not about reading assembly code, but actually understanding how different pieces/components in a system work. To reverse engineer a system is to understand how it is constructed and how it works. The book provides: Coverage of x86, x64, and ARM. In the past x86 was the most common architecture on the PC; however, times have changed and x64 is becoming the dominant architecture. It brings new complexity and constructs previously not present in x86. ARM ("Advanced RISC Machine) "is very common in embedded / consumer electronic devices; for example, most if not all cell phones run on ARM. All of apple's i-devices run on ARM. This book will be the first book to cover all three.Discussion of Windows kernel-mode code (rootkits/drivers). This topic has a steep learning curve so most practitioners stay away from this area because it is highly complex. However, this book will provide a concise treatment of this topic and explain how to analyze drivers step-by-step.The book uses real world examples from the public domain. The best way to learn is through a combination of concept discussions, examples, and exercises. This book uses real-world trojans / rootkits as examples congruent with real-life scenariosHands-on exercises. End-of-chapter exercises in the form of conceptual questions and hands-on analysis so so readers can solidify their understanding of the concepts and build confidence. The exercises are also meant to teach readers about topics not covered in the book.

    This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. Now, though, we have reached an inflection point: Silicon Valley has moved fast and it has broken things. A new understanding has emerged that companies that create technology must accept greater responsibility for the future. And governments will need to regulate technology by moving faster and catching up with the pace of innovation that is impacting our communities and changing the world.In Tools and Weapons, Brad Smith takes us into the cockpit of one of the world's largest and most powerful tech companies as it finds itself in the middle of some of the thorniest emerging issues of our time. These are challenges that come with no preexisting playbook, including privacy, cybercrime and cyberwar, social media, the moral conundrums of AI, big tech's relationship to inequality and the challenges for democracy, far and near. While in no way a self-glorifying "Microsoft memoir," the book opens up the curtain remarkably wide onto some of the company's most crucial recent decision points, as it strives to protect the hopes technology offers against the very real threats it also presents. Every tool can be a weapon in the wrong person's hands, and companies are being challenged in entirely new ways to embrace the totality of their responsibilities. We have moved from a world in which Silicon Valley could take no prisoners to one in which tech companies and governments must work together to address the challenges and adapt to the changes technology has unleashed. There are huge ramifications to be thought through, and Brad Smith provides a marvelous and urgently necessary contribution to that effort.

    The RTFM contains the basic syntax for commonly used Linux and Windows command line tools, but it also encapsulates unique use cases for powerful tools such as Python and Windows PowerShell. The RTFM will repeatedly save you time looking up the hard to remember Windows nuances such as Windows wmic and dsquery command line tools, key registry values, scheduled tasks syntax, startup locations and Windows scripting. More importantly, it should teach you some new red team techniques.

    Section I: Exploits 202; Chapter 1: Survival; Chapter 2: Basic Exploits; Chapter 3: Advance Exploits; Chapter 4: Writing Shell Code; Section II: Vulnerability Analysis; Chapter 5: Passive Analysis; Chapter 6: Active Analysis; Chapter 7: Bug to Exploit; Chapter 8: Mitigation; Section III: Advanced System Hacks; Chapter 9: Advanced.