Book picks similar to
Strangers To Superfans: A Marketing Guide to The Reader Journey by David Gaughran
writing
non-fiction
nonfiction
business
Newsletter Ninja: How to Become an Author Mailing List Expert
Tammi Labrecque - 2018
Imagine having a large list of happy readers who devoured every email you sent. Or launching a book and activating an army of fans who did the selling for you. You could be that person, with the help of Newsletter Ninja. Newsletter Ninja is a comprehensive resource designed to teach you how to build and maintain a strongly engaged email list—one full of actual fans willing to pay for the books you write, rather than free-seekers who will forget your name and never open your emails. • Learn new ways to think about your email list • Re-energize your existing subscribers • Embrace not just the basics, but next level methods • Improve engagement and watch those open/click rates soar • Build a happy list of passionate readers • Launch your books into the charts You’ll get a handle on open rates, click rates, and engagement—while also learning about yourself, your readers, and what you’re really selling when you send an email. (Spoiler: it’s not your books.) Whether you’re building a mailing list, want to grow an existing one, or simply want to raise your email game, Newsletter Ninja has solutions that will work for you.
Amazon Ads Unleashed: Advanced Publishing and Marketing Strategies for Indie Authors
Robert J. Ryan - 2019
But how do you get them to work?Have you bought books that promised answers, or paid hundreds of dollars for courses, yet still struggle to profit? Do you belong to a secret Facebook group . . . but fear you're being ripped off?Amazon ads are hard to master. But if you do, they’ll reward you. They tap into an audience hungry for books, and willing to pay full price.The ads follow a standard pay per click advertising model. Marketers have had two decades to figure out how that model works. There’s a skillset for the job.This book explains it.If you’re tired of rumors, guesses and secret strategies, this book shows you:
How to tap into a buying audience
The neuroscience behind clicks that don’t convert (and how to get more that do)
The tactics of expert optimization
Ad types to avoid (and why)
Why scaling is so hard
This book gives you the knowledge to advertise at profit. It’ll surprise you, and bust the myths holding you back.You’ll never look at advertising the same way again. Are you ready to unleash your Amazon ads?
What writers think about this series…
“This is, by far, the best indie how-to guide I have read.”“Best advice I’ve seen yet.”“Brilliant!”“This author's expertise is truly awesome, as is his flair for communicating complex concepts painlessly.”“This guy SO knows what he's talking about.”“Wow, powerful stuff. Loving this series!”“Game changer.”
Kindle Bestseller Publishing: Write a Bestseller in 30 Days!
Gundi Gabrielle - 2017
All her books reached #1 within just a few days of publishing and over time, she developed a Step-by-Step, proven and easy-to-follow System that can help you reach Bestseller status with your very first book. "Kindle Bestseller Publishing" is part 5 of the “The Sassy Way…..when you have NO CLUE!” series, that teaches Internet Marketing to total beginners. You might not think of Kindle Publishing as a marketing tool, but it is actually: One of the fastest, most efficient ways to build a following online! For your blog, your social media platforms, your business or any service you are offering. In addition, KINDLE PUBLISHING offers the following BENEFITS: - The Prestige of being a published - or even Bestselling - Author - Instant Authority in your Field - New clients and customers on auto-pilot who will trust you a lot more, because you have already proven yourself - Passive Income - Automatic List Building. Email marketing is widely considered the most powerful marketing technique of all, more than Facebook and Google Ads combined. Publishing a book on Amazon can help you build your mailing list on auto-pilot - and Amazon even pays you to do it….. This book will teach you STEP-BY-STEP how to go from zero to published - and - possibly a Bestseller! It is NOT an in-depth WRITING COURSE although some basic instructions and tips are provided. “Kindle Bestseller Publishing” focuses on the Marketing aspects of publishing a book on Amazon and in particular, what it takes to reach Bestseller status - the “science” behind it. Important areas that will be covered include:: - Researching profitable Book Ideas - Understanding Amazon’s Algorithm and how new readers can find you - How to optimize your meta data, including your book title to trigger Amazon’s algorithm to promote your book heavily - Category and Keyword Research and how Bestseller ranking on Amazon works - How to market your book during Launch Week and much more….
Dear Writer, You Need to Quit
Becca Syme - 2019
There are a thousand of those out there and you've read them all.What this book is: a mindset shift book. If you want to stay in this industry, there are some things you need to quit. And I'm not going to tell you "how", but I am going to tell you why.
How to Write a Sizzling Synopsis: A Step-by-Step System for Enticing New Readers, Selling More Fiction, and Making Your Books Sound Good
Bryan Cohen - 2016
Let him show you exactly how to craft the copy you need to hook new readers. After writing hundreds of book descriptions for other authors and helping thousands with informative training, Bryan has learned what all the best book synopses have in common. Through easy-to-follow tips and helpful examples in a variety of genres, How to Write a Sizzling Synopsis gives you the tools you need to get a steady stream of online book browsers to click the Buy button every single day. In this book, you’ll discover:
How to simplify your plot to create a short, engaging synopsis
Why using certain words can make customers fall in love with your story
How to shed unnecessary subplots and make writing your blurb a joy instead of a chore
The step-by-step system for writing and editing your synopsis for rhythm, momentum, and clarity
Why you need a synopsis cliffhanger, and much, much more!
Finally, you no longer have to take on the challenge of copywriting alone. With a more intriguing synopsis in place, all your future promotions, ads, and marketing campaigns can perform significantly better. You want more readers to buy your books, and Bryan’s system is a great way to make it a reality. If you like detailed writing guides, plenty of examples, and a touch of humor, then you’ll love Bryan Cohen’s look behind the scenes at how he creates copy that sells.
Buy How to Write a Sizzling Synopsis today to get new readers excited to buy your books!
Gotta Read It!: Five Simple Steps to a Fiction Pitch that Sells
Libbie Hawker - 2014
And yet the success of any novel can depend on its pitch. What’s an author to do? In this short, instructive ebook, Libbie Hawker takes the pain out of pitch-writing and shares the secrets of a perfect fiction pitch. Whether you’re an indie writer seeking to improve sales of your self-published novels or an author hoping to hook your dream agent with a can’t-resist query letter, GOTTA READ IT! Is the ebook for you. Learn which features signify great story to the subconscious mind, how to sort through the details of your plot to find the core of your novel, and how to write pitches for books with one, two, or many primary characters… all in five simple steps!
The Describer's Dictionary: A Treasury of Terms & Literary Quotations
David Grambs - 1993
Open it, and you have not only just the right words but—bringing them to life—stellar literary examples of descriptive writing as well.The Dictionary concern itself with the observable, from shapes to buildings to human beings. "Referably" organized, the book uses a handy reverse, definition-to-term format that makes it easy to zero in on the term you're seeking. For example, look up "Noses" to find "aquiline," "leptorrhine," and "snub-nosed." And as an inspiration to any writer—showing how it's done by the best—hundreds of colorful and evocative descriptive passages from such diverse authors as Dickens, Darwin, and Updike appear on facing pages, making this a singularly and richly different kind of reference book.The craft of description lives in literature, conversation, journalism, and personal letters. For help in painting pictures with the English language, The Desciber's Dictionary is one of the most indispensable reference tools you can own.
The Indie Author Mindset: How changing your way of thinking can transform your writing career
Adam L Croft - 2018
But, after developing the indie author mindset, he was earning $3,500 a day within a matter of weeks.The Indie Author Mindset shows you how simply changing your way of thinking about your writing business can revolutionise your career. Using Adam's personal experiences and examples, you'll be able to think differently about the business side of your writing career and lay down the foundations for long-term success.In The Indie Author Mindset, you'll discover:
How to decide who to listen to — and who not to listen to
How to unlock the power of residuals
How to create more than half a dozen income streams from one book
Lessons and advice from Bryan Cohen, David Gaughran, Brian Meeks and Mark Dawson
Why almost every writer misunderstands profit and is doing advertising wrong
And much, much more!
This life-changing book is the motivational kick-up-the-backside all authors need. If you like a non-fiction book with a personal touch, practical tips you can apply every day and all the motivation you need to kick your career on to the next stage, The Indie Author Mindset is for you.
2,000 to 10,000: How to Write Faster, Write Better, and Write More of What You Love
Rachel Aaron - 2012
This is the book explaining how, with a few simple changes, I boosted my daily writing from 2000 words to over 10k a day, and how you can too."Expanding on her highly successful process for doubling daily word counts, this book, a combination of reworked blog posts and new material, offers practical writing advice for anyone who's ever longed to increase their daily writing output. In addition to updated information for Rachel's popular 2k to 10k writing efficiency process, 5 step plotting method, and easy editing tips, this new book includes chapters on creating characters that write their own stories, practical plot structure, and learning to love your daily writing. Full of easy to follow, practical advice from a commercial author who doesn't eat if she doesn't produce good books on a regular basis, 2k to 10k focuses not just on writing faster, but writing better, and having more fun while you do it.
How to Make a Living with Your Writing: Books, Blogging and More
Joanna Penn - 2015
I was miserable in my job and my creativity was stunted by the crushing daily grind.Then I started writing books and blogging, using my words to create products and attract readers. In September 2011, I left my corporate job to become a full-time author and creative entrepreneur and since then I've grown my business year on year "" all based on my writing. More importantly, I'm finally living the happy life I always wanted.I'm not a Kindle or blogging millionaire and this is not a get rich quick scheme. But I will share with you how I make a six-figure income from writing books, blogging and marketing in an ethical manner.We're living in the best time ever to make a living with your writing! Read on to learn more.The book includes:Overview of how I make a living and income splitFirst principlesTips on writing and productivityTips on mindsetPart 1: How to make money from booksIt's not just one bookYour publishing options: Traditional publishingChanges in the publishing industryYour publishing options: Becoming an indie authorHow to self-publish an ebookHow to self-publish a print bookHow to self-publish an audiobookPart 2: How to make money online in other waysA business powered by content marketingProduct salesAffiliate incomeConsulting or coachingProfessional speakingAdvertising and sponsorshipFreelance writingTips for content marketingThe transition and your next stepsPlus/ Companion Workbook so you can answer the questions in the book for yourself.If you'd like to make a living with your writing, this book will help you take the next steps.
How to Write Fast: Better Words Faster (Stone Tablet Singles Book 1)
Sean M. Platt - 2019
There’s a better way. In
How to Write Fast,
Platt and Silver show you how to shift your approach to writing to dramatically increase your natural speed, while tapping into your inner storyteller and unleashing more of the stories you were born to tell. You will discover: * How to immediately improve your writing speed. * Why writing fast will result in better writing. * How to redesign your writing strategy to promote going faster. * The five simple hacks Platt, Silver and the entire story studio have used to repeatedly best themselves and move many of them to producing more than a million words a year. * Mental tricks to bypass your inner editor (and why using them will retrain your brain to write faster, while also creating the cleanest copy you’ve ever created). Isn't it time you did more than just write fast? Now you can. Start writing better words faster today!
How to Write A Series: A Guide to Series Types and Structure plus Troubleshooting Tips and Marketing Tactics (Genre Fiction How To)
Sara Rosett - 2020
Are you unsure which series structure is best for you? Or are you several books into a series, but you’re stuck? Do you want to expand your literary universe but aren’t sure how to do it? Perhaps you have a series languishing in your backlist, and you need ideas on how to market it.
Get the knowledge you need to make smart decisions about your series with How to Write a Series.
You’ll learn: The three basic types of series The benefits and drawbacks of writing each type of series Tips for extending your series beyond your original plan Ideas for creating spinoffs and expanding your literary universe How to know when it’s time to end a series How to save time writing your series and how to keep track of details How to deal with the problems that result from being locked into a story world How to refresh your interest in a series if you’ve grown bored Creative ways to market your series I’ve been writing for fifteen years as both a hybrid and independent author. I’ve published over twenty-five fiction books in four different series. Everything I’ve learned about writing a series has been through trial and error. I hope my lessons-learned will give you a shortcut when it comes to writing your series plus tips for troubleshooting problems and ideas for promoting your series.
Unlock the power of a series in your author career with How To Write a Series.
Reader Magnets: Build Your Author Platform and Sell more Books on Kindle (Book Marketing for Authors 1)
Nick Stephenson - 2014
They're an irresistible force that draw readers in to your author platform - the promise of getting great value content and building a valuable connection. That's what it's all about, after all - making meaningful relationships with your audience and having a direct line to your readers. I started using Reader Magnets a little over six months ago. I didn't even have a term for it back then. Since I put these measures in place, over 15,000 readers have signed up to hear from me about new releases and promotions - all in just a few months. My readers trust me with their contact details for good reason. I give them good content. In return, they buy my books. These guys are my fans. I appreciate every last one of them - and they're the reason I get to write for a living.
Learn Amazon Ads: Use AMS to Find More Readers and Sell More Books
Mark J. Dawson - 2017
Amazon Marketing Services ads might have the most potential. They enable authors to reach readers looking to buy books on the world's biggest online retailer. And, unlike other platforms, those readers are already looking to buy and can do so with just one click.This book, written by two leaders in the field of book marketing - Mark Dawson and Joseph Alexander - sets out precisely how Amazon ads can work for you.Also includes a free instructional video masterclass written and presented by Mark Dawson, the founder of the Self Publishing Formula.
Write and Grow Rich: Secrets of Successful Authors and Publishers
Alinka RutkowskaDaniel Hall - 2018
24 successful authors. 24 stories to help you turn books into a six-figure calling.
Have you tried all the entrepreneurial tricks only to end up back where you started? Are you passionate about an idea that you want to share with the world? Do you wish you could turn a single book into something more? Bestselling author Alinka Rutkowska started with one book and transformed it into a successful six-figure business. But she isn't the only one. Join her and 23 other powerful author entrepreneurs as they share "how they did it" in this once-in-a-lifetime collection of true stories. In Write and Grow Rich, you'll discover how this incredible group of authors, marketers, teachers, and trainers turned the corner with the power of writing behind them. By sharing their best practices, authors Adam Houge, Daniel Hall, Caitlyn Pyle, Marc Guberti, Bryan Cohen, Kristen Joy, and many more provide a roadmap to the steps you need to take to join their ranks. Inside, you'll learn which so-called expert advice to avoid and their little-known tools for faster, more resilient success. In Write and Grow Rich, you'll discover:
What these authors would've done differently if they were starting their businesses today
How they cope with overwhelm and how you can use this overload as an advantage
Key factors for book-based success in a variety of industries
How quickly you can expect to start profiting off your writing
The skills you should start cultivating to take your business to the next level, and much, much more!
Write and Grow Rich is a jam-packed handbook for making your words worth more than you ever dreamed possible. If you like expert guidance, multiple points of view, and down-to-earth education from entrepreneurs who've made it, then you'll love Alinka Rutkowska's authorpreneurial anthology.
Buy Write and Grow Rich to start applying time-tested wisdom to your business today!
Full contributing authors list: Alinka Rutkowska, Adam Houge, Alexa Bigwarfe, Amy Collins, Bryan Cohen, Caitlin Pyle, Claire Diaz-Ortiz, Christine Kloser, Daniel Hall, Donna Kozik, Debbie Drum, Derek Doepker, Derek Murphy, Jason Ladd, Jyotsna Ramachandran, Kirsten Oliphant, Kristen Joy, Lise Cartwright, Marc Guberti, Matt Stone, Sally Miller, Steve Alcorn, Summer Tannhauser, Susan Friedmann.