Using actual unfinished, "working" notes as examples, they illustrate options for composing, reviewing, and working fieldnotes into finished texts. They discuss different organizational and descriptive strategies, including evocation of sensory detail, synthesis of complete scenes, the value of partial versus omniscient perspectives, and of first person versus third person accounts. Of particular interest is the author's discussion of notetaking as a mindset. They show how transforming direct observations into vivid descriptions results not simply from good memory but more crucially from learning to envision scenes as written. A good ethnographer, they demonstrate, must learn to remember dialogue and movement like an actor, to see colors and shapes like a painter, and to sense moods and rhythms like a poet.The authors also emphasize the ethnographer's core interest in presenting the perceptions and meanings which the people studied attach to their own actions. They demonstrate the subtle ways that writers can make the voices of people heard in the texts they produce. Finally, they analyze the "processing" of fieldnotes—the practice of coding notes to identify themes and methods for selecting and weaving together fieldnote excerpts to write a polished ethnography.This book, however, is more than a "how-to" manual. The authors examine writing fieldnotes as an interactive and interpretive process in which the researcher's own commitments and relationships with those in the field inevitably shape the character and content of those fieldnotes. They explore the conscious and unconscious writing choices that produce fieldnote accounts. And they show how the character and content of these fieldnotes inevitably influence the arguments and analyses the ethnographer can make in the final ethnographic tale.This book shows that note-taking is a craft that can be taught. Along with Tales of the Field and George Marcus and Michael Fisher's Anthropology as Cultural Criticism, Writing Ethnographic Fieldnotes is an essential tool for students and social scientists alike.

    

    It explains all this and much more. It discloses the best time to have a sex change, how to have a virgin birth, when to seduce your sisters or eat your lover. Quirky and brilliant, it takes as its starting point all creatures great and small worried about their bizarre sex lives, and the letters they write to the wise Dr Tatiana, the only agony aunt in all creation with a prodigious knowledge of both natural history and evolutionary biology.

    The 11th edition of this text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.

    As the forerunner of such important books as Annie Dillard's Pilgrim at Tinker Creek, Edward Abbey's Desert Solitaire, and Robert Finch's The Primal Place, this classic work remains as relevant today as it was sixty-five years ago.

    He wrote vast volumes about animals. He described them, classified them, told us where and how they live and how they develop in the womb or in the egg. He founded a science. It can even be said that he founded science itself.In The Lagoon, acclaimed biologist Armand Marie Leroi recovers Aristotle’s science. He revisits Aristotle’s writings and the places where he worked. He goes to the eastern Aegean island of Lesbos to see the creatures that Aristotle saw, where he saw them. He explores Aristotle’s observations, his deep ideas, his inspired guesses—and the things he got wildly wrong. He shows how Aristotle’s science is deeply intertwined with his philosophical system and reveals that he was not only the first biologist, but also one of the greatest.The Lagoon is both a travelogue and a study of the origins of science. And it shows how a philosopher who lived almost two millennia ago still has so much to teach us today.

    Primates and cetaceans, at first they appear very different. Yet both are large brained, intelligent mammals who exhibit complex communication and social patterns. This book studies these animals side by side and comes up with some perhaps surprising results, which teach us about another large brained mammal, man.

    This student textbook includes research on implicit memory, feature integration, neuropsychology and brain imaging.

    At the time, Watson was only 24, a young scientist hungry to make his mark. His uncompromisingly honest account of the heady days of their thrilling sprint against other world-class researchers to solve one of science's greatest mysteries gives a dazzlingly clear picture of a world of brilliant scientists with great gifts, very human ambitions & bitter rivalries. With humility unspoiled by false modesty, Watson relates his & Crick's desperate efforts to beat Linus Pauling to the Holy Grail of life sciences, the identification of the basic building block of life. Never has a scientist been so truthful in capturing in words the flavor of his work.

    Now Abram returns with a startling exploration of our human entanglement with the rest of nature.As the climate veers toward catastrophe, the innumerable losses cascading through the biosphere make vividly evident the need for a metamorphosis in our relation to the living land. For too long we’ve inured ourselves to the wild intelligence of our muscled flesh, taking our primary truths from technologies that hold the living world at a distance. This book subverts that distance, drawing readers ever deeper into their animal senses in order to explore, from within, the elemental kinship between the body and the breathing Earth.The shapeshifting of ravens, the erotic nature of gravity, the eloquence of thunder, the pleasures of being edible: all have their place in Abram’s investigation. He shows that from the awakened perspective of the human animal, awareness (or mind) is not an exclusive possession of our species but a lucid quality of the biosphere itself—a quality in which we, along with the oaks and the spiders, steadily participate.With the audacity of its vision and the luminosity of its prose, Becoming Animal sets a new benchmark for the human appraisal of our place in the whole.

    Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.

    Fossey's extraordinary efforts to ensure the future of the rain forest and its remaining mountain gorillas are captured in her own words and in candid photographs of this fascinating endangered species. As only she could, Fossey combined her personal adventure story with groundbreaking scientific reporting in an unforgettable portrait of one of our closest primate relatives. Although Fossey's work ended tragically in her murder, Gorillas in the Mist remains an invaluable testament to one of the longest-running field studies of primates and reveals her undying passion for her subject.

    We find animals and plants where we do because, over time, the continents have moved, separating and uniting in a long, slow dance; because sea levels have risen, cutting off one bit of land from another; because new and barren volcanic islands have risen up from the sea; and because animals and plants vary greatly in their ability to travel, and separation causes the formation of new species. This is the story of how life has responded to, and has in turn altered, the ever-changing Earth. And it includes many fascinating tales--of pygmy mammoths and elephant birds and of radical ideas by bold young scientists.

    Thanks largely to YouTube clips posted by the sloth orphanage in Costa Rica, sloths have attracted a vast audience of admirers. Instead of seeing them as ridiculous anachronisms of which we know little, they have turned into creatures considered by many to be the most endearing on earth.Over much the same period, scientific investigations have also changed our view of sloths. No longer are they seen as total misfits in the modern world but, in the words of one specialist sloth investigator, they are 'masters of an alternative lifestyle'.In this wonderfully entertaining celebration of this most unique of creatures, William Hartston reveals the fascinating history of the sloth, from the prehistoric ground sloth to modern pygmy sloths in Panama, explores the current state of the science of sloths and reveals the truth behind sloth behaviour.

      Approaching dogs as a biological species rather than just as pets, Coppinger and Feinstein accessibly synthesize decades of research and field experiments to explain the evolutionary foundations underlying dog behaviors. They examine the central importance of the shape of dogs:  how their physical body (including the genes and the brain) affects behavior, how shape interacts with the environment as animals grow, and how all of this has developed over time. Shape, they tell us, is what makes a champion sled dog or a Border collie that can successfully herd sheep. Other chapters in How Dogs Work explore such mysteries as why dogs play; whether dogs have minds, and if so what kinds of things they might know; why dogs bark; how dogs feed and forage; and the influence of the early relationship between mother and pup. Going far beyond the cozy lap dog, Coppinger and Feinstein are equally fascinated by what we can learn from the adaptations of dogs, wolves, coyotes, jackals, dingoes, and even pumas in the wild, as well as the behavior of working animals like guarding and herding dogs.   We cherish dogs as family members and deeply value our lengthy companionship with them. But, isn’t it time we knew more about who Fido and Trixie really are? How Dogs Work will provide some keys to unlocking the origins of many of our dogs' most common, most puzzling, and most endearing behaviors.