It is moving away from its current structure of documents and pages linked together, and towards a new structure that is built around people. This is a profound change that will affect how we create business strategy, design, marketing, and advertising. The reason for this shift is simple. For tens of thousands of years we've been social animals. The web, which is only 20 years old, is simply catching up with offline life.From travel to news to commerce, smart businesses are reorienting their efforts around people-around the social behavior of their customers and potential customers. In order to be successful, businesses will need to understand how people are connected, how their social network influences them, how the people closest to them influence them the most, and how it's more important for marketers to focus on small, connected groups of friends rather than looking for overly influential individuals.This book pulls together the latest research from leading universities and technology companies to describe how people are connected, and how ideas and brand messages spread through social networks. It shows readers how to rebuild their business around social behavior, and create products that people tell their friends about.

    In his acclaimed book―based on his legendary Harvard course―Sandel offers a rare education in thinking through the complicated issues and controversies we face in public life today. It has emerged as a most lucid and engaging guide for those who yearn for a more robust and thoughtful public discourse. "In terms we can all understand," wrote Jonathan Rauch in The New York Times, Justice "confronts us with the concepts that lurk . . . beneath our conflicts."Affirmative action, same-sex marriage, physician-assisted suicide, abortion, national service, the moral limits of markets―Sandel relates the big questions of political philosophy to the most vexing issues of the day, and shows how a surer grasp of philosophy can help us make sense of politics, morality, and our own convictions as well.Justice is lively, thought-provoking, and wise―an essential new addition to the small shelf of books that speak convincingly to the hard questions of our civic life.

    Whether it’s voyeurism, exhibitionism, or your run-of-the-mill foot fetish, we all possess a suite of sexual tastes as unique as our fingerprints—and as secret as the rest of the skeletons we’ve hidden in our closets.Combining cutting-edge studies and critiques of landmark research and conclusions drawn by Sigmund Freud, Alfred Kinsey, and the DSM-5, Bering pulls the curtain back on paraphilias, arguing that sexual deviance is commonplace. Bering confronts hypocrisy, prejudice, and harm as they relate to sexuality on a global scale. Humanizing so-called deviants while at the same time asking serious questions about the differences between thought and action, he presents us with a challenge: to understand that our best hope of solving some of the most troubling problems of our age hinges entirely on the amoral study of sex.

    Today, the utopia they sought to create is looking more dystopian than ever: from digital surveillance and the loss of privacy to the spreading of misinformation and hate speech to predatory algorithms targeting the weak and vulnerable to products that have been engineered to manipulate our desires. How did we get here? How did these once-scrappy and idealistic enterprises become rapacious monopolies with the power to corrupt our elections, co-opt all our data, and control the largest single chunk of corporate wealth—while evading all semblance of regulation and taxes?  In Don’t Be Evil, Financial Times global business columnist Rana Foroohar tells the story of how Big Tech lost its soul—and ate our lunch. Through her skilled reporting and unparalleled access—won through nearly thirty years covering business and technology—she shows the true extent to which behemoths like Google, Facebook, Apple, and Amazon are monetizing both our data and our attention, without us seeing a penny of those exorbitant profits. Finally, Foroohar lays out a plan for how we can resist, by creating a framework that fosters innovation while also protecting us from the dark side of digital technology.Praise for Don’t Be Evil “At first sight, Don’t Be Evil looks like it’s doing for Google what muckraking journalist Ida Tarbell did for Standard Oil over a century ago. But this whip-smart, highly readable book’s scope turns out to be much broader. Worried about the monopolistic tendencies of big tech? The addictive apps on your iPhone? The role Facebook played in Donald Trump’s election? Foroohar will leave you even more worried, but a lot better informed.”—Niall Ferguson, Milbank Family Senior Fellow at the Hoover Institution, Stanford, and author of The Square and the Tower

    The Perfect Weapon is the riveting story of how, in less than a decade, cyberwarfare displaced terrorism and nuclear attacks as the greatest threat to American national security. Cheap to acquire, difficult to defend against, and designed to shield their user's identities so as to complicate retaliation, these weapons are capable of an unprecedented range of offensive tactics; they can take us just short of war, allowing for everything from disruption to theft to the cause of widespread damage of essential infrastructure systems. And the vulnerability of those systems has created a related but equally urgent conflict: American companies like Apple and Cisco must claim allegiance to no government in the name of selling secure products around the globe yet the US intelligence agencies want the help of such companies in defending against future cyberattacks. Reported and written with unprecedented access by New York Times chief Washington correspondent and bestselling author David Sanger, The Perfect Weapon takes readers inside war rooms and boardrooms, into the secret cyberdens of American and Chinese military, to give the deep-background story of the increasingly pitched battle between nations, their governments, their cyberwarriors, and their corporations.

    As the podcast grew, and Corinne and Krystyna got to know their fans, stories of sexual assault, verbal and emotional abuse, and crippling shame became common topics of discussion along with those humorous conversations highlighting overall sexual confusion among many adults. The podcast is now an community of over a million listeners worldwide, and a place where any and all taboo sex topics are discussed freely, both with celebrity guests and the real people in their lives.Their new book, F*cked, follows that model, as Corinne and Krystyna bring a mix of raw, ridiculous, and serious sexual conversation to the page that will include topics like:Why shame is completely made up and how we can stop giving into itSexual exploration and how it sometimes ends in a trip to the ERStuff we should stop doing: Snooping, nitpicking our bodies, and faking orgasmsAsking your sexual partner uncomfortable questionsHow to get yourself out of an unsafe situationMasturbation, threesomes, porn, sex toys, butt stuffAnd much, much moreCorinne and Krystyna are tired of books that pander to women like they’re hot messes, unable to handle their emotions without the assistance of a man, a glass of rosé, and a Xanax. This book will teach the reader, be they male, female, transgender or undecided, that you deal with sh*t, you brush your shoulder off, and you move the f*ck on. In a society where it has, for some reason, become chic to be the victim, they say this pity party ends now.This is a guide to love and sex for women who drink whiskey because they like it, not because it’s a cute thing to say on your Tinder profile. It has no trigger warnings because life doesn’t come with those. It won’t talk down to you or coddle you because you’re better than that. Corinne and Krystyna aren’t going to explain why he’s just not that into you, because it doesn’t f*cking matter. Despite what television, Rom-Coms, and glossy magazines tell you, you’re fine all by yourself. This is the book Bridget Jones should’ve read instead of writing that sh*tty diary in the first place.

    Based on hours of interviews with camp survivors and workers, thousands of government documents, and over a decade of research, Darren Byler, one of the leading experts on Uyghur society and Chinese surveillance systems, uncovers how a vast network of technology provided by private companies―facial surveillance, voice recognition, smartphone data―enabled the state and corporations to blacklist millions of Uyghurs because of their religious and cultural practice starting in 2017. Charged with “pre-crimes” that sometimes consist only of installing social media apps, detainees were put in camps to “study”―forced to praise the Chinese government, renounce Islam, disavow families, and labor in factories. Byler travels back to Xinjiang to reveal how the convenience of smartphones have doomed the Uyghurs to catastrophe, and makes the case that the technology is being used all over the world, sold by tech companies from Beijing to Seattle producing new forms of unfreedom for vulnerable people around the world.

    Deibert exposes the disturbing influence and impact of the internet on politics, the economy, the environment, and humanity.Digital technologies have given rise to a new machine-based civilization that is increasingly linked to a growing number of social and political maladies. Accountability is weak and insecurity is endemic, creating disturbing opportunities for exploitation. Drawing from the cutting-edge research of the Citizen Lab, the world-renowned digital security research group which he founded and directs, Ronald J. Deibert exposes the impacts of this communications ecosystem on civil society. He tracks a mostly unregulated surveillance industry, innovations in technologies of remote control, superpower policing practices, dark PR firms, and highly profitable hack-for-hire services feeding off rivers of poorly secured personal data. Deibert also unearths how dependence on social media and its expanding universe of consumer electronics creates immense pressure on the natural environment. In order to combat authoritarian practices, environmental degradation, and rampant electronic consumerism, he urges restraints on tech platforms and governments to reclaim the internet for civil society.

    In this provocative book, award-winning economics journalist Ann Crittenden argues that although women have been liberated, mothers have not. Drawing on hundreds of interviews from around the country, as well as the most current research in economics, sociology, history, child development,. and law, she shows how mothers are systematically disadvantaged and made dependent by a society that celebrates the labor of child-rearing but undervalues and even exploits those who perform it. The price of motherhood is everywhere apparent. College-educated women pay a "mommy tax" of more than a million dollars in lost income when they have a child. Family law deprives mothers of financial equality in marriage. Most child care is excluded from the gross domestic product, at-home mothers are not counted in the labor force, and the social safety net simply leaves them out. With passion and clarity, Crittenden dismantles the principal argument for the status quo: that it's a woman's "choice." She demonstrates, on the contrary, that if mothers had more resources and respect, everyone -- including children -- would be better off. Bold and galvanizing, full of innovative solutions, The Price of Motherhood reveals the glaring disparity between the value created by mothers' work and the reward women receive for carrying out society's most important job.

    With the unwitting help of its users, the generative Internet is on a path to a lockdown, ending its cycle of innovation—and facilitating unsettling new kinds of control.IPods, iPhones, Xboxes, and TiVos represent the first wave of Internet-centered products that can’t be easily modified by anyone except their vendors or selected partners. These “tethered appliances” have already been used in remarkable but little-known ways: car GPS systems have been reconfigured at the demand of law enforcement to eavesdrop on the occupants at all times, and digital video recorders have been ordered to self-destruct thanks to a lawsuit against the manufacturer thousands of miles away. New Web 2.0 platforms like Google mash-ups and Facebook are rightly touted—but their applications can be similarly monitored and eliminated from a central source. As tethered appliances and applications eclipse the PC, the very nature of the Internet—its “generativity,” or innovative character—is at risk.The Internet’s current trajectory is one of lost opportunity. Its salvation, Zittrain argues, lies in the hands of its millions of users. Drawing on generative technologies like Wikipedia that have so far survived their own successes, this book shows how to develop new technologies and social structures that allow users to work creatively and collaboratively, participate in solutions, and become true “netizens.”The book is available to download under a Creative Commons Attribution Non-Commercial Share-Alike 3.0 license: Download PDF. http://futureoftheinternet.org/download

    The cause of their failure was a complete mystery.Five months later, a seemingly unrelated event occurred. A computer security firm in Belarus was called in to troubleshoot some computers in Iran that were caught in a reboot loop—crashing and rebooting repeatedly. At first, technicians with the firm believed the malicious code they found on the machines was a simple, routine piece of malware. But as they and other experts around the world investigated, they discovered a virus of unparalleled complexity and mysterious provenance and intent. They had, they soon learned, stumbled upon the world’s first digital weapon.Stuxnet, as it came to be known, was unlike any other virus or worm built before: It was the first attack that reached beyond the computers it targeted to physically destroy the equipment those computers controlled. It was an ingenious attack, jointly engineered by the United States and Israel, that worked exactly as planned, until the rebooting machines gave it all away. And the discovery of Stuxnet was just the beginning: Once the digital weapon was uncovered and deciphered, it provided clues to other tools lurking in the wild. Soon, security experts found and exposed not one but three highly sophisticated digital spy tools that came from the same labs that created Stuxnet. The discoveries gave the world its first look at the scope and sophistication of nation-state surveillance and warfare in the digital age.Kim Zetter, a senior reporter at Wired, has covered hackers and computer security since 1999 and is one of the top journalists in the world on this beat. She was among the first reporters to cover Stuxnet after its discovery and has authored many of the most comprehensive articles about it. In COUNTDOWN TO ZERO DAY: Stuxnet and the Launch of the World’s First Digital Weapon, Zetter expands on this work to show how the code was designed and unleashed and how its use opened a Pandora’s Box, ushering in an age of digital warfare in which any country’s infrastructure—power grids, nuclear plants, oil pipelines, dams—is vulnerable to the same kind of attack with potentially devastating results. A sophisticated digital strike on portions of the power grid, for example, could plunge half the U.S. into darkness for weeks or longer, having a domino effect on all other critical infrastructures dependent on electricity.

    Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years - the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it.Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook - the primary news source for an increasing number of Americans - prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like "The Washington Post" devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos.In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs - and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas.While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far-reaching trend on the Internet and shows how we can - and must - change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.

    The post went viral, leading not only to the ouster of Uber's CEO and twenty other employees, but "starting a bonfire on creepy sexual behavior in Silicon Valley that . . . spread to Hollywood and engulfed Harvey Weinstein" (Maureen Dowd, The New York Times).When Susan decided to share her story, she was fully aware of the consequences most women faced for speaking out about harassment prior to the #MeToo era. But, as her inspiring memoir, Whistleblower, reveals, this courageous act was entirely consistent with Susan's young life so far: a life characterized by extraordinary determination, a refusal to accept things as they are, and the desire to do what is good and right. Growing up in poverty in rural Arizona, she was denied a formal education—yet went on to obtain an Ivy League degree. When she was told, after discovering the pervasive culture of sexism, harassment, racism, and abuse at Uber, that she was the problem, she banded together with other women to try to make change. When that didn't work, she went public. She could never have anticipated the lengths to which Uber would go in its efforts to intimidate and discredit her, the impact her words would have on Silicon Valley—and the world—or how they would set her on a course toward finally achieving her dreams.The moving story of a woman's lifelong fight to do what she loves—despite repeatedly being told no or treated as less-than—Whistleblower is both a riveting read and a source of inspiration for anyone seeking to stand up against inequality in their own workplace.

    For two decades, historian Alice Dreger has led a life of extraordinary engagement, combining activist service to victims of unethical medical research with defense of scientists whose work has outraged identity politics activists. With spirit and wit, Dreger offers in Galileo’s Middle Finger an unforgettable vision of the importance of rigorous truth seeking in today’s America, where both the free press and free scholarly inquiry struggle under dire economic and political threats.This illuminating chronicle begins with Dreger’s own research into the treatment of people born intersex (once called hermaphrodites). Realization of the shocking surgical and ethical abuses conducted in the name of “normalizing” intersex children’s gender identities moved Dreger to become an internationally recognized patient rights’ activist. But even as the intersex rights movement succeeded, Dreger began to realize how some fellow progressive activists were employing lies and personal attacks to silence scientists whose data revealed uncomfortable truths about humans. In researching one such case, Dreger suddenly became the target of just these kinds of attacks.Troubled, she decided to try to understand more—to travel the country to ferret out the truth behind various controversies, to obtain a global view of the nature and costs of these battles. Galileo’s Middle Finger describes Dreger’s long and harrowing journeys between the two camps for which she felt equal empathy: social justice activists determined to win and researchers determined to put hard truths before comfort. Ultimately what emerges is a lesson about the intertwining of justice and of truth—and a lesson of the importance of responsible scholars and journalists to our fragile democracy.

    Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker, its bankruptcy and with Nick Denton, Gawker's CEO and founder, out of a job. Only later would the world learn that Gawker's demise was not incidental--it had been masterminded by Thiel.For years, Thiel had searched endlessly for a solution to what he'd come to call the "Gawker Problem." When an unmarked envelope delivered an illegally recorded sex tape of Hogan with his best friend's wife, Gawker had seen the chance for millions of pageviews and to say the things that others were afraid to say. Thiel saw their publication of the tape as the opportunity he was looking for. He would come to pit Hogan against Gawker in a multi-year proxy war through the Florida legal system, while Gawker remained confidently convinced they would prevail as they had over so many other lawsuit--until it was too late. The verdict would stun the world and so would Peter's ultimate unmasking as the man who had set it all in motion. Why had he done this? How had no one discovered it? What would this mean--for the First Amendment? For privacy? For culture?In Holiday's masterful telling of this nearly unbelievable conspiracy, informed by interviews with all the key players, this case transcends the narrative of how one billionaire took down a media empire or the current state of the free press. It's a study in power, strategy, and one of the most wildly ambitious--and successful--secret plots in recent memory.Some will cheer Gawker's destruction and others will lament it, but after reading these pages--and seeing the access the author was given--no one will deny that there is something ruthless and brilliant about Peter Thiel's shocking attempt to shake up the world.