While most B2B startups obsess over scalability and tracking, Drift takes a different approach. In This Won't Scale, you'll find insider lessons and plays from the Drift Marketing team that have helped the business grow at a hypergrowth rate. It contains 41 plays organized into easy-to-read and reference chapters. Keep it on your desk, thumb through it when you're looking for inspiration and come back to it over time. You’ll discover not only Drift's abnormal approach, but also hear never-before-told stories and learn how to implement Drift's marketing plays into your own marketing strategy.

    Nobody gets tapped with a magic wand and suddenly has the ability to produce art, music, photos, films, or writing—they just do it. And you probably should too. Make It Till You Make It breaks down 40 myths and truths about the pursuit of creative expression, whether you want to make $0 a year doing your thing or $100,000 a year.

    It takes several years for that—more than a book and a couple of days of reading can promise.  But this gives you a plan for success before you even start. Think of it as a road map for your first 90 days!Now, you can start a solid blog with the potential to make money WITHOUT a $1,000+ blogging education! Here’s a snapshot of what’s packed into this how-to guide: Popular guru promises exposed! I expose the truth about popular revenue streams and why NOT ALL monetization options are right for you despite guru promises! The 2M (+1) strategy to help you hit your first $1K blogging. How to find YOUR unique angle, so you can stand out from the pack and attract the right kind of readers. The smartest ways to make critical website pages sticky—Make these pages shout out “YES, you’re in the right place!” and understand what you need and don’t need to include. Why some bloggers make the leap and others don’t. (It has everything to do with what they don’t do!) 3 MUST-ANSWER questions that will shape your blog’s journey. How to create a strategic blog launch plan and my answer to the question “How many posts do you need before launching?” (No more confusion or stress. Just an actionable plan for results.) AND MORE! Imagine knowing exactly what you need to focus on despite all the distractions pulling you in a million directions.Imagine if in a mere year you accomplish more than you ever thought possible, feel a sense of satisfaction, and actually make progress toward this larger vision of what you want your blog and business to do for you.You don't flinch, get panicky, or try different tactics hoping one sticks. You have a plan of action and every decision you make for your blog is calculated and intentional. That’s the power of the process and the promise behind The Blog Startup!Intrigued yet? Then scroll to the top and click or tap “Buy Now.”

    This is not the full 200+ page book. This concise summary of Gawande’s manifesto will convey everything you need to know about how and why checklists are so effective and how to successfully compose your own checklists. These checklists will improve your level of success in any field or activity you are trying to achieve excellence in. Put yourself head and shoulders above the competition with this simple, intuitive tool. Not convinced that a checklist is sophisticated enough for your particular goal? Gawande presents case studies showing the effectiveness of the checklist in a range of complex environments from surgery to aviation, engineering to emergency response, venture capitalism to disease control. Imagine if you could substantially eradicate your own human fallibility with such a simple tool! By engaging with the simple concepts in this short guide you will be able to devise and implement the checklists that will ensure your peak performance in every area of your life.

    Throughout the book, you ll find Linda Silvestri s hallmark Pyramid to Success learning features, which highlight key information, and more than 1,000 high-quality review questions that mirror the latest NCLEX-PN(r) test plan. The companion CD contains all of the questions from the book, plus over 2,600 additional practice questions in a flexible electronic format that allows you to customize your study experience and focus on those areas you need to review the most.Twelve pharmacology chapters, a medication and intravenous calculation chapter, and a pediatric medication administration chapter prepare you for the increase in pharmacology questions on the exam. 3,700 practice questions in the text and companion CD provide ample testing practice in both print and electronic format. Covers all types of alternate item format questions, including prioritizing, decision-making, and critical thinking to help you prepare for this crucial component of the exam. UNIQUE! The companion CD offers 3,700 practice questions that you can answer in both a study mode and an exam mode, as well as the option to answer only alternate item format questions or focus on questions in a specific area of nursing content, client needs, nursing process, or cognitive level. UNIQUE! Linda Silvestri s hallmark test-taking strategies for each question offer important clues for analyzing and uncovering the correct answer option. UNIQUE! Page references to Mosby or Saunders textbooks provide specific resources for further study and self-remediation. Each question is categorized by cognitive level, client needs area, integrated process, and clinical content area to allow you to focus on your area of weakness. Pyramid Terms at the beginning of each chapter give you a quick preview of key content. Pyramid Points throughout the content outlines highlight content that typically appears on the exam. Pyramid to Success sections at the beginning of each chapter or major unit of the book provide an overview of the chapter, guidance and direction regarding the focus of review in each content area, and its relative importance to the most recent NCLEX-PN(r) text plan. A comprehensive exam in the text features 85 questions related to all content areas and parallels the percentages identified in the NCLEX-PN(r) test plan. Completely updated content reflects the April 2008 NCLEX-PN(r) test plan, so you can be sure you re using the most current information to prepare for the exam. A user-friendly, 2-color design helps you focus your studying on the most important information. Additional illustrations visually demonstrate key concepts to help improve your retention and recall for the exam. Audio questions on heart and lung sounds familiarize you with this anticipated new type of alternate item format question. &lt

    

    What we do with it is quite another.” ― Angela Duckworth, Grit: The Power of Passion and Perseverance While much has been written on how to develop these attributes for adults, there hasn’t been much practical advice on how to develop grit in children. Your kids are the most important people in your lives. In this increasingly competitive and confusing world they need you to help them be their best. They need you to guide them in developing traits for success and happiness. Grit for Kids will teach you how to do this in 16 easy to follow chapters. Each chapter contains real stories of kids facing common situations, proven steps to take in these situations, and the outcomes after the steps were taken. Your son or daughter will confidently be able to: Develop Discover what they’re really interested in pursuing; belief in their skills; ability to overcome negativity; desire to learn more about everything; ability to bounce back after a setback; capability to defend their beliefs and opinions. Manage Ability to recognize and control emotional outbursts; recognize small vs. big problems and keep them in perspective; recognize their unique strengths and weaknesses; be appreciative of differences in people; learn to right the wrongs they may have caused to others. Plan Define goals related to their passion; break the goals into small achievable tasks; follow the process of completing tasks; set milestones for achieving a goal; celebrate when a milestone is reached; apply lessons learned from a setback; persevere in achieving goals. Grow Achieve conviction in their beliefs; learn to apply ethical and moral behavior; cultivate a desire for a deeper understanding of issues; acquire healthy habits for their body and mind. What you will be able to do: Inspire your kids to discover what they’re passionate about Teach methods to manage their emotions Show how to downplay negativity and increase optimism Explain steps to teach respect for themselves and others Impart ways to help them develop goals consistent with their passions Demonstrate methods for planning to achieve their goals Explain how to teach them to stay the course Prepare them for setbacks or negative outcomes Teach how to learn from their mistakes and apply these lessons Reveal techniques to improve their decision making Apply methods to keep them at optimal health Model yourself as an example in perseverance and resilience

    

    Finding a balance between sharing yoga with the world and running an ethical business can be challenging. The Yogi Entrepreneur is the definitive manual on starting and growing a yoga business. Whether you are an established teacher, looking to expand your student base, a new teacher fresh out of yoga teacher training, or you are simply considering signing up for your first yoga certification course—this book is for you.The Yogi Entrepreneur offers chapters on becoming a yoga teacher, marketing and branding, ethics, leading retreats and workshops, developing a Wordpress website, managing social media like Twitter and Facebook, and many other important skills for success as a teacher or yoga studio owner. With scores of resources, low-cost marketing tips, and time-saving tools, this book is a yoga teachers toolbox.The Yogi Entrepreneur has been used in hundreds of teacher training programs around the world and has helped thousands of yoga teachers to find their audience, define their brand, and share their unique approach to yoga more effectively. Whether your teaching is rooted in more traditional styles of yoga like Iyengar, Kripalu and Integral, or in more contemporary disciplines such as Forrest, Bikram, Baptiste and Anusara yoga, the simple and straightforward tools outlined in these pages will help you to reach your true potential as a yoga teacher.If you are ready to jumpstart your yoga and meditation business then look no further!__________Darren Main has written another exceptionally practical book for yogis, this one a gem that every yoga teacher should have at his or her fingertips in opening to make a livelihood. —Mark Stephens,
 Author of Teaching YogaWhen I read Yogi Entrepreneur, I was struck not only by Darren Main’s thoughtfulness about the topic and his experience in the field, but also by the personal and very real way he conveyed his information. It was more like having a very useful and interesting conversation with a wise and funny friend rather than reading a “how to” book. —Judith Hanson Lasater, Phd., PT,

 Author of Yoga Body, What We Say Matters and 30 Essential Yoga PosesFor the yoga teacher looking to make a career of doing what they love, Darren Main’s book, The Yogi Entrepreneur, is invaluable. We will highly recommend it to our teachers and those in our Teacher Training programs. 
—Trevor Tice

, Founder CorePower YogaFinally, a much needed book on the business art of yoga. Many of us have the skills and wisdom of yoga to proficiently reach out to people as teachers. Managing the business end of yoga is our downfall. Highly skilled and extraordinary yoga teachers whose careers are shining successes ultimately fail due lack of business skills. This book is a powerful guide to facilitate what teachers are qualified to offer and at the same time make a successful living for themselves. —Yogi Amrit Desai

, Founder of Kripalu Yoga and author of Amrit Yoga

Darren Main has done it again with the Yogi Entrepreneur. His in depth analysis and advice offers unique insight that you won't find in yoga manuals. This masterful book, like his second book Yoga and the Path of the Urban Mystic should be required reading in all teacher training courses. —Darren Littlejohn, 

Author of the 12-Step Buddhist
 
www.the12stepbuddhist.comDarren Main has created an incredibly clear road map on how to build your career as a professional yoga teacher! The Yogi Entrepreneur is an exceptional resource for new and seasoned teachers alike. We recommend this book to all of our Teacher Training graduates. —Rasha Pensanti Shakeri Director, YogaWorks Teacher Training

    When their phone is out of sight or the signal wavers, anxiety rises. You hear people saying again and again: 'I can't live without my phone, ' and sadly technology which should be a wonderful boon to us has started to blight lives; the more you are addicted, the less you get out of it. Technology can turn against us if we let it. Allen Carr's Easyway is the most successful stop-smoking method of all time. It works by unravelling the brainwashing that leads us to desire the very thing that is bad for us and it can help beat any addiction. For the first time, it has been applied to the problems of overusing your mobile phone, and it works

     The Athlete's Way program, focusing on cardio, strength, stretching, nutrition and sleep, uses neurobiology and behavioral models to enable you to think, train and behave like an athlete, making you more optimistic, resilient, and intense. You will want to get a glow on every day to increase your daily bliss quotient. Exercise will no longer be something to dread but something to enjoy and experience to the fullest. The Athlete's Way teaches you how to make exercise a source of joy and something you will want to engage in daily. Sweat will become a symbol of your striving for a standard of excellence and a solid work ethic that is synonymous with peak performance. The stamina, tenacity, and drive fortified through athletics--and this program--can be applied to any dream, obstacle, or goal you aspire to achieve. Christopher Bergland is a Manhattan-based world-class endurance athlete. He holds a Guinness World Record for treadmill running (153.76 miles in 24 hours) and has won the longest nonstop triathlon in the world three times. He completed The Triple Ironman, a 7.2-mile swim, 336-mile bike, followed by a 78.6-mile run (done consecutively) in a record breaking time of 38 hours and 46 minutes. He directs the triathlon program at Chelsea Piers and has been sponsored by Kiehl's since 1996. He has been featured in dozens of TV, magazine, and newspaper articles including CNN, PBS, ABC, CBS, Fox, Men's Journal, ESPN magazine, and the L.A. Times.  He currently manages a specialty sporting goods shop in New York City called "JackRabbit Sports." Inspiring Lessons from a World-class Endurance Athlete"I love to sweat.  All told, I have run distance equal to four trips around the world on a treadmill and on the streets of Manhattan where I live.  I have biked to the moon and back, dueling it out with a red, blinking pacer light on a LifeCycle control panel or logging countless laps in Central Park.  I've even crossed the Atlantic a few times - in the pool - and I've swum in almost every ocean around the world competing in Ironman triathlons.  When I am running, biking, or swimming, happiness pours out of me.  I am not alone.  Everyone who exercises regularly experiences this bliss.  And it is available to you, too, anytime you break a sweat.  The Athlete's Way is an individual process but ultimately a universal experience.  We feel good when we sweat.  I have learned how to find Nirvana on the treadmill, and I am going to teach you my secrets."            --Christopher Bergland

    Not in art galleries. But on the train, at work, in the street outside, and in schools, hospitals and restaurants. Creative vision exists wherever people are.In this entertaining collection of real-life stories, Dave Trott applies his crystal clear lens to define what genuine creative vision looks like. It is problem solving, clarity of thought, seeing what others do not see, and removing complexity to make things as simple as you can.The timeless lessons revealed here can be applied in advertising, business and throughout everyday life. By seeing things differently, you can think differently, and change the world around you.Dave Trott shows you how.

    TheCult of the Luxury Brand illuminates the mysterious inner workings of Asia’s love affair with luxury for business professionals and intrigued consumers alike.

    MLM is different than a regular job. Every new person in your business should have a copy of this book to guide them in the early days of their network marketing career. This book shows the beginner exactly what to do, exactly what to say, and does it through the eyes of brand-new Distributor Joe. "Big Al" teaches Distributor Joe a very basic system to get to 100 distributors fast. Using just a few contacts and a very simple, rejection-free appointment and presentation system, Distributor Joe learns by observing, and thus builds leadership skills instantly. The magic script to help every new distributor get his first network marketing distributor makes it easy to build deep. In a few words or examples "Big Al" brings to light the real answers to network marketing leadership challenges. You’ll find the same humor and directness that has endeared "Big Al" to his workshop audiences throughout the world. Published as Big Al Tells All (Sponsoring Magic) in 1979, and revised in 1985 and 1999, this latest revision includes updates to match the changes in the network marketing industry. It still retains the classic techniques that are essential to successful network marketing. Every new person deserves instant success in MLM, so why not use this easy system to get them started fast? Motivation, attitude, positive attitude and philosophy are great, but at some point, every new MLM distributor has to learn the skills of what to say and do. This is the book they need. Big Al’s MLM Sponsoring Magic How To Build A Network Marketing Team Quickly is a fun and fascinating network marketing system that every new distributor enjoys. What a great way to start off a new distributor's career, with this easy-to-read book. Order your copy now!

    Some of these are brands that have come from nowhere and created new categories, some have challenged the hegemony of long-standing leaders, and some are decades-old brands which have continuously reinvented themselves to stay on top.Drawing from her rich experience with brands in India, Anisha Motwani has created a powerful package of inspiration and methodology. With a Foreword by insights specialist Santosh Desai and an Afterword by innovation specialist Ranjan Malik, Storm the Norm will leave you altered. This book is replete with crucial untold secrets of businesses that made all the difference.