Tesla Motors: How Elon Musk and Company Made Electric Cars Cool, and Sparked the Next Tech Revolution


Charles Morris - 2014
    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

The Sure Thing: The Greatest Coup in Horse Racing History


Nick Townsend - 2013
    But one man has been proving them wrong for four decades. In the summer of 1975 Barney Curley, a fearless and renowned gambler, masterminded one of the most spectacular gambles of all time with a racehorse called Yellow Sam. It cost the bookmakers millions of pounds. They said that it could never happen again. But in May 2010, thirty-five years after his first coup, Curley staged the ultimate multimillion pound-winning sequel.The Sure Thing tells the complete story of how he managed to organise the biggest gamble in racing history – and how he then followed up with yet another audacious scheme in January 2014.

Give the Lady What She Wants: The Story of Marshall Field & Company


Lloyd Wendt - 1952
    

I'm Sorry, I Love You: A History of Professional Wrestling


Jim Smallman - 2018
    

License to Deal: A Season on the Run with a Maverick Baseball Agent


Jerry Crasnick - 2005
    Now the true inside story of the sports agent business is exposed as never before.During baseball's evolution from national pastime to a $3.6 billion business, the game's agents have played a pivotal role in driving and (some might say) ruining the sport. In a world of unchecked egos and minimal regulation, client-stealing and financial inducements have become commonplace, leading many to label the field a cesspool, devoid of loyalties and filled with predators.Matt Sosnick entered these shark-infested waters in 1997, leaving a job as CEO of a San Francisco high-tech company to represent ballplayers--and hoping to do so while keeping his romantic love of baseball and his integrity intact. License to Deal follows Sosnick as he deals with his up-and-coming clients (his most famous is the 2003 rookie-of-the-year pitching sensation Dontrelle Willis). We become privy to never-before-disclosed stories behind the rise of baseball's most powerful agent, Scott Boras. And we get a novel perspective on the art of the deal and the economics of baseball.By one of baseball's most respected sportswriters, who is now ESPN.com's lead Insider baseball reporter, License to Deal, like Michael Lewis's bestselling Moneyball, will provide fuel for many a heated baseball discussion.

Reluctant Pioneer: How I Survived Five Years in the Canadian Bush


Thomas Osborne - 1995
    The view 16-year-old Thomas Osborne first had of Muskoka was at night, trudging alone with his even younger brother along unmarked primitive roads to find their luckless father who, in 1875, had decided to make a new start for his beleaguered family on some "free land" in the bush east of the pioneer village of Huntsville, Ontario. The miracle is that Thomas lived to tell the tale.For the next five years Thomas endured starvation, falling through the ice and freezing, accidents with axes and boats, and narrow escapes from wolves and bears. Many years later, after returning to the United States, Osborne wrote down all his adventures in a graphic memoir that has become, in the words of author and journalist Roy MacGregor, "an undiscovered Canadian classic."Reluctant Pioneer provides a brooding sense of adventure and un- sentimental realism to deliver a powerful account of pioneer life where tragedies arrive as naturally as rain and where humour resides in irony.

Arnie and Jack: Palmer, Nicklaus, and Golf's Greatest Rivalry


Ian O'Connor - 2008
    Arnie and Jack. Palmer and Nicklaus. Their fifty-year duel, in both the clubhouse and the boardroom, propelled each to the status of American icon and pushed modern golf to the heights and popularity it enjoys today. Yet for all the ink that has been spilled on these two essential golf figures individually, no one has ever examined their relationship in this way. Arnie was the cowboy, with rugged good looks, Popeye-like forearms, a flailing swing, and charm enough to win fans worldwide. Jack was scientific, precise, conservative, aloof, even fat and awkward. Ultimately, Nicklaus got the better of Palmer on the course, beating him in major victories, 18-7. But Palmer bested Nicklaus almost everywhere else, especially in the hearts of the public and in endorsement dollars -- Palmer was the top-grossing athlete for thirty years, until Michael Jordan surpassed him.With dogged reporting and crisp, colorful storytelling, the award-winning sports columnist Ian O’Connor explores this heated professional and personal battle in fascinating, intimate, and revelatory detail. Drawing on unique and exclusive access to Palmer and Nicklaus, and informed by some two hundred new interviews, O’Connor illuminates the two men’s extreme differences and sprawling influence through mini-dramas, such as their little-known first meeting on the course at the topsy-turvy U.S. Open in 1962, their early involvement with marketing and a small agency called IMG, and their intense competition for golf-course designs in their later years.By the end of this page-turning narrative, which spans five remarkable decades, we see that each man wanted what the other had: Arnold had the adoring fans but wanted the trophies. Jack had the trophies but wanted the love.

Mensch: Beyond the Cones


Jonathan Harding - 2019
     From the practical aspects on the training ground to the collective strength of the coaching community, some of the smartest minds in the game take you closer to understanding the human aspects required to nurture young professionals. Germany’s model is not perfect and constantly evolving so there’s also a look at what should be the next step for Germany’s coaching after a disastrous 2018 World Cup. As English players look to Germany to further their own careers, Mensch looks at what the wider football world can learn from a country and a coaching culture so clearly in love with the beautiful game.

Sounders FC: Authentic Masterpiece: The Inside Story Of The Best Franchise Launch In American Sports History


Mike Gastineau - 2013
    But what Adrian Hanauer, Paul Allen, Drew Carey, and Joe Roth did when they started the Seattle Sounders FC was no joke. They meticulously planned the launch of the Major League Soccer (MLS) franchise with an eye toward some lofty goals. Then they stood back in amazement as they rocketed far beyond those goals buoyed by a team that ignored its “expansion” label and a fan base that wildly embraced them. Through interviews with key executives, athletes and fans, author Mike Gastineau tells the story leading up to the launch of Sounders FC, the MLS expansion franchise whose seemingly overnight success has captured the attention of the Seattle sports community, sports and entertainment executives, soccer followers across the country and the national news media. In Sounders FC Authentic Masterpiece, readers will learn: * How a money-losing soccer club rocketed from the ranks of the minor leagues to Major League Soccer drawing sell-outs and regularly topping 50,000 fans per match. * The unique relationships between the eclectic group of seasoned sports executives, Hollywood celebrities and bar room soccer fans who came together to build a sports culture that validated Major League Soccer in Seattle and across the country. * The personalities of the players and coaches who took different paths to the team and turned their diversity into a winning team starting on opening night. Gastineau communicates to readers the entire history of events that led to the Sounders FC launch beginning with the role soccer fans played in securing a professional football stadium for the Seattle Seahawks. Also emphasized in the book are the soccer fans, bar owners and soccer subculture that existed in Seattle and was waiting to be acknowledge by mainstream professional sports leaders and media. The book also details how that soccer subculture directly impacted one of the biggest deals in MLS history, the signing of superstar Clint Dempsey in 2013. This is a story of sports, business, culture, timing, and luck. It demonstrates how powerful business people were able to check their egos and embrace their customers all for the sake of the fans, the city, and a soccer culture desperate to embrace a sports team that treated them with respect.

One Pitch Away: The Players' Stories of the 1986 League Championships and World Series


Mike Sowell - 1995
    An inside-the-dugout account, based on interviews with the key players among the Angels, Astros, Mets and Red Sox, of a remarkable season and arguably the most spectacular comeback in the history of the sport.

The Rothschilds: The Dynasty And The Legacy


Michael W. Simmons - 2017
    There, one man and his five brilliant sons made their fortune as court agents to a royal prince. It would take Napoleon’s earth-shattering quest to conquer Europe to scatter the five brothers to the four winds, but when the dust of war settled, there was a Rothschild brother and a Rothschild bank in five cities: London, Paris, Frankfurt, Naples, and Vienna. The era of haute finance had begun, and the legend of a banking dynasty more powerful than any royal family in history was established. In this book, you will follow the progress of the Rothschild family through the centuries. Their ranks included not only bankers and financiers but doctors, scientists, bomb experts, and collectors who amassed not only some of the finest art collections in Europe, but also one of the finest bug collections. Find out for yourself how the Rothschilds prevented wars, crowned and uncrowned kings, helped win the battle of Waterloo, looked down their noses at Nazis, and established a Jewish homeland in Palestine.

WallStreetBets: How Boomers Made the World's Biggest Casino for Millennials


Jaime Rogozinski - 2020
    There was a time when the stock market was a mechanism for growing businesses to raise money, playing a large role in the industrial revolution-boosting America to a global superpower. Today the stock market has morphed into a high-tech system of fluctuating arbitrary numbers which are used by individuals and industries alike to find profit opportunities by placing bets, masqueraded as sophisticated financial maneuvers with fancy labels and acronyms. Nowhere is this more evident than with the tendencies observed today. There is a shocking trend by today's Millennial generation to shamelessly and unapologetically find ways to use the stock market to place very high-risk bets. And unlike formal Wall Street investment institutions, these gamblers, of sorts, don't attempt to disguise the game: they are proud to call Wall Street a casino. Jaime Rogozinski combs through various elements of how reckless investors play Wall Street similar to a casino. He illustrates these often in playful ways, using entertaining and compelling real-world anecdotes. His stories are taken straight from Reddit's r/wallstreetbets community which Jaime founded in 2012, and currently has more than 800,000 followers in addition to 3 million unique visitors a month. WallStreetBets is a forum based gathering where people are notoriously known for taking a brazen and public approach at gambling with the stock market.

The Fall of the House of Fifa: The Multimillion-Dollar Corruption at the Heart of Global Soccer


David Conn - 2017
    Forty years later, the FBI have accused 14 executives of 47 counts of money laundering, racketeering and tax evasion linked to kickbacks totalling more than $150m. There's a fascinating story to be told here: how football got big, how FIFA got corrupt and what this means for soccer fans around the world. David Conn, who covered the scandal for The Guardian is the man for the job, putting the recent uproar in the context of FIFA's history and showing how far the organization has strayed from its humble beginnings. The narrative will cover the story up to now, covering everything that happened since the scandal broke - the FBI's investigation, what happened to Blatter and Platini, enquiries into the 2022 World Cup, the comedy of errors surrounding who should take over the presidency and so on. Conn's previous book was called Searching for the Soul of Football--he sees this book as an expansion of that book: an inquiry into the soul of soccer on the global scale, as we take stock of this shocking scandal and try to return the original spirit to the beautiful game.

Amazin': The Miraculous History of New York's Most Beloved Baseball Team


Peter Golenbock - 2002
    Now, with the help of New York Times bestselling author Peter Golenbock, the complete story of one of the most controversial teams in baseball history comes to life. Told from the voices of the men who experienced it firsthand, this compulsively readable account gives baseball fans the inside scoop on one of baseball's most popular teams. This is the true story of a group of men who won the hearts and shattered the dreams of generations.Utilizing dozens of personal interviews with players, coaches, fans, and sportswriters, Amazin' takes readers on a journey from the Mets' bumbling days as a new team in 1962, to their stunning World Championships in 1969 and 1986, right up through to today. In time for the fortieth anniversary of the New York Mets, Amazin' is rich with unforgettable personalities and wondrous stories both funny and poignant.

The Hardmen: Legends and Lessons from the Cycling Gods


The Velominati - 2017
    Prepared to be awed and inspired by Chris Froome riding on at the Tour de France with a broken wrist or Geraint Thomas finishing it with a broken pelvis.In The Hardmen the writers behind cycling superblog Velominati.com and The Rules will tell the stories and illuminate the myths of not just the greatest cyclists ever, but the toughest. From Eddy Merckx to Beryl Burton, and from Marianne Vos to Edwig Van Hooydonk, the book will lay bare the secrets of their extraordinary and inspirational endurance in the face of pain, danger and disaster. After all, suffering is one of the joys of being a cyclist. Embrace climbs, relish the descents, and get ready to harden up. . .