In this short guide, you will learn how to leverage the immense power of simple and cost effective Facebook Ads to add readers to your list. The book covers all the essentials including how you can harness the laser targeting offered by the Facebook Ads platform. You will also be given access to a three part video masterclass where the exact process that you need to follow to set up your first ads is explained in detail, with detailed screenflows and commentary.

    'Best Book in 'How To' Category 20165 Star award Winning Seal from Readers' Favorite.How to Write a Simple Book Review; it's easier than you think.By International Bestselling British Author Allyson R. AbbottHave you ever wondered how to write a book review? Where to begin or how long it needs to be?Has it ever occurred to you that even negative reviews may be helpful to authors?Are there different types of reviews? Where can you get tips for reviewing a book? Do you wish writing a review was easy?With this book it is. Sharing your opinion with people who want to hear it is fun. Your reviews help fellow readers find out if a book is worth their time and money. Authors appreciate the recognition of a review, no matter how long, and the insight of a review can show them where they need to improve. 'Writing a Simple Book Review; it's easier than you think!' holds these answers and more. You can start writing book reviews today; even if it is only a few words.What the buyers say (Verified Purchases)5 star"What Abbott does is teach you...yes, she teaches you to write a one-word review and proceed on to another word, a sentence, and then another sentence...until you have a full paragraph! Let's face it, no matter what you, the reader, is interested in, there is going to be a book about it to enjoy or learn from. Why not take a few minutes to thank the writer of that book as soon as you have finished reading." Glenda Amazon Reviewer January 30, 20165 star"How to Write a Simple Book Review is a wonderful, concise book to do just that, write a book review, for beginners or those wanting to improve their review skills. The book has formal, semi-formal, and informal guidelines. Templates are great! Star guide lines and how to vary it to suit yourself. Lots of tips and techniques. Lists of reviewer links and pages to encourage interaction. I thought it was a great book!" Kindle Customer December 31, 20155 starAbbott's book about providing book reviews motivated me to write this first Amazon book review. So mission accomplished! I rely heavily on book reviews to decide which books to invest my time due to a year 2016 resolution to not waste unnecessary time on books that I dislike. Therefore, writing book reviews is my way of paying the favour forward.I love that Abbott invested a great proportion of the book on reassuring that there is no fixed format for books. The persuasion is extremely subtle and plods the reader along in a non-intrusive manner. However for those readers who require further structure, she highlights further discrepancies between the different types of reviews (literary criticism, book report and book review). Further guidelines and template act as further handholds to ease the newbies into the role.Naturally, I recommend this to all readers who are beginners to reviewing books. However it might not be suitable for more experienced reviewers who are looking for something to distinguish their reviews from others. Bubbsykat August 1, 2016

    Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.

    From "Taste of Home," North America's most popular cooking magazine, comes this collection of 260 great-tasting recipes, most taking only ten, 20, or 30 minutes to prepare.

    This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods.This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will Help You toUnderstand what the members of your community really want.Dramatically increase the number of newcomers that become regulars.Avoid the mistakes most organizations make when they try to build online communities.Develop a fantastic, user-friendly website for your members.Grow your online community to critical mass and beyondKeep members engaged and active in your community.Measure the community's return on investment and explain the benefits to your organization.

    Baby becomes distressed at feeding times and refuses to feed or eats very little despite obvious hunger. Why won’t he/she eat? This is a question parents ask numerous health professionals while searching for a solution. Babies are typically diagnosed with one, two or three medical conditions to explain their aversive feeding behavior during brief appointments. Consequently, many parents don’t receive an effective solution from the health professionals they consult. This is why this book is so necessary. Rowena Bennett is an Australian nurse who holds professional qualifications in various nursing fields including pediatrics, midwifery, child health, mental health and lactation consultant. She has over 20 years experience advising parents how to resolve infant feeding and sleeping problems. Rowena has helped over 1000 babies get over their aversion to bottle-feeding and enjoy feeding once again. Parents claim the relief is life changing. In Your Baby’s Bottle-feeding Aversion, Rowena describes the various reasons babies display aversive feeding behavior, explains how the reader can identify the cause, and describes effective solutions. Included are step-by-step instructions on how to resolve a behavioral feeding aversion that occurs as a result of being repeatedly pressured to feed - the most common of all reasons for babies to become averse to feeding. Your Baby’s Bottle-feeding Aversion provides practical professional feeding advice that not only makes good sense, it works!

    

    She has been back to London countless times since, through the pages of books and in person, and now, in Imagined London, she takes her own readers on a tour of this greatest of literary cities. While New York, Paris, and Dublin are also vividly portrayed in fiction, it is London, Quindlen argues, that has always been the star, both because of the primacy of English literature and the specificity of city descriptions. She bases her view of the city on her own detailed literary map, tracking the footsteps of her favorite characters: the places where Evelyn Waugh's bright young things danced until dawn, or where Lydia Bennett eloped with the dastardly Wickham. In Imagined London, Quindlen walks through the city, moving within blocks from the great books of the 19th century to the detective novels of the 20th to the new modernist tradition of the 21st. With wit and charm, Imagined London gives this splendid city its full due in the landscape of the literary imagination. Praise for Imagined London: Shows just how much a reading experience can enrich a physical journey." -New York Times Book Review

    Whether you’re enraged by Ikea’s Verdanagate, want to know what the Beach Boys have in common with easy Jet or why it’s okay to like Comic Sans, Just My Type will have the answer. Learn why using upper case got a New Zealand health worker sacked. Refer to Prince in the Tafkap years as a Dingbat (that works on many levels). Spot where movies get their time periods wrong and don’t be duped by fake posters on eBay. Simon Garfield meets the people behind the typefaces and along the way learns why some fonts – like men – are from Mars and some are from Venus. From type on the high street and album covers, to the print in our homes and offices, Garfield is the font of all types of knowledge.

    So, what will? Understanding your camera. Thinking differently. Studying photographs and knowing what they provoke in you, and why. Giving the craft time to grow. Looking to painters, designers, and others who work in two dimensions and learning from them. Relentlessly looking for light, lines, and moments. Making photographs-thousands and thousands of photographs. There's no magic bullet to achieving success, but in these pages you will learn the value of studying, practice, and remembering that your most important assets as an artist are imagination, passion, patience, receptivity, curiosity, and a dogged refusal to follow the rules. THE VISUAL TOOLBOX is photographer David duChemin's curriculum for learning not just how to use a camera-but how to make stronger photographs. He has developed 60 lessons, each one a stepping stone to becoming more proficient with the tools of this art, and the means to create deeper visual experiences with your images. David introduces you to the technical side of the craft but quickly moves on to composition, the creative process, and the principles that have always been responsible for making great photographs; he shows you these principles and invites you to play with them, turn them on their heads, and try a different approach to create beautiful, compelling images with your camera. Features action-oriented micro-chapters designed to improve your photography immediately Includes explanations of 60 concepts with an assignment for nearly every chapter Covers such topics as balance, using negative space, exploring color contrast, waiting for the moment, learning to incorporate mood and motion, and much more

    Covering fiction, poetry, science and science fiction, memoir, travel writing, biography, children’s books, history, and more, 1,000 Books to Read Before You Die ranges across cultures and through time to offer an eclectic collection of works that each deserve to come with the recommendation, You have to read this. But it’s not a proscriptive list of the “great works”—rather, it’s a celebration of the glorious mosaic that is our literary heritage. Flip it open to any page and be transfixed by a fresh take on a very favorite book. Or come across a title you always meant to read and never got around to. Or, like browsing in the best kind of bookshop, stumble on a completely unknown author and work, and feel that tingle of discovery. There are classics, of course, and unexpected treasures, too. Lists to help pick and choose, like Offbeat Escapes, or A Long Climb, but What a View. And its alphabetical arrangement by author assures that surprises await on almost every turn of the page, with Cormac McCarthy and The Road next to Robert McCloskey and Make Way for Ducklings, Alice Walker next to Izaac Walton.  There are nuts and bolts, too—best editions to read, other books by the author, “if you like this, you’ll like that” recommendations , and an interesting endnote of adaptations where appropriate. Add it all up, and in fact there are more than six thousand titles by nearly four thousand authors mentioned—a life-changing list for a lifetime of reading.

    Millions of people use Google Drive and its popular word processor, Docs, every day. You too can use Drive and Docs to perform the following tasks: * Write letters and reports* Enter data into Sheets, Google's free online spreadsheet program* Give presentations using Slides* Collaborate online with classmates and colleagues on important documents* Convert documents to different file formats * Print documents, drawings, and spreadsheets* Export PDFs * Make pie charts, bar charts, and simple tables* Publish documents and spreadsheets onlineThere are a lot of features, including some unfamiliar ones for people who are used to Microsoft Office. "Google Drive & Docs In 30 Minutes" cuts through the clutter, using screenshots, step-by-step instructions, and plain English. After covering registration, file creation and other basics, the book zeroes in on the most important time-saving tips and productivity tools. Highlights include:* Converting files between Microsoft Office and Google Drive formats.* Best practices for organizing files in Google Drive.* What to expect with collaboration in Google Drive.* Using Google Drive on phones and tablets: What works, and what doesn't.* Accessing older versions of files.* How to publish your documents to the Web for colleagues or members of the public to view.* Sorting and filtering data in Google Spreadsheets (with examples).* Using Web Forms to gather data.* Google Slides: Is it a suitable alternative to Microsoft PowerPoint or Apple Keynote?* Working with offline files.* Downloading third-party apps."Google Drive And Docs In 30 Minutes" is an In 30 Minutes™ guide. Other books in the series include "Dropbox In 30 Minutes", "Google Blogger For Small Businesses In 30 Minutes", and "Excel Basics In 30 Minutes".

    We’re building more products than ever before, but most of them fail—not because we can’t complete what we set out to build, but because we waste time, money, and effort building the wrong product.What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That’s the promise of Running Lean.In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping.Running Lean is an ideal tool for business managers, CEOs, small business owners, developers and programmers, and anyone who’s interested in starting a business project.Find a problem worth solving, then define a solutionEngage your customers throughout the development cycleContinually test your product with smaller, faster iterationsBuild a feature, measure customer response, and verify/refute the ideaKnow when to "pivot" by changing your plan’s courseMaximize your efforts for speed, learning, and focusLearn the ideal time to raise your "big round" of fundingGet on track with The Lean Series Presented by Eric Ries—bestselling author of The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses—The Lean Series gives you solid footing in a proven methodology that will help your business succeed.

    Clearly newborns don’t need to be “trained” how to sleep – they know how, and they’ve had plenty of practice. So why do most parents have trouble getting their newborns to sleep?Elizabeth Pantley, a world-renowned expert on children’s sleep, created this guide to explain the ways we unintentionally prevent an infant’s natural sleep to occur, and to teach us the simple but powerful ways to maximize our newborn’s naps and nighttime sleep. Once you’ve learned the 15 Keys to Amazing Newborn Sleep you’ll easily make adjustments to how you treat your baby’s sleep. You don’t have to keep logs nor follow schedules or rules. Just by being aware of this information you will do things to improve sleep that you wouldn’t have known to do otherwise.With The No-Cry Sleep Solution for Newborns, you will learn:• the things that trick us into disrupting a baby’s sleep• how to identify the perfect moment for a nap• ways to create a sleep-inducing environment • tips to reduce the number of night wakings• how to set the stage for great sleep throughout babyhoodThe No-Cry Sleep Solution for Newborns was field-tested by 122 test families with newborns. Their input refined the ideas to make them easy to understand and follow – by even the most sleep-deprived parent. When you apply these Keys you can help your baby sleep well and peacefully. And guess what? When your baby sleeps – you will, too!

    Spider-Man, the Fantastic Four, Captain America, the Incredible Hulk, the Avengers, Iron Man, Thor, the X-Men, Daredevil—these superheroes quickly won children's hearts and sparked the imaginations of pop artists, public intellectuals, and campus radicals. Over the course of a half century, Marvel's epic universe would become the most elaborate fictional narrative in history and serve as a modern American mythology for millions of readers.Throughout this decades-long journey to becoming a multibillion-dollar enterprise, Marvel's identity has continually shifted, careening between scrappy underdog and corporate behemoth. As the company has weathered Wall Street machinations, Hollywood failures, and the collapse of the comic book market, its characters have been passed along among generations of editors, artists, and writers—also known as the celebrated Marvel "Bullpen." Entrusted to carry on tradition, Marvel's contributors—impoverished child prodigies, hallucinating peaceniks, and mercenary careerists among them—struggled with commercial mandates, a fickle audience, and, over matters of credit and control, one another.For the first time, Marvel Comics reveals the outsized personalities behind the scenes, including Martin Goodman, the self-made publisher who forayed into comics after a get-rich-quick tip in 1939; Stan Lee, the energetic editor who would shepherd the company through thick and thin for decades; and Jack Kirby, the World War II veteran who'd co-created Captain America in 1940 and, twenty years later, developed with Lee the bulk of the company's marquee characters in a three-year frenzy of creativity that would be the grounds for future legal battles and endless debates.Drawing on more than one hundred original interviews with Marvel insiders then and now, Marvel Comics is a story of fertile imaginations, lifelong friendships, action-packed fistfights, reformed criminals, unlikely alliances, and third-act betrayals— a narrative of one of the most extraordinary, beloved, and beleaguered pop cultural entities in America's history.