The method is simple, foolproof, and yields long-lasting results: truly restful daytime naps (which also gives an infant a head start on cognitive development and emotional intelligence) and consistent nighttime sleep—as beneficial for parents as it is for the baby.For babies aged two weeks to one yearLessons in sleep independence and solutions to common problems, such as your baby waking up too early, getting a second wind before bedtime, confusing day and night, and moreIncludes a guided journal for recording your baby’s sleep signals and keeping track of naps and bedtimesA simple program for sleep that delivers foolproof results.

    Cognitive Behavioral Therapy, commonly known as CBT, has roots stretching back as far as the ancient Greeks. It is a talking cure – a branch of therapy widely regarded as effective in curing or at least alleviating the symptoms of a wide range of disorders from anorexia to post-traumatic stress disorder. INTRODUCING CBT FOR WORK – A PRACTICAL GUIDE focuses on how you can incorporate CBT’s insights to improve your time in the workplace, such as tackling lack of self-motivation or feelings of inadequacy, and replacing them with new ways of thinking that will make you both happier and more effective in your work. Whether you’re suffering from a particular complaint or simply feel that CBT’s measured and results-driven approach can be of benefit to you, this is the perfect concise guidebook.

    Publish. Repeat. The No-Luck-Required Guide to Publishing In 2013, Johnny B. Truant and Sean Platt published 1.5 million words and made their full-time livings as indie authors. In Write. Publish. Repeat., they tell you exactly how they did it: how they created over 15 independent franchises across 50+ published works, how they turned their art into a logical, sustainable business, and how any independent author can do the same to build a sustainable, profitable career with their writing. Write. Publish. Repeat. explains the current self-publishing landscape and covers the truths and myths about what it means to be an indie author now and in the foreseeable future. It explains how to create books your readers will love and will want to return to again and again. Write. Publish. Repeat. details expert methods for building story worlds, characters, and plots, understanding your market (right down to your ideal reader), using the best tools possible to capture your draft, and explains proven best practices for editing. The book also discusses covers, titles, formatting, pricing, and publishing to multiple platforms, plus a bit on getting your books into print (and why that might not be a good idea!). But most importantly, Write. Publish. Repeat. details the psychology-driven marketing plan that Sean and Johnny built to shape their stories into "products" that readers couldn't help but be drawn into -- thus almost automatically generating sales -- and explores ways that smart, business-minded writers can do the same to future-proof their careers. This book is not a formula with an easy path to follow. It is a guidebook that will help you build a successful indie publishing career, no matter what type of writer you are ... so long as you're the type who's willing to do the work.

    It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results.Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level.NOTE: all purchasers of BookBub Ads Expert get access to a whole bunch of extra resources at DavidGaughran.com:*visual step-by-step guide to building campaigns*gallery of successful ad images in a wide range of genres*embodying the winning principles from the book*detailed optimization advice to improve your results*links to even more tips and resources too.Praise for BookBub Ads Expert :"David Gaughran knows more about book marketing than anyone on the planet. He's always on the cutting edge of what's working in a market that is constantly changing. Skip his wisdom at your peril."--USA Today bestselling author Ernest Dempsey.PART I--BOOKBUB BASICS1. How BookBub Ads Work2. General Strategy3. Two (or Three) Ingredients For SuccessPART II--ANATOMY OF A KILLER AD4. Attractive Images5. Discriminate Targeting6. CPM BiddingPART III--TEST PREP7. Creating Clickworthy Images8. Generating Author Targets9. Bidding To Be The BossPART IV--OPTIMIZING FOR VICTORY!10. Building A Test Campaign11. Evaluating Results12. Tweakers Of The World UnitePART V--DEPLOYING THE TROPES13. When To Use BookBub Ads14. Running A Promo15. Tackling ProblemsPART VI--NINJA TRICKS...16. Also Bought Insurance17. Get Out Of Jail Free18. Filling The FunnelPART VII--...AND KILLER MOVES19. Turbocharge Series Sales20. Riding The Launch Slipstream21. Do It Again (And Again)

     You've heard the term "Rapid Release" and you're wondering if it's a viable strategy for you. This book has everything you need to get started writing and releasing quicker, as well as half a dozen case studies outlining 6 different Rapid Release Launches Elana has tried for herself. There's something for every Indie author, in every stage of their self-publishing career, though this isn't a how-to book on self-publishing. You'll get tips and tricks to organize a Rapid Release, as well as an entire chapter dedicated to the how-to of writing faster. Elana is transparent with her numbers, and she outlines many marketing strategies while detailing her thoughts behind her Rapid Release strategies that can be applied to any launch, regardless of how quickly the books come out. Get inspired in your Indie career with Elana!

    It's about what you gain. When you remove the things that don't matter to you, you are free to focus on only the things that are meaningful to you. Imagine your home, your time, your finances, and your belongings all filling you with positive energy and helping you achieve your dreams. It can happen, and Organized Simplicity can show you how. Inside you'll find: A simple, ten-day plan that shows you step-by-step how to organize every room in your home Ideas for creating a family purpose statement to help you identify what to keep and what to remove from your life Templates for a home management notebook to help you effectively and efficiently take care of daily, weekly and monthly tasks Recipes for non-toxic household cleaners and natural toiletry items including toothpaste, deodorant and shampoo Start living a more organized, intentional life today.

    With an increasing number of graduate and business school applicants and an increasing number of GRE test-takers—now a complete test overhaul by the test-maker—a high GRE score is critical to set yourself apart from the competition.New GRE 2011-2012 Premier with CD-ROM is a comprehensive package that includes a book, CD-ROM, and online companion with in-depth strategies, test information, and practice questions to help students score higher on the new GRE Revised General Test. New GRE 2011-2012 Premier with CD-ROM is fully updated and revised with 75 percent all-new content covering the revised and expanded Verbal, Quantitative, and Analytical Writing Assessment Test sections, including 50 percent new practice questions and brand new strategies for each of the new question types.New GRE 2011-2012 Premier with CD-ROM features:6 full-length practice tests (1 in the book, 5 online)400 practice questions and answer explanations on the CD-ROMA detailed overview of the test changesKey strategies for all New GRE question typesDetails and practice sets for the Verbal and Quantitative sectionsDiagnostic tool in end-of-chapter practice sets for even more targeted practiceAdvice for the graduate school application processKaplan guarantees that readers will score higher on the GRE Revised General Test using our guide—or get their money back.

    Social media master Dan Zarrella has amassed years of experience helping people negotiate the often mystical place of social media marketing. Now, he has condensed those well-tried ideas into this concise and conversational book. Zarrella’s Hierarchy of Contagiousness demystifies and deconstructs how social media works, who it benefits and why we all depend upon it to help our good ideas spread.

    They want more. But no matter what they do, those sales remain elusive. Worse, the publishing environment is getting harder every year, crushing their dreams day by day.But somehow, some authors succeed. How do they do it? Is there a secret? Is it blind luck? Do they all have teams of ghostwriters behind them churning out novels while one person claims the glory?It’s none of those things. It’s a combination of hard work and correct knowledge.This book gives you that knowledge. You’ll learn things like: How professional marketers write blurbs How to decode Amazon webpages for clues to buyer behavior Why great books sink into oblivion and ordinary books sell How to go beyond accepted practice and find best practice This book gives you the knowledge to sell, and to sell at a high scale. Much of it will surprise you, even if you’re a veteran of indie publishing.You’ll never look at publishing the same way again. Are you ready to unleash your author career?

    One of the best ways to get around the problem is to surround yourself with ideas. "1,000 Creative Writing Prompts for Seasons: Ideas for Blogs, Scripts, Stories and More" gives you exactly one thousand idea-generating prompts that focus on the coldest, warmest, toughest and funniest days of the four seasons. This book covers many different aspects of spring, summer, fall and winter including weather, nature, holidays, festivals, the five senses, science, literature, entertainment and more! These 1,000 prompts work for blogs, scripts, stories, poems, essays, songs and anything else that requires you to stare down writer's block and put pen to paper anyway. Originally geared for the classroom, these prompts can be used by any writer from 5 to 105 to get the ideas they need when they need them. Author Bryan Cohen has written over a dozen books of writing prompts including "1,000 Character Writing Prompts: Villains, Heroes and Hams for Scripts, Stories and More," "500 Writing Prompts for Kids: First Grade through Fifth Grade" and "The Writing Prompts Workbook Series." His books have sold over 15,000 copies. He lives in Chicago.

    How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple technique for writing copy that’s easy to read. How to write powerful short copy for social media. Sample headlines, bullet points, and openings – yours to “swipe” and use as your own! Tons of templates, examples, and checklists guaranteed to improve your copy. ...And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.

    This free Kindle book features interviews, essays, excerpts, and other fun extras about the year’s top 20 titles: Donna Tartt talks about her eating habits while writing The Goldfinch; Khaled Hosseini’s publicist discusses what it’s like to be on a national tour with him; David Finkel discusses the emotional impact following the 2-16 infantry battalion in Thank You for Your Service; and much more.

    Senator S. I. Hayakawa discusses the role of language in human life, the many functions of language, and how language—sometimes without our knowing—shapes our thinking in this engaging and highly respected book. Provocative and erudite, it examines the relationship between language and racial and religious prejudice; the nature and dangers of advertising from a linguistic point of view; and, in an additional chapter called “The Empty Eye,” the content, form, and hidden message of television, from situation comedies to news coverage to political advertising.

    All you have to do is tap into it.It doesn't matter whether you run your own blog or write for someone else. You have to discover the fundamental factors that not only help you write consistently, but allow you to enjoy the process and delight your readers.You see, you have something to share with the world, otherwise you wouldn't be reading this right now.You feel inspired to write, to blog, and to share what you have inside. Discover How to Write Inspiring, Engaging & Life-Changing Blog Posts In this book, you'll dip into the personal experiences of Henri Junttila, who runs the blog Wake Up Cloud, which he has built from scratch to 10,000+ subscribers and tens of thousands of monthly visitors.He doesn't claim to be an expert. He didn't start with influential connections. He just put in the work and discovered, through making plenty of mistakes, what worked and what didn't.Here's a taste of what you'll discover when you read this book: How to uncover your writing voice, once and for all How to eliminate writer's (or blogger's) block forever Simple ways to generate unlimited blog post ideas (you'll never run out again) A step-by-step blueprint for writing blog posts that inspire your readers How to stay motivated to blog (when all you want to do is throw in the towel) A powerful process for writing faster while increasing the quality of your writing Blog post templates that allow you to write popular posts by filling in the blanks Are You Ready to Delight Your Readers? Download this book now and start writing blog posts that your readers love.Simply scroll to the top of this page, click the buy button, and get started.

    The 16 project-based lessons show readers step-by-step the key techniques for working with InDesign CS6. Readers learn what they need to know to create engaging page layouts using InDesign CS6. This completely revised CS6 edition covers the new tools for adding PDF form fields, linking content, and creating alternative layouts for digital publishing. The companion CD includes all the lesson files that readers need to work along with the book. This thorough, self-paced guide to Adobe InDesign CS6 is ideal for beginning users who want to master the key features of this program. Readers who already have some experience with InDesign can improve their skills and learn InDesign's newest features. "The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students." -Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book(R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files.Helpful tips:If you are able to search the book, search for "Where are the lesson files?"Go to the very last page of the book and scroll backwards.You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files.Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.