We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    

    He has perfected the perfect way for anyone to have a garden without weeding, bending over, or using chemicals. If you follow his step by step methods and suggestions you will be assured to grow a beautiful and productive garden this year, even if you have never gardened before. The best part is that if the soil in your backyard is less than productive it doesn't matter at all. If you have sunlight and water, you will have a great garden this year. From the Arctic Circle in Northern Alaska to the heat of the desert in Saudi Arabia, people are using this method, and having great success. The booklet is full color with 78 pages, and has a perfect bind booklet binding.

    Matthew Weiner, a bariatric surgeon, who has identified a style of eating that can bring about the same metabolic changes seen after gastric bypass surgery. The shifts in your metabolism that block hunger and prevent weight loss plateaus after surgery can be obtained by focusing your diet on nutrient rich foods like fruits and vegetables. The style of eating outlined shows you how to use food to control hunger, eliminate cravings and prevent a slow down in your metabolism that plagues typical starvation diets.A Pound of Cure is a step by step guide that shows you how to change your style of eating sensibly, over time. Each of the 12 changes, or “stations” outlined in the program brings you closer to gaining control over the hunger and food cravings that have sabotaged your previous efforts. It is designed to be a lifelong change and nothing less and does not buy into the madness of starvation or fad diets. If you are tired of the fad diets and the commercial diet industry that peddles artificial, synthetic diet foods as healthy choices, the Pound of Cure plan will show you how to eat sensibly, control your hunger and lose the weight for the rest of your life.

                Gut Reactions by chemist Simon Quellen Field shows readers how their bodies react to food and the environment and how their brains affect what and how much they eat. It reveals why some diets work for some people but not for others, based on genetics, previous weight history, brain chemistry, environmental cues, and social pressures. It explores how dozens of hormones affect hunger and satiety and interact with the brain and the gut to regulate feeding behavior. And it explains the addictive nature of foods that interact with the same dopamine and opioid receptors in the brain as cocaine, heroin, amphetamines, and nicotine.             Whether you’re looking to lose weight, put on muscle mass, or simply understand how your metabolism or gut microbiome impact your food cravings, Simon Quellen Field has the scientific answers for you.

    Fifty-somethings just need an extra dose of inspiration to get us going! My book provides a landslide of inspiration to kickstart your very own fitness transformation, as well as my entire step-by-step journey - told with all the humor and down-to-earth honesty of an old gal on a mission! Packed with advice on how to get started, log your calorie intake and schedule your workouts, this book proves that you can accomplish any goal at any age once you have a plan.

    They are all easy on time, washing up, shopping and your waistline! Get ready to make it easy with Si and Dave's...15 Minute fillers - super quick recipes Assembly jobs - no cooking Half a Dozen winners - recipes with six ingredients One Pot Wonders - forget the fuss and save on washing-up Batch cooking - getting ahead, cooking in bulk, freezing, saving money, having quick fixes ready to go when you're hungry Easy Peasy Puds - guilt-free sweetness and satisfaction It's time to lose weight, the easy way. It's worked for MILLIONS of readers, and it can work for you!

    John Kallas makes it fun and easy to learn about foods you've unknowingly passed by all your life. Through gorgeous photographs, playful, but authoritative text, and ground-breaking design he gives you the knowledge and confidence to finally begin eating and enjoying edible wild plants. Edible Wild Plants divides plants into four flavor categories -- foundation, tart, pungent, and bitter. Categorizing by flavor helps readers use these greens in pleasing and predictable ways. According to the author, combining elements from these different categories makes the best salads.

    Their energy is zapped. They have trouble falling asleep, and then have to drag themselves out of bed in the morning. They have cravings at all hours of the day and night. They might find their keys in the freezer and their glasses on the spice rack--and they often feel like they're just going crazy.These women aren't crazy--they're likely experiencing hormonal imbalance, and Dr. Mariza Snyder's The Essential Oils Hormone Solution is here to help. These amazing, life-affirming essential oils allow women to balance their hormones; fix cravings; get deep, restful sleep; improve moods and irritability; banish the worst symptoms of PMS; empower themselves with daily rituals; increase their energy and vitality; improve focus and concentration; boost libido, and more.

    KEY TOPICS: Topics explored include wireless and wireline telecommunications systems, basic data communications networks and systems, local area networks, internetworks, and the Internet including TCP/IP protocol suite. MARKET: For professionals with a career or interest in electronic communications, data communications, and/or networking, as well as ECT, EET, and CET technologists.

    Gut, an international bestseller, gives the alimentary canal its long-overdue moment in the spotlight. With quirky charm, rising science star Giulia Enders explains the gut’s magic, answering questions like: Why does acid reflux happen? What’s really up with gluten and lactose intolerance? How does the gut affect obesity and mood? Communication between the gut and the brain is one of the fastest-growing areas of medical research—on par with stem-cell research. Our gut reactions, we learn, are intimately connected with our physical and mental well-being. Enders’s beguiling manifesto will make you finally listen to those butterflies in your stomach: they’re trying to tell you something important.

    Everything from how to make homemade hairspray and gels to how to ditch the shampoo and grow magnificently manageable hair that you'll finally love!

    But you don’t have to be one of them! Are you ready to make a commitment to getting a slimmer, sexier waistline? Are you ready to get rid of dangerous belly fat so you can live longer? Are you ready to have a body you’re proud to show off on the beach? This book teaches six proven strategies to melt away belly fat and naturally reveal your sexy, slim waistline. It’s possible to lose up to five inches of belly fat in just one month, even if you don’t do ab crunches or sit-ups! If you read this book, you will… • Learn the 7 “fat belly” foods and how to quickly cut them out of your diet • Find out how to correct a hormonal imbalance that causes a bloated belly • Learn how to break two bad habits that often lead to belly fat • Learn how to lose the gut by cleaning the gut through detox • Discover 5 safe supplements that will help you burn belly fat fast! JJ Smith is the author of the #1 Amazon bestseller and USA Today bestseller Lose Weight Without Dieting or Working Out! JJ Smith is a nutritionist and certified weight-loss expert who has been featured on The Steve Harvey Show, The Montel Williams Show, and The Jamie Foxx Show and on the NBC, FOX, and CW Network television stations, as well as in the pages of Glamour, Essence, and Ladies Home Journal. Since reclaiming her health, losing weight, and discovering a “second youth” in her forties, JJ has become the voice of inspiration to those who want to lose weight, be healthy, and get their sexy back!

     Do you suffer from lower back pain after a long weekend ride? Do your shoes wear out on one side more than the other? Are you experiencing numbness in your hands, or knee pain? Phil Burt, Head Physiotherapist at British Cycling and Team Sky Consultant Physiotherapist, has worked with hundreds of cyclists to help them solve these and many other classic cycling niggles. In this book he outlines his methods to help you analyse your position and get the best from your bike. The right BIKE FIT can mean the difference between a good ride and a bad one, but a professional fit can cost more than you paid for your bike. The information is all here. Let Phil Burt guide you through your own BIKE FIT, to ensure your bike and body work in harmony. Packed with useful diagrams, step by step diagnostics and case studies, this is the must-read for any cyclist keen to get a performance advantage.

    This book not only teaches you how to drop unwanted pounds while enjoying your favorite foods, it also teaches you how to live longer and stay healthy by applying the power of intermittent fasting to your life today! Stop torturing yourself with grueling diets that restrict you from eating your favorite foods! The 5:2 diet makes losing weight easier and tastier than ever! Though the 5:2 diet itself is fairly new, the concept of fasting and the study of the benefits of intermittent fasting on human health are not. Leading scientists have been studying the amazing health benefits of fasting for over 20 years. Dr. Michael Mosley, founder of the 5:2 fast diet, popularized the fast diet months after he had gone to see his doctor for a routine checkup and was unexpectedly diagnosed with diabetes, high cholesterol and metabolic syndrome. Refusing to be treated with drugs, Dr. Michael Mosley set out to find a way to heal himself naturally. After not seeing any success with traditional dieting he decided to explore intermittent fasting. The 5:2 diet and intermittent fasting work! After only 3 months on the 5:2 diet he lost 20 pounds of fat, normalized his blood glucose and lowered his cholesterol and blood pressure. The fast diet also allowed him to maintain his ideal weight. Research professor of medicine at Washington University, Dr. Luigi Fontana proved through his studies on various organisms that a 25-30% reduction in calories could increase lifespan by 50% and prevent disease. With the 5:2 diet you can expect to lose 1 to 2 pounds of fat every week. On fast days, both women and men are encouraged to cut their calorie intake to about one quarter of what it normally is. Women should eat 500 calories on fast days and men should eat 600 calories. In a step by step way The 5:2 Diet for Beginners - How the 5:2 Diet Can Make Your Body a Fat-Burning Machine and Help You Live Longer will teach you everything you need to know about how to successfully apply the 5:2 diet to your life today for fast weight loss and better health. The 5:2 Diet for Beginners teaches you: What is the 5:2 diet? Why was the 5:2 diet created? Why fasting is so effective for weight loss and longevity How the 5:2 diet works What to eat on fast days 11 Quick tips to help you succeed on the 5:2 diet What to expect on the 5:2 diet Fast day 30 MINUTE recipes under 500 calories .....and more Here's a preview of what you'll learn: Why the 5:2 diet works The benefits of intermittent fasting How to make your fast days easy The 5:2 diet and high intensity training Exactly how your fast days and feed days will work How to maintain your ideal weight .....and much more! Dieting shouldn't be drudgery! You were meant to enjoy your life at your ideal wight with fabulous health! The 5:2 fast diet will keep you living happy and healthy for a really long time! D