Best of
Social-Media

2005

God's Blogs: Life from God's Perspective


Lanny Donoho - 2005
    Maybe God isn't who we thought He was. Maybe His thoughts aren't what we have been taught. "God's Blogs" contains some insightful, fresh thoughts that help us see more of God's character, His love, and His grace as He reflects on marriage, death, laughter, dads, and questions like "Why are we here?" and, "What about tsunamis and poverty?" A fascinating read that will make you laugh and cry and search your own thoughts about who He is. What Might God Say on His Blogsite? Basically I'm entering into your blogdom because "somehow the rumor got started that I was kind of boring. "For those of you who bought into that craziness, you should know that I'm the one who created all the stuff you love...all the stuff that makes life exciting. I invented funny and laughter. I created adventure and romance... I laugh a lot. "Divinely inspired. This is an awesome book " Jeff Foxworthy Very funny, smart man who loves God "Fresh thoughts on life with God from one of the most creative--and quirky--communicators I know." Louie Giglio Founder of Passion Conferences and author of "I Am Not But I Know I AM" "This book went through me like liquid fire. It is so inspiring, uplifting, and refreshing." Dolly Parton (everybody knows Dolly) "Wonderfully fresh and imaginative." John C. Maxwell Founder of INJOY Stewardship Services & EQUIP "I found myself reading it out loud to anybody who would listen. You are going to love this book." Andy Stanley Pastor, North Point Community Church Story Behind the Book "Blogging is a huge thing on the Web all over the world. Millions of people are logging on to millions of other people's journals just to see what they have to say. Some blogs have a larger audience than the New York Times. With blogging being so trendy right now, it occurred to me, What might people do if they thought God was blogging online about what He was seeing or what He thought was important? That being the hook, I wanted to take biblical principles written in a form similar to Eugene Peterson's The Message and attempt to use what is cultural to say what is timeless. God's truths about His love and grace and fatherhood, written in a contemporary fashion, might just penetrate the hearts of those who need Him during times of trial, or of those who aren't even sure He exists." -- Lanny Donoho

Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Website


Mike Moran - 2005
    "Search Engine Marketing, Inc., Third Edition" does what no other guide or previous edition has done: it shows how to holistically integrate organic search, paid search, and social media, so they "all" deliver far greater business value. You'll learn how "today's" search engines and search marketing programs work -- and above all, how "searchers" -- your potential customers -- work. Moran and Hunt guide you through every step of planning your search marketing program. They cover choosing target market segments, getting your site "found," optimizing your content, proving your content's quality, and much more. As in previous editions, they:Focus relentlessly on the business value of search, not just short-term tacticsExplain the reasons behind their adviceProvide a proven search marketing philosophy that can withstand nonstop industry changeOffer 100% practical guidance for managing search programs on a day-to-day basis, even in the largest companies

The Virtual Handshake: Opening Doors and Closing Deals Online


David Teten - 2005
    They are among many new social software tools in an arsenal that also includes virtual communities, social network sites, and much more. The Virtual Handshake is the roadmap to a dynamic (and lucrative) online arena that is fast becoming the crucial relationship-building environment for serious professionals.Filled with clear, real-life examples, The Virtual Handshake shows readers how to:* attract business in online networks* meet more relevant senior people* start and promote a blog* analyze and value their social network* use web conferencing and discussion forums to build awareness* manage their contact databases * ensure privacy and safetyFor professionals whose businesses rely on a constant flow of new opportunities and contacts, The Virtual Handshake is a practical and vital resource."

Success Secrets of the Online Marketing Superstars


Mitch Meyerson - 2005
    Zimmerman, Bob Baker, Kim Dushinski, Ian Cleary, and Craig Valentine.Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones.Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.

The Social Net: Understanding Human Behavior in Cyberspace


Yair Amichai-Hamburger - 2005
    The Internet enables people to express elements of their personality that they cannot usually reveal in face-to-face interactions. The understanding of these processes extends far beyond psychology. Anyone doing business on the Internet needs to fully understand how people behave online.The Social Net examines the social psychology of the Internet. With chapters from leading internationally renowned academics, it tackles both the positive and negative aspects of our Internet behaviour. With chapters on persuasion and compliance, personality, prejudice, on-line relationships, and human inhibitions, it presents a fascinating expose of online behaviour. The book will be valuable for psychologists and anyone who wants to better understand how they can exploit the full potential of the Internet.