The meme is also one of the most important--and controversial--concepts to emerge since 'The Origin of the Species' appeared nearly 150 years ago.In 'The Meme Machine' Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive - making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more.With controversial implications for our religious beliefs, our free will, our very sense of "self," 'The Meme Machine' offers a provocative theory everyone will soon be talking about.

    He argues that luck plays a major role in your success, and you can’t do anything about it.THE HOLY BOOK OF LUCK is the book which takes you on a pleasant journey to really change your perspective forever about luck and hard work.

    With 12 chapters and 1,244 practice problems, students can build fundamental skills in math and verbal through targeted practice. Plus, through easy-to-follow explanations and step-by-step applications, each question will help students cement their understanding of those concepts tested on the GRE. Purchase of this book includes access to additional online resources.

    environmental movement that covers the colonial period through 1999. It provides students with a balanced, historical perspective on the history of the environmental movement in relation to major social and political events in U.S. history. The book highlights important people and events, places critical concepts in context, and shows the impact of government, industry, and population on the American landscape. Comprehensive yet brief, First Along the River discusses the religious and philosophical beliefs that shaped Americans' relationship to the environment, traces the origins and development of government regulations that impact Americans' use of natural resources, and shows why popular environmental groups were founded and how they changed over time.

    Because most people who walk the Camino are not seasoned pack bakers, or even long-distance hikers, Camino de Santiago: To Walk Far, Carry Less offers information to help would-be pilgrims prepare.

    It might have been the London of the 1950s where 'No Blacks, No Irish No Dogs' was the welcome put out for immigrants, but for the big family that was Anna May Mangan's, it was still better than the poverty they'd hailed from; 'Don't waste today worrying because tomorrow will be even worse' was their motto. But Ireland came with them in the dance halls, holy water and gossip and there was always the warmth of the Irish crowd, in and out of one another's houses 'as if there was no front door'.

    It has found adherents in Silicon Valley billionaires Ray Kurzweil and Peter Diamandis. Google has entered the picture, establishing a bio-tech subsidiary aimed at solving the problem of aging.In To Be a Machine, journalist Mark O'Connell takes a headlong dive into this burgeoning movement. He travels to the laboratories, conferences, and basements of today's foremost transhumanists, where he's presented with the staggering possibilities and moral quandaries of new technologies like mind uploading, artificial superintelligence, cryonics, and device implants.A contributor to Slate, The New Yorker, and The New York Times Magazine, O'Connell serves as a sharp and lively guide to the outer limits of technology in the twenty first century. In investigating what it means to be a machine, he offers a surprising, singular meditation on what it means to be human."

    

    Whether it is the three headed guard dog Fluffy in J.K. Rowling’s Harry Potter series, or even the story of Smaug in J.R.R. Tolkien’s Middle Earth in The Hobbit; all these pop culture mythical creatures have a deep connection to the mythologies and folktales of ancient cultures.Where did they come from? What relevance do they serve in mythology? Why are some so obscure, while others become pop-culture enigmas? Get the answer to these questions, and learn about beasts from different world cultures.Folklorist Zayden Stone dives deep into the stories of these magical beasts and providesa fictional anecdote,a retelling of the original myths,an analysis of the symbolism and relevance of the creatures,and then pairs it with some beautiful black and white illustrations reimagined by artist Herdhian.In the Mythical Creatures and Mythological Beasts book, the illustrated guide takes you through six themes that have been specifically chosen since they are consistent across cultures. The categories include:arthropods for insects, crustaceans, and arachnids;avian for birds;canines for wolves and dogs;serpents for snakes and dragons;ungulates for hooved animals like horses and cows; andaquatic for water dwelling beasts.Presenting the creatures in categories makes it easier to see what the beasts have in common. You will find some overlapping themes across ancient cultures that point to universal ideas in how humans perceive the world.If you wonder where your favorite creature is, you will probably find them within these pages, even if they do not have their own chapter. For example, the ever-popular Pegasus can be found in the tale of the Gorgon sisters. He also had a half-brother, Arion, who features in the ungulates section. There is also a brilliant white-winged horse from Islamic tradition which may sound very familiar to Pegasus as well.If you have a love for the myths and want to learn about the unique beasts that dwell within them, this book is a great way to do it. Not only will you learn about ones you may have never heard of, but you will also be able to draw parallels between cultures and see how they interpreted their surroundings through stories of mythical creatures and magical beasts.

     Witch World The first book in the classic Witch World saga by beloved fantasy and science fiction author Andre Norton. Simon Tregarth, a man on the run, escapes from our world into another, where magic still has power. He finds new purpose in the service of Estcarp, whose witches use their ancient knowledge of magic to protect their home. But a new threat is rising: the mysterious Kolder, who possess powers and technology unlike anything known in the Witch World. It will take Simon and the forces of Estcarp all their might, their courage, and their magic to drive back the insurmountable enemy. Web of the Witch World Fantasy and science fiction Grand Master Andre Norton’s Witch World saga continues in Web of the Witch World. After repulsing the Kolder, the land of Estcarp is safe, until a sudden disappearance sends Simon Tregarth and his allies on a quest to stop an enigmatic new danger. Though the Kolder were defeated before, they rise again with a vengeance, and their plot is even more sinister than before. From Karsten in the south to the swamps of Tor to the Kolder’s impenetrable stronghold and beyond, Simon must fight to stop the invaders of his adopted home once and for all. Year of the Unicorn Year Of the Unicorn returns to Andre Norton’s Witch World with a tale of adventure and magic. The orphan Gillan grew up in an abbey in High Hallack, always knowing she was different and never feeling at home. When the lords of High Hallack pledge twelve brides to the Were Riders in exchange for their protection, Gillan is faced with an opportunity few would consider: to take the place of one of the twelve chosen women and go off to parts unknown to marry one of these strange wild men. But Gillan leaps at the chance to leave the only home she has ever known in the hopes of finding something she was meant to do. And her rare gift to see through illusions that fool others will prove vital in a journey where nothing is as it seems.

     No bodies. No evidence of an attack. Just gone. On what should have been a routine cargo run to the far edge of the Coalition, Captain Ethan Walker is carrying a payload of medical technology and two passengers returning home to Starlight Colony. When they arrive, they discover that everyone on the planet is missing. The company he works for wants him to leave immediately, but he’s obligated to report to FleetCom that the entire population has vanished. Captain MacKenna of the Magellan, tells him stay put until they can arrive to begin an official investigation. Caught between his legal responsibilities and the need to know what happened, Walker has to resist increasing pressure to defy orders. Unfortunately, his passengers make a decision that forces him into doing the one thing he can’t do. Captain Walker must risk his ship and crew to return to the surface even though it may ultimately cost him everything. Get the exciting opening book to the new Wings of Earth series.

    Seconds later it's gone, and no one knows what happened. Normal life resumes. BBQs continue, and kids play in backyards. No one notices the screams coming from one backyard.Everyone believes it to be a fluke. But it doesn't just happen in Carthage, it happens all over.While delayed, the after effects of the event are brutal to all those who were exposed to the flash, and horrifying to behold.Those not exposed, like Alana Cross, are helpless to do anything. All they can do is witness humanity self-destructing right in front of their eyes.

    Keener senses, heightened awareness and an enhanced physical strength that could be called upon by his sheer will. Erik becomes involved with a team of high profile investigators and local police trying to locate a girl who was kidnapped in the middle of a playground amongst dozens of adults and children. None of the adults saw anything and what the children claim to have seen is too far fetched to be believed. The search evolves into a full-scale manhunt into the dark and desolate woodlands of the Hopedale Mountain. After a lethal encounter and a fatality, Erik, the investigators and police realize that what they're dealing with isn't a man and possibly isn't of this world. What they're dealing with is a sentient evil that has an appetite for young children.

    It runs on PCs rather than servers and is ideal for small- to mid-sized businesses and households. But Access is still intimidating to learn. It doesn't help that each new version crammed in yet another set of features; so many, in fact, that even the pros don't know where to find them all. Access 2007 breaks this pattern with some of the most dramatic changes users have seen since Office 95. Most obvious is the thoroughly redesigned user interface, with its tabbed toolbar (or "Ribbon") that makes features easy to locate and use. The features list also includes several long-awaited changes. One thing that hasn't improved is Microsoft's documentation. To learn the ins and outs of all the features in Access 2007, Microsoft merely offers online help.Access 2007: The Missing Manual was written from the ground up for this redesigned application. You will learn how to design complete databases, maintain them, search for valuable nuggets of information, and build attractive forms for quick-and-easy data entry. You'll even delve into the black art of Access programming (including macros and Visual Basic), and pick up valuable tricks and techniques to automate common tasks -- even if you've never touched a line of code before. You will also learn all about the new prebuilt databases you can customize to fit your needs, and how the new complex data feature will simplify your life. With plenty of downloadable examples, this objective and witty book will turn an Access neophyte into a true master.

    They're burning through cash, sales have stalled, and investors are nowhere to be found. Welcome to the reality of the new tech boom. Sure, it has produced its glittering share of billion-dollar "exits." But for the vast majority of startups life is nasty, brutish, and short on glamour. NO EXIT explores the feverish world of company founders who are desperately trying to keep their dream afloat. It’s a harrowing and hilarious look at the Silicon Valley no one sees. This is an extended version of a story that appears in the May 2014 issue of WIRED magazine.