Punishments. Prices. The Nobel Prize. Candy Crush. Incentives take more forms than you might expect and they can be hard to spot, but they shape our lives in ways that we rarely examine.Some incentives are obvious, like for example, publicly committing to doing something you dislike in order to motivate you to do something difficult, like lose weight. But, many of the most powerful incentives are accidental, and invisible even to those who designed them. Some are tame – and some are most definitely not. Whether it’s bounties for criminals or Instagrammable meals, training your dog or saving the planet, incentives regularly backfire, go missing, mutate and evolve. Without oversight, their unintended consequences can have very global effects. In Incentivology, economist Jason Murphy uncovers the huge incentive systems we take for granted and turns them inside out. In lively, entertaining prose he explores the mechanisms behind many tremendous successes and spectacular failures in our history, culture and everyday lives, and shows us how to use (or lose) incentives in our world at large.

    The New Mind Readers provides a compelling look at the origins, development, and future of these extraordinary tools, revealing how they are increasingly being used to decode our thoughts and experiences--and how this raises sometimes troubling questions about their application in domains such as marketing, politics, and the law.Russell Poldrack takes readers on a journey of scientific discovery, telling the stories of the visionaries behind these breakthroughs. Along the way, he gives an insider's perspective on what is perhaps the single most important technology in cognitive neuroscience today--functional magnetic resonance imaging, or fMRI, which is providing astonishing new insights into the contents and workings of the mind. He highlights both the amazing power and major limitations of these techniques and describes how applications outside the lab often exceed the bounds of responsible science. Poldrack also details the unique and sometimes disorienting experience of having his own brain scanned more than a hundred times as part of a landmark study of how human brain function changes over time.Written by one of the world's leading pioneers in the field, The New Mind Readers cuts through the hype and misperceptions surrounding these emerging new methods, offering needed perspective on what they can and cannot do--and demonstrating how they can provide new answers to age-old questions about the nature of consciousness and what it means to be human.

     Maybe, you’ve only recently started to struggle with social anxiety or shyness, or have lived with it for a very long time. This maybe the first time you’ve looked for help, or you may have tried different methods to manage your social anxiety or shyness before and remained stuck, or after some initial improvement you found yourself bogged down with same anxious thoughts and feelings. Books and methods that promise instant and magical transformations to overcoming social anxiety and shyness lose their impact when we have to leave our comfort zone and the fairy dust blows away. Whatever the case, you’re probably looking for something that really works, something that is effective, practical, real, and evidence based. There are four main steps in this revolutionary approach and I’ve seen it change people’s lives time and time again. You’re going to learn how to: Understand how social anxiety and shyness develops Build a solid foundation for behaviour change Effectively manage anxious thoughts and feelings Be confident in social situations In Overcome Social Anxiety and Shyness: A Step-by-Step Self Help Action Plan to Overcome Social Anxiety, Defeat Shyness and Create Confidence, university academic and mental health teacher Dr Matt Lewis will take you through a step-by-step programme, in a workbook format, using simple but powerful exercises that will take just a few minutes each day, allowing you to start overcoming social anxiety and shyness, and being back in control and able to enjoy life. Social anxiety can make us feel paralysed and sometimes the smallest and quickest of tasks can seem insurmountable, so the information has been reduced into small chunks, using brief chapters that can be digested easily and quickly. The book contains practical exercises in a workbook format, access to audio exercises and online resources, and an end of book project to help put all the learned skills into real life practice. The principles and practices you will learn in the book go beyond managing social anxiety and shyness. They will also help you to become unstuck, build confidence and really live. Using referenced scientific and academic research, the book teaches you how to: Understand how and why social anxiety and shyness develops. Learn how living in ‘safety mode’ can diminish your life. Create a mindset that will allow you to believe change is possible. Build the foundations for a calm and peaceful mind. Avoid mental exhaustion and increase energy. Effectively handle anxious thoughts and feelings as they arise. Tame the voice in your head and reduce anxiety in social situations. Become unstuck and able to take action in situations you would normally avoid, withdraw, or distract yourself from. Build your confidence step-by-step in both small and large social situations. Take steps to create a fulfilling and meaningful life. This book will be helpful for those who struggle with: Social Anxiety Shyness Low confidence Anxiety Disorder Panic Attacks Panic Disorder Agoraphobia If you f

    It's easy to read so you can get moving right away.To get started, simply scroll to the top of the page, select the "Buy" button, and start reading.

    His conception of the universe pervades Christian theology. Knowledge of his thought is necessary to understand Bacon, Galileo, and the modern scientific view of nature, as well as Dante and many passages from Chaucer, Shakespeare, and Milton. Many phrases such as liberal education and theory contrasted with practice originated with this student of Plato and tutor of Alexander the Great.Writing to inform the beginner and stimulate the expert, eminent scholar A. E. Taylor presents a searching analysis of Aristotle's thought, including classification of the sciences; formal logic; theory of knowledge; matter and form; the four causes; God; physics; biology; sensation; ethics; theory of the state; and the fine arts. He also considers Aristotle's provincialism, errors regarding the nervous system and astronomy, and defense of slavery.The Giants of Philosophy is a series of dramatic presentations, in understandable language, of the concerns, questions, interests, and overall world view of history's greatest philosophers. Special emphasis on clear and relevant explanations gives you a new arsenal of insights toward living a better life.

    When research suggests how to harness brain evolution, a hunt ensues for a missing link―one that allows to design humans with skills that prodigies of old would have envied.As germline engineering and biological enhancement have become routine, ancient doubts have emerged under new guises: Who are we? Is there a purpose to life? Why is there so much suffering? When faith and science fail to answer these questions, personal greed and national interest quickly fill the void. But gene selection is expensive, and many are excluded from its benefits. The stage is set for tribalism and social discontent on a scale without precedent, and those caught in the fray, whether by choice or by chance, must play roles not always to their liking in the struggle of all creatures against the arbitrariness of existence.

    

    Music, literature, and movies are filled with common folklore about love and millions of TV viewers tune in to shows like The Bachelor and read the latest relationship tome with one simple hope: to uncover some nugget of mystic wisdom that will help them understand the exciting, addictive, insane experience called 'love'.   Men Chase, Women Choose, is the first book to offer cutting-edge research that explains how the brain works when two people first meet, start to date, fall in love, and then move into long-term, real love. Maslar's unique approach brings together the latest and most relevant neurological, physiological, and biochemical research on the science of love while incorporating stories and examples of composite characters based on participants of her popular classes and seminars. She explains that 'love' is actually neural activity as well as the presence or absence of certain neurotransmitters that bathe the brain, and it follows a precisely timed path of four, easy-to-understand phases: the exciting norepinephrine-charged meeting phase; the addictive dopamine dating phase; the insane falling-in-love and losing your mind phase; and finally, the safe, warm and wonderful, true, long-term love phase. For the past decade Maslar has made it her mission to learn all she can about the science behind falling in love, including its evolutionary benefits. Her goal—and the purpose of this book—is to help men and women find and maintain love by understanding and applying the science behind it. The bottom line? We actually can have long-lasting, nourishing, exciting, passionate love with little or no risk!

    Dr. Felix Polk was a married psychologist living in Berkeley, California. At forty years old, he had a successful practice and a towering reputation until he began a scandalous affair with one of his patients- Susan Bolling. She was fifteen years old. A troubled teenage girl. After divorcing his first wife, Felix married Susan. Susan would later claim that her marriage was built on lies, manipulation, and psychological abuse. She tried to divorce Felix, but no settlement could be reached. Susan seemed to believe that Felix had stashed up to $40 million in a secret bank account in the Caribbean. She wanted her half or else. A case that stunned the nation. In October 2002, Felix was found stabbed to death in his own home. Susan insisted she acted in self-defense. But what would a jury think when Susan claiming she was the victim of Felix's manipulation became her own defense attorney? This is the true story of marriage, murder, and mind games.

    Michael Savage explains the origins of viruses and their impact on the U.S. With new and resurgent diseases resulting from unregulated immigration and a politicized public health system, Michael Savage sees the need for some changes - starting with the President and the Center for Disease Control telling us the truth. Savage makes his case for the government to enforce travel bans, the use of quarantines and the importance of proper border screenings. However, this is not a cure or treatment for any of these diseases. With Zika virus, tuberculosis, hepatitis, Enterovirus 68 and other new disease threats emerging across the U.S., Savage will explain ways to fortify your immune system and defend against these and other diseases. Drawing from his extensive training, Dr. Savage examines the benefits of using specific nutrients to boost the human immune system which, in turn, increases the odds of surviving a viral infection as well as preventing other diseases. Based on his knowledge of the politics of medicine being played by the Obama mandarins and his Ph.D. in Epidemiology and Nutrition from the University of California, Berkley, Dr. Savage presents solid information to protect your health. Whether you want to defend your body against deadly diseases, boost your immunity, or learn more about the government's impact on reemerging and imported diseases, DISEASES WITHOUT BORDERS is your source for informative, helpful, and potentially life-saving advice.

    Decades ago, astronauts brought back 850 pounds of rocks from their lunar journeys; the U.S. gave some away as “goodwill” gifts to the world’s nations. Over time, many of them disappeared, stolen or lost in the aftermath of political turmoil, and offered for millions on the black market. Gutheinz, first as a NASA investigator and then the leader of a intrepid group of students, has dedicated his life to getting them back. Author Joe Kloc tells a wild story of geopolitics, crime, science, and one man’s obsession with keeping the moon out of the wrong hands.

    

    We've all done them. Whether it's a cup of coffee or a glass of wine, a cigarette or a sleeping pill. But how well do we understand the effects of the drugs we take - legal or illegal?Say Why to Drugs investigates the science behind recreational drugs- debunking common myths and misconceptions, as well as containing the most recent scientific research. Looking at a range of drugs, this book provides a clear understanding of how drugs work and what they're really doing to your mind and body. Along the way you will find out why ketamine is on the WHO's list of essential medicines, why some researchers hope MDMA could treat PTSD, and much more.Enlightening, entertaining, and thought-provoking, Say Why to Drugs is a compelling read that will surprise and educate proponents on both sides of the drugs debate.

    Although smart and successful in a controlled and stable workplace, she has been taught since childhood to substitute her own judgement for that of others, leaving her naïve, gullible and ill-prepared to effectively manage the complexities of her new life.When Susan meets Mark, a charismatic and charming doctor, she thinks she has found the kind of love and passion she has longed for. But things are not as they appear with Mark, and slowly she becomes aware of the deceptive life he is leading. Seeking counsel and solace in a trusted therapist, she encourages Mark to accompany her to a session.The three year odyssey begins with intense therapy - appointments orchestrated by a psychiatrist who develops a personal stake in the couple’s progress. Secrets, lies, and silent pacts draw Susan, inexperienced and trusting, deeply into Mark’s treatment plan. The shrewd therapist’s unorthodox and manipulative schemes break all the rules, taking Susan into a world of drama, deceit, betrayal, and an excruciatingly close encounter with the law – an encounter that forces her to choose between saving Mark or saving herself.

    The consequences of this gathering may be enormous. In this new ebook, experts Patrick J. Michaels and Paul C. Knappenberger assess the issues sure to drive the debate before, during, and after the Paris meeting.