Mobile App Marketing And Monetization: How To Promote Mobile Apps Like A Pro: Learn to promote and monetize your Android or iPhone app. Get hundreds of thousands of downloads & grow your app business


Alex Genadinik - 2014
     I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 1,000,000+ downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. You will be getting the best of all worlds. First, I have very deep hands on experience building and growing my own apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. In this book you get all the insights from me making my own apps a success, and the insights of the cumulative experiences of the people I've coached. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of latest revision of this book have cumulative 1,000,000+ downloads, and insights of me having coached over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this book. Many of the strategies are simple and effective, and you can begin working on them as early as today. The book contains over 20 strategies to promote your apps. They all worked for my apps and they will help you grow your app to its highest potential. After growing your app, you will be able to make good money from your app, and achieve the goals that you have for your app business. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing your app downloads and revenue today!

How Data Science Is Transforming Health Care


Mike Loukides - 2012
    

The New Turing Omnibus: 66 Excursions In Computer Science


A.K. Dewdney - 1989
    K. Dewdney's The Turing Omnibus.Updated and expanded, The Turing Omnibus offers 66 concise, brilliantly written articles on the major points of interest in computer science theory, technology, and applications. New for this tour: updated information on algorithms, detecting primes, noncomputable functions, and self-replicating computers--plus completely new sections on the Mandelbrot set, genetic algorithms, the Newton-Raphson Method, neural networks that learn, DOS systems for personal computers, and computer viruses.Contents:1 Algorithms 2 Finite Automata 3 Systems of Logic 4 Simulation 5 Godel's Theorem 6 Game Trees 7 The Chomsky Hierarchy 8 Random Numbers 9 Mathematical Research 10 Program Correctness 11 Search Trees 12 Error-Corecting Codes 13 Boolean Logic 14 Regular Languages 15 Time and Space Complexity 16 Genetic Algorithms 17 The Random Access Machine 18 Spline Curves 19 Computer Vision 20 Karnaugh Maps 21 The Newton-Raphson Method 22 Minimum Spanning Trees 23 Generative Grammars 24 Recursion 25 Fast Multiplication 26 Nondeterminism 27 Perceptrons 28 Encoders and Multiplexers 29 CAT Scanning 30 The Partition Problem 31 Turing Machines 32 The Fast Fourier Transform 33 Analog Computing 34 Satisfiability 35 Sequential Sorting 36 Neural Networks That Learn 37 Public Key Cryptography 38 Sequential Cirucits 39 Noncomputerable Functions 40 Heaps and Merges 41 NP-Completeness 42 Number Systems for Computing 43 Storage by Hashing 44 Cellular Automata 45 Cook's Theorem 46 Self-Replicating Computers 47 Storing Images 48 The SCRAM 49 Shannon's Theory 50 Detecting Primes 51 Universal Turing Machines 52 Text Compression 53 Disk Operating Systems 54 NP-Complete Problems 55 Iteration and Recursion 56 VLSI Computers 57 Linear Programming 58 Predicate Calculus 59 The Halting Problem 60 Computer Viruses 61 Searching Strings 62 Parallel Computing 63 The Word Problem 64 Logic Programming 65 Relational Data Bases 66 Church's Thesis

On LISP: Advanced Techniques for Common LISP


Paul Graham - 1993
    On Lisp explains the reasons behind Lisp's growing popularity as a mainstream programming language. On Lisp is a comprehensive study of advanced Lisp techniques, with bottom-up programming as the unifying theme. It gives the first complete description of macros and macro applications. The book also covers important subjects related to bottom-up programming, including functional programming, rapid prototyping, interactive development, and embedded languages. The final chapter takes a deeper look at object-oriented programming than previous Lisp books, showing the step-by-step construction of a working model of the Common Lisp Object System (CLOS). As well as an indispensable reference, On Lisp is a source of software. Its examples form a library of functions and macros that readers will be able to use in their own Lisp programs.

Hollywood Warts 'N' All, Volume 1


Alan Royle - 2015
    The ultimate collection of scandals, on-set feuds and affairs, humorous anecdotes, behind the scenes tragedies, studio cover-ups and casting couch activity in the first hundred years of Hollywood.

APIs: A Strategy Guide


Daniel Jacobson - 2011
    Salesforce.com (more than 50%) and Twitter (more than 75% fall into this category. Ebay gets more than 8 billion API calls a month. Facebook and Google, have dozens of APIs that enable both free services and e-commerce, get more than 5 billion API calls each day. Other companies like NetFlix have expanded their service of streaming movies over the the web to dozens of devices using API. At peak times, more than 20 percent of all traffic is accounted for by Netflix through its APIs. Companies like Sears and E-Trade are opening up their catalogs and other services to allow developers and entrepreneurs to create new marketing experiences. Making an API work to create a new channel is not just a matter of technology. An API must be considered in terms of business strategy, marketing, and operations as well as the technical aspects of programming. This book, written by Greg Brail, CTO of Apigee, and Brian Mulloy, VP of Products, captures the knowledge of all these areas gained by Apigee, the leading company in supporting the rollout of high traffic APIs.

Understanding Ecmascript 6: The Definitive Guide for JavaScript Developers


Nicholas C. Zakas - 2016
    In Understanding ECMAScript 6, expert developer Nicholas C. Zakas provides a complete guide to the object types, syntax, and other exciting changes that ECMAScript 6 brings to JavaScript. Every chapter is packed with example code that works in any JavaScript environment so you'll be able to see new features in action. You'll learn:How ECMAScript 6 class syntax relates to more familiar JavaScript conceptsWhat makes iterators and generators usefulHow arrow functions differ from regular functionsWays to store data with sets, maps, and moreThe power of inheritanceHow to improve asynchronous programming with promisesHow modules change the way you organize codeWhether you're a web developer or a Node.js developer, you'll find Understanding ECMAScript 6 indispensable on your journey from ECMAScript 5 to ECMAScript 6.

The Node Beginner Book


Manuel Kiessling - 2011
    The aim of The Node Beginner Book is to get you started with developing applications for Node.js, teaching you everything you need to know about advanced JavaScript along the way on 59 pages.

Functional Programming in Scala


Rúnar Bjarnason - 2013
    As a result, functional code is easier to test and reuse, simpler to parallelize, and less prone to bugs. Scala is an emerging JVM language that offers strong support for FP. Its familiar syntax and transparent interoperability with existing Java libraries make Scala a great place to start learning FP.Functional Programming in Scala is a serious tutorial for programmers looking to learn FP and apply it to the everyday business of coding. The book guides readers from basic techniques to advanced topics in a logical, concise, and clear progression. In it, they'll find concrete examples and exercises that open up the world of functional programming.Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.

Pragmatic Version Control Using Git


Travis Swicegood - 2008
    High-profile projects such as the Linux Kernel, Mozilla, Gnome, and Ruby on Rails are now using Distributed Version Control Systems (DVCS) instead of the old stand-bys of CVS or Subversion.Git is a modern, fast, DVCS. But understanding how it fits into your development can be a daunting task without an introduction to the new concepts. Whether you're just starting out as a professional programmer or are an old hand, this book will get you started using Git in this new distributed world. Whether you're making the switch from a traditional centralized version control system or are a new programmer just getting started, this book prepares you to start using Git in your everyday programming.Pragmatic Version Control Using Git starts with an overview of version control systems, and shows how being distributed enables you to work more efficiently in our increasingly mobile society. It then progresses through the basics necessary to get started using Git.You'll get a thorough overview of how to take advantage of Git. By the time you finish this book you'll have a firm grounding in how to use Git, both by yourself and as part of a team.Learn how to use how to use Git to protect all the pieces of your project Work collaboratively in a distributed environment Learn how to use Git's cheap branches to streamline your development Install and administer a Git server to share your repository

Service-Oriented Design with Ruby and Rails


Paul Dix - 2010
    Today, Rails developers and architects need better ways to interface with legacy systems, move into the cloud, and scale to handle higher volumes and greater complexity. In Service-Oriented Design with Ruby and Rails Paul Dix introduces a powerful, services-based design approach geared toward overcoming all these challenges. Using Dix's techniques, readers can leverage the full benefits of both Ruby and Rails, while overcoming the difficulties of working with larger codebases and teams. Dix demonstrates how to integrate multiple components within an enterprise application stack; create services that can easily grow and connect; and design systems that are easier to maintain and upgrade. Key concepts are explained with detailed Ruby code built using open source libraries such as ActiveRecord, Sinatra, Nokogiri, and Typhoeus. The book concludes with coverage of security, scaling, messaging, and interfacing with third-party services. Service-Oriented Design with Ruby and Rails will help you Build highly scalable, Ruby-based service architectures that operate smoothly in the cloud or with legacy systems Scale Rails systems to handle more requests, larger development teams, and more complex code bases Master new best practices for designing and creating services in Ruby Use Ruby to glue together services written in any language Use Ruby libraries to build and consume RESTful Web services Use Ruby JSON parsers to quickly represent resources from HTTP services Write lightweight, well-designed API wrappers around internal or external services Discover powerful non-Rails frameworks that simplify Ruby service implementation Implement standards-based enterprise messaging with Advanced Message Queuing Protocol (AMQP) Optimize performance with load balancing and caching Provide for security and authentication

REST in Practice: Hypermedia and Systems Architecture


Jim Webber - 2010
    You'll learn techniques for implementing specific Web technologies and patterns to solve the needs of a typical company as it grows from modest beginnings to become a global enterprise.Learn basic Web techniques for application integrationUse HTTP and the Web’s infrastructure to build scalable, fault-tolerant enterprise applicationsDiscover the Create, Read, Update, Delete (CRUD) pattern for manipulating resourcesBuild RESTful services that use hypermedia to model state transitions and describe business protocolsLearn how to make Web-based solutions secure and interoperableExtend integration patterns for event-driven computing with the Atom Syndication Format and implement multi-party interactions in AtomPubUnderstand how the Semantic Web will impact systems design

Domain-Specific Languages


Martin Fowler - 2010
    In Domain-Specific Languages , noted software development expert Martin Fowler first provides the information software professionals need to decide if and when to utilize DSLs. Then, where DSLs prove suitable, Fowler presents effective techniques for building them, and guides software engineers in choosing the right approaches for their applications. This book's techniques may be utilized with most modern object-oriented languages; the author provides numerous examples in Java and C#, as well as selected examples in Ruby. Wherever possible, chapters are organized to be self-standing, and most reference topics are presented in a familiar patterns format. Armed with this wide-ranging book, developers will have the knowledge they need to make important decisions about DSLs--and, where appropriate, gain the significant technical and business benefits they offer. The topics covered include: - How DSLs compare to frameworks and libraries, and when those alternatives are sufficient - Using parsers and parser generators, and parsing external DSLs - Understanding, comparing, and choosing DSL language constructs - Determining whether to use code generation, and comparing code generation strategies - Previewing new language workbench tools for creating DSLs

The Problem with Software: Why Smart Engineers Write Bad Code


Adam Barr - 2018
    As the size and complexity of commercial software have grown, the gap between academic computer science and industry has widened. It's an open secret that there is little engineering in software engineering, which continues to rely not on codified scientific knowledge but on intuition and experience.Barr, who worked as a programmer for more than twenty years, describes how the industry has evolved, from the era of mainframes and Fortran to today's embrace of the cloud. He explains bugs and why software has so many of them, and why today's interconnected computers offer fertile ground for viruses and worms. The difference between good and bad software can be a single line of code, and Barr includes code to illustrate the consequences of seemingly inconsequential choices by programmers. Looking to the future, Barr writes that the best prospect for improving software engineering is the move to the cloud. When software is a service and not a product, companies will have more incentive to make it good rather than "good enough to ship."

Open Sources


Chris DiBona - 1999
    Open Source has grabbed the computer industry's attention. Netscape has opened the source code to Mozilla; IBM supports Apache; major database vendors haved ported their products to Linux. As enterprises realize the power of the open-source development model, Open Source is becoming a viable mainstream alternative to commercial software.Now in Open Sources, leaders of Open Source come together for the first time to discuss the new vision of the software industry they have created. The essays in this volume offer insight into how the Open Source movement works, why it succeeds, and where it is going.For programmers who have labored on open-source projects, Open Sources is the new gospel: a powerful vision from the movement's spiritual leaders. For businesses integrating open-source software into their enterprise, Open Sources reveals the mysteries of how open development builds better software, and how businesses can leverage freely available software for a competitive business advantage.The contributors here have been the leaders in the open-source arena:Brian Behlendorf (Apache) Kirk McKusick (Berkeley Unix) Tim O'Reilly (Publisher, O'Reilly & Associates) Bruce Perens (Debian Project, Open Source Initiative) Tom Paquin and Jim Hamerly (mozilla.org, Netscape) Eric Raymond (Open Source Initiative) Richard Stallman (GNU, Free Software Foundation, Emacs) Michael Tiemann (Cygnus Solutions) Linus Torvalds (Linux) Paul Vixie (Bind) Larry Wall (Perl) This book explains why the majority of the Internet's servers use open- source technologies for everything from the operating system to Web serving and email. Key technology products developed with open-source software have overtaken and surpassed the commercial efforts of billion dollar companies like Microsoft and IBM to dominate software markets. Learn the inside story of what led Netscape to decide to release its source code using the open-source mode. Learn how Cygnus Solutions builds the world's best compilers by sharing the source code. Learn why venture capitalists are eagerly watching Red Hat Software, a company that gives its key product -- Linux -- away.For the first time in print, this book presents the story of the open- source phenomenon told by the people who created this movement.Open Sources will bring you into the world of free software and show you the revolution.