For the corporate manager and the owner of a "kitchen table" business alike, The Popcorn Report offers hundreds of ideas for new products to create, new businesses to start, and new markets to capture. Here, too, are the market waves that are beginning to dominate your personal and profes-sional lives. Faith reveals how to chart the future's impact on your business, how to capitalize on the newest trends, and the ways in which emerging mar-keting techniques will revive the dying retail market. She also describes what impact these changes will have on your habits at work, at home, and at play. Here is every businessperson's chance to get the word on the future--now.00-01 William Allen White Children's Book Award Masterlist

     Mike Weiss spent nearly two years with Ferrari-Carano, a California winemaker founded in Sonoma County just over twenty years ago by Don Carano, a casino and hotel mogul from Reno. The narrative in A Very Good Year follows Ferrari-Carano’s Fume Blanc from barren vines in November to its first sampling by a customer at the Four Seasons in New York, and, over the course of the book, Weiss presents his unique insight into the making and marketing of wine today. BACKCOVER: “Superb. . . . Weiss tells a great story.” —THE NEW YORK TIMES “Finally, a wine book that explains all the ingredients. . . . You will marvel at the richness of what Mike Weiss . . . was able to capture and convey within this delicious book.” —LOS ANGELES TIMES “Compelling . . . A Very Good Year is both entertaining and comprehensive.” —THE BOSTON GLOBE “A sweeping book about tourism, globalism, environmental sustainability, immigration, and glamour. . . . The bottle of Fume Blanc . . . is like a Pandora’s box. Open it up and out spill all the vanity, marketing savvy, self-mythologizing, acres of land, buckets of money, precise science, alchemical blending, and feudal working conditions that make up the California dream known as the wine industry.” —SAN FRANCISCO CHRONICLE

    And so, in this rich and original work that explores the Gulf through our human connection with the sea, environmental historian Jack E. Davis finally places this exceptional region into the American mythos in a sweeping history that extends from the Pleistocene age to the twenty-first century.Significant beyond tragic oil spills and hurricanes, the Gulf has historically been one of the world's most bounteous marine environments, supporting human life for millennia. Davis starts from the premise that nature lies at the center of human existence, and takes readers on a compelling and, at times, wrenching journey from the Florida Keys to the Texas Rio Grande, along marshy shorelines and majestic estuarine bays, profoundly beautiful and life-giving, though fated to exploitation by esurient oil men and real-estate developers.Rich in vivid, previously untold stories, The Gulf tells the larger narrative of the American Sea—from the sportfish that brought the earliest tourists to Gulf shores to Hollywood’s engagement with the first offshore oil wells—as it inspired and empowered, sometimes to its own detriment, the ethnically diverse groups of a growing nation. Davis' pageant of historical characters is vast, including: the presidents who directed western expansion toward its shores, the New England fishers who introduced their own distinct skills to the region, and the industries and big agriculture that sent their contamination downstream into the estuarine wonderland. Nor does Davis neglect the colorfully idiosyncratic individuals: the Tabasco king who devoted his life to wildlife conservation, the Texas shrimper who gave hers to clean water and public health, as well as the New York architect who hooked the “big one” that set the sportfishing world on fire.Ultimately, Davis reminds us that amidst the ruin, beauty awaits its return, as the Gulf is, and has always been, an ongoing story. Sensitive to the imminent effects of climate change, and to the difficult task of rectifying grievous assaults of recent centuries, The Gulf suggests how a penetrating examination of a single region's history can inform the country's path ahead.

    and Soviet submarines during the Cold War, Crash Dive will take you inside the silent but deadly world of the military submarine.

    Golf enthusiast Mike Keiser had the dream of building this British-style "links" course on a stretch of Oregon's rugged coast, and Dream Golf is the first all-inclusive account of how he turned his passion into a reality. Now, in this updated and expanded edition, golf writer Stephen Goodwin revisits Bandon Dunes and introduces readers to Keiser's latest effort there, a new course named Old Macdonald that will present golfers with a more rugged, untamed version of the game. This "new" approach to the sport is, in fact, a return to the game's origins, with a very deep bow to Charles Blair Macdonald (1856 –1939), the father of American golf course architecture and one of the founders of the U.S. Golf Association. This highly anticipated fourth course, designed by renowned golf course architect Tom Doak along with Jim Urbina — as detailed in Dream Golf — will further enhance Bandon Dunes' reputation as a place where golf really does seem to capture the ancient magic of the game.

    Relive each exciting match with detailed information, exclusive interviews, never-before-seen shots, and much more! The history of each WrestleMania, from both sides of the curtain Special tributes to Undertaker's Streak, Mr. WrestleMania, records, stats & more Stories from influential figures, including Vince McMahon, Hulk Hogan, Bret Hart & others Behind the scenes photos and anecdotes Artifacts such as tickets, VIP passes, programs, promotional items and other unique surprises Coverage of all the definitive Superstars and celebrities Foreward by "Mr. WrestleMania" Shawn Michaels Exclusive Topps collectible trading card featuring the Undertaker One of five exclusive collectible bookmarks Whether you've never missed a 'Mania or you are new to WWE, 30 Years of WrestleMania is guaranteed to enhance your fanhood and enrich your enjoyment of the WWE's annual worldwide phenomenon.

    Fatal Treasure is a truly compelling read.-Aphrodite Jones, New York Times bestselling author of Cruel Sacrifice and All She WantedIn 1622, hundreds of people lost their lives to the curse of the Spanish galleon Atocha-and they would not be the last. Fatal Treasure combines the rousing adventure of Ship of Gold in the Deep Blue Sea with the compelling characters and local color of Midnight in the Garden of Good and Evil. It tells the powerful true story of the relentless quest to find the Atocha and reclaim her priceless treasures from the sea. You'll follow Mel Fisher, his family, and their intrepid team of treasure hunters as they dive beneath the treacherous waters of the Florida Straits and scour the ocean floor in search of gold, silver, and emeralds. And you'll discover that nearly four centuries after the shipwreck, the curse of the Atocha is still a deadly force.""On this day, the sea once again relinquished its hold on the riches and glory of seventeenth-century Spain. And by the grace of God, I would share the moment of glory . . . . I was reaching for my eighth emerald, another big one, when the invisible hands squeezed my trachea. In desperation, I clutched at my throat to pry away the enemy's fingers. But no one had hold of me.""-From the Prologue

    Thompson’s Las Vegas, with the Good Doctor as tour guide. A Lord of the Rings-like adventure in the city’s underground flood channels. A seven-day stay at a seedy motel on East Fremont Street.The stories in My Week at the Blue Angel aren’t about Steve Wynn, Cirque du Soleil, or how to play poker and they aren’t set in Caesars Palace, XS Nightclub, or a 2,000-seat showroom. They’re about prostitutes, ex-cons, and the homeless and they’re set under Caesars Palace and in trailer parks and weekly motels.In this creative-nonfiction collection, Matthew O’Brien—author of Beneath the Neon: Life and Death in the Tunnels of Las Vegas—and veteran photographer Bill Hughes show a side of the city rarely seen. A side beyond the neon lights, themed facades, and motel-room doors. A side beyond the barbwire fences, “No Trespassing” signs, and midnight shadows.A side of Las Vegas many locals and visitors are curious about, but few ever explore.

    It is simultaneously a travelogue and visual journey. Martijn Doolaard traded the convenience of a car and the distractions of daily life for a cross-continental cycling journey: a biped adventure that would take him from Amsterdam to Singapore. Leaving behind repetitive routines, One Year on a Bike indulges in slow travel, the subtlety of a gradually changing landscape, and the lessons learned through traveling. Venturing through Eastern European fields of yellow rapeseed to the intimate hosting culture and community in Iran, One Year on a Bike is a vivid chronicle of what can happen when the norm is pointedly replaced by exceptional self-discoveries and beautiful scenery. Doolaard shares the gear and knowledge that made his trip possible alongside the passionate curiosities that served as his impetus.

    Marked by the Manson murders, rampant inflation, and recession, the decade seemed to usher in a gritty and unsightly reality. The city of glitz and glamour overnight became the city of smog and traffic, a cultural and environmental wasteland.Los Angeles in the 1970s was a complex and complicated city with local cultural touchstones that rarely made it near the silver screen. In Los Angeles in the 1970s, LA natives, transplants, and escapees talk about their personal lives intersecting with the city during a decade of struggle. From The Doors’ John Densmore seeing the titular L.A. Woman on a billboard on Sunset, to Deanne Stillman’s twisting path from Ohioan to New Yorker to finally finding her true home as an Angeleno, to Chip Jacobs’ thrilling retelling of the “snake in the mailbox” attempted murder, to Anthony Davis recounting his time as “Notre Dame Killer” and USC football hero, these are stories of the real Los Angeles—families trying to survive the closing of factories, teens cruising Van Nuys Boulevard, the Chicano Moratorium that killed three protestors, the making of a porn legend.Los Angeles in the 1970s is a love letter to the sprawling and complicatedfabric of a Los Angeles often forgotten and mostly overlooked. Welcome to the Gold Mine.

    An updated and revised guide for the more than 30 million Americans who are living the RV lifestyle and the millions of others who have considered it but have not yet taken the plunge, The Complete Idiot's Guide® to RVing, Second Edition, includes the following: Basic facts about the different types of RVs-camper, van, motor home, bus, or tow rig-and the advantages of each; Advice on buying your RV, from dealer negotiations to acquiring the proper insurance; Driving tips for piloting your RV; Information on how to choose a campground with an eye for water, electricity, propane, wastewater dump, hookups, phone, cable, and campground rules.

    Villagers--mainly young women--suffered from unseen torments that caused them to writhe, shriek, and contort their bodies, complaining of pins stuck into their flesh and of being haunted by specters. Believing that they suffered from assaults by an invisible spirit, the community began a hunt to track down those responsible for the demonic work. The resulting Salem Witch Trials, culminating in the execution of 19 villagers, persists as one of the most mysterious and fascinating events in American history. Historians have speculated on a web of possible causes for the witchcraft that stated in Salem and spread across the region-religious crisis, ergot poisoning, an encephalitis outbreak, frontier war hysteria--but most agree that there was no single factor. Rather, as Emerson Baker illustrates in this seminal new work, Salem was "a perfect storm": a unique convergence of conditions and events that produced something extraordinary throughout New England in 1692 and the following years, and which has haunted us ever since. Baker shows how a range of factors in the Bay colony in the 1690s, including a new charter and government, a lethal frontier war, and religious and political conflicts, set the stage for the dramatic events in Salem. Engaging a range of perspectives, he looks at the key players in the outbreak--the accused witches and the people they allegedly bewitched, as well as the judges and government officials who prosecuted them--and wrestles with questions about why the Salem tragedy unfolded as it did, and why it has become an enduring legacy. Salem in 1692 was a critical moment for the fading Puritan government of Massachusetts Bay, whose attempts to suppress the story of the trials and erase them from memory only fueled the popular imagination. Baker argues that the trials marked a turning point in colonial history from Puritan communalism to Yankee independence, from faith in collective conscience to skepticism toward moral governance. A brilliantly told tale, A Storm of Witchcraft also puts Salem's storm into its broader context as a part of the ongoing narrative of American history and the history of the Atlantic World.

    Directly in the ship’s path was the Sunshine Skyway Bridge--two ribbons of concrete, steel, and asphalt that crossed fifteen miles of open bay.  Suddenly, a violent weather cell reduced visibility to zero at the precise moment when Lerro attempted to direct the 20,000-ton vessel underneath the bridge. Unable to stop or see where he was going, Lerro drove the ship into a support pier; the main span splintered and collapsed 150 feet into the bay. Seven cars and a Greyhound bus fell over the broken edge and into the churning water below. Thirty-five people died.Skyway tells the entire story of this horrific event, from the circumstances that led up to it through the years-long legal proceedings that followed. Through personal interviews and extensive research, Bill DeYoung pieces together the harrowing moments of the collision, including the first-person accounts of witnesses and survivors. Among those whose lives were changed forever was Wesley MacIntire, the motorist whose truck ricocheted off the hull of the Summit Venture and sank. Although he was the lone survivor, MacIntire, like Lerro, was emotionally scarred and remained haunted by the tragedy for the rest of his life. Similarly, DeYoung details the downward spiral of Lerro’s life, his vilification in the days and weeks that followed the accident, and his obsession with the tragedy well into his painful last years. DeYoung also offers a history of the ill-fated bridge, from its construction in 1954, through the addition of a second parallel span in 1971, to its eventual replacement. He discusses the sinking of a Coast Guard cutter a mere three months before Skyway collapsed and the Department of Transportation’s dire warnings about the bridge’s condition. The result is a vividly detailed portrait of the rise and fall of a Florida landmark.

    No Secret Service protection. No traveling press. Just Harry and his childhood sweetheart Bess, off to visit old friends, take in a Broadway play, celebrate their wedding anniversary in the Big Apple, and blow a bit of the money he’d just received to write his memoirs. Hopefully incognito. In this lively history, author Matthew Algeo meticulously details how Truman’s plan to blend in went wonderfully awry. Fellow diners, bellhops, cabbies, squealing teenagers at a Future Homemakers of America convention, and one very by-the-book Pennsylvania state trooper--all unknowingly conspired to blow his cover. Algeo revisits the Trumans’ route, staying at the same hotels and eating at the same diners, and takes readers on brief detours into topics such as the postwar American auto industry, McCarthyism, the nation’s highway system, and the decline of Main Street America. By the end of the 2,500-mile journey, you will have a new and heartfelt appreciation for America’s last citizen-president.

    George R. Stewart's love of the surprising story, and his focus not just on language but on how people interact with their environment, make Names on the Land a unique window into the history and sociology of America. From the first European names in what would later be the United States; Ponce de León's flowery Florída, Cortez' semi-mythical isle of California, and the red river Rio Colorado; to New England, New Amsterdam, and New Sweden; the French and the Russians; border ruffians and Boston Brahmins: Names on the Land is no dry dictionary but a fascinating panorama of language in action, bursting at the seams with revealing details. In lively, passionate writing, Stewart explains where Indian names were likely to be kept, and why; the fad that gave rise to dozens of Troys and to Athens, Georgia, as well as suburban Parksides, Brookmonts, and Woodcrest Manors; why "Brooklyn" is Dutch but looks English and why "Arkansas" is Arkansaw, except of course when it isn't. His book has delighted generations of road-trippers, armchair travelers, and anyone who ever wondered how their hometown, or (more likely) the next town over, could be called that. Stewart's answer is always a story; one of the countless stories that lie behind the rich and strange diversity of America.