Now in its Eighth Edition, Public Relations: Strategies & Tactics combines numerous current real-life case studies with fundamental concepts of the field, helping students relate theory to the actual practice of public relations. Grounded in scholarship, the main text and features are all built on references to landmark studies and situations in today's headlines. In this age of corporate and political scandals, terrorism and national health issues, a new chapter, Conflict Management: Dealing with Issues, Risks and Crises, lays the groundwork for understanding and coping with various crises. Written in a disarming and accessible style, this edition also focuses technology in every application, and it leads readers to think about other creative ways to use new media. This edition continues to be the most definitive, comprehensive introductory text in the market, written by two leading public relations educators

    Half a decade later, she’s still on the road, in search not so much of a home as of understanding, a way of being in the world that demands neither constant struggle nor complete surrender.           The Dead Ladies Project is an account of that journey—but it’s also much, much more. Fascinated by exile, Crispin travels an itinerary of key locations in its literary map, of places that have drawn writers who needed to break free from their origins and start afresh. As she reflects on William James struggling through despair in Berlin, Nora Barnacle dependant on and dependable for James Joyce in Trieste, Maud Gonne fomenting revolution and fostering myth in Dublin, or Igor Stravinsky starting over from nothing in Switzerland, Crispin interweaves biography, incisive literary analysis, and personal experience into a rich meditation on the complicated interactions of place, personality, and society that can make escape and reinvention such an attractive, even intoxicating proposition.           Personal and profane, funny and fervent, The Dead Ladies Project ranges from the nineteenth century to the present, from historical figures to brand-new hangovers, in search, ultimately, of an answer to a bedrock question: How does a person decide how to live their life?

    As one woman says, "Within a year of my marrying, my plans for my own life, my own needs, had disappeared." Heyn argues that the ideal of the Virtuous Wife has taught us that she is the one responsible for the quality of the relationship--that to make a marriage work, women must be sacrificing, accommodating, good. But those are qualities for sainthood, not happiness. In fact, they assure precisely the opposite--distress, resentment, and guilt in both partners. Elegantly argued and resounding with the voices of women and men, Marriage Shock is a groundbreaking book that will change the way we think about marriage--and about divorce. Heyn's compassionate conclusion is that marriage can be saved only when we stop trying to "fix" wives so they fit into it--and instead fix marriage to embrace and nourish wives.From the Trade Paperback edition.

    She carried ammunition and was cited for her bravery under fire. Beloved by the Marines, she was decorated and promoted to sergeant. At the end of the war the Marines had her shipped to the U.S. for retirement.

    But her diplomatic skills were to prove invaluable in her new career. Secrets of a Pet Nanny is a fabulous and very funny collection of tales about the dogs she has looked after, from pedigree puppies to rare Tibetan terriers. Riley is a true dog devotee, but that does not prevent her casting a caustic eye across her charges—and their devoted owners. Part dog memoir, part outsider’s perspective on the eternal relationship between dog-owners and their beloved canines, this is sure to appeal to animal-lovers of all stripes.

    She was not only a strikingly beautiful actress who took Hollywood by storm in the 1940s, but she was also an inventor—and not just any inventor. Hedy Lamarr’s work with radio frequencies is credited with paving the way for Wi-Fi. It seems that the greatest bomb that this bombshell dropped would only fully explode until the last years of her life because when Lamarr passed away in the year 2000, the computing world was just then mainstreaming many of her ideas.Sadly, as amazing as her early career was, in later life, Lamarr became reclusive and had very limited contact with the outside world. It is perhaps ironic that it was the ideas of this recluse that would bring so many people together in the modern world of interconnectedness. In this book, we delve deep into the full unvarnished life and legacy of the woman we know as Hedy Lamarr.Discover a plethora of topics such as•The Runaway Bride•The Controversy of Lamarr’s Adopted Son•Hedy During World War II•Lamarr’s Last Film•Arrested for Shoplifting•Hedy’s Disappearing Act•And much more!So if you want a concise and informative book on Hedy Lamarr, simply scroll up and click the "Buy now" button for instant access!

    Edited by #1 New York Times-bestselling author Melissa de la Cruz, the book is the perfect gift for girls of all ages.The collection includes writings from an impressive array of girls and women who are trailblazers in their fields, including bestselling authors Victoria Aveyard, Libba Bray, and Margaret Stohl; industry pioneers like Dolores Huerta, Trish McEvoy, and Holly Knight; renowned chef Katie Button; aerospace and mechanical engineer Emily Calandrelli; and many more.Because I Was a Girl features powerful stories from:Elizabeth AcevedoKatrina AdamsVictoria Aveyard Bonnie BartlettBrenda Bowen Libba BrayKatie ButtonEmily Calandrelli Babette DavisWilliabell Jones DavisMelissa de la CruzAbby FalikJena Friedman Joan Hanawi Jane Hawley Tina Hay Jody HouserDolores Huerta Zareen JafferyAnjanette JohnstonMattie Johnston Holly KnightJill Lorie Zoey LunaTrish McEvoyLoretta MirandaGloria Molina Susan MorrisonAnna PonderMargaret Semrud-ClikemanRebecca SofferCheri SteinkellnerMargaret StohlNoor TagouriTillie Walden Quvenzhane Wallis Francesca ZambelloLenore Zion

    This new and expanded third edition continues to offer students and readers the best one-volume introduction to the field.The bewildering variety of approaches, theorists and technical language is lucidly and expertly unraveled. Unlike many books which assume certain positions about the critics and the theories they represent, Peter Barry allows readers to develop their own ideas once first principles and concepts have been grasped.

    We see, hear, and feel Umberto Eco, the passionate reader who has gotten lost over and over again in the woods, loved it, and come back to tell the tale, The Tale of Tales. Eco tells us how fiction works, and he also tells us why we love fiction so much. This is no deconstructionist ripping the veil off the Wizard of Oz to reveal his paltry tricks, but the Wizard of Art himself inviting us to join him up at his level, the Sorcerer inviting us to become his apprentice.

    From dogs and cats to horses and birds, this book is everything you need to understand and appreciate the power of Reiki to heal and deepen the bond with the animals in your life.�Animal Reiki is a great introduction to the growing field of energy medicine. Written in an easy-to-read style, this book will be enjoyed by animal guardians and veterinarians alike.”--SHAWN MESSONNIER, DVM, author of The Natural Health Bible for Dogs & Cats�I learned a lot from Animal Reiki and highly recommend it to a wide audience.”--MARC BEKOFF, University of Colorado, author of Minding Animals and editor of the Encyclopedia of Animal Behavior�Fulton and Prasad have created a much needed guide to a method of helping animals heal that is gentle, intuitive, safe and powerful.”--SUSAN CHERNAK McELROY, author of All My Relations: Living with Animals as Teachers and Healers

    Pleasant Animal Shelter"Benjamin writes with love and sensitivity about caring for pets 'adopted' from a shelter."--Publishers Weekly"...a solid training program...a great book."--Job Michael Evans, Dog Fancy"Why a book like this has never before been written is beyond me. It is an invaluable guide to rehabilitating those myriad unfortunate dogs which have either never had a home or have been shuttled from one owner to another, losing confidence, trust and self-esteem every step of the way. It is an absolute must for every owner who wants his second-hand dog to regain the ability to become the warm, loving companion every dog should be."--Kenneth A. Marden, President, The American Kennel Club"...Carol Lea Benjamin has written a witty, sound and thoroughly appropriate book on the extraordinary advantages that each of us who has second-hand pets knows first-hand. If you're thinking about sharing your life with a pet or with another pet, read this book first!"--John F. Kullberg, President, ASPCA

    His colleagues resist her argument that human reason is overrated and that the inability to reason does not diminish the value of life; his wife denounces his mother's vegetarianism as a form of moral superiority.At the dinner that follows her first lecture, the guests confront Costello with a range of sympathetic and skeptical reactions to issues of animal rights, touching on broad philosophical, anthropological, and religious perspectives. Painfully for her son, Elizabeth Costello seems offensive and flaky, but—dare he admit it?—strangely on target.Here the internationally renowned writer J. M. Coetzee uses fiction to present a powerfully moving discussion of animal rights in all their complexity. He draws us into Elizabeth Costello's own sense of mortality, her compassion for animals, and her alienation from humans, even from her own family. In his fable, presented as a Tanner Lecture sponsored by the University Center for Human Values at Princeton University, Coetzee immerses us in a drama reflecting the real-life situation at hand: a writer delivering a lecture on an emotionally charged issue at a prestigious university. Literature, philosophy, performance, and deep human conviction—Coetzee brings all these elements into play.As in the story of Elizabeth Costello, the Tanner Lecture is followed by responses treating the reader to a variety of perspectives, delivered by leading thinkers in different fields. Coetzee's text is accompanied by an introduction by political philosopher Amy Gutmann and responsive essays by religion scholar Wendy Doniger, primatologist Barbara Smuts, literary theorist Marjorie Garber, and moral philosopher Peter Singer, author of Animal Liberation. Together the lecture-fable and the essays explore the palpable social consequences of uncompromising moral conflict and confrontation.

    Here, he contributes a new epilogue to his collection of classic lectures on the relationship of fiction to age-old concepts of apocalyptic chaos and crisis. Prompted by the approach of the millennium, he revisits the book which brings his highly concentrated insights to bear on some of the most unyielding philosophical and aesthetic enigmas. Examining the works of writers from Plato to William Burrows, Kermode shows how they have persistently imposed their "fictions" upon the face of eternity and how these have reflected the apocalyptic spirit. Kermode then discusses literature at a time when new fictive explanations, as used by Spenser and Shakespeare, were being devised to fit a world of uncertain beginning and end. He goes on to deal perceptively with modern literaturewith "traditionalists" such as Yeats, Eliot, and Joyce, as well as contemporary "schismatics," the French "new novelists," and such seminal figures as Jean-Paul Sartre and Samuel Beckett. Whether weighing the difference between modern and earlier modes of apocalyptic thought, considering the degeneration of fiction into myth, or commenting on the vogue of the Absurd, Kermode is distinctly lucid, persuasive, witty, and prodigal of ideas.

    Michael W. Fox shares his pioneering 6-step dog massage technique, which is not only a healing tool and healthcare measure, but also affirms the bond between you and your animal companion. Drawn from more than 30 years of experience, Dr. Fox provides an orientation to basic dog anatomy, physiology, and psychology, and then addresses, through easy-to-read instructions and detailed illustrations and photos: Why dogs need massage How to understand your dog’s body language How to develop a massage routine How to diagnose illness with massage How to keep your dog fit and healthy This newly revised and updated volume is an essential guide for helping and healing our animal companions.

    So says the Marquis de Sade, philosopher and pornographer. His virtuous Justine, who keeps to the rules, is rewarded with rape and humiliation; his Juliette, Justine's triumphantly monstrous antithesis, viciously exploits her sexuality.With brilliance and wit, Angela Carter takes on these outrageous figments of de Sade's extreme imagination and transforms them into symbols of our time: The Hollywood sex goddesses, mothers and daughters, pornography, even the sacred shrines of sex and marriage lie devastatingly exposed before our eyes.Author Bio: Angela Carter (1940-1992) was best known for her subversive short stories, including her most famous collection, The Bloody Chamber. Carter translated the fairy tales of Charles Perrault, and wrote the screenplay for Neil Jordan's 1984 film, The Company of Wolves, based on her short story.