This is a comprehensive book specifically aimed at undergraduate students of engineering and conforming to the syllabi of major institutes teaching this subject. Adopting a direct, functional and practical approach, the book presents an exhaustive treatment of the basics of technical communication, both oral and written. It covers contemporary topics such as technical proposals, research papers, technical theses, dissertations, and instruction manuals. Also included are recent developments in communication technology such as the use of the Internet and contemporary software. With its up-to-date coverage and practical orientation, the book would prove to be an extremely useful text for students, while also serving as a ready reference for day-to-day communication.

    Practically overnight, social media seems indispensable to our lives--from friendship and dating to news and business.What makes social media so different from traditional media? Answering that question is the key to making social media work for any business, argues Miko?aj Piskorski, one of the world's leading experts on the business of social media. In A Social Strategy, he provides the most convincing answer yet, one backed by original research, data, and case studies from companies such as Nike and American Express.Drawing on his analysis of proprietary data from social media sites, Piskorski argues that the secret of successful ones is that they allow people to fulfill social needs that either can't be met offline or can be met only at much greater cost. This insight provides the key to how companies can leverage social platforms to create a sustainable competitive advantage. Companies need to help people interact with each other before they will promote products to their friends or help companies in other ways. Done right, a company's social media should benefit customers and the firm. Piskorski calls this a social strategy, and he describes how companies such as Yelp and Zynga have done it.Groundbreaking and important, A Social Strategy provides not only a story- and data-driven explanation for the explosion of social media but also an invaluable, concrete road map for any company that wants to tap the marketing potential of this remarkable phenomenon.

    This guide, which can be used with any text or can stand alone, contains at the beginning of each chapter a list of key definitions, a summary of major concepts, step by step solutions to dozens of problems, and additional practice problems.

    Includes some discussion of the Turbo C++ operating environment, as well as useful information on operators and expressions, data input and output, control sttements, functions, program structure, and arrays.

    Add to it a close set of friends and love for arts and her life was complete. She was beautiful inside out, with her doe-like olive green eyes mature beyond their years. Her life was not perfect but she was not the one to complain for she lived it to the fullest. She made the best out of the situations and believed in moving on. Her smiles and chitter-chatter were the life of Raizada Mansion. Everyone loved her dearly.Everyone, but Avish Singh Raizada. He arrived in her world claiming his stake on two things that Khushi held very dear to her heart. Her home and her bade papa's love. Sharing was an alien concept to that cynical arrogant man, who was unhappy with pretty much everything around him. And unfortunately Khushi became one more reason of his displeasure. Forgetting her own sadness, she tried to be reasonable and friendly towards him but he refused to warm up to her. So like any other intelligent being she decided to pretend that he does not exist and went on with her life.It worked, but not for long. The people and the ties binding them were very important, very strong, whether they liked it or not. Their lives touched each other's on daily basis. So overtime, living under the same roof, sharing the same family forced them into an understanding, a friendship of the sorts.But like it happened with other people, Avish too found his life revolving around Khushi one fine day. She was not someone you can resent for long and he had understood that slowly. They way she saw his pain through the facade of anger broke his resolve to stay away from her. Her heart warming smiles that he had started discreetly capturing in his camera, thawed his frozen heart bit by bit. But his silent admiration and complex nature did not help the matter. To add to his woes, Khushi was obliviously happy in her own world, where Avish was her friend, just a friend. She sincerely believed in love, but for others not herself. He had always mocked the idea of love, but it was his only salvation now.Second chances are rare in life but he got one, and thus began his quest to bridge the distances between himself and her, distances created by the society, distances created by the age difference, but most importantly distances created by themselves. To make her his for eternity, only his.

    Problems are designed to progressively enhance MATLAB-use proficiency, so students need not be familiar with MATLAB at the start of your course. Program scripts that are answers to exercises in the text are available at no charge in electronic form (see Teaching Resources below). *Supplement and Review Mini-Chapters after each of the text's three parts contain an extensive review list of terms, test-like problem sets with answers, and detailed suggestions on supplemental reading to reinforce students' learning and help them prepare for exams. *Read-Only Chapters, strategically placed to provide a change of pace during the course, provide informative, yet enjoyable reading for students. *Measurement Details and Results samples offer students a realistic perspective on the seldom-perfect nature of device characteristics, contrary to the way they are often represented in introductory texts. Content Highlig

    

    

    They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do—and for anyone running a business today, outcomes are the key. The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s where products become software. IoT Inc. explains everything you need to know to position your company within this powerful new network. And once you do, you’ll leave the competition in the dust. Founder and president of today’s leading IoT business consulting firm, Bruce Sinclair has been helping companies develop IoT strategies for a decade—far longer than the term has even existed. This essential guide provides an in-depth look into IoT—how it works and how it is transforming business; methods for seeing your own business, customers, and competitors through the lens of IoT, and a deep dive into how to develop and implement a powerful IoT strategy. IoT isn’t a new business trend. It’s the new way of business. Period. The IoT wave is heading for your industry. You can either meet it head-on, and ride it to success, or you can turn your back and let it swamp you. This is your playbook for transforming your company into a major player in the IoT Outcome economy.

    • Useful for collegiate students as well as for those who are opting for entrance examinations.This completely new and innovative textbook provides a comprehensive account of pericyclic reactions and organic photochemistry for undergraduate and postgraduate courses. The approach is based on mechanism and reaction type, and the subject matter is developed and concentrated on better understanding rather than on merely grasping factual knowledge.Salient Features: • Basics of the subject are explained in thorough details. • Important points are revisited and mentioned wherever they are relevant. • Provides over 200 excellent thought-provoking textual problems. • Glossary and questions for self-assessment are given at the end of each chapter. • The most important aspect of this book is Chapter 14 which contains about 400 problems and their solutions based on pericyclic reactions and photochemistry. • Applied photochemistry is also discussed in the book.

    Real colour plates/diagrams have been given at appropriate places. Chapters on 'CultuMethods', 'Processing of Specimens' and 'Hospital Waste Management' have been included for practical understanding. Key Points have been provided for easy and quick recapitulation

    The book comprises chapters on elementary data structures, dynamic programming, backtracking, algebraic problems, lower bound theory, pram algorithms, mesh algorithms, and hypercube algorithms. In addition, the book consists of several real-world examples to understand the concepts better. This book is indispensable for computer engineers preparing for competitive examinations like GATE and IES.

    

    New

    The Student Solutions Manual contains solutions to selected problems in the book.