When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an 'Aqua Detox' footbath, releasing her toxins into the water, turning it brown, he thought he'd try the same at home. 'Like some kind of Johnny Ball cum Witchfinder General', using his girlfriend's Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: 'before my very eyes, the world's first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend's immorality.' Dr Ben Goldacre is the author of the Bad Science column in the Guardian. His book is about all the 'bad science' we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own 'bad science' moments from the useless pie-chart on the back of cereal packets to the use of the word 'visibly' in cosmetics ads.

    Turing Mathematician Alan Turing invented an imaginary computer known as the Turing Machine; in an age before computers, he explored the concept of what it meant to be "computable," creating the field of computability theory in the process, a foundation of present-day computer programming.The book expands Turing's original 36-page paper with additional background chapters and extensive annotations; the author elaborates on and clarifies many of Turing's statements, making the original difficult-to-read document accessible to present day programmers, computer science majors, math geeks, and others.Interwoven into the narrative are the highlights of Turing's own life: his years at Cambridge and Princeton, his secret work in cryptanalysis during World War II, his involvement in seminal computer projects, his speculations about artificial intelligence, his arrest and prosecution for the crime of "gross indecency," and his early death by apparent suicide at the age of 41.

    Alternating passages of extraordinarily lucid mathematical exposition with chapters of elegantly composed biography and history, Prime Obsession is a fascinating and fluent account of an epic mathematical mystery that continues to challenge and excite the world.

    Len Fisher turns his attention to the science of cooperation in his lively and thought-provoking book. Fisher shows how the modern science of game theory has helped biologists to understand the evolution of cooperation in nature, and investigates how we might apply those lessons to our own society. In a series of experiments that take him from the polite confines of an English dinner party to crowded supermarkets, congested Indian roads, and the wilds of outback Australia, not to mention baseball strategies and the intricacies of quantum mechanics, Fisher sheds light on the problem of global cooperation. The outcomes are sometimes hilarious, sometimes alarming, but always revealing. A witty romp through a serious science, Rock, Paper, Scissors will both teach and delight anyone interested in what it what it takes to get people to work together.

    So wrong that a chimpanzee choosing answers at random will consistently outguess teachers, journalists, Nobel laureates, and investment bankers.In Factfulness, Professor of International Health and global TED phenomenon Hans Rosling, together with his two long-time collaborators, Anna and Ola, offers a radical new explanation of why this happens. They reveal the ten instincts that distort our perspective—from our tendency to divide the world into two camps (usually some version of us and them) to the way we consume media (where fear rules) to how we perceive progress (believing that most things are getting worse).Our problem is that we don’t know what we don’t know, and even our guesses are informed by unconscious and predictable biases.It turns out that the world, for all its imperfections, is in a much better state than we might think. That doesn’t mean there aren’t real concerns. But when we worry about everything all the time instead of embracing a worldview based on facts, we can lose our ability to focus on the things that threaten us most.Inspiring and revelatory, filled with lively anecdotes and moving stories, Factfulness is an urgent and essential book that will change the way you see the world and empower you to respond to the crises and opportunities of the future.

    This staggering amount of information—unprecedented in history—can tell us a great deal about who we are—the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable.Everybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women?Investigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential—revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health—both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world.

    In this book, he expands the points he has made, and claims that this debate is not so much about religion versus science, as about the nature of science itself. With infectious enthusiasm, he reveals the mechanics of evolutionary theory, explains how it is rooted in the testable and verifiable scientific method, and why it is therefore a sound explanation of our beginning. He argues passionately that to continue to assert otherwise, to continue to insist that creationism has a place in the science classroom is harmful not only to our children, but to the future of the greater world as well.

    Could she use quantum tunnelling to get through the neighbour's fence and chase bunnies? What about quantum teleportation to catch squirrels before they climb out of reach? In this witty and informative book, Orzel and Emmy - the talking dog - discuss the key theories of Quantum Physics and its fascinating history. From quarks and gluons to Heisenberg's uncertainty principle, this is the perfect introduction to the fundamental laws which govern the universe.

    More than two centuries after Euler's death, it is still regarded as a conceptual diamond of unsurpassed beauty. Called Euler's identity or God's equation, it includes just five numbers but represents an astonishing revelation of hidden connections. It ties together everything from basic arithmetic to compound interest, the circumference of a circle, trigonometry, calculus, and even infinity. In David Stipp's hands, Euler's identity formula becomes a contemplative stroll through the glories of mathematics. The result is an ode to this magical field.

    Even after more than three centuries and the revolutions of Einsteinian relativity and quantum mechanics, Newtonian physics continues to account for many of the phenomena of the observed world, and Newtonian celestial dynamics is used to determine the orbits of our space vehicles.This completely new translation, the first in 270 years, is based on the third (1726) edition, the final revised version approved by Newton; it includes extracts from the earlier editions, corrects errors found in earlier versions, and replaces archaic English with contemporary prose and up-to-date mathematical forms. Newton's principles describe acceleration, deceleration, and inertial movement; fluid dynamics; and the motions of the earth, moon, planets, and comets. A great work in itself, the Principia also revolutionized the methods of scientific investigation. It set forth the fundamental three laws of motion and the law of universal gravity, the physical principles that account for the Copernican system of the world as emended by Kepler, thus effectively ending controversy concerning the Copernican planetary system.The illuminating Guide to the Principia by I. Bernard Cohen, along with his and Anne Whitman's translation, will make this preeminent work truly accessible for today's scientists, scholars, and students.

    The work of English clergyman, educator and Shakespearean scholar Edwin A. Abbott (1838-1926), it describes the journeys of A. Square [sic – ed.], a mathematician and resident of the two-dimensional Flatland, where women-thin, straight lines-are the lowliest of shapes, and where men may have any number of sides, depending on their social status.Through strange occurrences that bring him into contact with a host of geometric forms, Square has adventures in Spaceland (three dimensions), Lineland (one dimension) and Pointland (no dimensions) and ultimately entertains thoughts of visiting a land of four dimensions—a revolutionary idea for which he is returned to his two-dimensional world. Charmingly illustrated by the author, Flatland is not only fascinating reading, it is still a first-rate fictional introduction to the concept of the multiple dimensions of space. "Instructive, entertaining, and stimulating to the imagination." — Mathematics Teacher.

    It intersects with Darwin’s theory of evolution, and collides with the horrors of Nazi eugenics in the 1940s. The gene transforms post-war biology. It reorganizes our understanding of sexuality, temperament, choice and free will. This is a story driven by human ingenuity and obsessive minds – from Charles Darwin and Gregor Mendel to Francis Crick, James Watson and Rosalind Franklin, and the thousands of scientists still working to understand the code of codes.This is an epic, moving history of a scientific idea coming to life, by the author of The Emperor of All Maladies. But woven through The Gene, like a red line, is also an intimate history – the story of Mukherjee’s own family and its recurring pattern of mental illness, reminding us that genetics is vitally relevant to everyday lives. These concerns reverberate even more urgently today as we learn to “read” and “write” the human genome – unleashing the potential to change the fates and identities of our children.Majestic in its ambition, and unflinching in its honesty, The Gene gives us a definitive account of the fundamental unit of heredity – and a vision of both humanity’s past and future.

    Now William Dunham gives them the attention they deserve.Dunham places each theorem within its historical context and explores the very human and often turbulent life of the creator — from Archimedes, the absentminded theoretician whose absorption in his work often precluded eating or bathing, to Gerolamo Cardano, the sixteenth-century mathematician whose accomplishments flourished despite a bizarre array of misadventures, to the paranoid genius of modern times, Georg Cantor. He also provides step-by-step proofs for the theorems, each easily accessible to readers with no more than a knowledge of high school mathematics.A rare combination of the historical, biographical, and mathematical, Journey Through Genius is a fascinating introduction to a neglected field of human creativity.

    From the sudden expansion of a cloud of gas to the cooling of hot metal--everything is moved or restrained by four simple laws. Written by Peter Atkins, one of the world's leading authorities on thermodynamics, this powerful and compact introduction explains what these four laws are and how they work, using accessible language and virtually no mathematics. Guiding the reader a step at a time, Atkins begins with Zeroth (so named because the first two laws were well established before scientists realized that a third law, relating to temperature, should precede them--hence the jocular name zeroth), and proceeds through the First, Second, and Third Laws, offering a clear account of concepts such as the availability of work and the conservation of energy. Atkins ranges from the fascinating theory of entropy (revealing how its unstoppable rise constitutes the engine of the universe), through the concept of free energy, and to the brink, and then beyond the brink, of absolute zero. About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    His breaking of the German U-boat Enigma cipher in World War II ensured Allied-American control of the Atlantic. But Turing's vision went far beyond the desperate wartime struggle. Already in the 1930s he had defined the concept of the universal machine, which underpins the computer revolution. In 1945 he was a pioneer of electronic computer design. But Turing's true goal was the scientific understanding of the mind, brought out in the drama and wit of the famous "Turing test" for machine intelligence and in his prophecy for the twenty-first century.Drawn in to the cockpit of world events and the forefront of technological innovation, Alan Turing was also an innocent and unpretentious gay man trying to live in a society that criminalized him. In 1952 he revealed his homosexuality and was forced to participate in a humiliating treatment program, and was ever after regarded as a security risk. His suicide in 1954 remains one of the many enigmas in an astonishing life story.