Pricing Strategies is about making the most from your work by understanding what your genre will support. It’s not hard, but you have to have a plan. Over the course of a year, you might change your book’s price five or ten times. That’s perfectly fine, when done for the right reasons as part of an overall marketing strategy. What is one reader worth to you as an entry point into your author world? What is that reader worth if they stay on board?Pricing Strategies explains why and how you would vary price points, whether you are exclusive to Amazon or distribute on multiple platforms. Book pricing is about getting the most money from your book or box set, not just one time but for the long term. It is how you can be a successful indie author. Without buyers for your books, self-publishing is just a hobby. Look at your words as your profession and earn your just desserts by pricing your books appropriately and intentionally to improve your bottom line.That’s what Pricing Strategies is all about. Understand the why and let the money flow. Pricing Strategies. The book you need.

    As the number-one sitcom, it received more than seventy Emmy nominations, including two wins for best comedy. With You’re Lucky You’re Funny, Phil Rosenthal takes us onstage and inside the writer’s room. Rosenthal’s meteoric ascent was preceded by odd jobs, including a stint as a museum security guard, running a deli, and writing for a slew of forgettable shows—including one starring Robert Mitchum as a curmudgeonly homeless man taken in by two orphans. But when he met comedian Ray Romano, they discovered a shared lifetime of family dysfunction—and endless material for a sitcom. Not only a chronicle of one man’s rise to the peak of his profession, Rosenthal’s book is also an unprecedented look at the making of a hit series: how shows are written and character developed, how comedy is refined, how network executives are outsmarted, and most important, how egos are massaged. You’re Lucky You’re Funny is an inspiration to anyone involved in the creative process and a must read for the show’s millions of devoted fans. BACKCOVER: Advanced Praise: “In the Prologue, Mr. Rosenthal says ‘No one listens to me. Maybe the reader will...’ You should! He is the real deal, both as a human being and as an artist of comedy.” —Henry Winkler "I read YOU'RE LUCKY YOU'RE FUNNY and loved it! If you had the Everybody Loves Raymond bug during its 9 year run, this is the love letter you've been waiting for. If you've missed the bug, read it at the risk of being bitten and smitten." —Norman Lear

    Some I knew only slightly, some quite well. Some I’ll love always, some I no longer like very much, and there are a few I’d like to strip naked, tie to a Maypole, smear with sweet syrup near a beehive, then stand back and watch. I’ll describe a goodly number of these hot dudes—and duds—keeping the nicest man for last because—if for nothing else—I’d like to leave you, dear reader, with a good taste in your mouth, and Hubbies #3 and #4 might make you want to rush to gargle. There were times I truly wondered, Lord, will I EVER get it right? Thank God I thrive on variety.” —From My First Five Husbands . . . And the Ones Who Got AwayPeople always ask me if I'm like Blanche. And I say, 'Well, Blanche was an oversexed, self-involved, man-crazy, vain Southern Belle from Atlanta -- and I'm not from Atlanta!’” -- Rue McClanahanWho can forget Rue McClanahan as the sexy Southern vixen, Blanche Devereaux, on the Emmy-award winning series The Golden Girls? With her breezy sex appeal and sharp comedic timing, Rue infused her character with a sassy joie de vivre that captured the hearts of women everywhere. Now, the actress behind the magic reveals her life in and out of the spotlight in a laugh-out-loud funny memoir about love, marriage, men, and getting older that is every bit as colorful as the characters she plays. Raised in small-town Oklahoma in a house “thirteen telephone poles past the standpipe north of town,” Rue developed her two great passions—theater and men—at an early age. She arrived in New York City in 1957 with two-weeks worth of money in her pocket, hustled her way into a class with the legendary Uta Hagen, and began working her way up in the acting world against the vibrant, free-spirited backdrop of the sixties. That’s when she met and married Husband #1—a handsome rogue of an aspiring actor who quickly left her with a young son. Still, she was determined to make it on the stage and screen—and in the years that followed, rose to the top of the entertainment world with a host of adventures (and husbands) along the way. From her roles on Broadway opposite Dustin Hoffman and Brad Davis, to her first television appearances on Maude and All in the Family, to the Golden Girls era and beyond, My First Five Husbands is the irresistible story of one woman’s quest to find herself. Now happily married to her soul mate, Husband #6, Rue is proof that many things can and do get better with age—and that, if she keeps her wits about her, even a small-town girl can make it big. Told with Rue’s saucy wit and Southern charm, My First Five husbands is a deliciously entertaining take on life and love from an irrepressible star.

    Stanislavski's simple exercises fire the imagination, and help readers not only discover their own conception of reality but how to reproduce it as well.

    Club issue a slightly slanted pop-culture list filled with challenging opinions (Is David Bowie's "Young Americans" nearly ruined by saxophone?) and fascinating facts. Exploring 24 great films too painful to watch twice, 14 tragic movie-masturbation scenes, 18 songs about crappy cities, and much more, Inventory combines a massive helping of new lists created especially for the book with a few favorites first seen at avclub.com and in the pages of The A.V. Club's sister publication, The Onion. But wait! There's more: John Hodgman offers a set of minutely detailed (and probably fictional) character actors. Patton Oswalt waxes ecstatic about the "quiet film revolutions" that changed cinema in small but exciting ways. Amy Sedaris lists 50 things that make her laugh. "Weird Al" Yankovic examines the noises of Mad magazine's Don Martin. Plus lists from Paul Thomas Anderson, Robert Ben Garant, Tom Lennon, Andrew W.K., Tim and Eric, Daniel Handler, and Zach Galifianakis -- and an epic foreword from essayist Chuck Klosterman.

                 His trailblazing television program, The Dick Van Dyke Show (produced by Carl Reiner, who has written the foreword to this memoir), was one of the most popular sitcoms of the 1960s and introduced another major television star, Mary Tyler Moore. But Dick Van Dyke was also an enormously engaging movie star whose films, including Mary Poppins and Chitty Chitty Bang Bang, have been discovered by a new generation of fans and are as beloved today as they were when they first appeared. Who doesn’t know the word supercalifragilisticexpialidocious?             A colorful, loving, richly detailed look at the decades of a multilayered life, My Lucky Life In and Out of Show Business, will enthrall every generation of reader, from baby-boomers who recall when Rob Petrie became a household name, to all those still enchanted by Bert’s “Chim Chim Cher-ee.” This is a lively, heartwarming memoir of a performer who still thinks of himself as a “simple song-and-dance man,” but who is, in every sense of the word, a classic entertainer.From the Hardcover edition.

    At once a memoir, meditation on the artistic process, and advice on craft, Still Writing is an intimate and eloquent companion to living a creative life.Through a blend of deeply personal stories about what formed her as a writer, tales from other authors, and a searching look at her own creative process, Shapiro offers her gift to writers everywhere: an elegant guide of hard-won wisdom and advice for staying the course. "The writer's life requires courage, patience, empathy, openness. It requires the ability to be alone with oneself. Gentle with oneself. To be disciplined, and at the same time, take risks." Writers--and anyone with an artistic temperament--will find inspiration and comfort in these pages. Offering lessons learned over twenty years of teaching and writing, Shapiro brings her own revealing insights to weave an indispensable almanac for modern writers.Like Anne Lamott's Bird by Bird, Virginia Woolf's A Writer's Diary, and Stephen King's On Writing, Dani Shapiro's Still Writing is a lodestar for aspiring scribes and an eloquent memoir of the writing life.

    This new book by one of our finest critics explains--historically, in depth, and with interviews with the celebrated creators themselves--how the art of must-see/binge-watch television evolved. Darwin had his theory of evolution, and David Bianculli has his. Bianculli's theory has to do with the concept of quality television: what it is and, crucially, how it got that way. In tracing the evolutionary history of our progress toward a Platinum Age of Television--our age, the era of The Sopranos and Breaking Bad and Mad Men and The Wire and Homeland and Girls--he focuses on the development of the classic TV genres, among them the sitcom, the crime show, the miniseries, the soap opera, the western, the animated series and the late night talk show. In each genre, he selects five key examples of the form, tracing its continuities and its dramatic departures and drawing on exclusive and in-depth interviews with many of the most famed auteurs in television history.Television has triumphantly come of age artistically; David Bianculli's book is the first to date to examine, in depth and in detail and with a keen critical and historical sense, how this inspiring development came about.

    One day she intercepted a note with an ugly racial caricature, and angrily declared that this was precisely the sort of thing that led to the Holocaust—only to be met by uncomprehending looks. So she and her students, using the treasured books Anne Frank: The Diary of a Young Girl and Zlata’s Diary: A Child’s Life in Sarajevo as their guides, undertook a life-changing, eye-opening, spirit-raising odyssey against intolerance and misunderstanding. They learned to see the parallels in these books to their own lives, recording their thoughts and feelings in diaries and dubbing themselves the “Freedom Writers” in homage to the civil rights activists “The Freedom Riders.”With funds raised by a “Read-a-thon for Tolerance,” they arranged for Miep Gies, the courageous Dutch woman who sheltered the Frank family, to visit them in California, where she declared that Erin Gruwell’s students were “the real heroes.” Their efforts have paid off spectacularly, both in terms of recognition—appearances on “Prime Time Live” and “All Things Considered,” coverage in People magazine, a meeting with U.S. Secretary of Education Richard Riley—and educationally. All 150 Freedom Writers have graduated from high school and are now attending college.With powerful entries from the students’ own diaries and a narrative text by Erin Gruwell, The Freedom Writers Diary is an uplifting, unforgettable example of how hard work, courage, and the spirit of determination changed the lives of a teacher and her students. The authors’ proceeds from this book will be donated to The Tolerance Education Foundation, an organization set up to pay for the Freedom Writers’ college tuition. Erin Gruwell is now a visiting professor at California State University, Long Beach, where some of her students are Freedom Writers.

    You’ve heard of “organic writing,” but that seems a bit squishy to you. Take a look at the wildly popular Snowflake Method—a battle-tested series of ten steps that jump-start your creativity and help you quickly map out your story. All around the world, novelists are using the Snowflake Method right now to ignite their imaginations and get their first drafts down on paper. In this book, you’ll follow the story of a fictitious novelist as she learns to tap into the amazing power of the Snowflake Method. Almost magically, she finds her story growing from a simple idea into a deep and powerful novel. And she finds her novel changing her—turning her into a stronger, more courageous person.Zany, Over the Top, and Just Plain FunHow to Write a Novel Using the Snowflake Method is a “business parable”—a how-to guide written in story form. It’s zany. It’s over the top. It’s just plain fun. Most important, it’s effective, because it shows you, rather than telling you.You’ll learn by example how to grow your story idea into a sizzling first draft. You’ll discover:* How to define your “target audience” the right way, so you know exactly how your ideal readers think and feel. Forget what the experts tell you about “demographics.”* How to create a dynamite selling tool that will instantly tell people whether they’ll love your story or hate it. And you want them to either love it or hate it.* How to get inside the skin of every one of your characters—even your villain. Especially your villain.* How to find a deep, emotively powerful theme for your story. Do you know the one best point in your novel to unveil your theme—when your reader is most eager to hear it?* How to know when to backtrack, and why backtracking is essential to writing great fiction.* How to fire-test each scene to guarantee it’ll be high-impact—before you write it.Excerpt from Chapter 1:Goldilocks had always wanted to write a novel. She learned to read before she went to kindergarten. In grade school, she always had her nose in a book. In junior high, the other kids thought she was weird, because she actually liked reading those dusty old novels in literature class. All through high school, Goldilocks dreamed of writing a book of her own someday.But when she went to college, her parents persuaded her to study something practical. Goldilocks hated practical, and secretly she kept reading novels. But she was a very obedient girl, so she did what her parents told her. She got a very practical degree in marketing. After college, she got a job that bored her to tears—but at least it was practical.Then she got married, and within a few years, she had two children, a girl and then a boy. She quit her job to devote full time to them. As the children grew, Goldilocks took great joy in introducing them to the stories she had loved as a child. When her son went off to kindergarten, Goldilocks thought about looking for a job. But her resume now had a seven-year hole in it, and her practical skills were long out of date. The only jobs Goldilocks could qualify for were minimum wage.She suddenly realized that being practical had made her horribly unhappy. On a whim, Goldilocks decided to do the one thing she had always wanted more than anything else—she was finally going to write a novel.She didn’t care if it was impractical.She didn’t care if nobody would ever read her novel.She was going to do it just because she wanted to.For the first time in years, she was going to do something just for herself.And nobody was going to stop her.

    It is also true that much of the material in this book is freely available online (I know, because I put it there). So why publish this book? A) Free material is useless if nobody finds it. B) Organizing and making sense of online content takes time and effort. I'm reaching out to you through Kindle to share some publishing tools I've made that will save you time and money, while increasing the quality of your finished book. If you don't think that's worth the price of this book - ask for a refund (or better yet, don't buy it). Publishing a book, but not sure where to start? DEREK MURPHY has been a book cover designer, writing coach and publishing consultant for almost a decade, helping thousands of authors put their books out into the world. In WRITE, FORMAT, PUBLISH, PROMOTE Derek reveals the free or low-cost tools, tips and strategies that successful authors can use to get an edge – drastically cutting costs from the expenses of book publishing. Learn how to… WRITE faster and finish more books EDIT your book by identifying common errors FORMAT for print and eBook, with free templates PUBLISH your book and put it up for sale PROMOTE your book with powerful marketing tricks ALL WITHOUT SPENDING ANY MONEY! (The screenshots were made on a Windows PC, although MAC users can still download the free templates and tools, the workflow will be different).

    The show is so snarky, so smart, and so savvy, that the detective show’s biggest mystery is why more people aren’t watching.This collection of essays on the show’s first two seasons explores the noir roots of Veronica’s blond locks, and the sharp writing and killer plot twists that have catapulted Veronica Mars to the top of smart viewers’ must-watch lists.