How did the table fork acquire a fourth tine?  What advantage does the Phillips-head screw have over its single-grooved predecessor? Why does the paper clip look the way it does? What makes Scotch tape Scotch?   In this delightful book Henry Petroski takes a microscopic look at artifacts that most of us count on but rarely contemplate, including such icons of the everyday as pins, Post-its, and fast-food "clamshell" containers.  At the same time, he offers a convincing new theory of technological innovation as a response to the perceived failures of existing products—suggesting that irritation, and not necessity, is the mother of invention.

    This is an account of the world's greatest ‘intellectual virtuosos,' who are also humanity's greatest doubters and disbelievers, from the ancient Greek philosophers, Jesus, and the Eastern religions, to modern secular equivalents Marx, Freud and Darwin—and their attempts to reconcile the seeming meaninglessness of the universe with the human need for meaning,This remarkable book ranges from the early Greeks, Hebrew figures such as Job and Ecclesiastes, Eastern critical wisdom, Roman stoicism, Jesus as a man of doubt, Gnosticism and Christian mystics, medieval Islamic, Jewish and Christian skeptics, secularism, the rise of science, modern and contemporary critical thinkers such as Schopenhauer, Darwin, Marx, Freud, Nietzsche, the existentialists.

    Much as Brainiac offered a behind-the-scenes look at the little-known demimonde of competitive trivia buffs, Maphead finally gives equal time to that other downtrodden underclass: America's map nerds.In a world where geography only makes the headlines when college students are (endlessly) discovered to be bad at it, these hardy souls somehow thrive. Some crisscross the map working an endless geographic checklist: visiting all 3,143 U.S. counties, for example, or all 936 UNESCO World Heritage Sites. Some pore over million-dollar collections of the rarest maps of the past; others embrace the future by hunting real-world cartographic treasures like "geocaches" or "degree confluences" with GPS device in hand. Some even draw thousands of their own imaginary maps, lovingly detailing worlds that never were.Ken Jennings was a map nerd from a young age himself, you will not be surprised to learn, even sleeping with a bulky Hammond atlas at the side of his pillow, in lieu of the traditional Teddy bear. As he travels the nation meeting others of his tribe--map librarians, publishers, "roadgeeks," pint-sized National Geographic Bee prodigies, the computer geniuses behind Google Maps and other geo-technologies--he comes to admire these geographic obsessives. Now that technology and geographic illiteracy are increasingly insulating us from the lay of the land around us, we are going to be needing these people more than ever. Mapheads are the ones who always know exactly where they are--and where everything else is as well.

    Beginning at the time of Alexander the Great, the monsters come fast and furious--Behemoth and Leviathan, Gog and Magog, Satan and his demons, Grendel and Frankenstein, circus freaks and headless children, right up to the serial killers and terrorists of today and the post-human cyborgs oftomorrow. Monsters embody our deepest anxieties and vulnerabilities, Asma argues, but they also symbolize the mysterious and incoherent territory beyond the safe enclosures of rational thought. Exploring sources as diverse as philosophical treatises, scientific notebooks, and novels, Asma unravelstraditional monster stories for the clues they offer about the inner logic of an era's fears and fascinations. In doing so, he illuminates the many ways monsters have become repositories for those human qualities that must be repudiated, externalized, and defeated.

    Veteran journalists Smith and Kiger make the offbeat their beat, offering fascinating explanations for the perplexing mysteries of modern life: Lawns: If most homeowners hate yard work, why does every home have a lawn? The Sexual Revolution: Was it really sparked by the disastrous honeymoon of a science geek? Convenience Food: When did convenience become more important than the food? Diets: In the best-fed country on earth, how did thin become in? Entertaining and always enlightening, Poplorica ensures you'll never look at a disposable diaper or a black-velvet painting the same way again.

    With humor and insight, Melissa Mohr takes readers on a journey to discover how "swearing" has come to include both testifying with your hand on the Bible and calling someone a *#$&!* when they cut you off on the highway. She explores obscenities in ancient Rome and unearths the history of religious oaths in the Middle Ages, when swearing (or not swearing) an oath was often a matter of life and death. Holy Sh*t also explains the advancement of civility and corresponding censorship of language in the 18th century, considers the rise of racial slurs after World War II, examines the physiological effects of swearing and answers a question that preoccupies the FCC, the US Senate, and anyone who has recently overheard little kids at a playground: are we swearing more now than people did in the past?A gem of lexicography and cultural history, Holy Sh*t is a serious exploration of obscenity.

    Schott's Original Miscellany

    The author traces the evolution of the book from the rarefied world of the hand-copied and illuminated volume in ancient and medieval times, through the revolutionary impact of Gutenberg’s invention of the printing press, to the rise of a publishing culture in the nineteenth and twentieth centuries, and the subsequent impact of new technologies on this culture.  Many of the great individual titles of the past two millennia are discussed as well as the range of book types and formats that have emerged in the last few hundred years, from serial and dime novels to paperbacks, children’s books, and Japanese manga. The volume ends with a discussion of the digital revolution in book production and distribution and the ramifications for book lovers, who can’t help but wonder whether the book will thrive—or even survive—in a form they recognize.

    We need a brand new way to take it all in. 'Information is Beautiful' transforms the ideas surrounding and swamping us into graphs and maps that anyone can follow at a single glance.

    In Quirkology, he navigates the backwaters of human behavior, discovering the tell-tale signs that give away a liar, the secret science behind speed-dating and personal ads, and what a person's sense of humor reveals about the innermost workings of their mind- all along paying tribute to others who have carried out similarly weird and wonderful work. Wiseman's research has involved secretly observing people as they go about their daily business, conducting unusual experiments in art exhibitions and music concerts, and even staging fake seances in allegedly haunted buildings. With thousands of research subjects from all over the world, including enamored couples, unwitting pedestrians, and guileless dinner guests, Wiseman presents a fun, clever, and unexpected picture of the human mind.

    Fights over taxes. Racial resentments. A Lakers-Celtics championship. The Karate Kid topping the box-office charts. Bon Jovi touring the country. These words could describe our current moment—or the vaunted iconography of three decades past.In this wide-ranging and wickedly entertaining book, New York Times bestselling journalist David Sirota takes readers on a rollicking DeLorean ride back in time to reveal how so many of our present-day conflicts are rooted in the larger-than-life pop culture of the 1980s—from the “Greed is good” ethos of Gordon Gekko (and Bernie Madoff) to the “Make my day” foreign policy of Ronald Reagan (and George W. Bush) to the “transcendence” of Cliff Huxtable (and Barack Obama).Today’s mindless militarism and hypernarcissism, Sirota argues, first became the norm when an ’80s generation weaned on Rambo one-liners and “Just Do It” exhortations embraced a new religion—with comic books, cartoons, sneaker commercials, videogames, and even children’s toys serving as the key instruments of cultural indoctrination. Meanwhile, in productions such as Back to the Future, Family Ties, and The Big Chill, a campaign was launched to reimagine the 1950s as America’s lost golden age and vilify the 1960s as the source of all our troubles. That 1980s revisionism, Sirota shows, still rages today, with Barack Obama cast as the 60s hippie being assailed by Alex P. Keaton–esque Republicans who long for a return to Eisenhower-era conservatism. “The past is never dead,” William Faulkner wrote. “It’s not even past.” The 1980s—even more so. With the native dexterity only a child of the Atari Age could possess, David Sirota twists and turns this multicolored Rubik’s Cube of a decade, exposing it as a warning for our own troubled present—and possible future.

    The news is full of archaeology: treasures found (British king under parking lot) and treasures lost (looters, bulldozers, natural disaster, and war). Archaeological research tantalizes us with possibilities (are modern humans really part Neandertal?). Where are the archaeologists behind these stories? What kind of work do they actually do, and why does it matter?Marilyn Johnson’s Lives in Ruins is an absorbing and entertaining look at the lives of contemporary archaeologists as they sweat under the sun for clues to the puzzle of our past. Johnson digs and drinks alongside archaeologists, chases them through the Mediterranean, the Caribbean, and even Machu Picchu, and excavates their lives. Her subjects share stories we rarely read in history books, about slaves and Ice Age hunters, ordinary soldiers of the American Revolution, children of the first century, Chinese woman warriors, sunken fleets, mummies.What drives these archaeologists is not the money (meager) or the jobs (scarce) or the working conditions (dangerous), but their passion for the stories that would otherwise be buried and lost.

    Some facts are too terrifying to teach in school. Unfortunately, Cracked.com is more than happy to fill you in:* A zombie apocalypse? It could happen. 50% of humans are infected with a parasite that can take over your brain.* The FDA wouldn't let you eat bugs, right? Actually, you might want to put down those jelly beans. And that apple. And that strawberry yogurt.* Think dolphins are our friends? Then these sex-crazed thrill killers of the sea have you right where they want you.* The most important discovery in the history of genetics? Francis Crick came up with it while on LSD.* Think you're going to choose whether or not to buy this book? Scientists say your brain secretly makes all your decisions 10 seconds before you even know what they are.If you’re a fan of The Oatmeal or Frak.com and hate being wrong about stuff, you’ll love what you find in You Might Be a Zombie from the twisted minds at Cracked.

    Arranged into 13 chilling chapters like Haunted Hollywood, Blood Red Crosses and Gross Anatomy: Hospital Horrors, Bride of Bizarre, and Tales from the Cryptids, Beyond Bizarre tackles everything from female pirates and creepy candy stripers to psychic predictions and virgin shark birthsand much, much more.A word of warning: this book is not for the faint of heart!

    From the earliest whispers of eternal evil in ancient Mesopotamia, Greece, and Rome, vampire tales flourished through the centuries and around the globe, fueled by superstition, sexual mystery, fear of disease and death, and the nagging anxiety that demons lurk everywhere.In Vampire Forensics, Mark Jenkins probes vampire legend to tease out the historical truths enshrined in the tales of terror: sherds of Persian pottery depicting blood-sucking demons; the amazing recent discovery by National Geographic archaeologist Matteo Borrini of a 16th-century Venetian grave of a plague victim and suspected vampire; and the Transylvanian castle of "Vlad the Impaler," whose bloodthirsty cruelty remains unsurpassed.Jenkins navigates centuries of lore and legend, adding new chapters to the chronicle and weaving an irresistibly seductive blend of superstition, psychology, and science sure to engross everyone from Anne Rice's countless readers to serious students of archaeology and mythology.