As scale and demand increase, so does Complexity. Fortunately, scalability and simplicity are not mutually exclusive—rather than using some trendy technology, a different approach is needed. Big data systems use many machines working in parallel to store and process data, which introduces fundamental challenges unfamiliar to most developers.Big Data shows how to build these systems using an architecture that takes advantage of clustered hardware along with new tools designed specifically to capture and analyze web-scale data. It describes a scalable, easy to understand approach to big data systems that can be built and run by a small team. Following a realistic example, this book guides readers through the theory of big data systems, how to use them in practice, and how to deploy and operate them once they're built.Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.

    Mitnick claims that this socialengineering tactic was the single-most effective method in hisarsenal. This indispensable book examines a variety of maneuversthat are aimed at deceiving unsuspecting victims, while it alsoaddresses ways to prevent social engineering threats.Examines social engineering, the science of influencing atarget to perform a desired task or divulge informationArms you with invaluable information about the many methods oftrickery that hackers use in order to gather information with theintent of executing identity theft, fraud, or gaining computersystem accessReveals vital steps for preventing social engineeringthreatsSocial Engineering: The Art of Human Hacking does itspart to prepare you against nefarious hackers--now you can doyour part by putting to good use the critical information withinits pages.

    If your job requires you to manage and analyze all kinds of data, turn to Head First Data Analysis, where you'll quickly learn how to collect and organize data, sort the distractions from the truth, find meaningful patterns, draw conclusions, predict the future, and present your findings to others. Whether you're a product developer researching the market viability of a new product or service, a marketing manager gauging or predicting the effectiveness of a campaign, a salesperson who needs data to support product presentations, or a lone entrepreneur responsible for all of these data-intensive functions and more, the unique approach in Head First Data Analysis is by far the most efficient way to learn what you need to know to convert raw data into a vital business tool. You'll learn how to:Determine which data sources to use for collecting information Assess data quality and distinguish signal from noise Build basic data models to illuminate patterns, and assimilate new information into the models Cope with ambiguous information Design experiments to test hypotheses and draw conclusions Use segmentation to organize your data within discrete market groups Visualize data distributions to reveal new relationships and persuade others Predict the future with sampling and probability models Clean your data to make it useful Communicate the results of your analysis to your audience Using the latest research in cognitive science and learning theory to craft a multi-sensory learning experience, Head First Data Analysis uses a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep.

    But as anyone who has ever opened up a spreadsheet packed with seemingly infinite lines of data knows, numbers aren't enough: we need to know how to make those numbers talk. In The Model Thinker, social scientist Scott E. Page shows us the mathematical, statistical, and computational models—from linear regression to random walks and far beyond—that can turn anyone into a genius. At the core of the book is Page's "many-model paradigm," which shows the reader how to apply multiple models to organize the data, leading to wiser choices, more accurate predictions, and more robust designs. The Model Thinker provides a toolkit for business people, students, scientists, pollsters, and bloggers to make them better, clearer thinkers, able to leverage data and information to their advantage.

    An approachable guide to programming in SQL (Structured Query Language) that will teach even beginning programmers how to build powerful databases and analyze data to find meaningful information.Practical SQL is an approachable and fast-paced guide to SQL (Structured Query Language) written by longtime professional journalist Anthony DeBarros. SQL is the primary tool that programmers, web developers, researchers, journalists, and others use to explore data in a database. DeBarros focuses on using SQL to find the story in data, with the aid of the popular open-source database PostgreSQL and the pgAdmin interface.This thoroughly revised second edition includes a new chapter describing how to set up PostgreSQL and more extensive discussion of pgAdmin's best features. The author has also added a chapter on the JSON data format that shows readers how to store and query JSON data. DeBarros has also updated the data in the book throughout, added coverage of additional topics, and perfected the book's examples.Readers love DeBarros's use of exercises and real-world examples that demonstrate how to:- Create databases and related tables using your own data - Correctly define data typesAggregate, sort, and filter data to find patterns - Clean their data and transfer data as text files - Create advanced queries and automate tasksThis book uses PostgreSQL, but the SQL syntax is applicable to many database applications, including Microsoft SQL Server and MySQL.